CORPORATE PARTNERSHIP OPPORTUNITIES. Passion. Pride. Tradition.

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1 20 16 CORPORATE PARTNERSHIP OPPORTUNITIES Passion. Pride. Tradition.

2 WHITE SOX TIMELINE 1899 The American League is founded in Chicago 1906 The White Sox win the 1906 World Series by defeating the Cubs, four game to two, in the only all-chicago Fall Classic 1933 The first All-Star Game in history is played at Comiskey Park as part of the World s Fair. The AL win 4-2, on a two-run home run by the legendary Babe Ruth 1901 The White Stockings defeat Cleveland, 8-2, in the first official American League game 1917 The White Sox Win a second World Series title by defeating the New York Giants 1936 Luke Appling bats.388, the highest batting average recorded by a shortstop in the 20th century 1950 The All-Star Game is played at Comiskey Park 1960s The White Sox are the first team to print names on the backs of player uniforms 1970s Bill Veeck has the outfield shower installed on the concourse 1990 Bobby Thigpen sets the then-major league record of 57 saves 2000 Carlton Fisk is inducted into the Baseball Hall of Fame 1959 The White Sox win the American League Title and play in the World Series 1983 Tony LaRussa is named manager of the year, LaMarr Hoyt wins the CY Young Award, Ron Kittle wins the AL Rookie of the Year, and the White Sox capture the American League Western Division 1993 The White Sox won 94 games and claimed the American League Western Division title for the second time 1951 Three key additions: 1949 Billy Pierce, 1950 Jacob Nelson Nellie Fox and 1951 Orestes Minnie Minoso brought a winning team; 1951 marked the beginning of the Go-Go era of the White Sox The first ever exploding scoreboard is installed and goes off after home runs by White Sox players 1985 Ozzie Guillen named AL Rookie of the Year 2000 Chicago White Sox captured the AL Central Division title 1964 Luke Appling is inducted into the Baseball Hall of Fame 1972 Dick Allen is named MVP 1983 The 50th Anniversary All-Star Game is held at Comiskey Park 1991 New Comiskey Park opens 1993 & 94 Frank Thomas named the AL s Most Valuable Player by unanimous vote in 1993 after becoming the first White Sox player to hit 40 home runs. He repeated as MVP in the 1994 season 2005 The White Sox win the World Series, going 11-1 in the process 2008 The 163rd game called the Blackout Game is won by the White Sox to clinch the AL Central Championship 2014 Jose Abreu named AL Rookie of the Year 2015 Chris Sale breaks a White Sox record with his 274 strikeouts. Jose Abreu becomes just the second player in MLB history to record at least 30 home runs and 100 RBI in each of his first two seasons A partnership is formed with U.S. Cellular and the ballpark is renamed; the All-Star Game is also hosted at U.S. Cellular Field the same year 2007 Mark Buehrle pitches a no hitter, and Jim Thome hits his 500th homerun 2014 Frank Thomas is inducted into the Baseball Hall of Fame 2009 Mark Buehrle pitches the 18th Perfect Game in MLB history 2016 New videoboards were installed in left field, center field, and right field, the largest combined video boards in Major League Baseball

3 GENDER WHITE SOX ATTENDEE DEMOGRAPHICS AGE Male Female BENEFITS OF PARTNERSHIP 73.4% of CWS Attendees are more likely to purchase a product/service if it is from a CWS sponsor.** In the past 5 years, U.S. Cellular Field welcomed approximately 10 million attendees. 32% 68% 61% 23% 16% The White Sox provide a well-established demographic with 72% of Attendees being homeowners, and a median Household Income of $84,000.* 37% of Chicago White Sox attendees are millennials, that is 400,000 attendees.* EDUCATION High School or higher Other College or higher Other ETHNICITY Hispanic Caucasian African Asian American POWER OF THE WHITE SOX 5% 32% 17% 1% 3% 63% 19% 60% If the White Sox Fan Base formed their own city, they would be the #4 largest city in the United States with approximately 2.8 MILLION FANS (in the Chicago DMA). HHLD INCOME $100K $250K <$40K $250K+ $40K $99K **RESIDENCE Chicago Other South Suburbs NW Indiana 6% 4% Western Suburbs North/NW Suburbs 3.9 Million Chicagoans are interested in MLB.* In the past 12 months, White Sox fans account for 44% of retail spending in the Chicago DMA. That amounts to over $2 billion. 30% 40% 26% 5% 25% 43% 13% 9% A fan is defined as an individual who has watched, attended or listened to a White Sox game in the past 12 months. *Source: Nielson Scarborough 2015 Release 1 **Source: FanTrak2015

4 Outfield Wall Sign Videoboard Home Plate Rotational Signage

5 New for the 2016 season, 3 HIGH DEFINITION VIDEOBOARDS were installed at U.S. Cellular Field with the center field videoboard measuring 8,100 sq. ft.! The new videoboards enhance the interactive fan experience in the ballpark and increase exposure for sponsor recognition. Home Plate Club Dugout Walls

6 GAME CARDS Advertise to the first 25,000 fans attending every regular season home game with sweepstakes entry, coupon or other drive to retail offer. TITLE SPONSORSHIPS Generate tremendous exposure by aligning your brand to a specific area of the ballpark. Options include the Home Plate Club, ChiSox Bar & Grill or Patio Area. FIELD-LEVEL ROTATIONAL SIGNS Your brand will be featured on three (3) signs for a half inning during regular season regionally televised Chicago White Sox home games, with select dates televised nationally. HOSPITALITY Treat and incentivize employees, customers, suppliers and others with tickets to a White Sox game. Season Tickets, Suite Nights, Patio Parties, special on-field experiences and more can be incorporated into all partnerships. VIDEOBOARD FEATURES Incorporate your brand into an interactive pregame/ingame videoboard feature on our new HD videoboards. IN THE COMMUNITY The Chicago White Sox Charities Partner Program provides your company an opportunity to support the mission of CWSC by sponsoring signature CWSC events. 100% of Partner Program grant funds would benefit non-profit organizations aimed to improve the quality of life for Chicagoans of all ages, race and gender in the greater Chicagoland area. Partner with the Bulls/Sox Academy which offers hundreds of year-round camps and clinics throughout Chicagoland communities, offering your company unique grassroots and experiential sponsorship opportunities to directly engage families and children. INTERNAL TV NETWORK Share your message via U.S. Cellular Field s digital television network consisting of approximately 500 TV s throughout the ballpark. In-Park TVs showcase live game action, White Sox-branded content and sponsor messaging throughout the concourse and club levels. TABLING/SAMPLING Bring your product or service directly to the fans with booth/kiosk space, both inside and outside of U.S. Cellular Field.

7 SPONSOR A UNIQUE EVENT OR EXPERIENCE The White Sox are always looking for new ways to showcase partners as well as enhance the fan experience. In 2015, Ford was the presenting sponsor of the Opening Day Ford Drive Around. The partnership included a pre-game parade where current players were driven around the field in various Ford vehicles to be introduced to fans. PROMOTIONAL GIVEAWAY DAYS, POSTGAME FIREWORKS AND THEME NIGHTS Be a part of a fun-filled game with a high-end premium item giveaway, postgame fireworks display or theme night. Sponsorship includes media support during TV and radio broadcasts as well as a ceremonial First Pitch opportunity and hospitality. FIRST GAME CERTIFICATE At each White Sox home game, at least 250 fans visit Guest Services to receive a personalized First Game Certificate. This opportunity allows for the distribution of promotional offers or mutually agreed upon items with the certificate. KZONE FOR SALE When Chris Sale starts at home, fans with tickets in these sections will receive a free K Zone t-shirt and strikeout card. K Zone For Sale is located in sections 154, 155 and 156 with a total of 1,110 seats. For more information, call or visit whitesox.com/sponsorship

8 CORPORATE PARTNERSHIPS