Blue Wahoos. partnership. Opportunities

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1 Pensacola Blue Wahoos partnership

2 Our Stadium 5,038 Capacity Multi-use Facility Blue Wahoos Stadium 2015 Attendance: 305,063 Family friendly Party decks Located in Downtown

3 Pensacola Demographic Blue Wahoos stadium is the ideal destination for families and couples to spend a night out The state-of-art ballpark provides a fun, family atmoshpere where fans will have an affordable, intimate opportunity to watch potential major league players 98% OF FANS WOULD RECOMMEND OTHERS TO COME TO A BLUE WAHOOS GAME 93 / 10 in overall Fan Satisfaction 85 Net Promoter Score (NPS) income 15% 21% 19% 5% 22% 10% 8% miles traveled gender households 74% with children 40% / 60% 28% 39% 31% % % % age 15% 2% 18% 27% 23% 15% race *MILB TURNKEY SURVEY OF 33,000 BLUE WAHOOS SEASON AND SINGLE GAME TICKET HOLDERS

4 Our affiliates Major League Triple-A International League Cincinnati Reds Cincinnati, Ohio Double-A Southern League Louisville Bats Louisville, Kentucky Advanced-A Florida State League Pensacola Blue Wahoos Pensacola, Florida Class-A Midwest League Daytona Tortugas Daytona, Florida Rookie Pioneer League Billings Mustangs Billings, MT Dayton Dragons Dayton, Ohio

5 Teams of the Southern League JACKSON GENERALS Seattle Mariners Jackson, TN MISSISSIPPI BRAVES Atlanta Braves Pearl, MS MONTGOMERY BISCUITS Tampa Bay Rays Montgomery, AL CHATTANOOGA LOOKOUTS Minnesota Twins Chattanooga, TN BIRMINGHAM BARONS Chicago White Sox Birmingham, AL TENNESSEE SMOKIES Chicago Cubs Kodak, TN BILOXI SHUCKERS Milwaukee Brewers Biloxi, MS MOBILE BAYBEARS Arizona Diamondbacks Montgomery, AL PENSACOLA BLUE WAHOOS Cincinnati Reds Pensacola, FL JACKSONVILLE SUNS Florida Marlins Jacksonville, FL

6 blue wahoos in the majors Michael Lorenzen Tony Cingrani Henry Rodriguez Didi Gregorius Logan Ondrusek Keyvius Sampson Miguel Rojas Pedro Villarreal Billy Hamilton Ryan Dennick Daniel Corcino Tucker Barnhart Yorman Rodriguez Carlos Contreras

7 Signage Signage will be visible for all events throughout the course of the year not only for 70 Wahoos home games but the additional events held in the ballpark Your logo will be put on a billboard in the outfield These are prime locations and visible to a vast majority of fans at the ball park These signs also appear in marketing material as well as local and regional television broadcasts DUGOUT WALLS TUNNEL ENTRANCES You will be the sponsor of the player tunnels at Blue Wahoos Stadium Your company will have prominent signage on the entrances of each tunnel Your company will also be associated with the tunnel anytime people are directed to go to that tunnel for pre game performances and on-field activities Entry Gate Naming Rights Gate will be branded with your company s logo and be listed on the stadium map on the Blue Wahoos website and other print materials such as pocket schedules and brochures The signage will remain up all year and be visible to anyone entering the stadium through the gate LED RIBBON BOARDS Your company will have signage on the LED Ribbon Boards throughout the ballpark Ads will rotate throughout the game with up to (16) other companies and will appear on our four LED Ribbon Boards on the concourse of Blue Wahoos Stadium OUTFIELD WALLS Your company will be the sponsor of the player dugouts You will have signage on the back wall of each dugout The signage is visible from the stands and in select camera shots that will be displayed on the video board as well as television

8 Signage Signage will be visible for all events throughout the course of the year not only for 70 Wahoos home games but the additional events held in the ballpark AUXILIARY SCOREBOARD Your company s logo will be place next to the auxiliary scoreboard this scoreboard services 2000 fans in the right field party decks and berm Signs are visible year round RESTROOM SIGNAGE DIGITAL CONCOURSE Fifteen second rotating spots amongst (8) digital signage locations throughout the concourse area General locations included but not limited to concession stands, restrooms, 1st base side, 3rd base side, behind home plate, merchandise store, etc Direct impact locations throughout the men s and women s restrooms the signage will be visible year round whether there is a game or non-baseball event occurring This signage displays your logo on Local and regional TV broadcast, As well as visible on the blue wahoos online MILBTV national subscription DUGOUT TOPS HOMEPLATE SIGNAGE Logo recognition on top of the dugout is visible on gameday and non gameday events, and is a focal point for many in-game contests and performances

9 In-Game Sponsorship In Game Promotion Let the Pensacola Professional baseball team create an outrageous contest to catch the attention of every fan on a nightly basis throughout the season Your contest/promotion will be the focal point of the park for :90 seconds during all 70 home games Each on-field between inning contest is complete with a public address announcement to accentuate the promotion along with video board recognition Long after the game is over, fans remember the in-game promotions This is a great opportunity to create buzz for your business at Blue Wahoos Stadium Game action Promotion Simple, but extremely effective A game-action promotion allows you to associate with the game itself through a creative tie-in When they accomplish your action on the field, you are recognized on the PA system (brief tagline) and LED video board (logo) Examples: Homerun, strikeout, walk, stolen Base, Foul Balls, Pitching change, Stealing, ETC Additional 7th inning stretch Ceremonial First Pitch Jersey Auction Video Board Recognition Souvenir Cups Table Activation Launch A Ball Staff Shirts Theme Night (ex: Thirsty Thursdays)

10 Game Sponsorship FIREWORKS OR GIVEAWAY SPONSORSHIP A game day sponsorship is the most comprehensive of our sponsorship Packages, it is literally a chance to have a three-hour commercial in the ballpark Tailor any game sponsorship to fit your company s objectives and put your business in the spotlight for the entire game, showcasing your brand to the thousands of fans in attendance that night Send your name and logo home with fans on your special day! Sponsors can customize their game sponsorships by getting creative to make the biggest impact with fans whether you want to put your logo into the fan s hands with a giveaway or make them smile with an entertainment act Game day sponsorships assure that no one leaves the park without knowing what your business is about! GIVEAWAY Recognition in all advertising and collateral material leading up to the event included but not limited to media buys, team press release to all media outlets in Northwest Florida the week of the event, on all 200,000 pocket schedules, team website, E-Newsletter, etc FIREWORKS MILITARY SPONSORSHIP Your company will co-sponsor one of our twelve Military Nights on Sundays Your company will receive 200 reserved tickets to distribute to active military & veterans during your sponsored night MILITARY SPONSORSHIP Your company will be recognized on the video board and have the opportunity to have a table set up on the concourse, behind home plate to pass out brochures, flyers, and other information

11 Print For a more traditional source of Marketing with equal value, get your company s brand in the hands of Wahoos fans during the season Every game, we distribute our official game programs free-of-charge to fans entering the ballpark! It features general information, coach and player bios and plenty of fun activities Full Color Over 200,000 printed Programs will be printed five (5) times During the season allowing you to change advertisements as needed Back cover Front cover Full page Half page Inside back Inside front Ticket Envelopes Quarter page Your company s logo will be printed on the front of our ticket envelopes all tickets purchased from the box office are inserted in these envelopes and handed to the customer This is a great way to put your logo into the hands of thousands of fans each year Ticket Backs Your company s logo and/or coupon will be printed in 1-color on the back of approximately 300,000 Blue Wahoos Stadium event tickets This is a great opportunity to drive traffic to your business and put coupons directly into the hands of potential customers Ticket Guide/Poster Logo recognition will be on ticket and group guides that will be printed and distributed Group guides are placed in or mailed to local businesses, hotels, youth sports teams, church organizations, military, local hospitals and medical institutes Guides will open up to poster format that will be placed in business locations for information on company group nights such as place and time of event Logo recognition will be available on both digital and print ticket and group guides Pocket Schedule Your company s logo will appear on one full color 25 x 35 panel in over 200,000 pocket schedules that will be distributed throughout Northwest Florida such as local businesses, restaurants, convenient stores and hotels Pocket schedules will also be distributed at community activities such as fundraisers, schools, parades, air shows and other marketing events Magnet Schedule Logo recognition will be on over 20,000 magnet schedules that will be printed and distributed as a giveaway during the Wahoo s opening home stand throughout the season

12 Electronic Media Website Visit wwwbluewahooscom e-newsletter main page banner Specialty page website inner link Check out our new app! Sponsor logo & web link Sponsor couponing available Location highlight on area map

13 Additional Club Seating Area Field of Dreams Line up and Info Board Misting Station Kid s club Elevator Doors Cup Holders Reading Program Women s Club Kid s Zone

14 Minor League Baseball C P E N S A Minor League Baseball has an expansive reach to 42 states, Mexico and Canadian Minor League Baseball had over 42 million fans this season I N C I N N C O L A Minor League Baseball has more fans in attendance than the NFL and NBA Minor League Baseball has provided affordable, family-friendly entertainment to people of all ages since its founding in 1901 A T I