TAKE ME OUT WITH THE CROWD.

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2 TAKE ME OUT WITH THE CROWD. Since 1941, Sam Lynn Ballpark has been the proud home of Bakersfield s Professional Baseball teams. And while the name on the jersey throughout the decades may have changed, one constant remains... our fans continue to come and support our Big Leaguers of tomorrow BY THE NUMBERS: 51,789 total attendance 740 per game average (70 home games) Captive and engaged audience for more than 210 hours $10+ per cap

3 BOTH HOME & BUSINESS BUDGETS are tighter than ever. A solid return is an absolute. The folks of Bakersfield and all throughout Kern County are loyal, and the trust we ve built through the years with them is but a small part of what makes the Blaze an affordable entertainment value for families, as well as an effective marketing solution for business decision makers. FORBES MAGAZINE 2015 RANKINGS: Bakersfield Population: 876,200 Median Household Income: $48,071 Job Growth Potential: #27 of top 200 U.S. cities

4 The charter member of baseball s California League, the esteemed Bakersfield franchise has a RICH 75-YEAR TRADITION, winning eight division crowns and two California League championships. Players in The Bigs who once called The Sam home include two Hamiltons (slugger Josh and speedster Billy), All-Stars James Shields and Yasmani Grandal, and Hall of Fame legends Don Drysdale and Pedro Martinez. In 2015, the Blaze may not have finished high atop the standings, but the team posted the best pitching numbers in more than a decade, featuring All-Star seasons from Paul Fry and Dan Altivilla. Aided by All-Star slugger Tyler O Neill, who crushed a league-leading 32 dingers, the team closed 24-12, the best in the league over the final 36 games! Sam Lynn Ballpark is a most intimate venue, seating 2,075 for games and three times that for non-baseball events.

5 EYES & EARS EVERYWHERE! BE SEEN. OUTFIELD BILLBOARD CONCOURSE SIGNAGE NAMING SPONSORSHIP Baseball is a timeless game... simply because there is no clock dictating its end! And the on-field baseball action only consumes 10 percent of the overall length of the game. Plus, of course, you have the time between innings, as well. So, baseball fills up all of that time by giving the fan Have a great logo or catchy slogan to display? Ballpark Signage and Naming Sponsorships offer terrific value and are located in a variety of areas and sizes. Most signage packages come with additional perks ranging from tickets to other in-ballpark branding opportunities. something to see, something to hear, something to do. YOUR MESSAGE CAN BE THAT SOMETHING. BE HEARD. Give fans something to focus on during breaks in the action with live-read commercials; set up a table to distribute pamphlets and special offers to consumers from a variety of target markets; or sponsor something from the game, like a first pitch or a stolen base. PUBLIC ADDRESS MESSAGE INFORMATION TABLE IN-GAME EVENT BE FUN! ON-FIELD FAN-TIVITY FAN GIVEAWAY ITEM FIREWORKS SPONSORSHIP Capture crowd attention between innings with an engaging on-field game; promote your company name on a unique fan giveaway; or be the sole presenter of Fireworks Night... every family s favorite special event night of the week.

6 While many great players have played on its diamond, Sam Lynn is probably best known for two things: 1. It is built backwards - the field faces the setting sun, working with Mother Nature to paint some colorful views. 2. It has a shallow center field wall (just 354 feet from home plate) with a large, green sun-shield set just beyond.

7 BROADCAST & DIGITAL MEDIA Get your messages and special offers heard during our Internet radio broadcasts (brought to vivid life by play-by-play announcer Dan Besbris... an eight-year California League veteran) as well as through tailored online marketing plans designed to interact with fans and drive traffic to your doorstep. OUR STRONG & LOYAL ONLINE FOLLOWING Online Ballgame Listenership ~ 4,512 for 10,720 hours Your message even reaches those at the ballpark as fans utilize their smartphones to tune in for game anecdotes and stats while interacting with all sorts of social media messaging and photography sites. Adding these broadcast and Internet sponsorships will complement your other advertising strategies, and SOLIDIFY YOUR MARKETING REACH. Yearly Web site Hits 522,000 Facebook Fans 15,584 PROMOTION THROUGH PRINT Twitter Followers 5,892 Perhaps you want to get across a more detailed message, or present a redeemable offer. Our print advertising options offer the freedom to target a broad, more affluent audience and are great additions to any of our other marketing opportunities: make it a multi-faceted sponsorship, hit a broader swath of our fan base, with a package discount. Let s hear it... Yay to combos!

8 STRATEGIC IDEAS FOR CREATING BRAND AWARENESS Maybe you re looking to get the word out about your company or product in a way that s just off the beaten path... something fun, different and completely unique! Many options abound and while KIDS BASEBALL CAMP COUPON DISTRIBUTION Throughout the past few years, we ve seen our brand awareness in the Bakersfield community grow significantly. We know our partnership with the Blaze is working because when people call to inquire about our catering services, the baseball fans tell us they ve seen our logo and heard the announcements during games. So all that exposure at Sam Lynn Ballpark is directly leading to increased bookings for us. As a small business owner, it s nice to know my advertising dollars get results. Martin A. Guerrero SPOTLIGHT on SUCCESS BAKERSFIELD HYUNDAI HACIENDA GUERRERO CATERING the examples here certainly aren t ON-DECK CIRCLE SPONSORSHIP HEATER S KIDS CLUB We ve always had great successes with our wacky, they make a splendid events staged at the ballpark. Our recent Hyundai Monday sponsorship was a huge hit starting point. We love when our with fans many becoming new customers by their continuous exposure to Hyundai s partners think outside the box, Better Way To Buy A Car sales message. Our working relationship so don t be shy. Let us know lickety-split and we ll see if your new idea takes the creative cake! with the Blaze is extremely rewarding to us, and we look forward to next season and beyond. Gilbert LaRoque

9 Company gatherings make for great camaraderie as well as a deserved break from the every day routine. Sam Lynn Ballpark offers two distinctly different hospitality areas to accommodate groups from 20 to 500. GROUP HOSPITALITY AREAS SKYBOX PACKAGE A Sam Lynn SkyBox combines the best elements of marketing and baseball. A full-season SkyBox Package includes stadium signage and an exclusive party box that seats up to eight. Bringing a hungry crew? With food voucher options to all-you-can-eat picnics featuring a wealth of ballpark fare, programs can be tailored to any size group. Party planning can sometimes be tedious, so let us take that troublesome hassle away. We ll assist with each step of the way... even the clean up, too! COOL ZONE Our best group seats in the house naturally have the best view of the action. An overhead canopy helps cast shade. And new for the 2016 season... cool-down misting towers. (50 minimum exclusive, 75 maximum) PICNIC TENT More than 120 feet of shade, stretching from the on-deck circle into the outfield. 500-seat capacity with room to move. And new for the 2016 season... cool-down misting towers. (20 minimum group size, 500 maximum) CUSTOM OPTIONS Can t commit to every game but would like the same view while at the ballpark? Look no further. Blaze Weekend Plans and Mini Plans guarantee the same great seat for anywhere from 11 to 35 games. And our Blaze Voucher Books are good at any game, in any quantity, all season long. PREFERRED SEATING PLANS SEASON TICKETS Be a part of the Blaze family all season long, and save almost 30% off regular day-of-game prices. And special for 2016, all full-season ticket holders receive A FREE PERSONALIZED BLAZE JERSEY!

10 Much more of a money maker than a corner car wash or bake sale, a fundraiser with the Blaze nets you 50% profit for your organization. Through the years, Sam Lynn has successfully hosted cheerleading groups, not-for-profit businesses, Little League teams, charity groups... you name it. All in an effort to effortlessly raise funds AND provide a fun and entertaining return on a person s investment a game at the ballpark. For each ticket you sell at face value (price will vary by section) you get back half. Sell a $10 ticket, you get back $5. The best part... the more your group sells, the more your group makes! FUNDRAISING Historic Sam Lynn Ballpark and grounds have been rented out for soccer matches, weddings, movie screenings, high school tournaments, Christmas tree storage, a parking lot driving course, animal shows and a baby shower! FACILITY RENTAL Make your event one of a kind at this unique venue while making use of our top-notch facilities and top-notch staff. The ballpark is available for rent around the 2016 baseball schedule, and varies in price depending upon a number of factors. Let us know if we can make our permanent home your temporary one. The Bakersfield Blaze are the proud California League Class A Advanced Affiliate of the Seattle Mariners. BAKERSFIELDBLAZE BAKERSFIELD BLAZE PROFESSIONAL BASEBALL Sam Lynn Ballpark 4009 Chester Avenue Bakersfield, CA /716-HITS (4487) For general inquiries, please send message to : blaze@bakersfieldblaze.com Ricky Bassman David Dennis Chris Henstra Chris Martin Bob Stein Steven Van Worth

11 See you at venerable Sam Lynn Ballpark for Opening Day Thursday, April 7, 2016