Europeans and new forms of mobility

Transcription

1 Europeans and new forms of mobility September place de la République Paris Your contact at OpinionWay : Frédéric Micheau Director of opinion studies Department Director fmicheau@opinion-way.com

2 LA THE MÉTHODOLOGIE METHODOLOGY

3 Methodology The survey was carried out on a sample of 5021 people in Germany, Spain, France, Italy and the Netherlands: Germany 1001 respondents Spain 1007 respondents France 1002 respondents Italy 1003 respondents Netherlands 1008 respondents The samples are representative of national populations aged 18 and over, using criteria of gender, age and region of residence. The samples were surveyed using a self-administered online questionnaire on the CAWI system (Computer Assisted Web Interview). The interviews were carried out from 21 to 28 August The results of this survey must be read taking into account the following margins of uncertainty: 0.6 to 1.4 points at most for a sample of 5,000 respondents. Any full or partial publication must include the following wording: OpinionWay Survey for ALD Automotive and this wording must be included whenever the survey is reused. 3

4 LES RESULTATS THE RESULTS

5 The usefulness of owning a car in one s daily life (1/7) Q1: In your daily life, would you say that owning a car is...? Personal journeys TOTAL USEFUL 84% 81% 82% 85% 88% 78% Essential 50% 4 40% 5 55% 41% Very useful 34% 35% 33% 37% TOTAL NOT USEFUL 1 11% 22% Sometimes useful Not at all useful 3% 4% 2% 4% 1% 4% Home-to-work journeys TOTAL USEFUL 57% 54% 67% 44% 68% 55% Essential % 33% 47% 32% Very useful 25% 27% 11% TOTAL NOT USEFUL 3 43% 30% 54% 41% Sometimes useful 12% Not at all useful 25% 28% 12% 24% No Answer: 4% No Answer: 3% No Answer: 3% No Answer: 2% No Answer: No Answer: 4% 5

6 Taking into account the environment when choosing a means of transport (1/7) Q2: If you had the choice, have you ever favoured a slower but more environmentally-friendly means of transport over an other? TOTAL YES 58% % Yes, several times 45% % 41% Yes, once 7% No 41% 41% 50% 44% 30% 45% 6

7 Transport solutions used Q3: Have you ever used the following solutions? Car-pooling (as a driver or passenger) Yes, you have used this solution before 27% 34% 25% 2 2 TOTAL NO 72% 6 74% 71% 83% 6 No, but you would be able to say what it is 4 54% 47% 51% 4 No, you have heard of it, but you don t know what it is 32% No, and you have never heard of it 8% 11% TOTAL KNOWS 7 88% 72% 80% 64% 55% No Answer: 2% No Answer: 2% 7

8 Transport solutions used Q3: Have you ever used the following solutions? Self-service car rental for short urban trips Yes, you have used this solution before 8% 5% TOTAL NO 90% 91% 8 95% 8 92% No, but you would be able to say what it is 52% 72% 35% 55% 41% 1 No, you have heard of it, but you don t know what it is 22% 2 25% 3 No, and you have never heard of it 22% 20% 37% TOTAL KNOWS 61% 80% 48% 60% 54% 25% No Answer: 2% 8

9 Transport solutions used Q3: Have you ever used the following solutions? Long-term car rental from a company, manufacturer, or other Yes, you have used this solution before 12% 8% 12% TOTAL NO 87% 92% 83% 88% 82% 8 No, but you would be able to say what it is 4 54% 3 50% 4 No, you have heard of it, but you don t know what it is 28% 40% No, and you have never heard of it 1 TOTAL KNOWS 58% 62% 52% 62% 63% 33% 9

10 Transport solutions used Q3: Have you ever used the following solutions? Car rental between Yes, you have used this solution before 5% 11% 7% TOTAL NO 90% 90% 90% 94% 87% 92% No, but you would be able to say what it is 4 58% 58% 40% No, you have heard of it, but you don t know what it is 24% 30% 27% No, and you have never heard of it 20% 27% TOTAL KNOWS 58% 68% 51% 63% 51% 30% No Answer: 2% 10

11 Transport solutions used Q3: Have you ever used the following solutions? Chauffeur-driven vehicles Base : 1008 Yes, you have used this solution before 4% TOTAL NO 8 95% 83% 90% 8 87% No, but you would be able to say what it is 47% 62% 3 52% 3 No, you have heard of it, but you don t know what it is 27% 27% 24% 34% No, and you have never heard of it 1 20% 11% 35% TOTAL KNOWS 57% 6 52% 61% 52% 31% 11

12 Transport solutions used Q3: Have you ever used the following solutions? Summary - % Users Car-pooling (as a driver or passenger) 27% 34% 25% 2 2 Long-term car rental from a company, manufacturer, or other 12% 8% 12% Chauffeur-driven vehicles 4% Car rental between 5% 11% 7% Self-service car rental for short urban trips 8% 5% 12

13 The main advantage of car sharing Q4: In your opinion, what is the main advantage of car sharing, i.e. renting a car for a limited period from a company or community? Savings compared with owning one s own vehicle (purchase price, cost of maintenance, parking,...). 58% 52% 65% 65% 54% 5 Flexibility (possibility of last minute booking, easy cancellation,...). 35% 20% 1 The simplicity of the booking process in an application or on a website. 11% 12% No Answer: 2% No Answer: 2% No Answer: 2% No Answer: 3% No Answer: 2% No Answer: 3% 13

14 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Self-service vehicles in major cities TOTAL HIGH PRIORITY + IMPORTANT 75% 6 77% 78% 83% 67% High priority 24% 24% 25% 2 Important, but not a priority 51% 4 53% 53% 54% 4 Secondary 22% 27% 22% 1 30% No Answer: 3% No Answer: 4% No Answer: 3% No Answer: 2% No Answer: 3% 14

15 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Relay parking (car parks located on the outskirts of city centres and linked to public transport) TOTAL HIGH PRIORITY + IMPORTANT 8 82% 83% 91% 90% 83% High priority 45% 38% 3 55% 51% 38% Important, but not a priority 41% 44% 44% % Secondary 12% 7% No Answer: 2% No Answer: 4% No Answer: 2% No Answer: 3% 15

16 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? The public transport network TOTAL HIGH PRIORITY + IMPORTANT 88% 74% 93% 94% 95% 8 High priority % 71% 78% 57% Important, but not a priority 2 45% 22% 32% Secondary 20% 4% 3% No Answer: 3% No Answer: No Answer: 2% No Answer: 2% No Answer: 2% 16

17 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? The network of battery charging terminals for electric vehicles TOTAL HIGH PRIORITY + IMPORTANT 85% 82% 87% 87% 90% 84% High priority 45% 4 48% 4 Important, but not a priority 40% % 41% Secondary 12% 12% 11% 8% No Answer: 3% No Answer: 4% No Answer: 2% No Answer: 2% No Answer: 2% 17

18 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Interconnection between the different means of transport (car, public transport, soft means of transportation...) TOTAL HIGH PRIORITY + IMPORTANT 88% 83% 90% 88% 92% 8 High priority 4 52% Important, but not a priority 3 41% 38% 3 33% 43% Secondary 8% 7% No Answer: 2% No Answer: 3% No Answer: 2% No Answer: 3% 18

19 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Cycle tracks TOTAL HIGH PRIORITY + IMPORTANT 84% 7 82% 8 87% 88% High priority 45% 41% 4 47% 5 Important, but not a priority 3 37% 41% 40% 40% 2 Secondary 11% 11% No Answer: 3% No Answer: 5% No Answer: 2% No Answer: 3% No Answer: 2% No Answer: 2% 19

20 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Single subscriptions providing access to several means of transport TOTAL HIGH PRIORITY + IMPORTANT % 87% 92% 7 High priority 40% 5 45% 5 34% Important, but not a priority 3 43% 33% 3 45% Secondary 35% 7% 11% 7% 1 No Answer: 3% No Answer: No Answer: 2% No Answer: 2% 20

21 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Summary - % HIGH PRIORITY + IMPORTANT The public transport network 88% 74% 93% 94% 95% 8 Interconnection between the various means of transport 88% 83% 90% 88% 92% 8 Relay parking 8 82% 83% 91% 90% 83% The network of battery charging terminals for electric vehicles 85% 82% 87% 87% 90% 84% Cycle tracks 84% 7 82% 8 87% 88% Single subscriptions providing access to several means of transport % 87% 92% 7 Self-service vehicles in major cities 75% 6 77% 78% 83% 67% 21

22 Ways of facilitating everyday mobility Q5: Would you say that it is a high priority in [COUNTRY] to develop the following aspects in order to facilitate everyday mobility? Summary - % HIGH PRIORITY The public transport network % 71% 78% 57% Interconnection between the various means of transport 4 52% The network of battery charging terminals for electric vehicles 45% 4 48% 4 Relay parking 45% 38% 3 55% 51% 38% Cycle tracks 45% 41% 4 47% 5 Single subscriptions providing access to several means of transport 40% 5 45% 5 34% Self-service vehicles in major cities 24% 24% 25% 2 22

23 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible To a wedding Car pooling 31% 3 24% 3 24% 20% Car rental between 31% 30% 20% 2 43% Public transport 25% 32% 20% 22% Car sharing 25% 22% 27% Bicycle 5% 5% 4% 5% No Answer 12% 1 20% 23

24 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible To a job interview Public transport 55% 53% 62% 5 53% 4 Car rental between 24% Car sharing 33% Car pooling 20% Bicycle 12% 35% No Answer 12% 12% 7% 8% 24

25 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible To your holiday destination Public transport 44% 48% 4 41% 40% Car rental between 24% 28% 2 24% Car sharing 47% 1 Car pooling 1 5% Bicycle % No Answer 5% 7% 25

26 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible To and from your place of work Public transport 50% 4 60% 48% 52% 3 Bicycle 30% 34% 25% 32% 43% Car pooling 30% 34% 31% % Car sharing 11% 1 Car rental between No Answer 5% 26

27 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible To your parents' Public transport 45% 41% 58% 44% 4 38% Bicycle 31% 3 22% 22% 38% 44% Car pooling 1 30% 8% Car rental between 20% Car sharing 11% 22% No Answer 11% 12% 7% 8% 27

28 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible To a shopping zone to purchase furniture, garden items, etc. Car rental between 34% 40% 32% 25% Public transport 28% 41% 25% 31% 27% Car sharing 27% % 27% Car pooling 25% Bicycle 7% 7% 12% No Answer 20% 8% 1 28

29 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible TOP 3 per occasion To a wedding #1 #2 #3 Car pooling 31% Car pooling 3 Car sharing Car pooling 3 Public transport +Car sharing 31% 30% Public transport 32% 2 Car pooling 24% 43% Car sharing 27% 25% Public transport Car pooling 24% Public transport Car sharing Public transport 22% To a job interview #1 #2 #3 Public transport 55% Public transport 53% Public transport 62% Public transport 5 Public transport 53% Public transport 4 24% Car sharing 33% Bicycle 35% Car sharing Car sharing Car pooling Car pooling Car pooling 20% Car sharing To your holiday destination #1 #2 #3 Public transport 44% Public transport 48% Car sharing 47% Public transport Public transport 41% Public transport 40% Car sharing Car sharing 24% Public transport 4 28% 2 24% Car pooling Car pooling Bicycle 29

30 Preferred means of transport for specific occasions Q6: Would you be willing to use the following means of transport to go...? Several answers possible TOP 3 per occasion To and from your place of work #1 #2 #3 Public transport 50% Public transport 4 Public transport 60% Public transport 48% Public transport 52% Bicycle 43% Bicycle 30% Bicycle 34% Car pooling 31% Car pooling 3 Bicycle 32% Public transport 3 Car pooling 30% Car pooling 34% Bicycle Bicycle 25% Car pooling 1 Car pooling 24% To your parents #1 #2 Public transport 45% Public transport 41% Public transport 58% Public transport 44% Public transport 4 Bicycle 44% Bicycle 31% Bicycle 3 Car sharing Car pooling 30% Bicycle 38% Public transport 38% #3 Car pooling 1 20% Bicycle 22% Car sharing 22% To a shopping zone to purchase furniture, garden items, etc. #1 #2 #3 34% Car sharing 40% 32% Public transport 27% Public transport 28% Car sharing 2 Public transport 41% Public transport 25% Public transport 31% Car sharing 27% Car sharing 27% Public transport Car sharing 1 Car pooling 25% Bicycle 30

31 Frequency of use of mobile applications Q7: For each of the following types of mobile application relating to mobility, how many do you use at least once a month? Open numerical question Once Twice or more XX%: Total users Public transport applications (route planners, timetables,...) 44% 24% 27% 50% 24% 40% 47% 25% 22% 47% average 1.4 average 1.0 average 1.9 average 1.4 average 1.8 average 1.3 oad traffic and community GPS applications average % average % average average % average % 31% average % Car pooling applications 11% 5% 3% 12% 7% 1 4% 7% 5% 2% 7% average 0.3 average 0.2 average 0.4 average 0.3 average 0.4 average 0.1 Car sharing applications 7% 4% 11% 3% 7% 3% 3% 4% 4% 8% average 0.2 average 0.2 average 0.4 average 0.2 average 0.3 average 0.3 Chauffeur-driven vehicles applications 4% average 0.2 4% 2% average 0.1 8% average 0.3 3% average 0.2 4% average 0.3 7% 8% average 0.3 Cycle share applications 5% 3% 8% 5% 2% 7% 7% 5% 12% 4% 2% 4% 3% 2% 5% average 0.2 average 0.1 average 0.3 average 0.2 average 0.2 average

32 Frequency of use of mobile applications Q7: For each of the following types of mobile application relating to mobility, how many do you use at least once a month? Open numerical question XX%: Total users Public transport applications (route planners, timetables,...) 44% 50% 40% 47% 47% Road traffic and community GPS applications 2 22% 2 31% 31% 52% Car pooling applications 1 7% Car sharing applications 11% 8% Chauffeur-driven vehicles applications Cycle share applications 8% 7% 12% 5% 32

33 15 place de la République Paris «Notre mission est de permettre à nos clients de comprendre de manière simple et rapide leur environnement actuel et futur, pour mieux décider aujourd hui, agir demain et imaginer après-demain.»