Saturday, October 21, 2017 The MacArthur. 4-5 PM VIP Reception 5-8 PM Dream Halloween Party

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1 Saturday, October 21, 2017 The MacArthur 4-5 PM VIP Reception 5-8 PM Dream Halloween Party

2 Dream Halloween 2017 Starlight Children s Foundation invites you to support our mission of creating moments of joy and comfort for hospitalized kids as a sponsor of Dream Halloween Starlight s Dream Halloween is a star-studded and high-energy, costume extravaganza where 1,500 guests will enjoy fun Halloween-themed activities, toy giveaways, costumed characters, delicious food and beverages, live performances, and more. Your event or ticket sponsorship will include complimentary Dream Halloween VIP tickets to the VIP Reception and Dream Halloween Party and will also provide complimentary tickets to Starlight kids and families. WE INVITE YOU TO JOIN US AS A SPONSOR OF DREAM HALLOWEEN 2017 AND HELP US BRING SMILES TO HOSPITALIZED KIDS!

3 Starlight creates moments of joy and comfort for hospitalized kids and their families. Since 1982, Starlight s programs WHO WE ARE have positively impacted more than 60 million critically, chronically and terminally ill or injured children in the US, Canada, Australia and the UK. Starlight reminds us we re a family, not a diagnosis. - Starlight mom OUR IMPACT EVERY 30 SECONDS A CHILD IS DIAGNOSED WITH A SERIOUS ILLNESS OR INJURY STARLIGHT HAS BROUGHT SMILES TO OVER 60 MILLION KIDS AND FAMILIES AROUND THE WORLD

4 OUR PROGRAMS Kids and families at hundreds of hospitals across the US are able to enjoy colorful and comfy Starlight Brave Gowns, fun and interactive Starlight Fun Centers and state-of-the-art Starlight Sites thanks to our generous donors and supporters. STARLIGHT VR This year, Starlight and our Founding Sponsor, Star Wars: Force for Change are launching Starlight VR, with technology partner Google, that will teleport hospitalized kids to anywhere they dream to go through the power of virtual reality.

5 THE VENUE Formerly known as the Park Plaza, The MacArthur is a historic events venue in Los Angeles. In 2016, The MacArthur became Starlight Children s Foundation s dream Halloween location and leant its historic magic to an evening of fun and wonderment for Los Angeles area kids experiencing the challenges of childhood illnesses. We re excited to return Dream Halloween to The MacArthur in 2017 and again create a night that wont soon be forgotten.

6 A NIGHT TO REMEMBER At Dream Halloween children enjoy a spectacular Trick-or-Treat Lane where they receive toys donated by our generous sponsors. Other highlights include live performances, celebrity guests, a VIP lounge and fabulous food. Planned activities include face painting, photo booths with costume characters, hands-on crafts and state-of-the-art virtual reality games and experiences. Join us as a sponsor and let s give Starlight kids families a night to remember!

7 CELEBRITY GUESTS PREVIOUS PERFORMERS & GUESTS INCLUDE: Angela Basset Maria Bello Brooke Burke-Charvet Jamie Lee Curtis Cindy Crawford Miley Cyrus Josh Duhamel Dakota Fanning Whoopi Goldberg Camille Grammer Daryl Hannah Teri Hatcher Jennifer Love Hewitt Steve Howie Victoria Justice Tori Kelly Peyton List Bailee Madison Camryn Manheim Marlee Matlin Dylan McDermott Heather McDonald Niecy Nash Busy Phillips Jason Priestley Rob Reiner Doris Roberts Holly Robinson Peete Ray Romano Diana Ross Melissa Rycroft Cody Simpson Sarah Shahi Mira Sorvino Tori Spelling Jada Pinkett Smith Willow Smith Taylor Swift Michelle Trachtenberg Marissa Jaret Winokur Zendaya

8 Each year, Dream Halloween generates MILLIONS OF AUDITED IMPRESSIONS across print, online and broadcast media. PRESS COVERAGE

9 DREAM HALLOWEEN 2016 Sizzle Reel

10 THE BENEFITS VIP Ticket Packages donated to LA-area Starlight kids and families on your behalf. A chance to be a part of an impactful cause and an uplifting, family-friendly community celebration. A dedicated sponsorship management team to support you and your staff so you can get the most out of your investment with the least amount of worry. An authentic chance to connect with your community, customers and new audiences. High-value and tangible sponsor recognition, including advertising. Connections with fellow philanthropic and industry leaders that value investing in worthwhile social causes, like Starlight Children's Foundation. SPONSOR SPOTLIGHT

11 PRESENTING SPONSOR DREAM HALLOWEEN PRESENTING SPONSOR $150,000 Starlight Children s Foundation Dream Halloween 2017 Presented by Michaels 75 VIP ticket packages donated on your behalf to LA-area hospital partners for Starlight kids and families. Activations & Branding Opportunities Custom-design of an award or other special presentation Securing and administration of entertainment or celebrity appearances to appear on the sponsors' behalf Special opportunity for sponsor to host a spokesperson/people, celebrity appearance or costumed character in association with announcements or onsite activation activities Access to or creation of micro-events, unique activations or creative offerings with a dedicated space to carry out on-site leverage activities Sampling, demonstration or display opportunities Hospitality Customized allotment of VIP Ticket Packages for Dream Halloween. Includes adult and children tickets, VIP Pre- Reception and valet parking (up to 75) Dream Halloween VIP Ticket Packages donated on the sponsor's behalf to local Starlight community members (up to 75) Signage and Logo Inclusion Main on-site event signage (exclusive) Trick or Treat bags (exclusive) On-site step and repeat banner (non-exclusive) Other on-site event signage (non-exclusive) Public Relations and Media Profile Back Cover full-page ad space of full-color event program Inclusion on press releases and other media activities Inclusion on event invitation and promotional pieces Online Promotions Promotion of relevant sponsor leverage activities through Starlight's social media activities, newsletter and/or website The ability for sponsor to add value via appropriate giveaway/couponing, etc. Promotion or contest on Starlight's social media, newsletter and/or website Links to sponsor website from Starlight's and special profile of sponsor on Starlight's website

12 PLATINUM SPONSOR DREAM HALLOWEEN PLATINUM SPONSOR $100,000 Starlight Children s Foundation Dream Halloween 2017 Platinum Sponsor 50 VIP ticket packages donated on your behalf to LA-area hospital partners for Starlight kids and families. Activation and Branding Opportunities Special opportunity for sponsor to host a spokesperson/people, celebrity appearance or costumed character in association with announcements or onsite activation activities Access to or creation of micro-events, unique activations or creative offerings with a dedicated space to carry out on-site leverage activities Sampling, demonstration or display opportunities Hospitality Customized allotment of VIP Ticket Packages for Dream Halloween. Includes adult and children tickets, VIP Pre- Reception and valet parking (up to 50) Dream Halloween VIP Ticket Packages donated on the sponsor's behalf to local Starlight community members (up to 50) Signage and Logo Inclusion Attendee ticket backs or badges (exclusive) On-site step and repeat banner (non-exclusive) Other on-site event signage (non-exclusive) Public Relations and Media Profile Inside Left Cover full-page ad space of full-color event program Inclusion on press releases and other media activities Inclusion on event invitation and promotional pieces Online Promotions Promotion of relevant sponsor leverage activities through Starlight's social media activities, newsletter and/or website The ability for sponsor to add value via appropriate giveaway/couponing, etc. Promotion or contest on Starlight's social media, newsletter and/or website Links to sponsor website from Starlight's and special profile of sponsor on Starlight's website

13 GOLD SPONSOR DREAM HALLOWEEN GOLD SPONSOR $75,000 Starlight Children s Foundation Dream Halloween 2017 Gold Sponsor 40 VIP ticket packages donated on your behalf to LA-area hospital partners for Starlight kids and families. Activations and Branding Opportunities Access to or creation of micro-events, unique activations or creative offerings with a dedicated space to carry out on-site leverage activities Sampling, demonstration or display opportunities Hospitality Customized allotment of VIP Ticket Packages for Dream Halloween. Includes adult and children tickets, VIP Pre- Reception and valet parking (up to 40) Dream Halloween VIP Ticket Packages donated on the sponsor's behalf to local Starlight community members (up to 40) Signage and Logo Inclusion Attendee lanyard (exclusive) On-site step and repeat banner (non-exclusive) Other on-site event signage (non-exclusive) Public Relations and Media Profile Inside Right Cover full-page ad space of full-color event program Inclusion on press releases and other media activities Inclusion on event invitation and promotional pieces Online Promotions Promotion of relevant sponsor leverage activities through Starlight's social media activities, newsletter and/or website The ability for sponsor to add value via appropriate giveaway/couponing, etc. Promotion or contest on Starlight's social media, newsletter and/or website Links to sponsor website from Starlight's and special profile of sponsor on Starlight's website

14 SILVER SPONSOR DREAM HALLOWEEN SILVER SPONSOR $50,000 Starlight Children s Foundation Dream Halloween 2017 Silver Sponsor 30 VIP ticket packages donated on your behalf to LA-area hospital partners for Starlight kids and families. Activations and Branding Opportunities Sampling, demonstration or display opportunities Hospitality Customized allotment of VIP Ticket Packages for Dream Halloween. Includes adult and children tickets, VIP Pre- Reception and valet parking (up to 30) Dream Halloween VIP Ticket Packages donated on the sponsor's behalf to local Starlight community members (up to 30) Signage and Logo Inclusion Event t-shirts or caps (exclusive) On-site step and repeat banner (non-exclusive) Other on-site event signage (non-exclusive) Online Promotions Promotion or contest on Starlight's social media, newsletter and/or website Links to sponsor website from Starlight's and special profile of sponsor on Starlight's website Public Relations and Media Profile Half-page ad space of full-color event program Inclusion on press releases and other media activities Inclusion on event invitation and promotional pieces

15 TICKET SPONSORSHIPS Select a sponsorship level that works for you or your business. Each category includes VIP Ticket Packages donated to Starlight kids and families on your behalf, tickets for you and your friends as well as special recognition. SPOOKTACULAR SPONSOR $25, VIP Ticket Packages donated on your behalf 12 VIP Ticket Packages for you or your business Half-page ad in the event program Recognition on Dream Halloween webpage Branded Dream Halloween activity or sponsored area MONSTER SPONSOR $15, VIP ticket packages donated on your behalf 10 VIP Ticket Packages for you or your business Quarter-page ad in the event program Recognition on Dream Halloween webpage JACK-O-LANTERN SPONSOR $10,000 8 VIP ticket packages donated on your behalf 8 VIP Ticket Packages for you or your business Listing in the event program Recognition on Dream Halloween webpage FULL MOON SPONSOR $5,000 6 VIP ticket packages donated on your behalf 6 VIP Ticket Packages for you or your business Listing in the event program BLACK CAT SPONSOR $2,500 4 VIP ticket packages donated on your behalf 4 VIP Ticket Packages for you or your business Listing in the event program Sponsor one, give one! Ticket sponsorships provide free event passes for Starlight kid and families

16 CONTACT Amy Stillion VP, Partnerships & Programs THANK YOU!

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