CHATTANOOGA FC SPONSOR PACKAGES S E A S O N
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1 CHATTANOOGA FC SPONSOR PACKAGES S E A S O N SEMI PRO. PURE AMERICAN. ALL SOCCER.
2 12 CHATTANOOGA FC JERSEY SPONSORSHIPS
3 CHATTANOOGA FOOTBALL CLUB Chattanooga Football Club is a semi-professional soccer team, which participates in the Southeast Conference of the National Premier Soccer League (NPSL). Chattanooga FC seeks to provide quality soccer matches and a family friendly environment at Finley Stadium in downtown Chattanooga. The team is comprised of high-level players holding amateur playing status. Chattanooga FC serves to develop players and as a showcase for professional coaches. MISSION STATEMENT Chattanooga FC aims to build community and civic pride by creating a semi-professional soccer team with regional talent and by producing a positive economic impact by making Chattanooga a destination for soccer enthusiasts, both at the semi-professional and youth tournament levels. We are driven first and foremost by love for the game, for Chattanooga, and for our fans. CHATTANOOGA SOCCER CULTURE The Greater Chattanooga Area boasts 5 separate youth soccer clubs, with over 50 travelling teams and 750 players. There are also numerous recreational soccer leagues totaling over 200 teams with thousands of registered players. Within a 45 minute drive, there are 6 collegiate soccer teams as well. The Hispanic population in Chattanooga has almost doubled in the last 8 years to over 15,000. Dalton has three separate soccer leagues with over 250 teams currently playing. There are now 2 Hispanic leagues in Chattanooga with 43 teams, up from 12 just two years ago. Championship Day for one of the leagues draws around 500 people to watch the games. CHATTANOOGA FC S CONNECTION TO CHATTANOOGA The demographic profile of the typical Chattanoogan soccer fan is middle to upper class, well-educated, and loyal to the game. There is also significant opportunity in the region to attract the growing Hispanic community. Both of these mature markets make Chattanooga FC a very attractive option for sponsors and advertisers. Chattanooga FC spent enormous efforts in the 2009 campaign to build a strong social media presence including Twitter, Facebook, Flickr, and a well-managed website. The team s Facebook page now boasts over 1,800 fans, which is almost twice as many as the MLS franchise the LA Galaxy! The following on Twitter is now at 650, the most of any semi-pro soccer club in the US. The club led the country in attendance in 2009 averaging over 2,000 fans per home game. Each game experienced significant attendance growth over the previous game and we expect this trend to continue. It is our hope that we average over 4,000 fans per game in 2010.
4 CHATTANOOGA FC LEADERSHIP MANAGING BOARD Chattanooga FC is currently under the oversight of a ten-person Managing Board made up of local businessmen, entrepreneurs, and soccer enthusiasts: Marshall Brock- Founder and Owner of Clumpies Ice Cream Company; Tim Kelly- Owner of Kelly Auto Group; Sheldon Grizzle- Director of SpringBoard at CreateHere; Paul Rustand- Design Director of Widgets & Stone; Sean McDaniel- Partner and VP of Computerized Payroll Solutions; Krue Brock- Owner of Market Street Tire & Auto; Thomas Clark- New Development Project Manager for Krystal; Daryl Heald- VP of Maclellan Foundation, Hamilton Brock- Founder, Zumfoot; and Ben Johnson- Fellow at CreateHere. COACHING STAFF Brian Crossman, Head Coach and Technical Director Coach Crossman has held a USSF A License for twenty-five years. Brian coached collegiately for thirtythree years (the last twenty-one at Covenant College), compiling a record of 306 wins, 110 losses and 29 ties. He was voted region/area coach of the year six times and district/conference coach of the year nine times. Brian led Covenant College to the NAIA National Tournament twice. Presently, Coach Crossman is a professor of Physical Education at Covenant College, serves as national chairperson of the Ethics Committee for the National Soccer Coaches Association of America, and is the Director of Soccer for Lookout Mountain Soccer Association. Jimmy Weekley, Assistant Coach and Director of Player Development Jimmy holds his NSCAA Premiere Diploma and the USSF C License. He has coached at the collegiate level at both Covenant College and Flagler College, and is currently serving as the Head Coach of the Girl s Varsity Soccer Team at The Baylor School in Chattanooga. Under his leadership, the Baylor girls soccer team has been state champions or runner-up nine of the last eleven years, winning titles in 1997, 1999, and four straight from He also coached the Baylor boy s team to state titles in 2000 and Jimmy has also won coaching accolades such as the NSCAA/adidas Region Coach of the Year for the South Region among Private/ Parochial schools and was nominated for National Coach of the Year in As a player, he played collegiately for Florida Southern and Covenant College. He also played semi- pro soccer with the Chattanooga Express before joining the Atlanta Magic professional indoor team while winning 2 National titles with the Atlanta Magic SPONSORS Volkswagen adidas Gordon Biersch Kelly Auto Group Clumpies Ice Cream Double Tree Market Street Tire & Auto Niedlovs Breadworks Widgets & Stone Medium palmer Built Environments Brewer Media Group World Next Door Lawson Winchester Wealth Management Computerized Payroll Solutions Jason Rehm, MD John Meldorf, Attorney Center for Sports Medicine and Orthopaedics
5 SPONSORSHIP OPPORTUNITIES All sponsorships are available for 1 and 2 year terms TITLE SPONSOR- $25,000/$45,000 The Title Level Sponsorship is Chattanooga FC s highest profile opportunity for businesses. As the Title Sponsor, the business will receive maximum exposure in various places including EXCLUSIVE representation on the team jerseys (to the exclusion of all other corporate logos other than the jersey manufacturer), a seat on the Chattanooga FC managing board, and a custom promotion package to be determined with the managing board. The uniforms are worn at all games and many player appearances, soccer clinics and various community events. Replica jerseys are also sold at all home games and through ChattanoogaFC.com. Title Sponsor Receives: Logo on the front of home and away jersey- replicas will be sold at all events and on ChattanoogaFC.com Logo with premium placement on home page of ChattanoogaFC.com Logo on the cover of each game day program 25 season tickets for games with access to Press Box Suite with complimentary food and drinks Banner with logo placed at midfield Promotional video played on video board prior to game and at halftime (at max rotation) Logo shown on video board during game at least ½ total game time. Note: if Title Sponsorship is sold, Platinum, Gold and Silver pricing levels will be revised to reflect the loss of jersey logo availability. PLATINUM SPONSOR- $10,000/$18,000 The Platinum Level Sponsorship is available only if the Title Level Sponsorship has not been filled. As the Platinum Sponsor, the business will receive excellent exposure in various places including the front of the players jerseys and the home page of the Chattanooga FC website. The uniforms are worn at all games and many player appearances, soccer clinics and various community events. Platinum Sponsor Receives: Logo on the front of home and away jersey- replicas will be sold at all events and on ChattanoogaFC.com Logo with premium placement on home page of ChattanoogaFC.com Logo on the cover of each game day program 10 Season Tickets for games with access to Press Box Suite with complimentary food and drinks Banner with logo placed near midfield Promotional video played on video board prior to game and at halftime (at 2nd priority rotation) Logo shown on video board during game at least 1/4 total game time.
6 GOLD SPONSOR- $7,500/$13,000 As the Gold Sponsor, the business will receive excellent exposure in various places including the back of the players jerseys and the home page of the Chattanooga FC website. The uniforms are worn at all games and many player appearances, soccer clinics and various community events. Gold Sponsor Receives: Logo on the back of home and away jersey-replicas will be sold at all events and on ChattanoogaFC.com Logo with excellent placement on home page of ChattanoogaFC.com 8 Season Tickets for games with access to Press Box Suite with complimentary food and drinks Banner with logo placed along sideline of field Promotional video played on video board prior to game and at halftime (at 3rd priority rotation) Logo shown on video board during game at least 1/5 total game time. SILVER SPONSOR- $3,000/$5,000 As the Silver Sponsor, the business will receive excellent exposure in various places including the players shorts and the home page of the Chattanooga FC website. The uniforms are worn at all games and many player appearances, soccer clinics and various community events. Silver Sponsor Receives: Logo on the players home and away shorts Logo on home page of ChattanoogaFC.com 6 Season Tickets for games with access to Press Box Suite with complimentary food and drinks Banner with logo placed along sideline of field Promotional video played on video board prior to game & at halftime (at 4th priority rotation) Logo shown on video board during game at least 1/8 total game time. BRONZE SPONSOR- $1,500- Practice Jersey Front and Back Sponsor (4 available) $1,000- Practice Jersey Sleeve Sponsor (2 available) As the Bronze Sponsor, the business will receive excellent exposure in various places including the front, back, or sleeve of the players warm-up jerseys. The warm-up jerseys are worn at all games and many player appearances, soccer clinics and various community events. Please note that Chattanooga FC will pursue up to 6 Bronze Level Sponsorships. Bronze Sponsor Receives: Logo on warm-up jerseys- replicas will be sold at all events Logo on ChattanoogaFC.com 4 Season Tickets for games with access to Press Box Suite with complimentary food and drinks Banner with logo placed along sideline of field
7 ADVERTISING OPPORTUNITIES TICKET ADVERTISING- $2,000/season Logo and message on the back of official game day tickets with optional coupon. This sponsorship is ideal for a restaurant, bar or other retailer looking for a way to quantify patronage through coupon redemption. Also includes a small program ad and a P.A. message to support promotional offer. Chattanooga FC averaged over 2,000 supporters per game in 2009, and we hope to average 4,000 per game in GAME DAY PROGRAM ADVERTISING- pricing below is for entire season Advertisements are available in each home game program. 1. Front Half Page - $1,500 (1 available) 2. Back Half Page - $1,500 (2 available) 3. Inside Front Quarter Page - $ Inside Back Quarter Page - $1000 FIELD RUNNERS- $1,250/season Runners will be placed along opposite sideline for maximum visibility. Runner dimensions are 3 x 8. BANNERS- $500 Banners will be placed on the wall of the opposite stands for good visibility. Banner dimensions are 10 x 5. GAME DAY SPONSOR- $1,500 to $5,000 Promote your business by sponsoring a game. Product giveaways or promotional themes will be evaluated on an individual basis. OUTREACH SPONSOR- $3,000 Sponsor all of Chattanooga FC s efforts to reach the wider community through soccer education, camps, volunteers, etc.
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