The human touch: ios and Beyond.

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1 The human touch: ios and Beyond. Sponsor Pack Contact Aral at

2 Update your audience We are hand-crafting a very special mobile conference in September. I hope that you will join us. Update has: a great line-up of top speakers amazing venues affordable sponsorships an audience of mobile designers, developers, project managers, entrepreneurs, and more a warm, independent soul. Don t miss this update! Sponsors are an integral part of the Update experience and a valuable resource for our attendees. Aral Balkan, Curator We want all the major players in the mobile field today to have a voice at Update and we are personally inviting Microsoft (WP7), HP (WebOS), RIM (Blackberry), Mozilla and Opera (web), Nokia, HTC, Samsung, and Apple (ios). We are also inviting major tool & technology vendors including Adobe (Flash/AIR), Appcelerator (Titanium) and Ansca (Corona) as well as operators. Does this sound like your kind of crowd? Join us in Brighton this September! A special experience Update is an independent conference with a warm heart. It takes place in venues ranging from a lavish palace, to the premier concert hall in Brighton, and a prestigious museum. We have inspirational keynotes by some of the top names in our industry, informative tech beats, exciting Geek Ninja Battles (moderated debates on mobile platforms, tools and technologies), and entertaining live music. Please look through this brief pack to glimpse a peek at the soul of Update and I m sure you will be as excited as I am about the experience we re creating. I hope you will join us at Update and help enrich the conference with your presence. Here s to having you as an integral part of Update (We can customize any of the sponsorship programs to suit your needs. Give me a call at or me at aral@updateconf.com and let s talk.) Aral Balkan, Curator, Update 2011.

3 Update 2011: At a glance The Conference An affordable, independent mobile conference taking place in the UK as part of the Brighton Digital Festival. An Experience Inspirational TED-style keynotes, tech beats, Geek Ninja Battles, live music, and a lively exhibition hall full of top names in mobile today. Venues Update has the highest production values and takes place in venues including a lavish palace, Brighton s premium concert hall, a funky hotel, and a prestigious museum. Speakers Some of the top names from the worlds of ios, Web, User Experience, and beyond. Attendees 500 designers, developers, entrepreneurs, project managers, and more. Dates September 5 (Conference day) September 6 & 7 (Workshops) Workshops Two days of hands-on workshops covering topics ranging from ios design and Android development to HTML5 for mobile to highly-technical subjects like OpenGL ES. History A Naklab event, Update is curated by Aral Balkan, respected User Experience designer, Flash, web, and ios developer, and professional speaker. In 2008, Aral organized the world s first fully-virtual web conference, <head>, attended by over 2,000 people. Past Naklab event sponsors include

4 The Royal Banquet (pre-conference dinner) Update kicks off in style with The Royal Banquet at the Royal Pavilion, a palace situated in the heart of Brighton. Ninety speakers, sponsors, and attendees will take a private tour of the Pavilion, enjoy a drinks reception in the royal kitchens, and dine like the Windsors in the Royal Banqueting Hall, accompanied by a string quartet. Sponsorships available from 2.5K to 10K.

5 The Dome Foyer (Exhibit Hall) The Brighton Dome Concert Hall is the venue for the Update Conference. The Exhibit Hall with our sponsor stands and the Show and Tell Stage is in the beautiful foyer area at the entrance, featuring two levels benefitting from natural daylight and serviced by two bars. Sponsorships available, starting at 2.5K for single stands.

6 A Night at the Museum (After-party) What better way to end a conference that begins at a palace than with a party at a museum? The prestigious Brighton Museum & Art Gallery, to be precise. Sponsorships available for stands at the party and more, starting at 2.5K.

7 Speakers We have an amazing line-up of speakers from the worlds of ios, web, user experience, and beyond. (And special guest Ronald Wayne, who co-founded Apple with Steve Jobs and Steve Wozniak and has an amazing story.) Our stellar line-up: Brendan Dawes Jeremy Keith Jeff LaMarche Sarah Parmenter Remy Sharp Relly Annett-Baker Matt Gemmell Marcus Zarra Anna Debenham Cennydd Bowles Joachim Bondo Drew McCormack Seb Lee-Delisle

8 Live Music & Visualizations Update is a live experience with a human heart. Inspirational keynotes, tech beats, and Geek Ninja Battles are punctuated by live acts from various artists including a jam by 100 Robots that the audience will help direct with their mobile phones. The live music acts also feature extended sets at the A Night at the Museum after-party.

9 Sponsorship schedule (all prices exc. VAT) The Royal Banquet (4th Sept) Fee Tickets Other Exclusive sponsorship (1 available, if taken the other sponsorships are unavailable. Please respond early if interested in this option.) 10,000 4 tickets for the banquet. 50 tickets for the conference. 2 minute toast at dinner, mentions during tour and drinks. Dinner sponsor (1 available) 5,000 2 tickets for the banquet. 25 tickets for the conference. Drinks sponsor (1 available) 2,500 1 ticket to the banquet. 10 tickets for the conference. Palace tour sponsor (1 available) 2,500 1 ticket to the banquet. 10 tickets for the conference. 2 minute toast at dinner. 1 minute toast at the drinks reception. 1 minute toast at the start of the tour. Conference Day (5th Sept) Fee Tickets Other Sponsor (6 available) 2, conference + 1 banquet Premier Sponsor (4 available) 5, conference + 2 banquet Show & Tell Stage sponsor (Branding + 2hrs of presentation time on Show & Tell stage.) 10, conference + 4 banquet Use of Show & Tell stage for presentations during breaks. Upstairs lounge sponsor 7, conference + 2 banquet Brand the whole upstairs lounge. A Night at the Museum Fee Tickets Other After-Party Sponsor (1 available. If taken, the co-sponsorships become unavailable.) After-Party Co-Sponsor (2 available) 10, conference + 4 banquet 5, conference + 2 banquet. Stand at the party. The party is your baby. Stand at party. Party stand (6 available) 2, conference + 1 banquet. A stand at the museum for the after-party.

10 Common benefits (All sponsorships) All sponsorships have the following benefits, with premier sponsorships commanding more space, larger logos, premium placement, etc. Mentions in all written correspondence to attendees and on the conference screens during the conference. Tickets to the conference. Ticket(s) to The Royal Banquet pre-conference dinner. Entrance to the A Night at the Museum After-Party. Media sponsorships We are also looking for magazines, blogs, and other media outlets to become Media Sponsors. In exchange for helping us promote Update on your channels, we can provide you with free tickets to the event and also feature you on the Update web site. Update is a special conference We hope that this sponsorship pack has given you a glimpse into the soul of the Update conference. We are crafting a beautiful experience with some of the top names in our industry to take place at the loveliest venues in Brighton. We hope that you will be part of the magic this September. Make it yours We can customize any of the sponsorship packages to fit your needs. Contact Aral Balkan at or aral@updateconf.com (or just tweet him and let s talk. Proud to be part of the Update is a Geek Ninja Factory production by Naklab Copyright Naklab Ltd. All Rights Reserved.

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