A H E A D O F T H E G A M E
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1 A H E A D O F T H E G A M E
2 HIGHLY ACCLAIMED, CROSS-PLATFORM CONTENT Cricketworld is one of the largest independent cricket websites in the world, providing extensive insight for editorial coverage of all major cricket tournaments. Cricket World covers all levels of cricket from grass roots to global international tournaments including disability, youth and community cricket projects and foundations. Cricket World connects with players and using ambassadors with their links to community projects to grow the game; by profiling contributors, players and community projects, Cricket World gives them a voice and a global platform to promote their activities. Cricket World works with all cricket-playing countries and stakeholders within those countries to grow the game.
3 BRAND GROWTH GLOBAL REACH 17 MILLION+ WEBSITE VISITORS 3.4 MILLION (0.5 MILLION UK) IN 2017 YOUTUBE PARTNER 12.2 MILLION VIDEO VIEWS. 20,000+ SUBSCRIBERS DAILYMOTION PARTNER 2.4 MILLION VIDEO VIEWS. 1,400 SUBSCRIBERS
4 BRAND GROWTH - SOCIAL MEDIA SOCIAL MEDIA REACH 12 MILLION + IN THE LAST 12 MONTHS TWITTER - VERIFIED ACCOUNT 50,000+ FOLLOWERS FACEBOOK 61,000+ FOLLOWERS DEMOGRAPHICS: ABC1 audience, aged between 18 and 65 predominantly male Most popular with those aged between 25 and 55
5 JOURNALISM, COMMENT, LIFESTYLE, ENTERTAINMENT APPROVED SOURCE APPROVED SOURCE APPROVED SOURCE
6 MEDIA ACCREDITATION Media accreditation allows Cricket World to be represented at International matches and Tournaments. Governing bodies will only allow reputed and established organisations to hold accreditation for these events. GLOBAL AND NATIONAL MEDIA ACCREDITATION ICC ECB YouTube Partner Channel Daily Motion Premium Partner Official Twitter verification Official Facebook Page
7 KEY WEBSITE AREAS HOME PAGE featuring latest news, live scores widgets, latest audio, video and features and Cricket World s choice content COUNTRY PAGES latest news, audio and video relating to each cricketplaying country as well as fixtures, results, and squads SERIES PAGES latest news, features and analysis for each series that is either ongoing, upcoming or archived e.g. ICC World T20, IPL, Asia Cup, The Ashes
8 KEY WEBSITE AREAS LIVE SCORES live ball-by-ball commentary, live scorecards, graphs and stats from all Test, ODI & T20I cricket plus selected domestic tournaments e.g. IPL, PSL LIVE STREAMING coverage of international and domestic matches provided in association with our partners TV & RADIO Cricket World s own video and audio productions from news round-ups to prediction shows and interviews
9 WEBSITE PROMOTIONAL AREAS FULLY RESPONSIVE WEBSITE Cricket World is a fully responsive website with promotional areas viewable across all devices desktop, tablet and mobile, from banner ads to sponsorships and in-page advertising. GEO-TARGETED ADVERTISING We use Google Double Click to reliably serve banner ads which can be geo-targeted and delivered to specific sections. NATIVE ADVERTISING Online content editorials such as a blog posts or infographics SEO article link posts
10 SOCIAL MEDIA PROMOTION Facebook Sharing and Posting Twitter Retweets and Posting YouTube Channel uploads and video promotion
11 UK CLUB ACTIVITY & REACH Cricket World interacts with the cricket community on a regular basis including cricket clubs, players and fans through social media, driving targeted traffic to the website to view content such as club awards, club features and weekly round-ups of the best cricket-related content on Twitter. Cricket World engages with 3,000 clubs on social media each week and has more than 300 clubs individually profiled on the website. There are regular feature articles on groundcare maintenance and club insurance and coaching videos for all ages.
12 CONTENT & MARKETING SERVICES SPECIALIST CRICKET CONTENT Cricket World has a fully bespoke specialist cricket content and marketing agency arm that can provide content across all media and platforms. Cricket World can create and provide content for live scores, player profiles, images, video, written and audio content. SERVICES INCLUDE: Websites and app development Live scores, stats and player profiles Match reports, feature articles and news content Audio and Video Photography
13 CONTACT DETAILS ADDRESS Cricket World 24 London Road Grantham Lincolnshire United Kingdom NG31 6EJ TELEPHONE +44 (0) FACEBOOK facebook/cricketworld
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