Northern California Golf Association

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1 2016 Northern California Golf Association ANNUAL REPORT December 9, 2016

2 Report of the President I began my term as NCGA President with high hopes and expectations; and 2016 turned out to be a special year. In the Spring, the NCGA s highly successful Youth on Course program announced a partnership with The First Tee chapters as part of its national expansion. Youth on Course membership is nearly 19,000 strong with program roots in 12 regions across the U.S. We are extremely proud of what the YOC team has accomplished under the guidance of YOC Executive Director Adam Heieck and YOC Board President Bill Hammonds. It s a wonderful feeling knowing that we re helping these young people. They re not just golfers. They re talented individuals poised to become our next generation of great leaders. Always striving to fulfill our mission statement of promoting and supporting the game we all love, the NCGA tested new programming that will be expanded next year. This included several Saturday single-day net competitions, NCGA travel and NCGA PLAY! The latter offers shorter, faster and more affordable golf for players of all calibers (and most importantly is fun). In September, we again had the privilege of co-hosting the annual Champions Tour First Tee Open at our own Poppy Hills Golf Course. The event is not just a thrill for the participating juniors, but also the pros. As part of First Tee Open week, the NCGA held its annual Hall of Fame Night. Those inducted into the 2016 Class were former amateur legend Charles Seaver, women s golf pioneer Helen Lengfeld, The First Tee CEO Joe Louis Barrow, Jr. and eight-time major champion Tom Watson. We re proud to honor their contributions to the game and their legacies. Other great news was our growth as an association. Things went so well in 2016, in fact, that the NCGA won the USGA Award for Large Association Growth. This year marked our first increase in membership in 15 years and we re honored of this achievement. All NCGA members should feel proud to be part of a community of 147,000 fellow golfers, our highest since In celebration of these milestones and in appreciation of our members, there will be no dues increase for On the course, we crowned our first NCGA Women s Player of the Year (Sabrina Iqbal) and Senior Women s Player of the Year (Lynne Cowan). Shintaro Ban (Player of the Year), Dale Bouguennec (Senior POY) and Gary Vanier (Super Senior POY) were equally as deserving of their awards. Finally, we ve been pleased by the collaboration across the golf industry to support the game. We realize that to grow and sustain success, we must develop close working relationships with other entities. Over this past year, we ve taken steps to further our bonds with the USGA, The First Tee, the Pebble Beach Company, the NCPGA, the three women s golf associations in Northern California and with our cousins down south, the SCGA. As usual, it all would not have been possible without the service of the NCGA Board of Directors and the NCGA staff led by Executive Director Joe Huston. Their tireless efforts and dedication to our members are greatly appreciated. I m grateful for my turn at the helm and can leave knowing everything is in good hands with incoming 2017 President Pat Quinn. Thanks again, see you on the golf course. Sincerely, John Ronca, NCGA President 2016 Northern California Golf Association Annual Report 2

3 Report of the Nominating Committee Secretary, Northern California Golf Association NCGA Nominating Committee Oct. 13, 2016 In accordance with the NCGA bylaws, Article V, Section 3 Election of Directors; Nominations; Eligibility the Committee selects the following ticket of directors for the year 2017 to be voted on at the Annual Meeting on December 9, 2016: First year of two-year term: Edward J. Quinn, Jr. North Ridge CC, region I Jay B. Silverberg Foxtail Men s Club, region I Second year of two-year term: Raymond M. Coates California GC, region II Terry L. Fitzwater Old Greenwood GC, region I Scott W. Gebhardt Quail Lodge GC, region III New one-year term: Stacey Baba EWGA San Francisco Bay Area, At large Thomas E. Bone North Ridge CC, region I John A. Dodsworth Palo Alto Hills region II Gary Fox - Spring Creek GCC, region III Robert J. Goldstein Sequoyah CC, region II Samuel A. Gross The Bridges GC, region II Susan S. Morse The Olympic Club, region II David L. Pearson Visalia CC, region III Patrick N. Quinn San Jose CC, region II Gail A. Rogers Pasatiempo GC, region II John A. Ronca San Luis Obispo CC, region III Michael W. Weeks Dairy Creek GC, region III Richard M. Wise Granite Bay GC, region I The Nominating Committee has previously nominated the following officers: Respectfully Submitted Lee Gidney, Chairman President Patrick N. Quinn Vice President Thomas E. Bone Secretary-Treasurer Gail A. Rogers Immediate Past President John A. Ronca 2016 NCGA NOMINATING COMMITTEE Lee Gidney, Chairman John Ronca, Vice Chairman Tom Bone Pat Quinn Mike Weeks Paul Yost Joe Huston, Executive Director Northern California Golf Association Annual Report 3

4 Operations Ryan Gregg, Senior Director The Operations Department encompasses Rules and Competitions, The Junior Tour of Northern California, Member Trips, Outings, Single Day Competitions and eclub events. The Rules and Competitions offers the most extensive and diversified state/regional tournament program in the country, with nearly 550 tournament days in On a daily basis, the department continues to provide NCGA members the opportunity to enjoy the tournament experience at an affordable price on championship golf courses throughout the region. The department conducted more than 25 qualifying events for USGA championships in addition to NCGA and The California Amateur. It also provide education services to benefit member clubs, individual members, volunteers and employees to support and promote the game of golf. The Junior Tour of Norther California in partnership with the NCPGA, provided 28 championships for its more than 800 members in The JTNC staff also conducted the boys and girls Northern California High School Championships. Sabrina Iqbal captured her second girls Junior Tour Player of the Year and Thomas Hutchison was named the boys Junior Tour Player of the year. The NCGA hosted over 165 members on trips to Bandon Dunes, Pinehurst and Ireland in The department also conducted five Single Day Competitions, 15 Member Outings and over 30 days of competitions for eclub members. Valencia Country Club hosted the 105 th California Amateur Championship. Shintaro Ban of San Jose (Junior at UNLV) captured the title one year after his older brother, Shintaro, accomplished the same feat. The NCGA Team retained the Hanna/Wehrmann Cup for the eleventh straight year over the NCPGA. The NCGA s Team of Dale Bouguennec, Randy Haag and Casey Boyns won the Senior Cup at this year s California Senior Amateur Championship held at Lake Merced Golf Club. Shintaro Ban captured Player of the Year honors, Dale Bouguennec won the senior title, Gary Vanier won the Super Senior, Sabrina Iqbal won the inaugural Women s Player of the Year, and Lynne Cowan captured the Women s Senior Player of the Year. Andrew Buchanan from Los Altos GCC and his teammate from SMU captured the USGA Four-Ball Championship at Winged Foot in Mamaroneck, NY. The department also: Conducted five Rules of Golf Seminars and four On-Course Rules Seminars for 400+ attendees Presented workshops to member clubs, special interest groups and golf teams for 700+ attendees Recognized Karl Rodefer as Tournament Official of the Year Coordinated with allied associations in the administration of tournaments including the NCAA, PGA, CWAC, CSGA and SCGANC Northern California Golf Association Annual Report 4

5 Course Rating and Handicapping Jim Cowan, Director The course rating and handicapping department provides the best USGA-authorized handicap service and support available, and ensures efficient, consistent course ratings. Department highlights include: Performed 70 course ratings Completed 66 course measurement visits utilizing GPS-technology Conducted 77 club visitations to upgrade computer hardware and educate club officials Captured top honors at the USGA West Coast Course Ratings Calibration Seminar Recognized Tom Huckaby as Course Rater of the Year Communications Richard J. Cerame, Director The communications department advances the desired image of the NCGA, Poppy Hills, Poppy Ridge and Youth on Course, while increasing overall awareness of the Association and member engagement. The department interacts with golfers in the region via NCGA Golf, the official publication of the Association, digital communication vehicles, as well as through community outreach, industry-related events and through social media. Department highlights include: Published an award-winning quarterly magazine, featuring some of the best golf writers in the region Signed a publishing partnership with PGA Magazine that will be launch with the Winter edition of 2017 Conceptualized a redesign of the NCGA website, which will debut in the beginning of 2017 Supported all other Association departments in the creation of editorial and marketing collateral Created four new communications vehicles to streamline messaging starting in early 2017 Partnered with the U.S. Women s Open, Safeway Open, AT&T Pro-Am and the Ellie Mae Classic to help create awareness for each event and offer NCGA members exclusive ticket offers Northern California Golf Association Annual Report 5

6 Membership Rick Rangel, Director The membership department has one of the nation s most robust member benefit platforms of all state and regional golf associations. The membership team has established itself as the trusted resource for the Northern California golf community. Program development, operations and customer service efforts are designed to ensure membership growth and bolster retention. Department Highlights: 2016 was a watershed year for Membership. After 15 years of decline, 2016 delivered a growth of more than 2,074 members. The total membership of 147,400 is our largest since This led to the USGA recognizing the NCGA with the Large Association Growth Award for 2016! Membership Initiatives: Lapsed member campaign - Round I and II (May and August) Club compliance program Associate club rep days Exclusive NCGA member access to Giants games Haggin Oaks Golf Exposition Facilities outreach/research Marketing & Innovation Cheryl Games, Manager The newly formed marketing and innovation department oversees the overall NCGA branding, marketing, and development of new programming to enhance current member experiences as well as attract new members. The team develops and executes the marketing strategy and plans for the NCGA, as well as assists Poppy Hills, Poppy Ridge, and coordinates with Youth on Course. Media vehicles include direct mail, , social media, our NCGA website, print ads, and on-site materials to drive membership, NCGA brand/benefit awareness, and revenue for PHI and YOC growth.the team also conducts member/non-member research to continually monitor effectiveness as well as in the creation of new programs for testing. Highlights Include: Google AdWords campaign for membership drive and brand awareness New NCGA programming: NCGA PLAY! (lead market in Sacramento from August to October) New landing pages on NCGA website and full website re-design program kick-off New membership ad in NCGA Golf and 2017 renewal campaign Brand equity next generation initiative to improve the perception of the NCGA among non-members, reframe the breadth of benefits and improve value to current members, ensure all NCGA employees, Board members and volunteers deliver a common voice in all NCGA engagements Northern California Golf Association Annual Report 6

7 Youth on Course Adam Heieck, Executive Director Youth on Course provides youth with access to life-changing opportunities through golf. Now in its 10 th year of operation, Youth on Course is expanding nationally, so youth across the country have access to affordable golf. Organizational highlights include: Subsidized 70,000+ rounds of golf at 166 participating facilities in Northern California Continued expansion of subsidized round programs, which now operates in 12 states, with 353 courses and nearly 20,000 members participating Provided 44 paid high school internships at 19 NCGA member clubs Trained more than 100 YOC Caddie Academy participants who completed more than 700 loops at 7 NCGA member clubs Awarded 31 college scholarships, totaling $244,000 Provided opportunities for hundreds of youth to attend golf camps, PGA and LPGA Tour championships and leadership training events Offered financial aid for families who enter their children in Junior Tour of Northern California events Membership Northern California Golf Association Annual Report 7

8 Poppy Holding Brad Shupe, General Manager Poppy Holding is the management corporation of Poppy Hills in Pebble Beach and Poppy Ridge in Livermore. Poppy Hills It has been over 2 years since the grand reopening of the new Poppy Hills. Water savings and improved playability were the focus of the work and it s exciting to see the success. The big issue in golf continues to be water, and our progressive renovation seemed to be the template for future design and operational procedures. We were thrilled to host educational workshops and meetings for the USGA, NGCOA, and GCSAA to share our practices and strategic results. In fact, Poppy Hills is leading sustainability solutions for the industry, and water usage is down 25%. The Champions Tour made its annual visit with the Nature Valley First Tee Open and attracted some great new names, including Vijay Singh, Bernhard Langer and John Daly. All participants were very complimentary of the course and conditioning. We look forward to welcoming Pure Insurance as the new title sponsor in Our support of Youth on Course expanded in 2016 with an expanded caddy program. A total of 657 loops were made by YOC caddies this summer generating almost $33,000 in scholarships. In addition to these scholarships, staff and patrons funded two Membership $4,000 and one $20,000 scholarships. We also hosted almost 1,200 rounds of junior golf at $5 while offering complimentary practice facilities for all YOC members. The NCGA membership really noticed the maturity of the new course and seemed to truly enjoy the experience, either as part of 60+ NCGA competitive events, the 220+ club events or just a foursome with friends. Nearly 40,000 of the 45,000 rounds played are by NCGA members and the total discounts earned through NCGA membership exceed $1,500,000. It is also interesting to note the average member is driving almost two hours, making Poppy Hills a true home course for all NCGA members, not just those in the Monterey area. Northern California Golf Association Annual Report 8

9 Poppy Holding Poppy Ridge This year was another great year at Poppy Ridge. Rounds have remained close to level with the previous year while golf revenues have risen slightly due to improved check-in procedures and reduction in 3rd party reservation services. Poppy Ridge continues to offer NCGA members one of the best golf values in Northern California. As mandated by the state, we were under a 25% mandatory irrigation water reduction. We were able to reduce our irrigation by 29% by again not filling on course water features and not irrigating non-play areas. Playing conditions did not suffer as the course continues to be one of the best conditioned courses in the local area. The Poppy Holding Board continues to invest in Poppy Ridge and the golf course and facilities continue to improve. Projects and Extra Focus in 2016 included: Adding two full-time greens keepers to the golf course maintenance staff. This is the second year in a row we have added to our course maintenance budget Converting the driving range landing area Membership to Bermuda grass to improve aesthetics and to save water in future years. Landscaped front of clubhouse, eliminating overgrown vegetation and replacing with drought resistant and appealing plants. Painting exterior of most of the clubhouse and replacing outside furniture. As always, a large focus has been on balancing nontraditional F&B business with the golf experience. As the clubhouse continues to be utilized as a banquet and wedding venue, our procedures and processes have improved to provide our NCGA members with the best experience possible while utilizing the building to maximize revenues. Northern California Golf Association Annual Report 9

10 2016 Players of the Year NCGA Player of the Year NCGA Senior Player of the Year Shintaro Ban GC at Boulder Ridge 1,475 Dale Bouguennec Contra Costa CC 2,411 Nick Moore Bayonet/Blackhorse GC 1,457 Matt Cohn E-Club San Francisco 1,286 Robby Salomon Bayonet/Blackhorse GC 1,035 Zachary Solomon Whitney Oaks GC 1,035 Eddy Lai YOC South Bay 923 Bryan Baumgarten Granite Bay GC 820 Thomas Hutchison YOC Santa Teresa 682 Juan Gonzalez Morgan Creek GC 676 Kevin Velo E-Club South Bay 658 Randy Haag The Olympic Club 2,360 Steve Wilson Roddy Ranch GC 1,640 Casey Boyns Nicklaus Club-Monterey 1,546 Mark Morgan Serrano CC 1,346 Scott Anderson Roddy Ranch GC 1,136 Jim Knoll Rooster Run GC 1,083 Dean Prince Butte Creek GC 1,076 Gary Vanier The Olympic Club 971 Mitch Harrison Woodbridge G&CC 963 Shintaro Ban Dale Bouguennec Thomas Hutchison Sabrina Iqbal Junior Tour of Northern Calif. Boys Player of the Year Thomas Hutchison San Jose 2,518 Ryan Grauman Alamo 2,103 Joshua McCarthy Danville 1,991 Ahmed Ali Palo Alto 1,922 Peter Kuest Fresno 1,785 Ashkaan Hakim San Ramon 1,446 Jeremy Villafuerte Newark 1,400 Brendan Hy San Ramon 1,382 Finigan Tilly San Carlos 1,195 Ryan Burnett Lafayette 1,158 Junior Tour of Northern Calif. Girls Player of the Year Sabrina Iqbal San Jose 5,003 Yoonhee Kim San Ramon 3,924 Yealimi Noh Concord 2,565 Amanjoty Sangha San Mateo 1,859 Emilee Hoffman Folsom 1,600 Kiran Sangha San Mateo 1,563 Belinda Hu San Ramon 1,309 Angela Liu San Jose 1,220 Bibilani Liu Cupertino 1,208 Angela Bagasbas Danville 1,118 Northern California Golf Association Annual Report 10

11 2016 Membership Players of the Year NCGA Women s Player of the Year Sabrina Iqbal YOC Santa Teresa 1,323 Camille Orito E-Club Fresno 815 Monica Matsubara Poppy Hills Club 690 Emily Laskin Valley Hi CC 681 Hannah O'Sullivan The Olympic Club 650 Yoonhee Kim Crow Canyon CC 555 Samantha Hutchison Club at Santa Teresa GC 495 Jessica Luo Pruneridge GC 490 Lynne Cowan Sierra View CC 470 Lucy Li YOC TGA GC 460 Sage Palavivatana E-Club Sacramento 460 NCGA Senior Women s Player of the Year Lynne Cowan Sierra View CC 1,785 Karen Garcia Auburn Valley GC 1,563 Stacey Camara Fountaingrove Golf 725 Corey Weworski Poppy Hills Club 623 Marianne Towersey Monterey Peninsula CC 408 Patricia Cornett The Olympic Club 375 Tina Barker Green Valley CC 290 Sally Krueger San Francisco GC 271 Julie Wirth Moraga CC 195 Nicki Anderson Morro Bay GC 190 Membership Sabrina Iqbal Lynne Cowan Gary Vanier NCGA Super Senior Player of the Year Gary Vanier The Olympic Club 1,271 Herb Jensen Del Paso CC 1,230 Frank Pieper Monterey Peninsula CC 1,145 Chuck Richesin Woodbridge G&CC 1,018 Bob Thomason Woodbridge G&CC 969 Mark Miller Roddy Ranch GC 811 Ron Johnson Diablo CC 540 Jay Guerin Alameda GC 492 Robert Olds Roddy Ranch GC 470 James Welsh Santa Teresa 350 Northern California Golf Association Annual Report 11

12 2016 Tournament Results Championship Winner Score Location Amateur Match Play Championship Shintaro Ban, GC at Boulder Ridge 10 & 9 Spyglass Hill Amateur Stroke Play Championship Robby Salomon, Preserve GC 213 Poppy Hills Associate Club Championship Downtown GC 255 Spyglass Hill/Poppy Hills Associate Club Net Amateur Championship Sunny Bang, UCSF Golf Club 132 Poppy Ridge Big Sur Flight Daniel Montes, Facility Architects & RE 130 Golden Gate Flight Mark Hoag, Buchanan Fields 135 Yosemite Flight Associate Club Four-Ball Net Championship Glenn Campbell and Patricia Motmans 127 Del Monte/Poppy Hills Chargins GC Central Valley Zone Champion Spring G&CC 248 Carmel Valley Ranch/Quail Lodge CIF State High School Championship Bellarmine of San Jose 365 Corral de Tierra CIF/NCGA Girls High School St. Francis of Mountain View 380 Crazy Horse Ranch East Bay Zone Summitpointe CC 246 Carmel Valley Ranch/Quail Lodge East Sacramento Zone Cherry Island GC 256 Carmel Valley Ranch/Quail Lodge Four-Ball Championship Bobby Bucey and Brett Viboch 195 Spyglass Hill Oakhurst CC & E-Club East Bay Four-Ball Net Championship Paul Lopez and Andrew Sherman 123 Del Monte/Poppy Hills Hunter Ranch GC Junior Championship Thomas Hutchison (Boys) 211 Links at Half Moon Bay Sabrina Iqbal (Girls) 147 Junior Players Championship Brendan Hy (Boys) 86 (Stableford) Rancho Canada Kaleiya Romero (Girls) 77 (Stableford) Mid-Amateur Championship Zachary Solomon 143 Black Horse/Poppy Hills Whitney Oaks GC Mid-Amateur Four-Ball Championship Jason Anthony and Randy Haag 130 Poppy Hills The Olympic Club Mixed Team Championship Angie and John Friedrich 136 Poppy Hills Big Sur Flight Janice and Bryce Yoshimoto 130 Golden Gate Flight Simon Tao and Melynda Li 132 Yosemite Flight Net Amateur Championship Michael Wilson, Rancho Solano GC 143 Poppy Hills Big Sur Flight Mario Lamacchia, Antioch Golden Gate Flight Charles Burns, Empure Ranch 143 Yosemite Flight North Zone Churn Creek 237 Riverview North Bay Zone McInnis GC 257 Carmel Valley Ranch/Quail Lodge North Sierra Zone McCloud GC 254 Northstar North Valley Zone Plumas Lake G&CC 243 Carmel Valley Ranch/Quail Lodge Northeast Bay Zone Vallejo GC 258 Carmel Valley Ranch/Quail Lodge Northern California Golf Association Annual Report 12

13 2016 Tournament Results Championship Winner Score Location Foursomes Championship Kelsi and Mike Stieler 147 Poppy Ridge Overall Flight David Walter and Russell Anderson 139 Open Flight Mark and Alex Rosenbaum 126 Parent/Child Flight Public Links Championship Matt Cohn 147 Bayonet/Poppy Hills Championship Flight Public Links Net Championship Jon Swift, Greater Fresno Area GC 141 Bayonet/Poppy Hills Big Sur Flight Carl Thoreson, Buchan Fields GC 145 Golden Gate Flight Clint Jones, Dragonfly GC 138 Yosemite Flight Sacramento Zone Teal Bend 254 Carmel Valley Ranch/Quail Lodge San Francisco Bay Zone Harding Park GC 251 Carmel Valley Ranch/Quail Lodge Senior Championship Casey Boyns, Nicklaus Club-Monterey 211 Poppy Hills Senior Four-Ball Championship Chip Lutz and Randy Haag 203 Bayonet AmateurGolf.com & The Olympic Club Super Senior Four-Ball Championship Dave Sheff and Bruce Loman 207 Bayonet Senior Four-Ball Net Championship Gary Lawrence and Michael Cavanah 123 Poppy Hills Senior Match Play Championship Randy Haag, The Olympic Club 4&3 Poppy Hills/Spyglass Hill Senior Net Championship Ken Rhodes, Windsor GC 138 Poppy Hills Big Sur Flight Joe Cioni, Crystal Springs GC 141 Golden Gate Flight Wayne Hoffer, Bennett Valley GC 138 Yosemite Flight Senior Women s Amateur Championship Lynne Cowan, El Macero 144 Black Horse/Poppy Hills South Bay Zone Moffett Field GC 247 Carmel Valley Ranch/Quail Lodge South Coast Zone Atascadero GC 254 Carmel Valley Ranch/Quail Lodge South Sierra Zone Sequoia Woods CC 247 Carmel Valley Ranch/Quail Lodge South Valley Zone Dragonfly GC 243 Carmel Valley Ranch/Quail Lodge Fall Mixed Team Championship Bob Burnett and Eden Anderson 133 Poppy Hills/Quail Lodge Big Sur Flight Iain Farquharson and Denise Kam 136 Golden Gate Flight Terry Won and Jennie Kim 129 Pinnacles Flight Mike Winkenbach and Cindie Young 133 Yosemite Flight Super Senior Championship Chuck Richesin, Woodbridge GCC 139 Valley Hi Team Match Finals (Overall) Stonetree def. Oakhurst 28-8 Poppy Hills (3rd Place) Spring Creek def. Diablo Grande 28-8 Valley Amateur Championship Nick Moore, Bayonet/Black Horse GC 142 Morgan Creek Valley Amateur Senior Championship Mark Morgan, Morgan Creek GC 143 Morgan Creek Women s Championship Camille Orito, Fresno 139 Black Horse/Poppy Hills Zone Championship Vallejo GC 254 Poppy Hills/Spyglass Hill Northern California Golf Association Annual Report 13

14 MISSION STATEMENT Support and promote the game of golf VISION STATEMENT Be the leading regional golf association delivering unparalleled service to a diverse, expanding membership and providing indispensable stewardship for the golf community 3200 Lopez Road Pebble Beach, CA P (831) NCGA.org

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