FIT IN GOLF- SPEEDGOLF A HOLE IN RUN!

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Kathleen Carroll
5 years ago
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1 FIT IN GOLF- SPEEDGOLF A HOLE IN RUN!

2 SPEEDGOLF IT S ABOUT TIME Introducing a Faster more Athletic golf format Golf, Fitness & Fun Speedgolf has an active role to play in boosting participation in golf in the UK; help us build this grass roots sport and bring it to a wider audience #FitinGolf

Creating Interest and Conversation Working with Golf Sector to Drive

3 SPEEDGOLF IT S ABOUT TIME Speedgolf The Game Golf as a new Fitness Sport How Speedgolf can help arrest decline in golf Key Activity - Creating Interest and Conversation Working with Golf Sector to Drive Participation and Revenue The Future Speedgolf Kit Pilot International Collaboration

between shots Your Speedgolf Score: A round of 90

4 WHAT IS SPEEDGOLF The Aim: Play a round of golf in the lowest sum of strokes and time, whilst jogging between shots Your Speedgolf Score: A round of 90 shots completed in a time of 70 mins 21 secs = SGS 160:21

5 GOLF FOR FITNESS - SPEEDGOLF GOLF IS A MODERATE INTENSITY PHYSICAL ACTIVITY GOLF FOR FITNESS GOLF CART Has SOME health benefits Source: 3.5 METS 6000 steps/ 18 holes 4 miles/ 18 holes 600Kcal/ 18 holes WALKING THE COURSE Has MORE health benefits 4.8 METs steps/ 18 holes 4-8 miles/ 18 holes 1200KCal/ 18 holes Kcals/hr RUNNING THE COURSE Fitness Dimension Cardiovascular Workout Research required to provide comparable metrics This also helps get golfers more active, addressing the epidemic of obesity metabolic disease eg diabetes

6 The Power of Speedgolf Key Drivers of Golf Participation decline 1. Time taken to play a round 2. Appeal of fitness-focused sports (cycling, swimming, running, triathlon) 3. Appeal and distraction of the digital world for millenials (new generation) 4. Perception of Golf Traditional, lack of fun and lack of community The Power of Speedgolf holes in under 80 minutes, 9 holes in under 40 minutes 2. Challenge - Fulfils fitness need 3. Technology potential - development of personal scoring app 4. Fun, modern sport connected by growing social media and online Speedgolf community Source: Sports Marketing Surveys

What is driving Interest in Speedgolf Love golf, love running, hate slow golf rounds so ticks all boxes Nick Taylor Fitness element Quicker Round 57.97% 40.

7 What is driving Interest in Speedgolf Love golf, love running, hate slow golf rounds so ticks all boxes Nick Taylor Fitness element Quicker Round 57.97% 40.58% Combines the two sports I really enjoy at the moment David Whitaker Speedgolf delivers a great form of exercise: exciting and athletic challenge, great sport, fresh air environment Try something new in sport Cross discipline Sport appeal 52.17% 39.13% Respondents could select multiple options

Describe themselves as leisure golfers 9% PGA Pros 39% Prepared to travel 8

8 Profile of those interested in Speedgolf 61% Run or jog regularly 20% Belong to an athletic or running club 55% Describe themselves as amateur golfers 33% Describe themselves as leisure golfers 9% PGA Pros 39% Prepared to travel 8 to 20 miles 48% Prepared to travel 20 miles or more 18% % % 45-54

Creating Interest to drive participation British Speedgolf Innovation credentials 1 st

championship 1 st to trial Speedgolf taster sessions in the UK 1 st to trial group and

website Organic growth of social media platforms Engagement with International Speedgolf

9 Creating Interest to drive participation British Speedgolf Innovation credentials 1 st to Introduce Speedgolf to UK 1 st in the World to use running start in a Speedgolf championship 1 st to trial Speedgolf taster sessions in the UK 1 st to trial group and pairs Speedgolf format Initial Evolution of British Speedgolf Creation of content rich website Organic growth of social media platforms Engagement with International Speedgolf Community British Speedgolf Open to attract exposure Getting the conversation started and feedback

We need your help to drive participation

Engagement with golf clubs keen to embrace

10 We need your help to drive participation Working with Golf Industry to Drive participation Partnership with England Golf aligned to its Golf Express initiative Engagement with golf clubs keen to embrace Speedgolf Concept Attract a broad range of players from golf and the wider community

11 R&A rules, equipment, technique are the same. Golf clubs use existing facilities

Rally Golf & Business Sector to help drive

who share our vision of innovation & fun

12 Rally Golf & Business Sector to help drive participation Why not join us on our journey to develop this grass roots sport? Gain support from Partners and sponsors who share our vision of innovation & fun Explore opportunities for Financial Support/Grants

Next Steps and the Future Next Steps & priorities Pilot Speedgolf Kit to empower courses to implement Speedgolf at various levels Build network of

17/09/2017 2018 and the Future Deploy Speedgolf Starter Kit - dedicated SG slots Pilot Speedgolf Player App and Live Event Scoring Formation of

13 Next Steps and the Future Next Steps & priorities Pilot Speedgolf Kit to empower courses to implement Speedgolf at various levels Build network of enthusiastic proactive golf clubs and PGA Pros looking to offer Speedgolf Develop & Nurture a Speedgolf community 2017 British Speedgolf Championships 17/09/ and the Future Deploy Speedgolf Starter Kit - dedicated SG slots Pilot Speedgolf Player App and Live Event Scoring Formation of International Speedgolf Federation with Speedgolf Australia, Speedgolf USA & NZ Golf Development of hierarchy of competitive play from Leagues to National & International tournaments

14 Thank you

15 WEBSITE SOCIAL MEDIA FB: Britishspeedgolf GET IN TOUCH

GROWING THE GAME FOR THE FUTURE

GROWING THE GAME FOR THE FUTURE THE CHILDREN AND YOUNG PEOPLE S PLAN FOR GOLF 2017 2021 INTRODUCTION As pressure on young people s time continues to increase and the pace of life moves quicker, young people