Baltic Health Path Health touristic route. Pilot Route Groningen (Provinz Drenthe) Mecklenburg-Vorpommern Pomorskie Liaison Office (Gdansk)

Transcription

1 Baltic Health Path Health touristic route Pilot Route Groningen (Provinz Drenthe) Mecklenburg-Vorpommern Pomorskie Liaison Office (Gdansk) NL GE PL Robert Sington, BioCon Valley GmbH Thomas Karopka, BioCon Valley GmbH Birgit Pscheidl, BioCon Valley GmbH, ScanBalt Liaison Office MV Germany

2 Invitation to join a project Robert Sington, BioCon Valley GmbH Baltic Health Path 2

3 Common grounds Natural and cultural heritage Touristic potential mueritzeum.de Demographic challenges Ewa Dryjanska Tradition of cooperation Baltic Health Path 3

4 The impulse Combine tourism and health aspects Spur local health and tourism business in the participating regions mecklenburger-radtour.de Baltic Health Path 4

5 The proposal A thematic hiking and biking route from Noord-Nederland to Mecklenburg-Vorpommern a St. James Path of Health. fotolia.de guenstige-aufkleberund-folien.de Dirk Schmidt Baltic Health Path 5

6 The goals Improve people s health status by encouraging physical exercise Spur tourism by developing additional offers for a health-oriented target group Support health economy by opening new market segments in combination with the tourism sector Develop regional networks and trans-regional cooperation by intensifying cooperation between tourism and health sector in the respective regions and the cooperation between the regions itself Baltic Health Path 6

7 An open approach Define a corridor for multi-modal tourism, instead of singular biking or hiking paths Offer a platform of services (navigation, service offers, accommodation etc.) mv-ostsee-portal.de gps-tour.info allseasonparks.de Baltic Health Path 7

8 Foundations A number of local and international hiking and biking routes are already in place; valuable infrastructure that can be built upon A selection: Copenhagen-Berlin (-Vienna) Via Baltica Via Scandinavica Berlin Usedom EV10 Baltic Sea Cycle Route (Hansa circuit) EV12 North Sea Cycle Route Oder-Neiße bike route de.wikipedia.org Baltic Health Path 8

9 Potential partners In Noord-Holland The Netherlands Tourism associations in Northern Netherlands HANNN In Mecklenburg-Vorpommern Germany Tourism: Tourismusverband MV, Dehoga Health: Bäderverband MV, BioCon Valley West Pomerania Province Poland Partners in the Polish Baltic coastal regions In-between and beyond Partners in the Niedersachsen tourism and health sector ScanBalt initiative St. James Path of Health 9

10 Next steps Assemble a working group of interested parties Refine the concept Identify cooperation partners in the regions Obtain support from authorities and national bodies Define the exact routes BioCon Valley is offering support and organizational assistance for developing and realization of the idea. Invitation Kick-off meeting in the beginning of 2015, please join! More information at: Baltic Health Path 10

11 Implementation a few thoughts Thomas Karopka, BioCon Valley GmbH Baltic Health Path 11

12 Wheelmap.org A blueprint for the healthy ageing biking route? Baltic Health Path 12

13 Wheelmap.org A blueprint for the healthy ageing biking route? Baltic Health Path 13

14 Use a crowd sourcing approach Baltic Health Path 14

15 for example by using Ushahidi Baltic Health Path 15

16 .to put information on a map Baltic Health Path 16

17 ScanBalt Forum

18 Baltic Health Path 18

19 Potential Partners in MV Baltic Health Path 19

20 Regional Project E-biking in the rural area Baltic Health Path 20

21 ELROS Electromobility in Rostock Baltic Health Path 21

22 Bedankt! BioCon Valley Thomas Karopka Robert Sington Invitation Kick-off meeting in the beginning of 2015, please join! More information at: Baltic Health Path 22

23 Health Check Points in Mecklenburg-Vorpommern Birgit Pscheidl, BioCon Valley GmbH, ScanBalt Liaison Office MV Germany Baltic Health Path 23

24 Health Check Points in Mecklenburg-Vorpommern Regional Focus Mecklenburg e.g. prevention (orthopedics and back health) St. James Path of Health 24

25 Health Check Points in Mecklenburg-Vorpommern Regional Focus Vorpommern e.g. prevention (diaebtes and cardiovascular risk) St. James Path of Health 25

26 Geocaching: Integration of Web 2.0 and Serious Games into Health tourism Birgit Pscheidl, BioCon Valley GmbH, ScanBalt Liaison Office MV Germany Baltic Health Path 26

27 Geocaching: Web 2.0 GEOCACHING Geographic coordinates, GPS Device/Smartphone active Caches (09/2011) US Germany Switzerland, Austria Skandinavian Market: Highest Cache-per-Capita worldwide: Schweden, Norway, Finnland, Danemark Usedom: Ahlbeck Island Rügen (formerly Gesundheitsinsel Rügen) First geocaching checkpoint: Government Schwerin Baltic Health Path 27

28 Geocaching: Serious Games Dementia Diabetes Onkology Bayer & Nintendo Digimeter Bloodglukose measurement with Fun-Elements USA Computer Games Approved by US Drug and Medical devices Agency FDA (e.g. Diabetes & Oncology) Baltic Health Path 28

29 Geocaching & Health Path Tracks: Medical approved Health Tourism Clinical validation of Geocaching and Health Path tracks ->Health Tourism according defintion of the Curatorship of Health Economy National Conference Health Economy, 2013 Medically approved Health Tourism The ClinTrial Network (c/o Biocon Valley) aims to develop tools and a common transregional approach for the conduct of international clinical trials in the whole Baltic Sea Region Baltic Health Path 29

30 Baltic Health Path TEAM Robert Sington (Project Coordinator) - Strategic Group Health Tourism Curatorship of Health Economy Mecklenburg-Vorpommern Thomas Karopka (IT solutions) - Strategic Group Healthy Aging Curatorship of Health Economy Mecklenburg-Vorpommern Birgit Pscheidl (International, ScanBalt Liaison Office NV) - Strategic Groupd Health Services Curatorship of Health Economy Mecklenburg-Vorpommern WEBSITE: Baltic Health Path 30