PRESS KIT SWISS MADE

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Sharyl Brown
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1 PRESS KIT T I M E P I E C E S SWISS MADE

2 ABOUT BIANCHI Bianchi, with its historical Italian brand, is a performance bicycle company characterized by product driven technology, Italian design and global market. Bianchi believes the frame is the heart of the bicycle and it is constantly investing in material technology with the aim to produce the best bikes in the world. Bianchi offers to the market a complete range of models for Road, MTB, City-Trekking and accessories to meet the needs of all cyclists. All frames are projected and developed inside the Bianchi headquarter in Treviglio (Bergamo, Italy), same as all graphics and colors combinations. With its Reparto Corse (Racing Department), Bianchi led the way with race proven geometry and technology as the market changed from steel to aluminum and then titanium, and now to the most advanced material: carbon. Founded in 1885 by Edoardo Bianchi, F.I.V. Edoardo Bianchi Spa is part of Cycleurope A.B. Group - Swedish company of the Grimaldi Industri A.B. - known as one of the worldwide most important holding in the cycling sector.

3 INSPIRATION Bianchi has diversified its cycling product range to include also watches. Created by an idea of Bianchi owner Salvatore Grimaldi, the new Bianchi Timepieces collection is defined by Swiss quality, functionality, Italian design, material technology and innovation as the most distinguishing traits. Bianchi Timepieces are created both for men and women and are true companions for everyday life. The first Bianchi Timepieces collection is inspired to Felice Gimondi s outstanding victory achieved at the road World Championship in Barcellona, in Gimondi s win marked a step into the Bianchi s historical palmares. With the same spirit and passion, the Bianchi Timepieces collection has been created to signal everyone s special moment. BARCELLONA 1973 September 2nd, 04:32 26 p.m. Felice Gimondi becomes World Champion. There are moments, instants in time, that mark our life forever. The new collection of Bianchi Timepieces has been created to signal your special moments.

4 PR0JECT PHILOSOPHY Every Bianchi bike is developed and designed in Italy exclusively by Bianchi and equally the new Bianchi Timepieces share the same common philosophy providing a unique and distinctive status, together with the unmistakable Swiss quality. The Bianchi Timepieces collection boasts cycling inspiration, combining Bianchi s legendary Italian design and technology.

THREE PRODUCT LINES Bianchi Timepieces include three contemporary sport watches, all 100m water resistant and with scratch resistant sapphire crystal: a sporting luxury-oriented Chrono

5 THREE PRODUCT LINES Bianchi Timepieces include three contemporary sport watches, all 100m water resistant and with scratch resistant sapphire crystal: a sporting luxury-oriented Chrono with 43mm case and two active-style three-hands models respectively with 38 and 43mm cases. All models feature Swiss Made movement and are available in celeste, black and white colors.

EB1001 EB1003 EB1002 Swiss Made Chrono Case: Movement: 43 mm

Decorated stainless steel screwed-in case back.

Swiss-made quartz, Ronda 5040D Functions: Chronograph 1/10 sec., tachymeter.

6 EB1001 EB1003 EB1002 Swiss Made Chrono Case: Movement: 43 mm Polished/satin-finished stainless steel with unidirectional rotating bezel. Decorated stainless steel screwed-in case back. Scratch-resistant sapphire crystal. Swiss-made quartz, Ronda 5040D Functions: Chronograph 1/10 sec., tachymeter. Date window at 4 o clock Bracelet: Silicon rubber with solid steel pin buckle Warranty: 2 years worldwide Water-resistance: 100 meters (10 ATM / 330 feet)

7 EB2001 EB2002 EB2003 Swiss Made - Three hands Cases: 43 mm Polished/satin-finished stainless steel with unidirectional rotating bezel. Decorated stainless steel screwed-in caseback. Scratch-resistant sapphire crystal. Movement: Swiss-made quartz, ETA F Functions: Date window at 3 o clock Bracelet: Silicon rubber with solid steel pin buckle Warranty: 2 years worldwide Water-resistance: 100 meters (10 ATM / 330 feet)

8 EB3003 EB3001 EB3002 Swiss Made - Three hands Cases: 38 mm Polished/satin-finished stainless steel with unidirectional rotating bezel. Decorated stainless steel screwed-in caseback. Scratch-resistant sapphire crystal. Movement: Swiss-made quartz, ETA F Functions: Date window at 3 o clock Bracelet: Silicon rubber with solid steel pin buckle Warranty: 2 years worldwide Water-resistance: 100 meters (10 ATM / 330 feet)

9 PASSION FOR DETAILS Attention to small details has been key to develop the first Bianchi Timepieces.

10 IN-STORE DISPLAY

design and ergonomic shape. The Bianchi eagle graces each bottle to make it precious and irresistible.

11 LUXURY PACKAGING Bianchi Timepieces are presented in unique packaging inspired by the cycling world. Each Timepiece is delivered in a superior cycling bottle, made entirely of stainless steel, with refined design and ergonomic shape. The Bianchi eagle graces each bottle to make it precious and irresistible. Shockproof protective cap Ergonomic ring for better grip Perfectly compatible with all bottle cages Capacity: 750 ml

12 T I M E P I E C E S SWISS MADE Contact details: TEL: E: info@solasport.com.au W:

INTRODUCTION TIME FLIES BUT A WATCH LASTS FOREVER

INTRODUCTION TIME FLIES BUT A WATCH LASTS FOREVER Dear Aviators, Pilot watches hold a special attraction, especially when they find their inspiration from historic airplanes and their pilots. Such watches