2018 SCHEDULE PREVIEW
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1 2018 SCHEDULE PREVIEW ARRIVAL DAY WEDNESDAY, AUGUST 15 8:00 AM - 10:00 PM Welcome Airport Welcome Vancouver International Airport 3:00 PM - 9:00 PM Gear Up Registration & The Westin Resort & Spa, Whistler 3:30 PM - 5:30 PM Get Stoked Crankworx Fox Air Downhill One by one, some 400 racers sprint down the mountains, scrubbing bumps and airing 1,200 vertical feet of non-stop bank and boost. Base of Whistler Mountain & Longhorn Patio 8:30 PM - 9:45 PM Get Stoked Crankworx Deep Summer Photo Challenge Whistler Olympic Plaza
2 DAY 1 THURSDAY, AUGUST 16 8:00 AM - 5:00 PM Gear Up Registration 9:30 AM - 4:00 PM sponsorshipx Tech Lounge 9:00 AM - 9:30 AM Launch Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx Darren Kinnaird, General Manger, Crankworx Whistler Mountain (Red Bull Joyride VIP Area) 10:00 AM - 10:45 AM Single Track The decline of stick and ball sports and the rise of market of one 10:45 AM - 11:30 AM Single Track Don Mayo, Global Managing Partner, IMI International Sarah Stovold, VP, Content & Emerging Media, IMI International 11:45 AM - 12:30 PM Double Track Pam Hollander, Vice President, Consumer Marketing, Allstate Kami Taylor, Senior Vice President, Octagon Sponsorship transactions you can trust Jason Robert, CEO & Co-Founder, HelloSugoi 12:30PM - 1:30 PM Fuel Up Lunch Reception 1:45 PM - 3:15 PM Tune Up Zaileen Janmohamed, Senior VP, Client Consulting + Services, GMR Connecting with people through the power of bicycles David Zimberoff, VP of Marketing, SRAM Does tech help or hinder the consumer experience? Training like a pro Building the path to success: Trail building and maintaining 4:00 PM - 6:30 PM Live It! Take in all that Whistler has to offer, grab a bike to rip the Whistler Mountain Bike Park, cruise along the Valley Trail, zipline in a rainforest or just take a moment soaking it all in at the Scandinave Spa. 7:00 PM - 10:00 PM Get Stoked Ultimate Pump Track Challenge Tailgate presented by IMI International Join IMI International at the Pump Track Challenge Tailgate as you get ready to cheer on the best riders in the world! Crankworx Ultimate Pump Track Challenge The Pump Track sees riders master a maze chock-full of berms, banks and rollers needed to pump through to the finish line without ever making a pedal stroke in this ultimate stripped-down showcase of a rider s horizontal momentum mettle. Whistler Mountain
3 DAY 2 FRIDAY, AUGUST 17 8:00 AM - 5:00 PM Gear Up Registration 8:30 AM - 12:30 PM sponsorshipx Tech Lounge 8:30 AM - 9:00 AM Opening Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx 9:00 AM - 9:45 AM Single Track The changing landscape of global sponsorship Ricardo Fort, VP, Global Sport Sponsorships, Coca-Cola 9:45 AM - 10:30 AM Single Track Ripping up the rule book to extract impact and value in sponsorship 10:30 AM - 11:30 AM Fuel Up Brunch Reception - How to recover from a major setback Roundtables with Coaches 11:30 AM - 12:30 PM Gondola up Whistler Mountain Whistler Village Gondola 12:30 PM - 4:30 PM PEAK 2 PEAK Gondola Sessions Dive into the British Gas Pools 4 Schools Initiative Matthew Leopold, Director, European Sponsorship Association Virtual sponsorships (online gaming, esports, etc.) Global sponsorships - how to engage the individual through a global lens Growth for smaller properties - leveraging tech for big gains How the global expansion of brands and franchises has impacted sponsorship Using tech to create unforgettable moments by connecting consumers to the brands they love Brand measurement / decision making with data-driven innovation 12:30 PM - 4:30 PM Live it! Take a ride on the World Record Breaking PEAK 2 PEAK Gondola, grab a pair of hiking shoes or your yoga mat to take it all in as you explore the coastal mountains. 4:30 PM - 6:30 PM Double Track Alice Petzold, Professional Certified Coach and Trainer, A Game Coaching Accomplishment Coaching PEAK 2 PEAK Gondola (1,427 ft in the air) Whistler Blackcomb Mountain Whistler Blackcomb Mountain Whistler Mountain - Roundhouse - Glacier View Room Inclusion and ever-changing perceptions Whistler Mountain - Roundhouse - Steep s Grill 7:00 PM - 8:00 PM Gondola down to Whistler Village Whistler Village Gondola 8:00 PM - Onward Après sponsorshipx Après
4 DAY 3 SATURDAY, AUGUST 18 8:00 AM - 5:00 PM Gear Up Registration 8:00 AM - 5:00 PM sponsorshipx Tech Lounge 8:00 AM - 9:00 AM Fuel Up Breakfast Reception 9:00 AM - 9:15 AM Opening Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx 9:15 AM - 9:45 AM Single Track If sponsorship is the answer, what is the question? Matthew Leopold, Director, European Sponsorship Association 10:00 AM - 12:00 PM Tune Up Hamish Acland, CEO & Founder, Mons Royale How creativity and tech work together to enhance sponsorship Action sports sponsorship in 2018 Carlos Garavito Vice President, Creative, The T1 Agency 12:15 PM - 1:30 PM Fuel Up Lunch Reception 1:30 PM - 2:15 PM Double Track Sponsorship Landscape Study Norm O Reilly, Partner Consultant, The T1 Agency Elisa Beselt, Director, Consulting, The T1 Agency U.S. soccer vs. European football: Different name, same sponsorship game? Bruce Bundrant, CEO & Founder, Riviera Sports Marketing 2:30 PM - 3:15 PM Double Track Cristian Cook, Founder / CEO, Designwerk Best practices in sponsorship - tips from the financial sector 3:30 PM - 4:15 PM Single Track Alison Désir, Harlem Run Founder 4:15 PM - 4:30 PM Sneak Peek Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx 2019 Host Partner 5:00 PM - 7:30 PM Get Stoked Red Bull Joyride The best riders in the world bring their A-game to this invitational showcase. Whistler Mountain - Red Bull Joyride VIP Area 8:30 PM - 9:30 PM Get Stoked Crankworx World Tour Awards 9:30 PM - Onward Après After Party
5 DEPARTURE DAY SUNDAY, AUGUST 19 8:30 AM - 10:00 AM Fuel Up Farewell Breakfast* Whistler Village *Not covered by sponsorshipx
2018 SCHEDULE PREVIEW
2018 SCHEDULE PREVIEW ARRIVAL DAY WEDNESDAY, AUGUST 15 8:00 AM - 10:00 PM Welcome Airport Welcome Vancouver International Airport 3:00 PM - 9:00 PM Gear Up Registration 3:30 PM - 5:30 PM Get Stoked Crankworx
2018 SCHEDULE PREVIEW
2018 SCHEDULE PREVIEW ARRIVAL DAY WEDNESDAY, AUGUST 15 8:00 AM - 10:00 PM Welcome Airport Welcome Vancouver International Airport 3:00 PM - 9:00 PM Gear Up Registration 3:30 PM - 5:30 PM Get Stoked Crankworx
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