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1 2018 Sponsorship Opportunities

2 PARTNER WITH US By partnering with businesses, we are able to enhance our events and add to the quality of life for all residents while promoting and benefiting area businesses. One of the City of Prior Lake s missions is to enhance the quality of life for citizens by providing quality services which result in a safe and healthy community through recreation and leisure opportunities. The City of Prior Lake hosts a variety of community events throughout the year, bringing people together to foster community identity and pride with fun and exciting activities. This is an invitation for you to partner with us and promote your business in conjunction with Prior Lake events. We take great pride in our events and want them to be successful, so great efforts are made to market each event. Our marketing efforts help draw large crowds, which provide great opportunities for businesses to reach Prior Lake, and surrounding communities, through our sponsor opportunities. We can provide great exposure for your business, further enhancing your marketing strategies. We provide accuracy in branding your company as a sponsor on our marketing materials, which includes printed materials, social media, and radio for the events. We want your experience as a sponsor to be valuable so you will want to continue to partner with us. We hope this comprehensive sponsor packet will provide you with detailed information about our events and opportunities we have available. Please take some time to review each event and the exposure that is offered. I would be happy to meet with you to discuss these opportunities in detail and to answer any questions. Together we will keep Prior Lake a wonderful place to live, work and play for a lifetime. Thank you for your time and consideration. Sincerely, Angie Barstad, Recreation Manager Prior Lake Recreation Department /abarstad@cityofpriorlake.com

3 Event packages are grouped to provide sponsors equal exposure and promotional opportunities at respective sponsorship levels. Winter/Spring/Fall Party in the Club Spring-A-Ding Fall Frenzy December Dazzle Summer 1 Beach Parties Music in the Park Movie in the Park Summer 2 Neighborhood Park Parties Penny Carnival Sponsor an activity at the Penny Carnival on Friday, June Senior Programs Work with our Senior programmer on a custom package fitting your business needs. Mentioned in Spring/ Summer Catalog (delivered to 11,000+ end of Feb.) Included in press releases Sponsor tent/table at the event of your choice. Sponsor provides tent/table, size restrictions apply. Included on sponsor banners displayed before and during each event Platinum $2,500 Gold $1,500 Silver $1,000 Event Sponsor $500 Listed on City Website, sponsor page Social Media tag/link to business in event description Included in annual recognition in the Prior Lake American Newspaper *Applies only to the events indicated in the sponsorship level package chosen. Inclusion of logo on banner, in the Spring/Summer Catalog dependent on timeliness of sponsorship and logo submission.

4 Platinum $2,500 Annual event sponsorship. Includes the following event packages. Summer 1 Summer 2 Fall/Winter/Spring Gold $1,500 Seasonal event package Select two of the following event packages. Summer 1 Summer 2 Fall/Winter/Spring Silver $1,000 Event package sponsorship Select one of the following event packages Summer 1 Summer 2 Fall/Winter/Spring Event Sponsor $500 Individual Event Sponsorships. Select one of the following. Fall Frenzy DecemBRRR Dazzle Spring-A-Ding Other: Penny Carnival Sponsor an activity at the Penny Carnival Event on Friday, June 15th 4-7pm provide game, staff and giveaway prizes. A B C D Game Name: (option A only) Senior Activities $ Custom package set up with Lesley at Club Prior. Business/Organization Name: Business/Organization Address: Main Contact Name Phone Special Request Payment Type (payment may be submitted by check or credit card) Amount $ Check: Make Check payable to City of Prior Lake Credit Card: Circle One VISA MASTERCARD DISCOVER Name on Card Card Number Exp Date CSV Code Signature Please return this form to Prior Lake Recreation Attn: Angie Barstad, Recreation Manager, 4646 Dakota Street SE, Prior Lake, MN abarsatd@cityofpriorlake.com

5 Jan. 13, Feb. 4 and Feb. 24 Party in the Club (3 events) People Attend Each Event 10:30-noon/ Club Prior Party in the Club is back again! Warm up your winter with three free winter parties for kids & their families to get out of the house and MOVE! Please feel free to dress up to go with the theme of each party. May 5, 2018 Spring-A-Ding 500-1,000 People Attend 10am-noon/Lakefront Park Come out to celebrate spring and get excited for summer in Prior Lake. Enjoy Kidsdance, a petting zoo, pony rides, inflatables, and more. Oct. 6, 2018 Fall Frenzy People Attend 10am-12pm Join the City of Prior Lake Recreation Department for this great FREE fall event. The Kids Pedal Tractor Pull, Pumpkin Painting, live music by Radio Active, pumpkin bowling will be returning this year! Dec. 7, 2018 DecemBRRR Dazzle 1,500-3,000 People Attend 6-8:30pm Santa and a few of his reindeer will be on hand for photos with children in Lakefront Park along with ice carving demonstrations, bonfire with the fire department, flashlight candy cane hunt (bring your own flashlight) and more.

6 June 8 and July 13 Beach Parties (2 events) 300-1,000 People Attend 11am-2pm / Sand Point Beach Come to the beach for a big party! Activities like face painting, wacky hair coloring, games, and crafts, while supplies last. Kidsdance will also be there with music, contests and more! Limited concessions will be available for purchase. Music in the Park (3 events) *New May 18, 7-9pm The Whitesidewalls; June 15, 7-9pm The Shaw Brothers; August 6-8pm Coyote Wild / Lakefront Park Free concerts are returning to Lakefront Park! These concerts are free and open to the public to attend. Bands will perform at the Lakefront Park Bandshell. Food trucks will be onsite with concessions for purchase. May 18, June 15 and Aug 17 August 17 Movie in the Park People Attend 8:30pm start time Enjoy a FREE movie under the stars at Lakefront Park! Bring a chair, blankets, bug spray, snacks, and of course your friends! The movie title will be posted on our website at least two weeks ahead of time. Mondays, June July Neighborhood Park Parties (7 events) People Attend each event Mondays, June 11-July 30 (excluding July 2) Prior Lake Recreation staff visits a different park on various Monday evenings through the summer. Each event is from 6:30-8pm and there will be crafts, games, a police car and a fire truck and food trucks.

7 Friday, June 15th from 4-7pm at Lakefront Park. The Penny Carnival is a great event for families to attend where children can spend their own money playing games and participating in activities. We average approximately 500 in attendance at this event. - Option A: The business I represent would like to work a game at the event that we will provide along with 300 prizes to give away. We are not accepting duplicated games. If you return a sheet with a game that another business is already providing, we will reach out to you. Fee: $25 June 15 - Option B: The business I represent would like to work a game provided by the City of Prior Lake, but the business will provide 300 prizes to give away. Fee: $100 - Option C: The business I represent would like to provide 300 prizes to give away at a game the City will operate. Fee: $175 - Option D: The business I represent would like to sponsor a game that the City will operate and provide a prize for. Fee: $250 Year Round Activities Club Prior is Prior Lake s adult (55+) activity center, open Tuesday, Wednesday & Thursday from 9am 3pm. Custom sponsorship opportunities are available and can be discussed with the Senior Recreation Programmer Lesley Young at , lyoung@cityofpriorlake.com 2017 Activities included: Programs like May Baskets and Kraut, Brats and Autumn Sounds Events like Spring Tea, Movie Madness and Weekly Bingo Trips to the State Capital, Target Sports of Minnesota, Skyrock Farms, Wabasha Caves, Holiday Lights tour and many more.

8 Contact Us

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