Football 5 World Cup
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1 Football 5 World Cup The 2017 World Cup will be held in Beijing in May-2017 Copa USA will hold regional qualifier championships open to Adult Men, Women, and U10-16 players, whose winners will go on to the US National Championship tournament in March-2017 to compete for the 5V5 US National title. The National Champions in the Adult Men and U-16 mens division will be invited to the all expense paid World Cup finals in Beijing and compete for the 5V5 World title. Page 1 Copa Hotline (949) us at info@copausa5v5.com
2 What is the F5WC? The largest amateur 5 a side tournament in the world 32 Countries 6 continents A chance for amateurs to represent their country Multiple national qualifying tournaments are held in 32 countries across 6 continents to find the best amateur 5 a side team in each country. All 32 winning teams receive an all expenses paid trip to the F5WC World Finals to represent their country. Page 2 Copa Hotline (949)
3 2017 World Finals BEIJING 2017 Each year, the F5WC provides the opportunity for countries to bid for the hosting rights of the World Finals. After winning the bid for the 2017 World Finals, the tournament will be held in Beijing, China. The bid document & rights are available upon request to any organisation that wishes to host the World Finals in their country including F5WC National Organisers. Page 3 Copa Hotline (949)
4 2016 Highlights Page 4 Copa Hotline (949)
5 Brand Ambassadors PAUL SCHOLES Manchester United & England Each year F5WC engages with a number of famous footballers in order to help promote the championship globally. Paul Scholes & Míchel Salgado will be the official 2017 ambassadors. MÍCHEL SALGADO Real Madrid & Spain As well as acting as spokesmen for the tournament the players will attend the world finals and act as mentors to the teams. Page 5 Copa Hotline (949)
6 F5WC Growth Since its inception, the F5WC has grown at an unparalleled rate with over 50 countries applying to be an official F5WC LOC. Growth is expected to triple in 2017 onwards Our goal is to reach every amateur footballer on 6 continents from Los Angeles to Laos Worldwide Participation Figures 2014: 75, : 128, : 228, : 500,000+ est Number of Participating Cities 2016: : 256 est 2018: 512 est 2019: 1024 est 1,000,000 Target participants worldwide by 2020 Page 6 Copa Hotline (949)
7 Commercial Rights Naming rights to the Copa USA 5V5 National Tournament Shirt branding on qualifying kit including the 112 kits sent by the F5WC Exclusive branding on the registration page on Copa USA 5V5.com Full event branding at USA qualifiers, e.g: Pitchside boards, media backdrops Title Sponsor to get back of shirt branding on national team kit at 2017 World Finals Title sponsor to receive branding on Pitchside LED boards at 2017 World Finals Access to all promotional & marketing material in the Copa USA 5V5 Co-promoted Social Media activity via national Copa USA 5V5 pages Access to complete F5WC media library Option to promote the event via sponsors on ground and media channels Additional commercial rights can be provided to local sponsors by the LOC subject to approval by the F5WC Page 7 Copa Hotline (949)
8 2016 Media World Finals LIVE Total Viewers: 146,586 Over the course of the year, the F5WC along with its LOCs have promoted the F5WC through the global & national channels including digital media, offline media & social media. Social media plays a key role in integrating all the F5WC tournaments around the world with the global F5WC audience. Through the introduction of unique F5WC country pages, the integration process was successful. For the first time this year, the World Finals were available LIVE on YouTube for viewers who tuned in from around the globe. Total Posts: 1,680 Total Likes: 378,000 Total Shares: 13,440 Total Reach: 5,364,000 Total Tweets: 520 Total Likes: 18,200 Total Retweets: 13,000 Total Reach: 775,000 Total Posts: 156 Total Likes: 4,836 Total Reach: 169,260 Page 8 Copa Hotline (949)
9 Media Value 8 month campaign 32 countries 256 cities IMPRESSIONS TV Radio Offline Digital 500,000 viewers est 3,000,000 listeners est 8,800,000 readers est 24,000,000 impressions est Value Details Communications (32 Countries) Communications (World Finals) Ambassadors Activations Branding Social Media TOTAL USD 2,080,000 USD 2,570,000 USD 1,200,000 USD 150,000 USD 350,000 USD 1,150,000 USD 7,150,350 $65k value per country Total media value for World Finals Total value of Ambassador rights Global Activations Brand exposure (32 countries) Total social media value Page 9 Copa Hotline (949)
10 F5WC Global Partners Over the past 3 years, the F5WC has worked with some of the biggest brands who have supported our tournaments. Page 10 Copa Hotline (949)
11 The Partnership Entertainment Action Delivering entertainment/activation/tourism zones and global marketing is critically important to F5WC event and on a long term partnership, ensuring ROI, brand equity value and reaching both parties goals. Exposure Page 11 Copa Hotline (949)
12 Contact Us For more information, please contact your National F5WC Rights Holder Copa USA 5V5 COPA USA 5V or Alton Parkway, Suite 425 Irvine, CA Page 12 Copa Hotline (949)
REGIONAL TOURNAMENTS LICENSE PACK
www.copausa5v5.com 2017 REGIONAL LICENSE PACK Page 1 Copa Hotline (949) 294-2989 What is the F5WC? The largest amateur 5 a side tournament in the world 32 Countries 6 continents A chance for amateurs to
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