SPONSORSHIP 2008 guide

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1 SPONSORSHIP 2008guide

2 Prix Galien USA Committee Michael S. Brown, M.D. Professor of Molecular Genetics and Internal Medicine, UT Southwestern Medical Center at Dallas Prix Galien in the wor l d Prix Galien in the USA Worldwide, the Prix Galien is regarded as the equivalent of the Nobel Prize in biopharmaceutical research. The award recognizes outstanding achievements in improving the global human condition through the development of innovative therapies. The Prix Galien was created in 1970 in honor of Galen, the father of medical science and modern pharmacology. Walter Gilbert, Ph.D. Carl M. Loeb University Professor Emeritus, Harvard University Joseph Goldstein, M.D. Professor of Molecular Genetics and Internal Medicine, UT, Southwestern Medical Center at Dallas Paul Greengard, Ph.D. Vincent Astor Professor of Molecular and Cellular Neuroscience, Rockefeller University Eric R. Kandel, M.D. Professor of Physiology and Cellular Biophysics, Columbia University Richard A. Lerner, M.D. Lita Annenberg Hazen Professor of Immunochemistry, Chair in Chemistry, Scripps Research Institute Paul A. Marks. M.D. Laboratory Head of Cell Biology, Memorial Sloan Kettering Cancer Center Bengt Samuelson M.D. Ph.D. Professor, Karolinska Institute, Former President of Karolinska Institutet and Chairman of the Nobel Foundation Jan T.Vilcek, M.D. Professor of Microbiology, New York University School of Medicine Gerald Weissmann, M.D. Research Professor of Medicine (Rheumatology) and Director of the Biotechnology Study Center, NYU School of Medicine United Kingdom It is a pleasure to congratulate all those who promote the Prix Galien and pharmaceutical research: they play a vital role in the fight against disease throughout the world. John Major, Prime Minister 1996 Canada The Prix Galien is a prestigious aw a r d, a m a g n i fi c e n t occasion to pay recognition to our researchers and to encourage our industry. Jean Chretien, Prime Minister France We recognize the importance of the Pri x Galien in promoting drug research, and we salute the excellent wo rk of the Jury. Philippe Douste-Blazy, Minister of Health 2004, Minister of Foreign Affairs 2006, Vice-Secretary General of the United Nations Switzerland When Olympic rhymes with Galenic, there is a gold medal that can be won fo r an extraordinary achievement: this is the G a l i e n Aw a r d, the Oscar of pharmaceutical research. Walter Suter, State Advisor, Director of the Public Economy It is a pleasure to welcome everyone to the first Prix Galien USA Awards Ceremony. Since its establishment in France in 1970, the prestigious Prix Galien has honored leaders whose groundbreaking work in the pharmaceutical and biomedical sectors have improved the health and quality of life for countless men and women around the globe. Michael Bloomberg, Mayor of New York City To Dr. Roy Vagelos on receiving the Pro Bono Humanum Award Rosalynn joins me in congratulating you on receiving the 2007 Galien Pro Bono Humanum Prize at the Prix Galien Awards Ceremony. We always have been inspired by yo u r d e c i s i o n, on behalf of Merck & Co., Inc., to donate Mectizan free of charge to all who need it for as long as necessary. President Jimmy Carter Pr. Elie Wiesel University Professor and Professor of Philosophy and Religion, Boston University Honorary Member

3 IMPROVING THE HUMAN CONDITION WORLDWIDE Prix Galien HALL OF FAME Honor Dignity Respect for Life Pharmaceutical Science Basic Research Prix Galien USA 2007 Winners Best Pharmaceutical Agent: Merck - Januvia / Pfizer - Chantix Best Biotechnology Product: Abbott - Humira / Merck - Gardasil Pro Bono Humanum Award for the River Blindness Program: Dr. Roy Vagelos GlaxoSmithKline Medals Roche Medals Sanofi-Aventis Medals Novartis Medals Janssen-Cilag Medals Pfizer Medals Bristol-Myers Squibb Medals Merck Medals Wyeth Medals Abbott Medals Astra-Zeneca / Bayer / Lilly / Schering-Plough / Servier Medals Akzo / Almirall-Prodesfarma / Schering-GmbH Medals Actelion / Beaufour-Ipsen / Boehringer / Lafon / Pasteur / Procter & Gamble Medals Albana Pharma / Amgen / Baxter / Biogen / Chiron / Ferrer / Fournier / Genzyme / Guerbet / Institut Santa Creu / Leo / Lundbeck / Menarini / Orphan / Otsuka / Pierre Fabre / Serono / Army Healthcare / Uriach / Viron Therapeutics Medal 2008 Prix Galien usa awa r d s Candidates may submit their entries for the fo l l owing aw a r d s : Best Pharmaceutical A g e n t Best Biotechnology Product The committee will judge which among the candidates, i n d e p e n d e n t of any catego ry, is the Best Pharmaceutical Agent (i.e. small molecule) and which is the Best Biotechnology Product ap p roved in the USA in the past five ye a r s. As few as one or as many as three prizes may be aw a rded in each of these two catego r i e s, and from time to time the committee may decide on aw a rds hors prix. The prizes are aw a rded for pharmaceutical science that improves the human condition Prix Galien usa press con f e r e n c e We d n e s d ay, September 24, , 8:30 A M A m e rican Museum of Natural History, New Yo rk City Just six weeks before the Presidential Elections, and a few short hours before the Prix Galien USA aw a r d s c e r e m o ny, an exceptional press conference will bri n g together leading personalities from the United States and Europe to share their ideas on strategic topics concern i n g the bio-pharma industri e s Prix Galien usa awards ceremon y Wednesday, September 24, 2008, 6:00 PM American Museum of Natural History, New York City Master of Ceremonies: Charlie Rose Deadline for entries: June 30, 2008 Key n o t e s : Who will pay for health care? Can the US learn from European models? P ro f. Philippe Douste-Blazy H ow can we forge new public/private part n e r- ships that are critical for global health? D r. R oy Va g e l o s Basic versus applied science: Can the pharmaceutical industry maintain Its re s e a rch edge? P ro f. Bengt Samu e l s s o n

4 Platinum S p on s or B e n e f i ts $ 1 0 0, (Limited to 2) SPONSORSHIP opportunities P h a rm a c e u t i c a l E xe c u t i ve Exclusive Industry Media Partner For Sponsorship Opportunities Contact: Jay Berfas, Publisher Pharmaceutical Executive Magazine jberfas@advanstar.com Participate in a world-class event with bio-pharma industry leaders (Nobel laureates, top academics, C-level and R&D executives) Sponsorship Opportunities, restricted to non-competing companies Exclusivity in your business field Participation in Official PG-USA Press Conference 3 minute live Q&A during the Awards Ceremony between a Senior Executive and the Emcee High visibility in official PG-USA video news release Recognition and relevant signage in the American Museum of Natural History Corporate logo on the Awards Ceremony backdrop dedicated to official pictures CEO Editorial page in the Awards Ceremony Golden Book Right of first refusal for 2009 Platinum sponsorship 2 VIP tables for 10 hosted by a committee member at the gala Awards Ceremony Special recognition by the Emcee during the awards presentation Premium recognition in the PG-USA media campaign Corporate logo on the Awards Ceremony banner 1 full page 4-color corporate ad with priority placement in the ceremony program Highlight video of cere m o ny punctuated by intro with Patrick Clinton editor-in-chief, Pharmaceutical Executive Magazine/Charlie Rose Emmy award winning journalist and host of Charlie Rose, the nightly PBS program and interviews with award winners available on PharmExec.com for 12 months Sponsor Congratulatory Message Brief interview with sponsor V.I.P. congratulating winners Commercial Messages Two 15 second spots inserted Gallery/Mention Banner Ads Platinum Sponsor Corner Dedicated section highlighting the sponsor s products and services including up to 50 words of text, 1 image and up to 3 links descriptive information and registration for Preview Podcasts: commercial message 15 second audio commercial with background music inserted with a preview podcast interview Banner Ads Platinum Sponsor Corner Dedicated section highlighting the sponsor s products and services including up to 50 words of text, 1 image and up to 3 links

5 Prix Galien usa sponsorship guide Gold S p on s or B e n e f i ts $ 5 0, (Limited to 2) SILVER S p on s or B e n e f i ts $ 2 5, VIP tables for 10 hosted by a committee member at the gala Awards Ceremony Special recognition by the Emcee during the awards presentation Premium recognition in the PG-USA media campaign Corporate logo on the Awards Ceremony banner 1 full page 4-color corporate ad with priority placement in the ceremony program Highlight video of cere m o ny punctuated with intro by Pat/Charlie and interv i ews with aw a rd winners available on PharmExe c. c o m for 12 months Gallery/Mention Banner Ad 1 VIP table for 10 at the gala Awards Ceremony Special recognition during the awards presentation 1 full page 4-color corporate ad with priority placement in the ceremony program Company logo and link to your corporate URL on the PG-USA web site Corporate profile and clip on the PG-USA web site Recognition in all communications Highlight video of cere m o ny punctuated with intro by Pat/Charlie and interv i ews with aw a rd winners available on PharmExe c. c o m for 12 months Gallery/Mention descriptive information and registration for descriptive information and registration for Banner Ad

6 Prix Galien usa sponsorship guide BRONZE S p on s or B e n e f i ts $ 1 0, SUMMARY S p on s or B e n e f i ts 4 tickets to the gala Awards Ceremony 1 full page 4-color corporate ad in the ceremony program Company logo and link to your corporate URL on the PG-USA web site Highlight video of cere m o ny punctuated with intro by Pat/Charlie and interv i ews with aw a rd winners available on PharmExe c. c o m for 12 months Gallery/Mention descriptive information and registration for Sponsorship PLATINUM GOLD SILver bronze Opportunities $ $ $ $ Sector exclusivity 1 Participation in press conference 1 CEO editorial in Golden Book 1 Charlie Rose interview 1 during ceremony Special Charlie Rose recognition 1 1 during ceremony VIP tables for Tickets to the gala awards ceremony 4 Corporate clip broadcast 1 1 throughout venue Corporate logo on awards 1 1 ceremony banner Premium recognition in the media 1 1 campaign Full-page 4-color corporate ad 1 preferred 1 priority 1 priority 1 in Golden Book Right of first refusal for Platinum sponsorship ONLINE Sponsorship Opportunities Event video Sponsor Congratulatory message 1 Commercial messages 2 Sponsor logo gallery promotions (5) Banner ad 1 1 Platinum sponsor gallery 1 Sponsor logo gallery Registration landing page Preview podcasts commercial 2 Banner ad 1 1 Platinum sponsor gallery 1 Sponsor logo gallery Limited to 2 Limited to 2 Unlimited Unlimited

7 Exclusive Industry Media Partners P h a rm a c e u t i c a l E xe c u t i ve

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