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2 The Air Race 1 World Cup is the only international competition with multiple aircraft racing together. Unlike other events, this race sees pilots racing directly against each other to be the first to cross the finish line after eight laps around a tight circuit. In each race, 8 of the world s best pilots take command of the only real race aircraft to accept the ultimate challenge of pilot and machine just 10 meters above the ground at speeds of 450kph. For live and television audiences this is the chance to feel the true power of speed in the world s most intense motorsport. Families attend m Above ground Countries TV coverage KPH

3 Since the sport began in Reims, France 1909, Air Racing has regularly been used as a platform to develop and showcase new technologies and to promote brands. The sleek aircraft in our sport, known for 70 years as formula one air racing, are the only aircraft in the world built with a sole purpose to race they are designed to the specifications of the race formula. It is a race class that sets strict parameters to ensure all pilots men and women, young and old race on a level playing field. Only a combination of highly-trained skills and a honed engineering expertise can win the day. Sanctioned by the sport s 3 governing bodies, we guarantee strict safety standards and eligibility minima for all pilots, who each have a level of experience that makes it a safe, dependable and thrilling event.

4 The 2017 World Cup of Air Racing will be held in Thailand on November at the U-Tapao Airport, south of Bangkok. The event is hosted by the Ministry of Tourism & Sport of Thailand and is supported by the highest levels of government, including the Royal Thai Navy. This year s World Cup will prove to be one of the most memorable and historic sports events in all of Asia! Over Spectators Hosted by officials and highest military ranks VIP hospitality & other entertainment in Thailand, plus global TV show Thailand is proud to host this unique event. By partnering with the Air Race 1 World Cup, Thailand further solidifies its position as a top tourist destination. We warmly welcome the teams and fans and sponsors of the event. - Minister Kobkarn Wattanavrangkul, Minister of Tourism & Sport of Thailand

5 A global field of 24 teams compete for the prestige of winning the Air Race 1 World Cup. These are the World s most talented and skilled competition pilots, with a wide range of fascinating backgrounds

6 Get the first glimpse of the champions and the technology A great opportunity for value add to sponsors and VIP guests Entertain key personnel through a variety of exclusive opportunities Action-packed day to take advantage of the large crowds and activation opportunities An opportunity to highlight your brand and products to a global audience The main event outlining the race and welcoming all media Maximise the global PR opportunity for your brand Create money-can t-buy experiences including meet & greets with the pilots. The finale and one of the most widely publicised images utilised across all media channels Find out how the pilots test themselves to get ready for the World Cup An opportunity create further unique content and celebrate the entire event

7 This event has enthused vast global audiences, which is why the media attention continues to grow. Through our dedicated channels you can ensure your brand will reach your desired target audience across the world. Views Broadcast in media reach countries Over media outlets cover the event Followers plus fan sites Print PR value

8 Air Race 1 has secured television coverage across the world in over 340 million homes and 100 counties via our own dedicated TV program Additional TV coverage is also arranged by welcoming journalists from many respected media outlets, providing substantial exposure through various worldwide platforms. On the right is a list of the current confirmed broadcast channels for 2018 and this list is constantly growing. Sky Sports, Motors TV Fox Sports, Various TV3, Canal, Teledeporte Fox Asia, edge, SPI Motors TV Supersport, Fox Sports Africa OSN, FoxSport ESPN Sur Sport 1 TV2, Fastone TV Globosat Media Prima Foxsport, Foxtel, Sommet Ananey, Ego Channel Abu Dhabi Sports Kompas TV TVNZ China New Media, Fox Sport TV3 RBC TV, NTV Sports Edge Sport True Visions Fox Sports Europe Viettel Sport TV Filmbox Action MNET, Supersport Edge Sport, Canal Digital Leonardo TV, RAI Sport Growing weeklyll

9 Attracting the world s motorsports fans, aviation enthusiasts and general audiences with a taste for the extreme, the Air Race 1 World Cup is primarily positioned for ABC1 families with children, and young adults. Air Race 1 World Cup draws many thousands of live spectators and a huge global television audience in addition to extensive media coverage targeted to our partner s markets. With an experienced team of marketers we can help you showcase your brand in a dynamic context like no other sport on earth. spectators have an annual income Earn more than aged male female Higher Education

10 Being a partner of this incredible event provides unrivalled access and opportunities for your brand. Based on your objectives, we will tailor the Air Race 1 package to ensure we deliver against your specific targets and KPIs. With our history of working with global brands with specific objectives, we can be sure to create a partnership that delivers significant ROI in both the short and long-term. Guaranteed international exposure for your brand by partnering with Air Race 1 Multiple opportunities to showcase your brand through numerous touchpoints throughout the event and the year Access to pilots and teams to maximise brand activation opportunities and differentiate form competitors Once in a lifetime, money-can t-buy opportunities associated with Air Race 1 to ensure a memorable experience for key stakeholders Flexibility and freedom to deliver creative activations both onsite and through social and digital channels Air Race 1 provides an unrivalled platform for brands to achieve creative, cross-channel content

11 Naming Rights to Air Race 1 World Cup Yes Yes (Varies) Guaranteed global TV coverage Extensive Coverage Branding, signage across event Prominent Extensive Branding on airplanes All Negotiable Fully Branded Airplane Race markers fully branded/designed Yes Press releases & media campaigns All Yes Product placement & exhibition space Yes Yes Yes Team Pit Logo on podium & media backdrops Bold & Centre Checkered If Team Reaches Podium Logo on official uniforms & hi-vis vests Yes Pilot & Crews Integration across website (company profile, link, logo) Yes Yes Yes Yes Presence in all printed event marketing collatoral Cover & Editorial Full Page Quarter Page Yes VIP hospitality passes per event Yes Yes Yes Yes Full access to hanger, teams, VIPS etc Yes Yes VIP flights in aerobatic plane Yes General event admission tickets Yes Yes Yes Yes Ads during live event & broadcast (tbc) Yes & Interview Yes Adverts broadcast by live commentator & Jumbo TV Numerous Hourly Yes In Race Commentary Rights to use photos and videos Yes Yes Yes Yes Endorsements by pilots and teams Yes Via Team Reporting, data, clippings, database Yes Yes Yes Via Team Joint merchandising opportunities Yes Yes Yes Yes

12 Partnership opportunities are exclusive and limited. For 2017 opportunities, please contact us with your interest as soon as possible. Air Race CC ltd United Kingdom & Spain Offices (UK) (Spain) Air Race 1 World Cup

HOST PRESENTATION OPPORTUNITY TO RAISE AWARENESS TO A GLOBAL AUDIENCE WHILE GENERATING NEW REVENUE

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