Management of sports in the online world: a new management model for a new way of doing business.
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- Matilda Powers
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2 Management of sports in the online world: a new management model for a new way of doing business. Sports industry presence in the Media has been exponentially growing. Nowadays it has a strong influence and it has been gaining the recognition of other disciplines because of its unique and specific model of business management. Its dynamism involves some challenges, such as: Use of new technologies applied to sports. Globalization of national competitions or development of new business models. Use of International Sports Law and state-of-the-art regulations of sports organizations. Training and information. 1
3 WEB SPORT CONGRESS PROFILES OF ATTENDEES Sports related organizations. Senior managers connected to the sports law industry. Legal department managers of companies connected to the sports law industry. Marketing and Communication managers. International Sports Law students. 600 attendees will participate in the congress. Unlimited number of users will participate via Streaming technologies. 2
4 WEB SPORT CONGRESS TOPICS These are the topics that will be covered during the Congress Online management of professional sports. Sport facilities. Online management, applications. Social networks and sport. Internet influence on professional sports. Online reputation of athletes and sport organizations. Sport Social Media Marketing. Communication: Sport journalism. Sport law and new technologies FIFA Transfer System. FIFA intermediary regulation. Image rights. 3
5 WEB SPORT CONGRESS TOPICS Football Taxation Jurisprudence between FIFA DRC and CAS UEFA disciplinary regulations UEFA Financial Fair Play Doping in Football What Brexit means in football. Sponsorship agreements Online Sports and Events Sports and digital monetization esports Women s football. Football, UEFA Foundation. New lines of work and support of FIFA-UEFA. 4
6 WEB SPORT CONGRESS TOPICS Sports and Journalism. Sports and Social Media strategies. Sports and Tourism. Social Network limitations at RIO OLYMPIC GAMES Sport and Digital channels. Leading online platforms and sports. Google: Online athletes legal regime. Sports and multiscreen applications. Athletes as a new online business value for sports organizations. FIFA VAR.NNTT applied to professional sports. Regulations and legal consequences. Athlete transfers, regulation of intermediaries. FIFA rule 17, transfer of under age athletes. FIFA penalties. 5
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9 WEB SPORT CONGRESS SPEAKERS 6
10 WEB SPORT CONGRESS SPEAKERS 7
11 WEB SPORT CONGRESS SPEAKERS 8
12 WEB SPORT CONGRESS SPEAKERS 8
13 WEB SPORT CONGRESS VENUE 9
14 WEB SPORT CONGRESS SCHEDULE 2 nd of March, 2018 ( AM program) 9:00H - 9:30H REGISTRATION 9:30H - 10:00H WELCOME COFFEE 11:00H - 12:00H TABLE 1. NEW TECHNOLOGIES APPLIED TO PROFESSIONAL SPORTS. REGULATIONS AND LEGAL CONSEQUENCES 12:00H - 13:00H TABLE 2. CIBERCRIME AND SPORT: DIGITAL THREAT IN THE WORLD OF SPORT. CASE STUDY OF ATTACKS TO SPORT BRANDS AND SPORT PRODUCTS PIRACY. 13:00H - 14:00H TABLE 3. SPORT BROADCASTING: THE FUTURE OF SPORT RELATED BROADCASTS. 14:00H - 15:30H LUNCH 10
15 WEB SPORT CONGRESS SCHEDULE 2 nd of March, 2018 ( PM program) 15:30H - 16:30H TABLE 4: NEW REGULATIONS FOR THE TRANSFERS OF ATHLETS, INTERMEDIATION REGULATIONS. CASE OF STUDY: FIFA TRANSFER REGULATIONS 16:30H - 17:00H COFFEE NETWORKING 17:30H - 18:30H TABLE 5: FOOTBALL TAXATION 18:30H - 19:30H TABLE 6: NEW LEGAL STAGE AND DEVELOPMENT OF FOOTBALL FIFA 19:30H - 20:30H TABLE 7: E-SPORTS, A NEW ONE OR A REAL ONE? ECONOMIC SCOPE AND APPLICABLE LEGAL FRAMEWORK 21:30H GALA DINNER 22:30H WSC PARTY 11
16 WEB SPORT CONGRESS SCHEDULE 3 rd of March, :00H - 11:00H TABLE 8: MERGERS AND ACQUISITIONS IN SPORT INDUSTRY: BUSINESS CHALLENGE AND LEGAL FRAMEWORK. 11:00H - 12:00H TABLE 9: ONLINE BET IN SPORT: GLOBAL BUSINESS VS REGIONAL REGULATION. 12:00H - 13:00H TABLE 10: BIG PLATFORMS ONLINE AND SPORT. 13:00H - 14:00H TABLE 11: SPORT SPONSORSHIP IN 4.0 ENVIRONMENT. GLOBAL STRATEGIES FOR CUSTOMISED EXECUTION. 14:00H -15:30H GALA LUNCH. 15:30H - 16:30H TABLE 12: USE OF TECHNOLOGY TO SAFEGUARD THE RIGHTS OF CHILDREN IN SPORT. 16:30H - 17:30H TABLE 13: FIFA S MISSION FOR WOMEN S FOOTBALL 17:30H - 18:30H TABLE 14: TRANSFER OF UNDER AGE ATHLETES FIFA RULE 17. FIFA PENALITIES. 18:30H 19:00H WSC CLOSING 12
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