MARKETING PLAN MILLION+ Yearly in-stadium impressions. 40,000+ Monthly website and social media viewers WHO WE ARE

Transcription

1

2 Kilsyth Basketball is pleased to offer your organisation the opportunity to create a meaningful and mutually beneficial Partnership with our Association. Established in 1963, Kilsyth Basketball has a strong market profile and is one of the most recognisable basketball clubs within Australia. WHO WE ARE - One of the LARGEST Basketball Associations in the Southern Hemisphere - 1,100+ basketball teams competing on a weekly basis - 15,000+ Active Members - Compete in THREE National Leagues (SEABL, NWBL, WNWBL) and TWO state leagues (MUVJBL, Big-V) - 15 COURTS spanning three basketball stadiums - ALL-INCLUSIVE Association, offering programs & competitions from miniball through to senior basketball, as well as open wheelchair basketball competitions WHY PARTNER WITH US? You will gain significant brand exposure by being connected with a strong community organisation and one of Australia s most prestigious basketball assosciations. KILSYTH COBRAS & LADY COBRAS JUNIOR DOMESTIC COMPETITION PHIL MUNDAY S KILSYTH COBRAS We will help you reach: 25,000+ Weekly visitors to our stadiums HELLOWORLD LILYDALE SCHOOL HOLIDAY CAMP 40,000+ Monthly website and social media viewers 1 MILLION+ Yearly in-stadium impressions 14,593 Views PARTNERSHIP BENEFITS We will help achieve your objectives by linking your brand with our teams, programs, competitions and products. We offer the following levels of partnership: - PLATINUM - GOLD - SILVER - BRONZE These levels can include Naming Rights Partners, Development Programs, Special Events, Corporate Boxes, Stadium Signage and Player Sponsorships Contact us for more information: admin@kilsythbasketball.com.au KIDS FIRST SCHOOL CLINICS KILSYTH COBRAS NATIONAL WHEELCHAIR BASKETBALL LEAGUE MEN & WOMEN KILSYTH BASKETBALL HALL OF FAME

3 WHY PARTNER WITH US? From Mini Ball to Domestic and National League Wheelchair teams, Kilsyth has you covered. We are a diverse and inclusive Association, one which offers programs and competitions catering to all ages, genders, cultures and abilities. We also offer programs, competitions and facilities specifically for mothers, veterans, athletes with disabilities, and Indigenous youth. Weekly Wheelchair Domestic Competition; open to all ages and abilities The health and wellbeing of our participants is paramount. We are aligned with our local council strategies, which aim to improve the overall health and level of physical activity within our community. We offer specialty programs and competitions such as the kids first program - which promotes physical fitness within local primary schools - and we strive to provide a safe, friendly and encouraging environment for our players, coaches, referees, spectators and staff. All-Indigenous teams from Worawa Aboriginal College compete on a weekly basis Communicate with our 15,000 registered members and expose your brand to over 25,000 weekly visitors - resulting in over 1 million yearly impressions - with exclusive stadium, uniform and digital branding. Enjoy SEABL game night activations, corporate visits from our SEABL and Wheelchair stars, and much more.

4 WHY PARTNER WITH US? Kilsyth Basketball is committed to its Homegrown strategy, which provides a pathway for players, officials and coaches from within our Junior Domestic and Representative programs to represent Kilsyth Basketball at the elite level. Our Homegrown direction has seen us place former junior players in: Bree Mackenzie, Hawai i Pacific University Kyle Adnam, Melbourne United Josh Allison, World Championship Gold Medalist and 2016 Rio Paralympian Over 20 Kilsyth juniors have secured athletic scholarships to play collegiate basketball in the United States. More than 30 Kilsyth juniors played in Australia s top basketball leagues; the NBL and WNBL. Kilsyth s first Paralympian, Josh Allison, formerly represented the Cobras in the junior ranks and the SEABL. Our Homegrown strategy extends beyond on the court and into the workplace. Former players, coaches and officials working within our Association are helping shape the future of Kilsyth Basketball. We are focused on aligning our players to gain placement in university programs overseas and employment with our existing partners. Your partnership with Kilsyth Basketball offers our players on-court support and the opportunity to become potential partners in business.

5 STADIUM SIGNAGE YOUR BRAND YOUR BRAND

6 SOUTH EAST AUSTRALIAN BASKETBALL LEAGUE (SEABL) The South East Australia Basketball League (SEABL) is Australia s premier winter basketball competition. Featuring teams from Victoria, New South Wales, Queensland, South Australia and Tasmania, the SEABL plays host to some of the top basketball talent from both Australia and overseas, and is the league of choice for NBL and WNBL players during their off-season. The Kilsyth Cobras have established themselves as one of the league s powerhouse clubs in both the Men s and Women s competitions, with the Cobra Men securing finals berths in eight of the past 10 seasons, while the Lady Cobras enter 2017 as the reigning back-to-back South Conference Champions. Kilsyth s Homegrown direction, offers a viable pathway for our Junior Cobras players to progress their basketball into the elite senior level, with the majority of our Men s and Women s SEABL teams featuring Kilsyth Junior players. Kilsyth s home games are played on Hugh McMenamin Court, which is known as one of Australia s best Basketball Association showcourts. Hugh McMenamin Court has a 1,100 seat capacity (1,400 standing room), with attendance numbers at six Cobra home games in 2016 reaching near or full capacity. ABOUT THE LEAGUE Australia s BEST winter Basketball league 15 Men s and Women s teams, spanning FIVE STATES and over 300,000km² Breeding ground for future Australian Boomers and Opals A total of 22 active members of the Boomers and Opals squads have played in the SEABL, including NBA Champions Matthew Dellavedova and Andrew Bogut League of choice for NBL and WNBL players

7 NATIONAL WHEELCHAIR BASEKTBALL LEAGUE (NWBL/WNWBL) Wheelchair basketball is the fastest growing sport for athletes with a disability and is played in over 80 countries by over 100,000 athletes at all levels around the globe. Now in its 27th season, the National Wheelchair Basketball League has seen some great names go on to play for Australia and other International Leagues and is considered the melting pot for developing and encouraging future Wheelchair Basketball athletes saw the introduction of a Men s and a Women s Wheelchair Basketball team, with the Kilsyth Cobras now competing in the National Wheelchair Basketball League (NWBL) and the Women s National Wheelchair Basketball League (WNW- BL). This significant investment by Kilsyth Basketball into inclusive sport builds and expands on the variety of basketball pathways available within the association that lead to athletic excellence. Since joining the NWBL and WNWBL, the Cobras have achieved overwhelming success, with the Men claiming National Championships in 2015 and 2016, while the Women were also crowned Champions in Kilsyth boast three current Paralympians, with Tristan Knowles, Shawn Russell, and Kilsyth Junior and former SEABL Cobra Josh Allison representing Australia at the 2016 Rio Paralympics as members of the Australian Rollers. Partnership with Kilsyth Basketball s Wheelchair Basketball Representative Program provides many exciting opportunities to gain exposure and raise your corporate profile, while also providing a defined link and positive endorsement of Inclusive sport. Homegrown Kilsyth Cobras Junior, former SEABL player, and current Wheelchair Basketball World Champion and Paralympian, Josh Allison Kilsyth Lady Cobras WNWBL National Champions

8 BIG-V VICTORIAN YOUTH CHAMPIONSHIP (VYC) The Big-V Victorian Youth Championship (VYC) is Australia s premier Under-23 basketball competition, consisting of the top Under-23 teams from across Victoria. The VYC serves as a pathway for our Junior Cobras players to move into the Cobras SEABL program, with many also securing basketball scholarships to play at the collegiate level in the United States. Kilsyth has long been a powerhouse of the VYC, with our Men s teams boasting two championships - and three grand final appearances overall - during the past four years.

9 KILSYTH JUNIOR COBRAS The Kilsyth Junior Cobras consist of the top basketball players from Kilsyth Basketball s Junior Domestic Basketball Competition. Our Junior Cobras compete in the Victorian Junior Basketball League (VJBL) a state-wide Friday night competition. The Junior Cobras program currently has 34 Boys and Girls teams spanning from Under-12 s to Under-20 s with games played within the Metropolitan region and expanding into country areas such as Geelong, Ballarat, Bendigo, Gippsland and the Mornington Peninsula. Under 12-1 Boys National Junior Classic Champions The Junior Cobras program is one of Victoria s most successful, as evident by the success of our Homegrown SE- ABL teams. Led by Kilsyth s Manager of Basketball Operations and former NBL and Under-17 Australian Men s Head Coach, Mark Watkins, the Junior Cobras pathway into elite Senior basketball is the envy of rival associations. ABOUT THE LEAGUE HIGHEST LEVEL Junior Competition in Australia OVER 1,200 teams compete weekly across 78 VENUES 12,000 registered players from 54 Associations YEAR ROUND competition, with games played from November to September Cobras teams play an average of 50 GAMES per season, including tournaments Under 18-1 Boys, competing in the 2016 VJBL State Championship Game

10 STADIUM SIGNAGE - KILSYTH Catch the eyes of the 25,000+ plus weekly visitors with a variety of stadium signage options. Ranging from single corflute signs through to full court branding, we will help you you gain significant brand exposure. HUGH McMENAMIN COURT (COURT 1) Home to the Kilsyth Cobras and Lady Cobras, Hugh McMenamin Court is regarded as one of Australia s best association showcourts and boasts the following features: 20 Corporate Boxes 1,400+ total court capacity Home of The Snakepit - licensed bar for SEABL game nights and special events LIVE STREAMING of all SEABL, NWBL and WNWBL games ZONE 1 - COBRA BASELINE ZONE 2 - ENTRANCE WALL 1200mm x 4800mm 3600mm x 2400mm ZONE 3 - SCOREBOARD ZONE 4 - BASELINE PILLARS 1200mm x 4800mm 2x 2400mm x 1100mm

11 STADIUM SIGNAGE - KILSYTH HUGH McMENAMIN COURT (COURT 1) ZONE 5 - BASELINE 3600mm x 2400mm COURT 2, 3 & 4 ZONE 1 - SINGLE SIGN UPPER WALL 1200mm x 2400mm COURT 5 & 6 ZONE 1 - BASELINE ZONE 2 - SINGLE SIGN SIDELINE 1200mm x 7200mm 1200mm x 2400mm

12 STADIUM SIGNAGE - KILSYTH KILSYTH SPORTS CENTRE FOYER Enjoy prime location exposure by promoting your brand in the Kilsyth Sports Centre foyer. By promoting within this shared space, you will also reach the athletes and families participating in the numerous Table Tennis and Badminton weekly competitions. DIGITAL PACKAGE PREMIUM PACKAGE Up to 30 second rotating video or still image advertisments. Available monthly or annually. Full Kilsyth Cafe barrier signage, plus an annual Digital Package subscription. CORPORATE BOX Get the best seat in the house for all SEABL Home Games as a Corporate Box holder. In addition to premium courtside seating and signage, your box is fully catered for all SEABL games with a variety of drinks and hot and cold food options. DIMENSIONS (6 seat): 610mm x 1925mm DIMENSIONS (8 seat): 610mm x 2355mm

13 2017 PRICE LIST NAMING RIGHTS SEABL Men and Women (Platinum Partner) Pricing under consultation VYC Men and Women Pricing under consultation NWBL and WNWBL (inc. Business Families & Friends (BFF) Pricing under consultation Kids First* $25,000 *based on a 2,000 annual basketball distribution SIGNAGE ZONES - KILSYTH HUGH McMENAMIN COURT (COURT 1) Zone 1 $5,000 Zone 2 (2A or 2B) $5,000 Zone 3 Reserved (Platinum Partner) Zone 4 $4,000 Zone 5 (5A, 5B, 5C or 5D) $5,000 COURTS 2, 3 & 4 Zone 1 $1,000 COURTS 5 & 6 Zone 1 $3,000 Zone 2 $1,000 KILSYTH CAFE/FOYER Digital - Monthly $295 per month Digital - Annually $3,245 (one month free) Premium (includes annual Digital package) $10,000 CORPORATE BOX 6 Seat $2,000 8 Seat $2,500 8 Seat Premium $5,000 All boxes include signage and catering for all SEABL home games PLAYER SPONSORS SEABL $500 VYC Men and Women $350 NWBL and WNWBL $750 All prices are Per Annum (unless stated) and exclude GST Lilydale Stadium signage also available (Pricing under consultation)