Partnership Opportunities

Transcription

1 Sunday, January 20, 2019 Partnership Opportunities

2 The Event Date: Weekend of January 18-20, 2019 Location: Carlsbad, California Weekend Schedule: Friday, January 18, 2019 Health & Lifestyle Epo 12 to 6 p.m. Saturday, January 19, 2019 Kids Marathon Mile at LEGOLAND 6 to 10 a.m. Health & Lifestyle Epo 10 a.m. to 5 p.m. Sunday, January 20, 2019 Tri-City Medical Center Carlsbad Marathon start 6:15 a.m. Surf Sun Run 5K start 6:45 a.m. Tri-City Medical Center Half Marathon start 7:45 a.m. Finish Line Breakfast 7:30 to 11 a.m. Last Year s Official Charities: The Tri-City Medical Center Carlsbad Marathon & Half Marathon works with selected nonprofit organizations to use the event to help raise funds and much needed eposure for their organizations. Last year s charities raised more than $100,000 and included the following organizations: American Association of Zoo Keepers San Diego Chapter Angioma Alliance DLH Foundation Fresh Start Surgical Gifts Huntington s Disease Society of America - San Diego Inspire Kidz International Bipolar Foundation Jacobs & Cushman San Diego Food Bank Labrador Rescuers LHON Project at UMDF Lupus Foundation of Southern California San Diego Fire Rescue Tri-City Hospital Foundation Carlsbad is Special The Tri-City Medical Center Carlsbad Marathon & Half Marathon is owned and produced by In Motion, Inc. Family owned and operated and in business since 1981, In Motion, Inc., has decades of eperience in producing first-class events. We offer outstanding hands on sponsorship support. We take pride in our ability to fulfill sponsorship agreements above and beyond the sponsor s epectations. We re passionate about what we do and it shows. Businesses who join our team of sponsors become part of the family. In addition to our 9,000 event participants, over 20,000 spectators line the course and the finish line area offering lots of support like these enthusiastic fans!

3 Our Participants 2018 Participant Statistics Average annual income: $95,000 Age breakdown: 24 & under % % % % 60 & over % Number of people in each area/event: Full marathon... 1,072 Half marathon... 5,986 Surf Sun Run 5K Kids Marathon Mile... 2,000 Volunteers... 1,800 Epo attendees... 20,000 Spectators... 25,000 + Gender breakdown by event: Full marathon: 41.75% female 58.25% male Half marathon: 56.79% female 43.21% male How they register: 96.5% of participants registered online States with Highest Representation: (47 total states represented) California 6,677 Arizona 142 Washington 68 Colorado 80 Teas 50 Nevada 57 Illinois 60 Oregon 52 New York 30 Countries Represented: Australia Brazil Canada China Germany Ireland Israel Kenya Meico New Zealand Romania Taiwan South Africa United Kingdom Where they come from: 87% of participants are from California 64% of participants are from San Diego County Marital status: Married... 67% Single... 20% Divorced... 8% Other... 5% Education: College degree... 36% Graduate degree... 29% Doctorate degree... 8% High school diploma... 16%

4 Presenting $60K As a presenting sponsor you will receive category eclusivity as well as prominent recognition and etensive benefits through this sponsorship position. Your name will be linked with the event and you will have etensive and far-reaching eposure. Logo prominently included on race promotional postcards Logo prominently included on final race instructions Logo prominently included on full and half marathon bib numbers Apparel Logo prominently included on full and half marathon participant shirts Logo prominently included on race weekend volunteer shirts Electronic Media Logo prominently included in pre-event television promotional spots if the event has a television station sponsor(s) Company name included in pre-event promotional radio spots if the event has an official radio station sponsor(s) Print Media Logo prominently included in print advertising for the event A link will be established between the marathon site and your website Information about your company and your sponsorship featured in two (2) Tri-City Medical Center Carlsbad Marathon e-newsletters A minimum of three (3) additional social media posts with content provided by sponsor (date and content of posts to be approved by the event) Public Relations Introduction as the presenting sponsor through press release online and offline publications Photo opportunities with the winners of the races at the finish line Opportunity for company officials to hold the finish line tape for one of the race winners (i.e., first overall marathon male or female, first overall half marathon male or female) space at the Health & Lifestyle Epo where product can be displayed, demonstrated and/or sold Opportunity to create cross-promotions, sweepstakes, etc. using the Tri-City Medical Center Carlsbad Marathon name and/or logo Opportunity to include an ad featuring information/offer/promotion as well as a link to a website included in the virtual goody bag posted on the event website and ed to all event participants a minimum of two times Product/service eclusivity Banner placement in start/finish line area (maimum of 10 banners) Cold air balloon or inflatable may be displayed in the festival area Continuous recognition by announcers throughout the event Ten (10) invitations to the VIP Finish Line Breakfast Ten (10) complimentary entries for the full marathon, half marathon or Kids Marathon Mile Other Right of first refusal for 2020 Tri-City Medical Center Carlsbad Marathon

5 Epo Title $30K The Tri-City Medical Center Carlsbad Marathon Health & Lifestyle Epo is a stand-alone event featuring eciting and informative vendors. It s widely regarded as a shopping etravaganza and because it s free and open to the public, it s attended by more than 15,000 people. Logo included on ehibitor sales brochure Logo included on race promotional postcards Logo included on final race instructions Apparel Logo included on full and half marathon participant shirts Logo included on race weekend volunteer shirts Print Media Logo included in print advertising for the event A link will be established between the marathon site and your website Information about your company and your sponsorship featured in one (1) Tri-City Medical Center Carlsbad Marathon e-newsletter A minimum of two (2) additional social media posts with content provided by sponsor (date and content of posts to be approved by the event) space at the Health & Lifestyle Epo where product can be displayed, demonstrated and/or sold Opportunity to create cross-promotions, sweepstakes, etc. using Tri-City Medical Center Carlsbad Marathon name and/or logo Opportunity to include an ad featuring information/offer/promotion as well as a link to a website included in the virtual goody bag posted on the event website and ed to all event participants a minimum of two times Logo included on ehibitor credentials Banner placement at the epo Banner placement in start/finish line area (maimum of 8 banners) Cold air balloon or inflatable may be displayed in the festival area Recognition by announcers throughout the event Eight (8) invitations to the VIP Finish Line Breakfast Eight (8) complimentary individual entries for the full marathon, half marathon or Kids Marathon Mile Other Right of first refusal for 2020 Tri-City Medical Center Carlsbad Marathon

6 Kids Marathon Mile Title $30K The Kids Marathon Mile is a special part of the Tri-City Medical Center Carlsbad Marathon weekend of events that takes place the day before the marathon at LEGOLAND California. It has its own marketing and advertising plan but is also promoted with the marathon. It attracts 3,000 children and their parents who run, walk, skip or stroll this just-for-fun, 1-mile route through LEGOLAND. Each paid participant receives a T-shirt and finisher s medal. In addition, participants age 12 & under receive a ticket for free admission to the park and a coupon for 50% off up to two additional adult tickets. As the title sponsor of the Kids Marathon Mile your company name would be positioned in front of the event name. Logo prominently included on race entry forms/promotional postcards distributed at hundreds of locations throughout San Diego County and at dozens of elementary schools Logo prominently included on final event instructions Logo prominently included on bib numbers worn by event participants Apparel Logo prominently included on Kids Marathon Mile participant shirts Logo included on race weekend volunteer shirts Electronic Media Company name included in pre-event promotional radio spots (minimum of 150 spots) on the official Kids Marathon Mile radio sponsor s station Print Media Logo included in print advertising for the Kids Marathon Mile A link will be established between the marathon site and your website Information about your company and your sponsorship featured in one (1) Tri-City Medical Center Carlsbad Marathon e-newsletter A minimum of two (2) additional social media posts with content provided by sponsor (date and content of posts to be approved by the event) Public Relations Introduction as title sponsor of the Kids Marathon Mile through a press release online and offline publications Opportunity for company officials to start the Kids Marathon Mile race booth space at the Kids Marathon Mile where product can be sampled, displayed or demonstrated Opportunity to create cross-promotions, sweepstakes, etc. using Kids Marathon Mile logo Opportunity to include an ad featuring information/offer/promotion as well as a link to a website included in the virtual goody bag posted on the event website and ed to all event participants a minimum of two times Prominent banner placement at the start and finish lines (maimum of 8 banners) Recognition by announcers throughout the event Eight (8) invitations to the VIP Finish Line Breakfast Twenty (20) complimentary individual entries for the Kids Marathon Mile Other Logo featured on Kids Marathon Mile participant medals Right of first refusal for 2020 Kids Marathon Mile

7 Gold $20K Official Product or Service As a gold sponsor, you will receive etensive benefits and will be recognized as an official product or service of the Tri-City Medical Center Carlsbad Marathon. Logo included on race promotional postcards Logo included on final race instructions Apparel Logo included on full and half marathon participant shirts Logo included on race weekend volunteer shirts Print Media Logo included in print advertising for the event A link established between the marathon site and your website A minimum of one (1) additional social media post with content provided by sponsor (date and content of post to be approved by the event) space at the Health & Lifestyle Epo where product can be displayed, demonstrated and/or sold Opportunity to create cross-promotions, sweepstakes, etc. using Tri-City Medical Center Carlsbad Marathon name and/or logo Opportunity to sample/demonstrate your product or service to members of In Motion Fit (official Tri-City Medical Center Carlsbad Marathon/Half Marathon training program) Opportunity to include an ad featuring information/offer/promotion as well as a link to a website included in the virtual goody bag posted on the event website and ed to all event participants a minimum of two times Banner placement in start/finish line area (maimum of 8 banners) Continuous recognition by announcers throughout the event Eight (8) invitations to the VIP Finish Line Breakfast Eight (8) complimentary individual entries for the full marathon, half marathon or Kids Marathon Mile Other Right of first refusal for 2020 Tri-City Medical Center Carlsbad Marathon

8 Silver $10K As a silver sponsor you will receive the following: Logo included on race promotional postcards Logo included on final race instructions Apparel Logo included on race weekend volunteer shirts Print Media Logo included in print advertising for the event A link established between the marathon site and your website space at the Health & Lifestyle Epo where product can be displayed, demonstrated and/or sold Opportunity to create cross-promotions, sweepstakes, etc. using Tri-City Medical Center Carlsbad Marathon name and/or logo Opportunity to include an ad featuring information/offer/promotion as well as a link to a website included in the virtual goody bag posted on the event website and ed to all event participants a minimum of two times Banner placement in start/finish line area (maimum of 6 banners) Continuous recognition by announcers throughout the event Four (4) invitations to the VIP Finish Line Breakfast Four (4) complimentary individual entries for the full marathon, half marathon or Kids Marathon Mile

9 Bronze $5K As a bronze sponsor you will receive the following: Logo included on race promotional postcards Logo included on final race instructions A link established between the marathon site and your website space at the Health & Lifestyle Epo where product can be displayed, demonstrated and/or sold Opportunity to create cross-promotions, sweepstakes, etc. using Tri-City Medical Center Carlsbad Marathon name and/or logo Opportunity to include an ad featuring information/offer/promotion as well as a link to a website included in the virtual goody bag posted on the event website and ed to all event participants a minimum of two times Banner placement in start/finish line area (maimum of 4 banners) Continuous recognition by announcers throughout the event Two (2) invitations to the VIP Finish Line Breakfast Two (2) complimentary individual entries for the full marathon, half marathon or Kids Marathon Mile

10 SPONSOR BENEFITS QUICK GLANCE SOLD Kids Marathon Title $150K Presenting $60K Epo Title $30K Mile Title* $30K Gold $20K Silver $10K Bronze $5K Logo on race entry forms/promotional postcards Logo in print advertising Logo on race shirts (marathon, half marathon, and/or volunteer) all all all Kids Marathon Mile & volunteer Logo on start/finish banner all volunteer Logo/name on finish line tape Logo on final race instructions Logo/name on finisher medals Logo on bib numbers Logo on mile markers Logo on event credentials Logo on official vehicle passes/door panels Logo on awards ehibitor badges Name or logo in pre-event TV spots Name or logo included in pre-event promotional radio spots Logo with link on event website Photo opportunities with the winners of the races at the finish line Opportunity for company officials to hold the finish line tape Opportunity for company official to start race or ride in lead car Information about your company featured in pre-event e-newsletter Social media posts (content provided by sponsor and approved by event) Announcement of sponsorship on social media channels Logo included in pre-event eblasts Booth space at Health & Lifestyle Epo Opportunity to create cross-promotions, sweepstakes, etc. Product and/or service eclusivity Banner placement on finish line towers Banner placement in start/finish line area Cold air balloon or inflatable display space in the finish line area Continuous recognition by announcers throughout the event Invitations to the VIP Finish Line Breakfast Complimentary event entries Right of first refusal for 2020 event Note: Some sponsorship benefits are time-sensitive and may not be available when you sign your contract. Please refer to individual sponsorship levels as outlined in the package for additional benefits and details. * All benefits listed for this sponsorship level are for the kids event.

11 Sponsor Contract 2019 Name of Company: Street Address: City: State: Zip Code: Contact Person: Day Phone: ( ) --- Fa: ( ) Federal Ta I.D. Number: Attach a copy of appraisal if in-kind gift value eceeds $1,000 and provide a description of product(s) and/or service(s) Value of Sponsorship: 1. Cash...$ 2. Gifts in-kind (retail value)...$ 3. Media (retail value)...$ TOTAL CONTRIBUTION...$ Sponsor Name: (Print name eactly as it should appear on all printed materials.) Terms and Conditions: 1. Failure to pay any portion of your sponsorship on or before the date due as indicated on this contract or any invoice sent by In Motion, Inc. shall result in a forfeiture of your sponsorship. 2. Sponsors are entitled to the rights and benefits associated with the sponsorship level chosen. In Motion, Inc. and its agents reserve the right to make non-material modifications to those benefits if necessary. 3. Certain sponsorship benefits require information or input from sponsor. Failure to provide the information or input by the dates requested may result in a forfeiture of the associated benefits. 4. In Motion, Inc. has the right, upon request, to require sponsor to provide an independent appraisal of the value of certain in-kind donations prior to acceptance of such donations as credit toward sponsor s contribution. 5. In Motion, Inc. is not responsible for damages that result from delays or postponements of the event due to circumstances beyond its control. 6. In Motion, Inc. reserves the right in its sole and absolute discretion to refuse a sponsorship from anyone or any organization that it believes is not in alignment with its core mission, vision and values. Signature of Authorized Sponsoring Company Representative Printed Name and Title Instructions: Please complete and sign this agreement, fa a copy to , and mail the original to: In Motion, Inc., 6116 Innovation Way, Carlsbad, CA For questions regarding sponsorships or benefits, please call Payment Enclosed - make checks payable to: Carlsbad Marathon Please invoice us for sponsorship amount due. Thank you! Your support is sincerely appreciated.