2017/2018 Pricing 2018/2019 Pricing. Mbr Gst Pub Member GUEST PUBLIC EFFECTIVE DISCOUNT to Public. NonPeak Peak NonPeak Peak NonPeak Peak
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1 Lift Ticket Pricing Downhill Ski Area Ticket Pricing Pricing 2018/2019 Pricing Volume down 17% (3yr avg versus 2019 Vol) Pricing MODEL WIP 9/14/2018 Revenue Revenue Revenue Mbr Gst Pub GUEST PUBLIC EFFECTIVE DISCOUNT to Public 17/18 18/19 Change Non Non Non Non Non at 2019 Volumes $ 1,052,083 $ 1,344,870 $ 292,787 28% Yield $ $ $ % While pricing introduced, is now discounted beyond just Adult all Day. OVERALL - volume down 17%, Yield up 42%, producing 28% more Revenue. Full 1 Day Ticket Pricing Adult Lift Ticket 18 59, Parent Interchangeable Junior Lift Ticket Child Lift Ticket 7 12 Child Under 6 Senior Senior 70+ Half Day Ticket Pricing (15% off Full Day) 12:30pm Adult Lift Ticket Junior Lift Ticket Child Lift Ticket 7 12 Child Under 6 Senior Senior 70+ Multi Day Ticket Pricing (10% off of Full Day) Adult Lift Ticket Junior Lift Ticket Child Lift Ticket 7 12 Child Under 6 Senior Senior 70+ $ 29 $ 54 $ 64 $ 35 $ 35 $ 59 $ 79 $ 69 $ 89 49% 61% 14% 11% $ 543,640 $ 610,744 $ 67,104 12% $ 24 na $ 49 $ 30 $ 30 $ 51 $ 68 $ 59 $ 79 49% 62% 14% 14% $ 46,273 $ 55,627 $ 9,354 20% $ 16 na $ 29 $ 24 $ 24 $ 34 $ 49 $ 39 $ 59 38% 59% 13% 17% $ 126,038 $ 179,025 $ 52,987 42% $ 0 na $ 0 $ 15 $ 15 $ 15 $ 20 $ 15 $ 20 0% 25% 0% 0% $ - $ 80,075 $ 80,075 - $ 16 na $ 29 $ 24 $ 24 $ 34 $ 49 $ 39 $ 59 38% 59% 13% 17% $ 14,211 $ 19,479 $ 5,268 37% $ 0 na $ 0 $ 24 $ 24 $ 34 $ 49 $ 39 $ 59 38% 59% 13% 17% $ - $ 20,617 $ 20,617 - $ 23 na $ 54 $ 30 $ 30 $ 50 $ 67 $ 59 $ 76 49% 61% 15% 12% $ 229,663 $ 251,974 $ 22,311 10% $ 18 na $ 44 $ 26 $ 26 $ 43 $ 58 $ 50 $ 67 48% 61% 14% 13% $ 22,026 $ 25,965 $ 3,939 18% $ 14 na $ 24 $ 20 $ 20 $ 29 $ 42 $ 33 $ 50 39% 60% 12% 16% $ 51,368 $ 75,749 $ 24,381 47% $ 0 na $ 0 na na na na na na $ - $ - $ - - $ 14 na $ 24 $ 20 $ 20 $ 29 $ 42 $ 33 $ 50 39% 60% 12% 16% $ 6,278 $ 8,814 $ 2,536 40% $ 0 na $ 0 $ 20 $ 20 $ 29 $ 42 $ 33 $ 50 39% 60% 12% 16% $ - $ - $ - - $ 27 $ 62 $ 32 $ 32 $ 53 $ 71 $ 62 $ 80 49% 61% 14% 11% $ 7,511 $ 10,153 $ 2,642 35% $ 22 $ 47 $ 27 $ 27 $ 46 $ 61 $ 53 $ 71 49% 62% 14% 14% $ 1,542 $ 1,741 $ % $ 14 $ 27 $ 22 $ 22 $ 31 $ 44 $ 35 $ 53 38% 59% 13% 17% $ 3,329 $ 4,649 $ 1,320 40% na na na na na na $ - $ - $ - - $ 14 $ 27 $ 22 $ 22 $ 31 $ 44 $ 35 $ 53 38% 59% 13% 17% $ 204 $ 258 $ 54 26% $ 22 $ 22 $ 31 $ 44 $ 35 $ 53 38% 59% 13% 17% $ - $ - $ /2019 Season PEAK dates = 12/22 to 1/6, 1/19 20, 2/ days of season ~ 22% of the ~120 season days For 18/19 Season Senior Age range changes to 60+ (ie 70+ no longer Free) and Child Under 6 is no longer Free Draft 8/28/2018 9/14/2018 Draft G Page 1 of 10
2 Adult Package Ski, Tele & Snowboard Package Ski, Tele & Snowboard Package Additional Day Ski, Tele & Snowboard Boots Ski, Tele & Snowboard Boots Additional Day Ski, Tele & Snowboard Only Ski, Tele & Snowboard Only Additional Day Ski, Tele & Snowboard Package $5 Child and Senior Package Ski, Tele & Snowboard Package Ski, Tele & Snowboard Package Additional Day Ski, Tele & Snowboard Boots Ski, Tele & Snowboard Boots Additional Day Ski, Tele & Snowboard Only Ski, Tele & Snowboard Only Additional Day Ski, Tele & Snowboard Package $5 Rental and Retail Other Helmets Damage Wavier Ski Inspection Wax Wax and Tune Daily Locker Tall 24 hours Daily Coin Op One time use (Not in RTP) Ski and Board Check Basket Check Rental Rates Group $51 $60 $55 $54 $57 $50 $52 $46 $55 $50 $50 $52 $45 $48 $19 $25 $20 $23 $24 $18 $19 $19 $25 $20 $23 $24 $18 $19 $41 $50 $45 $45 $48 $41 $43 $34 $45 $40 $41 $43 $36 $38 $5 $5 N/A N/A N/A N/A Group $37 $45 $40 $41 $43 $36 $38 $31 $40 $35 $36 $38 $32 $33 $17 $23 $18 $21 $22 $16 $17 $17 $23 $18 $21 $22 $16 $17 $25 $30 $25 $27 $29 $23 $24 $20 $25 $20 $23 $24 $18 $19 $5 $5 N/A N/A N/A N/A Group (50%) (15%) (50%) (15%) $11 $12 $12 N/A N/A N/A N/A $3 $3 $3 N/A N/A N/A N/A $35 $35 $35 N/A N/A N/A N/A $7 $7 $7 N/A N/A N/A N/A $39 $49 $49 N/A N/A N/A N/A $17 $18 $18 N/A N/A N/A N/A $0.75 $1 $1 N/A N/A N/A N/A $3 $3 $3 N/A N/A N/A N/A $8 $10 $10 N/A N/A N/A N/A Draft 8/14/2018 9/14/2018 Draft G Page 2 of 10
3 Ski School Schedule and Products and Pricing Instructor A Instructor B Instructor C Instructor D Instructor E Ski School Programing 9:00 9:15 9:30 9:45 10:00 10:15 10:30 10:45 11:00 11:15 ## 1 hr. pvt Group 1 hr. pvt Group Half Day pvt Full Day pvt 1 hr. pvt Full Day pvt Instructor A Instructor B Snowflake Instructor Instructor C Instructor D Instructor E Ski School Programing 1 hr. pvt Group 1 hr. pvt Group 3/4 yo Group 3/4 yo Group Half Day pvt Full Day pvt Half Day pvt 9/14/2018 Draft G Page 3 of 10
4 LLR Products Snowflakes 3 4 year old ski, 1:15 long Snow Shredders 5 6 year old, ski and snowboard, 1:45 long Snow Shredders 5 6 year old, ski and snowboard, full day Child 7 12 year old, ski and snowboard, 1:45 long Child 7 12 year old, ski and snowboard, full day Adult 13+, ski and snowboard, 1:45 long Child Upgrade to Full Day Group Group $144 $120 $130 $137 $108 $114 $99 $104 $104 $144 $120 $130 $137 $108 $114 $99 $144 $144 $199 $166 $179 $189 $149 $158 $139 $104 $64 $144 $120 $130 $137 $108 $114 $89 $144 $109 $199 $166 $179 $189 $149 $158 $139 $114 $49 $157 $131 $141 $149 $118 $124 $89 n/a $65 $55 $59 $62 $50 $52 n/a Private Products Half Day Private Lesson (3hour) (1 4 People) Full Day Private (1 4 People) 1 Hour Private, 1 Person 2 Hour Private, 1 Person Additional Person, per hour Other Products Adult lesson only Adults same day Lesson Senior Club 1 Hour Senior Ski Race Fee Master Program Drop in $279 $385 $321 $347 $366 $289 $305 $439 $606 $505 $545 $576 $455 $480 $114 $157 $131 $141 $149 $118 $124 $228 $315 $262 $284 $299 $236 $249 $25 $35 $29 $32 $33 $26 $28 $49 $68 $56 $61 $65 $50 $53 $39 $54 $45 $49 $51 $41 $43 $35 $35 $250 $300 $37 $40 9/14/2018 Draft G Page 4 of 10
5 2015/2016? Midweek still incld helmet? SKI LESSONS / Lift Lesson and Rental (LLR) PACKAGES - DOWNHILL SKI 11775, 11776, 11778, 11781, Learn to Ski LLR Package ( CHILD - AGE 7 TO 12) Group Lessons 11776/11775/ Weekend Rentals 11781/ Mid-week-Include Helmet Ski Tkt Public NEW Learn to Ski LLR Package ( CHILD - AGE 7 TO 12) ALL DAY Group Lessons Lesson Rentals Includes Skis and Helmet Ski Tkt Public Ticket ? F&B Lunch , 10019, 11764, 11767, Learn to Ski LLR Package ( ADULT - AGE 13 & UP) Group Lessons 10018/10019/ Weekend Rentals 11767/ Mid-week-Include Helmet Ski Tkt Public same splits 11791, 11792, 11974, 11801, Learn to Board LLR Package (CHILD - AGE 7 TO 13) as Ski 11785, 11786, 11788, 11797, Learn to Board LLR Package (ADULT - AGE 13 & UP) , 11780, 11783, IMPROVEMENT- SKI (CHILD - AGE 7 TO 12) Group Lessons 11779/ Weekend Rentals 11783/ Mid-week Ski Tkt Public / OneStore: 26746/47 10:00 / 1:30 Snow Shredders - Snowboard Age /26746 Group Lessons /26746 Rentals /26746 Comp Ticket SNOWFLAKES LESSONS (3-6) Snowflakes Rentals Includes Skis and Helmet NEW SNOWFLAKES LESSONS - ALL DAY (4-6) Snowflakes Rentals Includes Skis and Helmet ? F&B Lunch Below: Same prices for Ski and Snowboard DSL ALPINE AND SNOWBOARD LESSONS 11811/13166/13167/13168/13231/13169/11812/13170/13171/13172/13232/ /6/2018 5:30 PM Page 5 of 10 9/14/2018 Draft G Page 5 of 10
6 2015/ above AD/CH 1ST/IMP GROUP LESSON ONLY SECOND SESSION - SAME DAY (adult) child n/a CH ALPINE GROUP LESSON AD-ON 25 NA NA NA NA NA NA SENIOR SKI CLUB - FIRST INSTRUCTOR NA NA NA NA NA SR. SKI PROGRAM NON CLUB MEMBER Group Lessons Ski Tkt Public DSL ALPINE PRIVATE ,11902, HOUR PRIVATE LESSON- 1 person ? Use only for '11 Additional person(s), per HOUR Hour Private, 1 person Half Day Private, 3 hours, (1-4 people) Full Day Private, 6 hours, (1-4 people) SENIOR SKI CLUB CLINIC - Per instructor/ Per Hour SENIOR SKI CLINIC - NON CLUB MEMBER N/A SENIOR SKI CLUB CLINIC - ADDITIONAL INSTRUCTOR 2 HRS SENIOR SKI CLUB RACE FEE (3 Hours) ?25656 Masters Program- drop-in Masters Program Masters Program. Public /6/2018 5:30 PM Page 6 of 10 9/14/2018 Draft G Page 6 of 10
7 2015/2016 LIFT TICKETS PUBLIC lift tickets ALL DAY PUBLIC ADULT - (18-59) NEW ALL DAY PUBLIC JR- (13-17) ALL DAY PUBLIC CHILD - (7-12) ALL DAY PUBLIC SENIOR - (60-69) AGE 6 & UNDER FREE FREE FREE FREE FREE FREE FREE AGE 70+ FREE FREE FREE FREE FREE FREE FREE /2 DAY PUBLIC ADULT - (18-59) NEW 1/2 DAY PUBLIC JR- (13-17) /2 DAY PUBLIC CHILD - (7-12) /2 DAY 'PUBLIC SR (60-69) SCHOOL DAZE/LOCAL AD - TUES -THURS SCHOOL DAZE/LOCAL CH - TUES - THRUS GUEST ADULT- ALL DAY (for other ages and partial days, see Public) MEMBER Lift Tickets ratio of to Public 85% 88% 89% 89% 88% 80% 84% ALL DAY MEMBER ADULT - (18-59) MEMBER TO PUBLIC Day Ticket price ratio 51% 51% 51% 49% 51% 46% 45% ALL DAY MEMBER JR- (13-17) ALL DAY MEMBER CHILD - (7-12) ALL DAY MEMBER SR - (60-69) MEMBER AGE 6 & UNDER FREE FREE FREE FREE FREE FREE FREE MEMBER AGE 70+ FREE FREE FREE FREE FREE FREE FREE /2 DAY MEMBER ADULT /2 DAY MEMBER JR / /2 DAY MEMBER CHILD / /2 DAY MEMBER SR DAY CONSEC. LIFT - ADULT MEMBER - ( PER DAY) DAY CONSEC. LIFT - ADULT PUBLIC - (PER DAY) NEW 2 DAY CONSEC. LIFT - JR MEMBER - (PER DAY) NEW 2 DAY CONSEC. LIFT - JR PUBLIC - (PER DAY) / DAY CONSEC. LIFT - CHILD/SR MEMBER - ( PER DAY) DAY CONSEC. LIFT - CHILD PUBLIC - (PER DAY) /6/2018 5:30 PM Page 7 of 10 9/14/2018 Draft G Page 7 of 10
8 2015/ DAY CONSEC. LIFT - SR PUBLIC - (PER DAY) DAY CONSEC. LIFT - SR MEMBER - (PER DAY) OUT OF 4 DAY LIFT - ADULT MEMBER - (PER DAY) OUT OF 4 DAY LIFT - ADULT PUBLIC - (PER DAY) NEW 3 OUT OF 4 DAY LIFT - ADULT JR - (PER DAY) NEW 3 OUT OF 4 DAY LIFT - ADULT JR - (PER DAY) / OUT OF 4 DAY LIFT - CHILD/SR MEMBER - (PER DAY) OUT OF 4 DAY LIFT - CHILD PUBLIC - (PER DAY) OUT OF 4 DAY LIFT - SR PUBLIC - (PER DAY) OUT OF 4 DAY LIFT - SR MEMBER - (PER DAY) PARENT INTERCHANGEABLE - MEMBER PARENT INTERCHANGEABLE - PUBLI C /6/2018 5:30 PM Page 8 of 10 9/14/2018 Draft G Page 8 of 10
9 2015/ RENTALS SKI ALL DAY ADULT SKI ADDT DAY ADULT SKI ONLY ALL DAY ADULT SKI ONLY ADDT DAY ADULT AD ALPINE BOOT AD ALPINE BOOT ADDT. DAY AD ALPINE $5 RENTAL PKG SKI ALL DAY- CHILD/SENIOR SKI ADDITIONAL DAY- CHILD/SENIOR ALPINE SKI- CHILD/SENIOR ALPINE SKI ADDT. DAY- CHILD/SENIOR ALPINE BOOT-- CHILD/SENIOR ALPINE BOOT ADDT. DAY- CHILD/SENIOR ALPINE $5 RENTAL PKG- CHILD/SENIOR DEMO SKIS PACKAGE (ALL DAY) - Adult/Child/Sr TELEMARK ALL DAY- Adult/Child/Sr TELEMARK ADDT. DAY -Adult/Child/Sr TELE SKI ONLY TELE SKI ONLY ADDT DAY TELE BOOT ONLY TELE BOOT ONLY ADDT DAY SNOWBOARDS ALL DAY- ADULT SNOWBOARDS ADDT DAY - ADULT SB ONLY-AD SB ONLY ADDT. DAY-AD SB BOOT ONLY-AD SB BOOT ONLY ADDT. DAY-AD SB $5 RENTAL PKG-AD SNOWBOARDS ALL DAY- CHILD / SENIOR SNOWBOARDS ADDT DAY - CHILD SB ONLY-CHILD SB ONLY ADDT. DAY-CHILD SB BOOT ONLY-CHILD /6/2018 5:30 PM Page 9 of 10 9/14/2018 Draft G Page 9 of 10
10 2015/ SB BOOT ONLY ADDT. DAY-CHILD SB $5 RENTAL PKG-CHILD HELMETS DAMAGE WAVER INSPECTION-SKI WAX WAX & TUNE GROUP RATES (no less than 20 individuals) Retail Lockers SEASON LOCKERS DAILY LOCKER, Full Size 24hr rental (qty 15 avail) not RTP product, manual DAILY LOCKER, Coin Op (qty 125 avail) SKI OR BOARD CHECK BASKET CHECK (qty 40 avail) /6/2018 5:30 PM Page 10 of 10 9/14/2018 Draft G Page 10 of 10
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