PLUNGER. Tool Kit. Plunging and Fundraising Tips

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1 PLUNGER Tool Kit Plunging and Fundraising Tips

2 Dear Plunger, The Polar Plunge is the coolest event of the winter. It is a unique opportunity to support Special Olympics Michigan athletes by having students and staff take a dip into a cold river, lake or icy pool (based on location). Since its inception, the Polar Plunge has raised millions of dollars for Special Olympics, an organization devoted to year-round sports and competition for children and adults with intellectual disabilities. Becoming part of the Plunge experience means you are helping thousands of these individuals experience a brighter tomorrow. This year there are 30 Plunges statewide to participate in. In the following pages, you will find information on taking the plunge and fundraising for it. We look forward to seeing you at one of our plunges. Sincerely, Special Olympics Michigan Plunge Team

3 Polar Plunge Fast Facts 2019 Plunge Dates January 26 Jackson, Livingston, Macomb Muskegon, St. Joseph Who: How: Why: You can plunge alone or with a group! Convince your friends, family, neighbors, and coworkers to join the fun. There is no age limit, however, children under the age of 18 must have a consent form signed by a parent. Each Plunger must raise a minimum of $75 to earn the privilege of jumping into the icy winter waters! If you raise more than the minimum, there are incentive levels to earn more cool Polar Plunge swag! The Polar Plunge is a great way to show your support of of our athletes by raising money for one cool organization Special Olympics Michigan. Plus it s a ton of fun!! February 2 Fenton, Grand Rapids, Traverse City February 9 Lake City, Turk Lake, Belleville February 10 Lansing February 16 Alpena, Cheboygan, Holland, Kalamazoo, Mt. Pleasant February 17 Bay City February 22 U of M February 23 Oakland Co. East, Oakland Co. West, Chippewa Lake February 24 St. Clair February 28 Legislative March 2 Detroit, Saginaw March 16 Manistee, Sault Ste. Marie TBD Marquette, Detroit Winterblast

4 How To Register Go to to find the list of 30 Polar Plunges that will be held around the state during January March. Click the link of the location you are interested in and hit the register button! Then follow the steps to register and create your fundraising page. The fundraising page is a great tool for you to raise money for the athletes and to earn cool Polar Plunge logoed incentive items! Benefits of Online Fundraising The Web allows you to ask for donations from family and friends all over the world at no cost. Online donors immediately receive their receipt online for tax purposes. It is easy to send mass s to remind people to donate. You can set up lists, track donations, and customize your page. Donations made by credit card are typically 65% higher than those made by cash or checks. Less paperwork for you and no worry about sending funds to SOMI. It s easy to link your Firstgiving page to your Facebook page!

5 Tips for Polar Plungers So you ve finally decided to take the Plunge?! Congratulations you are a plunge away from a very rewarding and unique experience, both in and out of the water! DO Here are some tips to help you successfully navigate your Plunge Wear your plunge costume under your outfit so you won t have to worry about changing and will stay warm while you wait. Bring a towel and additional warm clothes to wear after your plunge that are easy to change into. Bring a bag to put all of your wet clothes and towel in after you plunge. Carpool. Parking can be crowded, so come as a group, or take advantage of Plunge shuttle services, if available. Bring a pair of shoes! All plungers are required to wear shoes. Invite friends to watch, take photos, and pass dry clothes after the event! There are restrooms/changing areas for your use. Leave yourself plenty of time to make it to the Plunge location. Make a fun and unique costume to plunge in! This is a family event, so be sure costumes are appropriate and do not cover the nose and mouth. Bask in the glory of your achievement! Not only did you take the plunge, but you supported Special Olympics Michigan! Be sure to share photos, videos, or YouTube links with Special Olympics Michigan. DO NOT Do not dive into the water. This is a safety precaution for all plungers that is strictly enforced by the dive team. Do not run out of the water after you plunge as everything is wet and slippery. Be careful on your way to the changing area, showers, pool, or hot tub, depending on the site. Do not drink alcohol before the event and do not bring alcohol to the event. Drinking and intoxication are prohibited during the Polar Plunge.

6 Tips for Polar Plunge Teams Here are some tips to help you successfully lead a team of Polar Plungers Recruit friends, family and business associates to join your Polar Plunge team. The bigger the team, the better. Create your plunge team online at PlungeMI.com and take advantage of the many online fundraising tools. Encourage team members to register online, join your team, and create their own personal fundraising pages. Set your fundraising goals and encourage your team members to surpass them! Your team must raise $75 per team member to participate. Track both your online and offline donations. Challenge another team to a friendly competition to see who can raise the most money and place a friendly bet. Gather your teammates addresses and send them periodic updates. Keep your team members informed of progress towards your goals and offer fundraising tips. Plan a team-building meeting or event and invite plenty of attendees (food is a great motivator)! Show pictures and tell stories if you ve taken the plunge before so everyone can see how fun it is. Plan and create a plunge costume to help build team spirit. Ask for help! Special Olympics Michigan is here to give you ideas. Be sure to provide your team members with day of plunge information. Have fun!

7 Social Media Facebook, Twitter, and Instagram are incredibly powerful tools for fundraising. It has become common practice for Plunge participants to do most if not all of their fundraising solely through social media. They are easy tools to use and a personal way to connect with friends and family all over the world with minimal effort. Like us on Facebook: Join the specific Event Page on Facebook. Share posts from the Facebook page. Add your fundraising link to your social media pages so people can make donations. Share why you are plunging and what your goal is. Update your fundraising progress continuously until you take the Plunge. Let your pictures do the talking; If you ve plunged before, post a picture of your jump along with your donation request. Set your profile picture and timeline photo to a picture of you taking the plunge or the costume you ll be wearing to Plunge. Share your training (i.e. how you are preparing for your jump). Shout outs. Post a shout out to your donors when they donate! You can even tag them in a post. Don t forget to thank your friends and family after your Plunge! Use the hashtags #SOMI and #PlungeMI to follow the chatter about the Plunge.

8 Polar Plunge Incentive Items Each plunger needs to raise a minimum of $75 in donations to receive the official Polar Plunge long sleeve T-shirt. The shirt will be given out the day of the plunge. While prizes are not the main reason why we fundraise and plunge, we love them anyway! Check out this year s exciting Polar Plunge incentives.

9 How to Raise $500 in Ten Days

10 Frequently Asked Questions Q: Is team membership limited to my organization/corporation? A: No. Team participation is encouraged among your families, friends, and neighbors. The outside, high-energy setting of the Polar Plunge creates a fun, wholesome event that brings co-workers and their families together outside the office for the purpose of helping others. Q: How are funds raised through a Polar Plunge team? A: Individual team members are responsible for setting goals and raising funds from co-workers, friends, neighbors, and family members who wish to back the team and support the mission of Special Olympics Michigan. Individuals are encouraged to set up fundraising pages as an easy way to collect donations. Q: How is the money collected? A: Each team member is responsible for collecting funds from supporters and turning them in at Plunge registration prior to the event. You can also raise all of your funds online and no collection will be needed. All funds raised online go directly to SOMI. Q: What should I bring with me to the Plunge? A: We encourage you to bring: towels, shoes to plunge in and shoes for after, dry clothes, and a bag to hold your wet clothes. Q: What should I wear to plunge in? A: We encourage participants to take part in the costume contest; however, it is not mandatory. Q: Where does the money raised for Polar Plunge go? A: The money raised goes to support training and competition for over 27,000 athletes that participate in Special Olympics Michigan. Q: Can I turn in money after the date of the plunge? A: Yes, money collection typically lasts through the beginning of April and online fundraising pages are available for three months following the event.

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