2018 GLOBAL PARTNERSHIP OPPORTUNITIES

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1 2018 GLOBAL PARTNERSHIP OPPORTUNITIES

2 Dell Technologies Hall of Fame Open Just after Wimbledon each year, top ATP World Tour pros head to Newport to compete in the Dell Technologies Hall of Fame Open, the first stop of the summer swing for pro tennis in the United States. Contested on the historic grass tennis courts of the International Tennis Hall of Fame, which has hosted all the legends of the sport since 1880, the tournament is the only event played on grass courts outside of Europe, and it offers the only opportunity to see professional men s tennis in the Northeast prior to the US Open Champion John Isner The Dell Technologies Hall of Fame Open draws tens of thousands of tennis fans from around the region, and plays out before millions more through an international television broadcast. The field regularly includes some of the most exciting players on tour including three-time Champion John Isner, and big-serving Croatian Ivo Karlovic. Topping off the action on court are special events including the always popular Draw Party, exclusive tennis clinics, and pro-ams with Hall of Famers. The highlight of the week is Hall of Fame Weekend, during which the greatest legends of tennis are presented the highest honor in the sport, induction in the International Tennis Hall of Fame. The Hall of Fame Induction Ceremony is a one-of-a-kind event marked by pageantry and stirring tributes to the legends. Throughout the weekend, exclusive parties offer an unmatched opportunity to mix and mingle with tennis superstars in Newport s beautiful setting, and will surely leave a positive and lasting impression on your guests. Class of 2017 UPCOMING DATES July 15-22, 2018 BENEFICIARY International Tennis Hall of Fame a 501(c)(3) non-profit organization HISTORIC BILL TALBERT CENTER COURT 3,800 Seats DOMESTIC BROADCAST Tennis Channel 38 Million Homes INTERNATIONAL BROADCAST Various Networks 65 Million Homes AVERAGE ATTENDANCE 15,000 ECONOMIC IMPACT $ 12 Million Annually to Rhode Island As a Global Partner of the International Tennis Hall of Fame, your brand will be associated with an ATP World Tour Tournament, World Class Museum, and year-round activation around the history of the sports and its Legends. On a regional level, you ll have access to a qualified audience of tennis fans in New England through the only men s professional tournament in the area. In addition to the tournament being a valuable marketing opportunity, through the grand Hall of Fame Enshrinement Weekend events, you ll be able to entertain top clients and associates with one-of-a-kind hospitality. I sincerely thank you for your interest and hope to see you in Newport very soon! Stan Smith 1987 Hall of Famer Hall of Fame President

3 Unique Venues When its grand Bellevue Avenue doors opened in 1880, the Newport Casino was the premier location for social events for Newport s rich and famous residents. In 1987, the facility was named a National Historic Landmark in recognition of its social and sporting history and for its extraordinary architecture. Today, the site retains the incomparable charm and beauty that made it so popular at the turn of the century, while offering an extraordinary venue for sponsors to host memorable events. ATP World Tour Tennis During the annual Dell Technologies Hall of Fame Open, the intimate setting and beautiful grass courts make an outstanding venue to catch all the action of pro tennis. More to See & Do The ITHF promotes events and activities to honor Hall of Famers year-round through ring ceremonies, traveling exhibits and Brand Ambassadors, reaching millions of tennis fans around the globe. A Rich History In 1881, the world s best tennis players gathered in Newport for the very first U.S. National Lawn Tennis Championships. The tournament was played in Newport until 1914, eventually moving to New York and evolving to the event we now know as the US Open. Today, the coveted US Open trophies are displayed in the Museum at the Hall of Fame for fans to see year-round, with the exception of the weeks they are utilized in New York. Pete Sampras 2007 Hall of Famer In 2016, the ITHF completed a 15 million dollar Capital Campaign which included an expanded campus featuring an indoor tennis facility, pro shop, member lounge, fitness center, boardroom, ITHF offices, three outdoor tennis courts and a complete renovation of the Museum. Martina Hingis 2013 Hall of Famer Andy Roddick 2017 Hall of Famer Kim Clijsters 2017 Hall of Famer Home to the Legends of Tennis Truly a one-of-a-kind experience, Hall of Fame Weekend offers the opportunity to be part of tennis history and to spend time with tennis greatest champions and contributors at unique special events. In the Museum The Museum chronicles the history of tennis from its origins through present day and showcases the lives and careers of the legends of tennis through an extensive collection of memorabilia, art, fashion, photos, videos, and much more. International Tennis Hall of Fame & Tournament Overview The International Tennis Hall of Fame preserves and promotes the history of tennis, celebrates its champions, thereby serving as a vital partner in the growth of tennis globally.

4 Game, Set, Brand! Television Broadcast The Dell Technologies Hall of Fame Open and Enshrinement Ceremony have a wide-spread domestic and international broadcast to millions of tennis fans worldwide. The events are broadcast for 10 hours over 3 days to 55 million U.S. homes on Tennis Channel. The international broadcast reaches approximately 65 million homes on networks including EuroSport, DirecTV Latin America, FOX Sports Australia, IKO Kabel TV, and FOX Sports Middle East. Online stream reaches more than 100,000 fans worldwide. About the Tennis Market Courtesy of Tennis Channel 31 million people participate in tennis in the United States. Tennis participation Grew 42% from 2000 to % of Tennis Channel viewers play tennis. Tournament Attendee Demographics Conducted by Performance Research, Inc. 63% Household Income $100, % Female, 38% Male 68% Ages % College Graduates 44% Post-Graduate Degree 78% Own a Home 72% Play Tennis 69% Own 2+ Cars 81% Come from RI, CT, MA, NY 62% Would be more likely to purchase products from companies who sponsor the tournament. Online & Social Outreach More than 50,000 tennis-loving Twitter followers. More than 20,000 enthusiastic Facebook fans. More than 150,000 visitors to tennisfame.com in the weeks surrounding tournament and enshrinement. Integrated Marketing or Public Relations Program The International Tennis Hall of Fame will work closely with the Sponsor to develop and execute a turn-key program to ensure ROI. Business-to-business hospitality events for vendors or consumers. Business-to-consumer branding or sales promotion including opportunities for year-round association with the Museum, the Hall of Fame, and our events. Public relations event designed around sponsor s marketing and branding objectives to help launch a new product, support sponsor s charitable mission, or support branding messaging or initiatives. Integrated promotions can be designed on a yearly basis to support sponsor s changing marketing and promotional needs.

5 Official / Exclusive Category Partnership Customized promotion to support sponsor s marketing objectives (B2B or B2C) Logo inclusion on 60,000 tournament brochures Center Court Signage Two sideline boards on each side of center court Logo inclusion on HallofFameOpen.com One 10'x10' exhibit booth for experiential and sales efforts Sponsorship of a Day with the right to distribute promotional item to fans Center Court promotions Public Address Announcements and videoboard commercials Full page 4-color advertisement in the Official Tournament Program ATP player appearance at booth or private event during the week Use of tournament content for social media promotions Inclusion in up to three tournament social media promotions Entitlement of one tournament special event (see Naming Rights Opportunities) HOSPITALITY Boxseats for all seven tournament sessions Invitations to all Hall of Fame Weekend Events Opportunity to have photos taken with Hall of Famers and legends On-site hospitality for customers Naming Rights Opportunities Title Sponsorship/ Branding Opportunities Available to Official Level Sponsors: Family Weekend Tennis events and interactive activities on Qualifying Weekend Tournament Draw Party A cocktail party for sponsors and boxholders featuring the official draw and player appearances. Kids Day Featuring children s clinics and on-court activities Fan Zone On the grounds Monday through Friday with interactive fitness and tennis activities Branding and Advertising Official Tournament Publications Position your brand in the mix with top ATP World Tour pros and some of the greatest legends of tennis with a full-page advertisement in the commemorative program for the Dell Technologies Hall of Fame Open and the Hall of Fame Enshrinement. Vendor Booth One 10'x10' booth in the marketplace to sell, sample or promote product

6 World Class Tennis & Hospitality Offering a charming atmosphere and seats close to the action, the historic Bill Talbert Center Court at the International Tennis Hall of Fame was named One of the Top Ten Places to Indulge Your Love for Tennis by USA Today. With VIP box seats adjacent to the court, your guests will enjoy a great view of all the action of the only grass court tournament in North and South America! Off court, they ll have the opportunity to meet the ATP World Tour stars and be treated to special events including the Draw Party, various tennis clinics and round robins with legends.

7 Pro-Am with ATP World Tour stars. Treat your top clients and associates to an incredible tennis experience! Premier 6-seat boxes for the duration of the event: Seven tournament sessions, Monday through Sunday Hall of Fame Induction Ceremony on Saturday Powershares Match on Sunday before the finals featuring top Men s Legends players Executive Porch for private hospitality On-site hospitality visits by ATP World Tour stars for meet-and-greets with your guests VIP parking passes Invitations to the Tournament Draw Party Invitations to the Player Party Use of the Hall of Fame venues, including the beautiful porches and Casino Theatre, for private hospitality or meetings Entries for the Pro-Am tournament and Awards Luncheon Box seats close to the action. Tournament Hospitality & Tickets Opportunity to host your own private Pro-Am or clinic featuring ATP World Tour pros and Hall of Famers Unique social events Champion Nicolas Mahut in the Museum. Celebrate with players at the Draw Party. Entertain guests at exclusive celebrations in honor of the greatest legends of tennis. Special room rate at the Official Tournament Hotel

8 Legendary Entertainment! Kim Clijsters 2017 Hall of Famer Hall of Fame Enshrinement Weekend offers an extraordinary opportunity to mix and mingle with Hall of Famers, VIPs, dignitaries and celebrities! You and your clients will enjoy elegant dinner parties, unforgettable entertainment and the opportunity to get to know the greatest legends of tennis. Chris Evert 1995 Hall of Famer Steve Flink 2017 Hall of Famer

9 Guillermo Vilas 1991 Hall of Famer Kim Clijsters 2017 Hall of Famer John McEnroe 1999 Hall of Famer Rod Laver 1981 Hall of Famer Andy Roddick 2017 Hall of Famer Hall of Fame Enshrinement Weekend Hosted in conjunction with the Dell Technologies Hall of Fame Open, Hall of Fame Enshrinement Weekend is a unique 3-day affair sure to wow your guests. They ll enjoy evening social events at some of Newport s most exclusive venues, playing opportunities on the historic Hall of Fame grass courts by day, and the opportunity to see high caliber pro tennis up close from incredible seats. Of course, a highlight of the weekend is the International Tennis Hall of Fame Induction Ceremony, when they will witness the greatest legends of tennis be presented the top honor in the sport. Throughout the weekend, your guests will enjoy mixing and mingling with some of tennis greatest legends perhaps even picking up a tip or two! Treat your clients to the experience of a lifetime! Benefits include: One table of ten at each of the exclusive Hall of Fame Weekend events Hall of Famers seated at your table for the evening events Invitations to the Board of Directors Tennis Round Robin on Friday Invitations to an instructional tennis clinic with Hall of Famers Opportunity to have a Hall of Famer provide your guests a guided tour of the museum Opportunity to host a private Round Robin or tennis clinic featuring Hall of Famers or current ATP World Tour stars Access to the historic grass courts throughout the weekend Access to the Hall of Fame venues for private hospitality Chris Evert 1995 Hall of Famer Andy Roddick 2017 Hall of Famer Jim Courier 2005 Hall of Famer Eric Butorac Retired Pro Tennis Player In addition to Hall of Fame Weekend, sponsors can entertain guests in New York City during the biggest tennis week of the year the US Open. Benefits include two tables of ten at the annual Legends Ball, the Hall of Fame s star-studded gala in New York City to honor the recent inductees. Hall of Fame Enshrinement Weekend Hospitality and Tennis Experiences

10 Customized and Unique Year-Round Partnership, Underwriting, and Cause- Related Marketing Initiatives Exclusive opportunity to associate with year-round ITHF initiatives including International programming, Education programs, Hall of Famer traveling exhibits, fan engagement promotions including free admission to the Museum, licensing the use of the ITHF globe racquet logo, Oral History Tour, Fan Engagement, Ambassador Program and more.

11 Saturday, September 8 th Cipriani 42 nd Street, New York City On the Thursday evening of US Open Finals Weekend, tennis champions, industry leaders and enthusiastic fans gather in New York City for an extraordinary evening honoring the greatest legends of tennis and to raise funds to support the International Tennis Hall of Fame s mission to preserve tennis history and inspire its future. The evening pays tribute to the recent inductees, and recognizes committed supporters of the game with the presentation of two special awards. The Eugene L. Scott Award honors an individual who is dedicated to communicating honestly and critically about the sport and has had a significant impact on tennis. The Joseph F. Cullman 3 rd Award is presented to a company that has demonstrated a commitment to the sport and has made a positive impact on society. Class of 2012 Hall of Famer Jennifer Capriati with the Fila outfit she wore in her 2002 Australian Open victory, alongside executives from Fila, a Legends Ball sponsor. Each year this glamorous celebration of tennis is attended by some of the greatest legends of the sport, present-day tennis stars and celebrity guests. Attendees enjoy mingling with the stars, unforgettable entertainment by special guests, tribute presentations for the honorees, and access to exclusive experiences and events in live and silent auctions. The premier social event of the US Open, The Legends Ball is the place to entertain guests and network during one of the most exciting tennis weeks of the year! Benefits include photos and meet-and-greets with Hall of Famers, premier table location, category exclusivity, and recognition on video screens throughout the event.

12 Our Mission in Action Today Educational programming in schools using tennis as a basis for curriculum in social studies, science, and math Free Museum admission for kids, a unique opportunity to learn about the history of tennis, the stories of its champions, and its impact on society Putting racquets in the hands of kids who may not otherwise be exposed to the sport through partnerships with community youth organizations Access for underserved youth to interact with collegiate and pro athletes who provide motivating, positive messages Tennis coaching for kids and adults of all abilities Philanthropic support to aid growth of the game in developing nations Traveling museum exhibitions around the world Celebrations for Hall of Famers in prominent locations worldwide If not for Rod Laver s records, what would Pete Sampras have used as a motivating benchmark? Today, it is history-maker Serena Williams who has inspired countless young girls to pick up a racquet. Since its origins more than 50 years ago, the International Tennis Hall of Fame has been committed to preserving the remarkable stories of tennis history with the intent to inspire future generations. As stewards of that history, the ITHF operates a world-class Museum that chronicles tennis origins through today. The ITHF celebrates those who have received tennis ultimate honor the 252 individuals from 23 nations who have been inducted into the Hall of Fame. We offer access to tennis that can be embraced at all levels, be it as a fan in the stands watching our pro tournament or a child participating in a youth clinic. The celebration of the Class of 2017 began in January with a special ceremony on court at the Australian Open in which more than 20 Hall of Famers welcomed the inductees.

13 Our Vision for the Future We aspire to build impactful philanthropic programs that will provide positive experiences through tennis for people around the world. Your support will enable our vision for the future to come to fruition. Youth Tennis Programming We seek to inspire the next generation of tennis fans and future champions through building and supporting more youth tennis programming in Newport and abroad. Our ultimate goal is to develop a thriving Tennis & Education Program, which will utilize tennis as a tool for teaching life skills such as honesty, goal-setting, and healthy living to at-risk youth. Promote Tennis History While we remain steadfast in our efforts to preserve tennis history, preservation alone is not enough. We are committed to also promoting the sport s rich history in innovative and cutting-edge projects including an extensive digitization of the museum collection, traveling museum exhibits, and oral history programs featuring the legends of the sport. Build Impactful Partnerships We are committed to deepening our relationships with the professional tennis tours, the Grand Slams, our Hall of Famers, and many other leaders in the sport, so that we can collectively grow the sport globally. We intend to further our support of the philanthropic activities of our Hall of Famers and to work with our tennis partners around the world to foster youth tennis development. Partners in Growing the Sport Globally The International Tennis Hall of Fame has recently become a financial partner in the Development Fund. The program is jointly funded by the International Tennis Federation (ITF), the Grand Slam Development Fund, and the International Tennis Hall of Fame. The program is focused on the concept that the leading tennis industry organizations collaborate to develop competitive tennis opportunities for juniors worldwide. The ultimate goal of the program is to offer players the chance to gain international competitive experience so that more nations and players will be represented in the mainstream of international tennis competition. Funds are allocated worldwide, with heavy emphasis on developing nations. The program has been a positive factor in the development of many great players, including Hall of Famer Guga Kuerten, Grand Slam champions Victoria Azarenka and Li Na, and French Open finalist Simona Halep.

14 PRESERVE. CELEBRATE. INSPIRE. For Global Partnership Opportunities contact Michael Canaan at or Photos by Mike Baz, Jen Carter, Kate Whitney Lucey, Jen Pottheiser, Bob Straus, Ben Solomon

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