HOLIDAY BOAT PARADE. Holiday Boat Parade
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1 Holiday Boat Parade
2 The Marina del Rey Holiday Boat Parade is LA s favorite holiday event on the water! Since 1962, the boat parade has been made possible through the generous support of its sponsors. Multiple sponsorship levels are available to accommodate any size budget and provide a variety of benefits including sponsor recognition on event website, print advertisements, collateral, event signage, social media, and parade announcements. VIP access opportunities are an additional benefit of sponsorship. Your sponsorship investment will directly align your company with one of West LA s most prominent holiday events of the season. Customized sponsorship packages are available. Thank you for your support! ABOUT THE The Marina del Rey Holiday Boat Parade organization is a volunteer-run, non-profit community organization that presents the parade with support from corporate and community sponsors, in conjunction with the Los Angeles County Department of Beaches and Harbors. Yearly Theme and Grand Marshal: The annual Marina del Rey Holiday Boat Parade kicks off the second Saturday of each year, starting with a spectacular fireworks show followed by the parade at 6:00 p.m. The theme and Grand Marshall for the yearly boat parade and announced several weeks before the parade. Attendance Approximately 25,000 people view the Marina del Rey Boat Parade each year. Many enjoy the festivities from popular viewing spots like Fisherman s Village or Burton Chace Park, while others enjoy the view of the parade from a water front restaurant, their balcony at home or from the comfort of their hotel room. The boat parade continues to be a favorite community event that kicks off the holiday season in Marina del Rey. Media Exposure The Marina del Rey Holiday Boat Parade receives a vast amount of media coverage every year valued at more than $50,000. Parade organizers promote the event to media sources through press releases and media alerts that result in numerous print articles and television coverage. The parade also receives major news coverage from The Argonaut Newspaper. Contact Information: To learn more about sponsorship opportunities, please call
3 EVENT INFORMATION Date and Schedule of Events: 2nd Saturday in December Fireworks Show 5:55 p.m. Annual Holiday Boat Parade 6:00 p.m. - 8:00 p.m. Parade Route and Viewing Locations: The Main Channel of the Marina del Rey harbor services as the parade route for the Holiday Boat Parade. The public can view the parade and listen to live announcements free of cost at two locations: Burton Chace Park Mindanao Way, Marina del Rey Fisherman s Village Fiji Way, Marina del Rey Parking: Free parking and free boat launching is available Saturday from 3:00 p.m. to midnight in Los Angeles County public parking lots throughout Marina del Rey. Visit beaches.lacounty.gov for more information on parking lot locations. Holiday Boat Parade Program The Argonaut Newspaper produces 30,000 copies of the Boat Parade program book. They can be picked up at the Visitor Information Center, located at the entrance of Burton Chace Park or anywhere that The Argonaut Newspaper is distributed. Snow Wonder at Burton Chace Park Attendees can enjoy a festive day in the Marina throughout the day. The Department of Beaches and Harbors will organize the Annual Snow Wonder event at Burton Chace Park from leading up to the Boat Parade. The free event includes snow, food trucks, activities and more.
4 PRESENTING SPONSOR - $20,000 Exclusivity as the Presenting Sponsor of the Marina del Rey Holiday Boat Parade Exclusivity as the Presenting Sponsor of the Marina del Rey Holiday Boat Parade fireworks show Recognition as Presenting Sponsor with prominent logo placement on event flyers, posters, advertisements, website and press releases Presenting Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade program book (30K distribution) Sponsor logo and website link prominently displayed on Marina del Rey Holiday Boat Parade website/homepage Sponsorship acknowledgement from parade announcer during Boat Parade broadcast Access to VIP yacht to entertain clients or friends during the boat parade (maximum 15 guests) Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 15 guests) Company logo displayed on banner at the VIP Reception Photo opportunity with Presenting Sponsor and Grand Marshall Complimentary boat entry for the Boat Parade Opportunity to distribute and/or display promotional items at the VIP reception Opportunity to serve or nominate a judge for the Boat Parade 15 VIP Marina del Rey Boat Parade gift bags
5 ADMIRAL SPONSOR - $15,000 Recognition as Admiral Sponsor with prominent logo placement on event flyers, posters, advertisements, website and press releases Admiral Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade program book (30K distribution) Sponsor logo and website link on Marina del Rey Holiday Boat Parade website Sponsorship acknowledgement from parade announcer during Boat Parade broadcast Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 10 guests) Access to VIP yacht to entertain clients or friends during the boat parade (maximum 10 guests) Company logo displayed on banner at the VIP Reception Complimentary boat entry for the Boat Parade Opportunity to distribute and/or display promotional items at the VIP reception Photo opportunity with Admiral Sponsor and Grand Marshall Opportunity to serve or nominate a judge for the Boat Parade 10 Marina del Rey Boat Parade VIP Gift Bags
6 COMMODORE SPONSOR - $10,000 Sponsor logo and website link on Marina del Rey Holiday Boat Parade website Recognition as Commodore Sponsor on event flyers, advertisements, posters, and press releases Admiral Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade Program (30K distribution) Sponsorship acknowledgement from parade announcer during Boat Parade live broadcast Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 6 guests) Access to VIP yacht to entertain clients or friends during the boat parade (maximum 6 guests) Opportunity to distribute and/or display promotional items at the VIP reception Opportunity to participate as a judge at the Boat Parade 6 Marina del Rey Holiday Boat Parade VIP gift bags CAPTAIN SPONSOR - $5,000 Sponsor logo and website link on Marina del Rey Holiday Boat Parade website Recognition as Captain Sponsor on event flyers, advertisements, posters, and press releases Captain Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade Program (30K distribution) Sponsorship acknowledgement from parade announcer during Boat Parade live broadcast Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 4 guests) Access to VIP yacht to entertain clients or friends during the boat parade (maximum 4 guests) Opportunity to distribute and/or display promotional items at the VIP reception Opportunity to participate as a judge at the Boat Parade
7 FIRSTMATE SPONSOR - $2,500 Commodore Sponsor acknowledgement on Marina del Rey Holiday Boat Parade flyers, posters, and press releases Commodore Sponsor logo recognition in the Argonaut Newspaper s Boat Parade Program Sponsor logo and website link on Marina del Rey Holiday Parade website Park announcer acknowledgement during boat parade live broadcast Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 2 guests) Access to VIP yacht to entertain clients or friends during the boat parade (maximum 2 guests) Opportunity to participate as a judge at the Boat Parade 2 Marina del Rey Holiday Boat Parade VIP gift bags HELMSMAN SPONSOR - $1,250 Captain Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade program Sponsor logo and website link on Boat Parade website Park announcer acknowledgement during boat parade broadcast Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 2 guests) Access to VIP yacht to entertain clients or friends during the boat parade (maximum 2 guests) 2 Marina del Rey Boat Parade VIP gift bags
8 CREWMATE SPONSOR $500 Crewmate Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade program Sponsor logo and website link on Boat Parade website 1 Marina del Rey Boat Parade VIP gift bag CABIN SPONSOR $250 Cabin Sponsor acknowledgement in The Argonaut Newspaper s Boat Parade program Sponsor name listed on Boat Parade website SUPPLIER LEVEL SPONSOR (IN-KIND) Benefits based on in-kind value of trade.
9 Thank you for supporting the Marina del Rey Holiday Boat Parade! Please complete the form below and fax or mail to the Marina del Rey Holiday Boat Parade. COMPANY NAME: CONTACT NAME: ADDRESS: CITY/ZIP: PHONE: SPONSORSHIP LEVEL AMOUNT: PAYMENT FORM (PLEASE CHECK ONE): CHECK CREDIT CARD CREDIT CARD TYPE: NUMBER EXP. DATE: SECURITY CODE ON BACK: The Marina del Rey Holiday Boat Parade is a 501 (c)(6) nonprofit organization. Your sponsorship donation is tax deductible. For tax purposes, our Federal EIN Number is Please make check payable to: Marina del Rey Tournament of Lights Marquesas Way #50, Marina del Rey, CA T: F: mdrboatparade.org
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