GLOBAL CONVENTION MANCHESTER SEPTEMBER 2014 HOSTED BY BRINGING THE OF FOOTBALL TOGETHER

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1 GLOBAL CONVENTION MANCHESTER SEPTEMBER 2014 HOSTED BY BRINGING THE W RLD OF FOOTBALL TOGETHER

2 THE GLOBAL LEADER FOR THE BUSINESS OF FOOTBALL... Ronaldo Jérôme Valcke Jeffrey Webb Hassan Al Thawadi Oliver Bierhoff Lucas Moura Roy Hodgson Ronald de Boer Ruud Gullit Pierre van Hooijdonk Arthur Numan

3 ...IS RETURNING TO MANCHESTER, FOOTBALL S CLUB CAPITAL The new four year relationship is a major coup for the city and will generate well in excess of 20 million for the local economy during the life of the contract. The Global Convention commands significant international media attention and will further strengthen Manchester s position as the spiritual home of football in the UK. Andrew Stokes Chief Executive of Marketing Manchester Soccerex is a global brand whose network stretches all over the world. With the Soccerex Global Convention coming to Manchester in 2014, there is a natural affinity and I m looking forward to welcoming the world of football to Manchester not only as a football destination on the pitch, but a major international city for the business of football off the pitch. Did you know? Over the past 3 years the Global Convention has attracted over 12,000 delegates from over 90 countries Gary Neville Soccerex Ambassador and England legend

4 GLOBALLY RECOGNISED & ENDORSED I am really looking forward to the world cup in Brazil and I am also looking forward to reprising its success at Soccerex in Manchester for the Global Convention in September. I wish you all a great 2014 football experience! Joseph S. Blatter President, fifa We have always been a big supporter of Soccerex and are looking forward to getting more deeply involved with the Global Convention in manchester over the course of the next few years in the build up to the next World Cup... It provides an invaluable platform for us in world football and we are already engaged in deep discussion to bring Soccerex to Russia. Alexei Sorokin CEO, 2018 FIFA World Cup Russia TM LOC Soccerex shows what football can generate. It interests everyone, so I am very happy to be here. Gianni Infantino General Secretary, UEFA It s an easy synergy to achieve between our respective organisations, based on the expertise of Soccerex, providing important key events for key stakeholders all around the globe. Hicham El Amrani Secretary General, CAF BRYAN ROBSON LUCAS RADEBE MICHAEL OWEN LUCAS MOURA CARLOS ALBERTO TORRES PHIL THOMPSON NEYMAR JUNIOR OSSIE ARDILES JOHN BARNES GARY NEVILLE SOCCEREX AMBASSADORS

5 A PROVEN PRODUCT WITH GUARANTEED RESULTS CONFEReNce Exhibition 08-10th September th September 2014 networking & entertainment 06-10th September 2014 Football Festival 06-07th September 2014

6 ENGAGING WITH FOOTBALL S MA OR EVENTS CALENDAR MORE THAN 30 MAJOR INTERNATIONAL FOOTBALL TOURNAMENTS WILL TAKE PLACE GLOBALLY IN THE NEXT FOUR YEARS AND THE 2018 FIFA WORLD CUP TM RUSSIA, THE UEFA EURO 2020 AND THE 2022 FIFA WORLD CUP TM QATAR WILL ALL GO THROUGH CRUCIAL PHASES OF THEIR PREPARATION. THE SOCCEREX GLOBAL CONVENTION WILL PROVIDE A PROVEN PLATFORM FOR THE CONFEDERATIONS AND LOCS INVOLVED AND THE MULTIPLE BUSINESS OPPORTUNITIES THE EVENTS CREATE Soccerex Global Convention Manchester Europe UEFA European U-19 Greece UEFA Women s U-19 Israel UEFA European U-17 Bulgaria UEFA Women s U-17 Iceland UEFA European U-21 Czech Republic FIFA Beach Soccer World Cup Portugal UEFA European U-19 Greece UEFA European U-17 Azerbaijan UEFA Women s U-19 Slovakia UEFA Women s U-17 Belgium UEFA Euro France North America FIFA Women s World Cup Canada CONCACAF Gold Cup North America Copa America Centenario USA South America FIFA U-17 World Cup Chile Copa America Chile FIFA Futsal World Cup Colombia Africa Club World Cup Morocco African U-17 Championship Niger African U-23 Championship DRC African U-20 Youth Championship Senegal African Cup of Nations Morocco African Women s Championship Cameroon African U-20 Youth Championship Zambia African U-20 Youth Championship Zambia African U-17 Championship Madagascar African Cup of Nations Libya ASIA & Oceania AFC U-19 Championship Myanmar AFC Womens Asian Cup Vietnam AFC Asian Cup Australia FIFA U-20 World Cup New Zealand AFC Challenge Cup Australia FIFA U-17 Women s World Cup Jordan 31

7 THE BUSINESS PITCH FOR RIGHTS HOLDERS AND BRANDS SOCCEREX is the event to meet football s rights holders, providing access to BRAND REPRESENTATIVES AND SENIOR FIGURES FROM THE GAME S LEADING CLUBS, LEAGUES, FEDERATIONS AND ORGANISING BODIES

8 REFINED CONCEPT TO MEET INDUSTRY NEEDS Commercial Football s ascension from professional sport to big business has been driven by broadcast deals, sponsorship contracts and other commercial activities which ensure clubs can profit from the success of their teams on the pitch. clients include: DID YOU KNOW? The value of the European Football Market is 19.4bn * Performance Success off the pitch is preceded by success on it. As a result, the business of sports performance has grown dramatically as clubs seek to make the marginal gains in areas such as scouting, player performance and sports medicine that will allow them to get ahead of their competitors. clients include: FOCUSED Conference topics and guest speakers Private networking WITH clubs 2014 Finance & Law From the transfer of players to the purchasing of clubs, football today involves a host of multi-million pound deals which are underpinned by a variety of financial and legal requirements and opportunities. clients include: Dedicated workshops, panels and presentations DID YOU KNOW? ALMOST 3.5BN HAS BEEN INVESTED IN FOOTBALL STADIA AND FACILITIES IN ENGLAND ALONE OVER THE PAST 20 YEARS** TARGETED networking opportunities Stadia The amphitheatres of modern football serve as so much more than a place to watch a match. From innovative sponsorship opportunities and corporate hospitality experiences to non-match day activities such as concerts, conferences and banqueting, stadia are constructed to serve as revenue-generating assets all year round. clients include: *DeloitTe Annual Review of football finance 2013 **DeloitTe SportS BUSINESS GROUP

9 Setting the agenda for global football LEARN FROM THE THOUGHT-LEADERS THROUGHOUT THE INDUSTRY RONALDO Jérôme Valcke ROY HODGSON Karl-Heinz RUMMENIGGE ALDO REBELO RAFAEL BENITEZ KUSHAL DAS LORD sebastian COE DAVID GILL GÉRARD HOULLIER Board Member Brazil 2014 LOC General Secretary FIFA National Team Manager ENGLAND Chairman ECA Minister of Sport Brazil Manager S.S.C. Napoli General Secretary All-India Football Federation Chairman British Olympic Association Executive Committee Member UEFA Head of Football Red Bull Soccer jim boyce PINI ZAHAVI CHRISTIAN SEIFERT RUUD GULLIT ENRIQUE SANZ MICHAEL BROWN PAUL HAWKINS MAUrício assumpção david dein GINÉS MELÉNDEZ Vice-President fifa Football Agent CEO BUNDESLIGA Netherlands Legend General Secretary CONCACAF CEO 2015 Asian Cup LOC Inventor Hawk-Eye President Botafogo F.C. Former Vice-Chairman Arsenal F.C. & The FA National Youth Teams Director SPANISH FA ANDREAS KUFNER IVAN GAZIDIS PAUL BREITNER Tatjana Haenni CARLOS PARREIRA ALEX HORNE RICARDO FORTE Claus-Peter Mayer UMBERTO GANDINI DANIEL CRAVO International Relations Bayern Munich FC CEO arsenal FC 1974 FIFA World Cup TM Winner Head of Women s Competitions FIFA Assistant National Team Manager Brazil General Secretary THE FA Global Head of Sports Marketing and Sponsorship VISA VP Global Sports Marketing, Football ADIDAS Organising Director AC MILAN Lawyer S.C. Internacional & Fluminense F.C. SIR BOBBY CHARLTON Alexander Djordjadze ZICO DANIEL LORENZ MIGUEL BENTO MARCELO PINTO STEPHEN NUTTALL BEGOÑA SANZ ANDREW DART CARSTEN SCHMIDT Manchester United Legend & 1966 FIFA World Cup TM Winner Deputy CEO 2018 FIFA World Cup TM LOC Brazilian Legend and International Manager Director of Legal Affairs F.C. Porto Commercial & Marketing Director S.L Benfica Senior Director, Deputy Sales & Marketing Chief Sports, Advertising Executive Director Sports EMEA Managing Director Head of Global Image Rights Sales and Internet Officer Globo Sports YOUTUBE REAL MADRID CHELSEA FC Sky Deutschland

10 PROVIDING THE INFORMATION YOU NEED DELIVERING FOCUSED business content for the industry s KEY sectors, including: Finance/Law Stadia Performance COMMERCIAL Rights Holders Digital and Media Proposed topics include: MASTERS OF THE TRANSFER MARKET FOOTBALL AND THE DIGITAL AGE DELIVERING MAJOR FOOTBALL TOURNAMENTS HOW TO RUN A CLUB SUCCESSFULLY THE ROLE OF THE MANAGER IN MODERN FOOTBALL UNDERSTANDING FOOTBALL S CORPORATE SOCIAL OPPORTUNITY AND MANY MORE SOCCEREX HAS ESTABLIShED ITSELF AS THE GLOBAL LEADING FOOTBALL CONFERENCE BRINGING TOGETHER THE BUSINESS OF FOOTBALL. JOSEPH s. Blatter president, fifa

11 NETWORK WITH THE GLOBAL FOOTBALL INDUSTRY DELEGATES HAVE ACCESS TO THE NETWORKING CAFE, THE ONLINE NETWORKING TOOL, SOCCERMATCH AND A VARIETY OF SOCIAL EVENTS TO GROW THEIR BUSINESS NETWORKS The ideal forum to do business... During the event we forged a new relationship with individuals representing emerging football markets. India is a country where many Liverpool FC supporters reside and we were able to meet DSK Group Executive Director Shirish Kulkarni and start conversations around the launch of a Liverpool FC International Academy in Pune, India. The Liverpool FC DSK Academy has now officially been announced and we look forward to working with them on this exciting new venture. Soccerex was where I started discussions with my favorite football club, Liverpool FC, which ultimately led to launching the first Premier League club-branded residential Academy in India, Liverpool International Football Academy DSK. I want to thank Soccerex for putting together a fantastic platform for meaningful football discussions and Libero Sports India for inviting me to be a part of their delegation to Manchester and introducing me to Liverpool FC so I could discuss my Academy plans. Dan White Head of Soccer Schools, Liverpool FC Shirish Kulkarni Executive Director, DSK Group

12 THE IDEAL PLATFORM TO SHOWCASE YOUR ORGANISATION EXHIBITORS at the soccerex global convention are positioned at the networking centre of the football industry s key buyers ARJOWIGGINS SECURITy CASE STUDY Arjowiggins Security was chosen as the official licensed ticket producer for both the FIFA Confederations Cup 2013 and the 2014 FIFA World Cup TM. they have acknowledged that Their continued presence at Soccerex, where they could showcase their unique technology, definitely contributed to strengthen their worldwide reputation and paved the way for new business opportunities.

13 ALIGN YOUR BRAND WITH THE GLOBAL FOOTBALL COMMUNITY The Soccerex Global Convention offers a wealth of sponsorship opportunities to increase the presence of your brand networking cafe DRINKS EVENING To BE able to come here and be seen by everyone in the industry at one time is truly invaluable. Christopher Pepe Vice-President of Global Sponsorships, Visa apparel partner Soccerex is focused around networking and we haven t experienced an event with this profile before. I believe last year s event was very positive and the expectations for the future are that the event will grow. Ricardo di Sora Former Sports Marketing Manager Adidas football festival supporter Soccerex provided McDonald s with a great opportunity to carry out creative activities to entertain the general public during the Football Festival. The energy and the excitement of the event, besides the professionalism of the whole Soccerex staff, were definitely key for the huge success we experienced. WE ARE LOOKING FORWARD TO BEING PART OF THE SHOW GOING FORWARD. David Grinberg Head of Sports, Latin America Mcdonald s From extensive market exposure to direct access to football s key decision makers, we can tailor your sponsor package to suit your business needs. WIDE RANGE OF PREVIOUS SPONSORS INCLUDING:

14 UNRIVALLED MEDIA COVERAGE FOOTBALL S BIGGEST NAMES BRING THE WORLD S MEDIA AND THE CHANCE TO BENEFIT FROM THE GLOBAL ATTENTION SOCCEREX RECEIVES

15 MULTI-PLATFORM EXPOSURE When football meets THE economy and football meets media, it is Soccerex. Joseph S. Blatter President, FIFA Social Media Facts & Figures from Soccerex s last event in Manchester: 64MILLION The total reach for Soccerex on Social Media on the week of the event #Soccerex was trending in the UK when the overall activity peaked at 827 tweets within an hour. SoccerexPro is the new joint venture between Soccerex and leading sports news provider, SportsPro. The magazine is published digitally on a quarterly basis, with a supporting print run at Soccerex events. The venture also brings about SoccerexPro Daily, a free daily newsletter e-bulletin, featuring the latest football business news and insights where you can promote your company and services before and at the event. Each year the European Forum packs the sports pages of European publications, web sites, social media and radio with the latest football news. ation

16 Entertainment Prize Giveaways Our two-day Soccerex Football Festival combines an international tournament featuring some of the greatest legends in world football, local entertainment, competitions and more! Football Freestyle Music After going around the world, the Soccerex Football Festival will be held IN the Club Capital of the World, Manchester! The Soccerex Football Festival is a free to attend event for delegates and the general public and brings a fun day for the whole family with: Corporate Social Responsibility Football Legends Entertainment Football Freestyle Prize Giveaways Music Football Legends COrporate Social Responsibility ACTIVATION & INTERACTION Previous sponsors include: Rio ACTIVATION & INTERACTION The Football Festival brings a range of B2C sponsorship opportunities, providing a great platform for its sponsors to interact and engage with the consumers in addition to global media coverage.

17 BE PART OF THE WORLD S LARGEST FOOTBALL BUSINESS EVENT Contact us NOW: T: E: promotions@soccerex.com Hosted by Global Partners