WE BELIEVE IN THE PASSION, INTENSITY, CONFIDENCE AND SENSE OF COMMUNITY FOOTBALL BRINGS TO THOSE WHO PLAY IT, COACH IT AND LOVE IT.

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1

2 02 WHO WE ARE

3 WE BELIEVE IN THE PASSION, INTENSITY, CONFIDENCE AND SENSE OF COMMUNITY FOOTBALL BRINGS TO THOSE WHO PLAY IT, COACH IT AND LOVE IT. USA Football evolves and grows the sport through innovative standards and best practices to advance coach and player development, participation and safety within the fun of the game and its inherent values. As the sport s national governing body and member of the U.S. Olympic Committee, USA Football partners with leaders in medicine, child advocacy and athletics to support positive football experiences for youth, high school and other amateur players. Our dedication to football pushes us to provide the best certifications, resources and programs, continuing the spirit and integrity of the game for the millions of athletes who enjoy the fun and benefit of playing.

4 WHAT WE STAND FOR Values. Participation. Safety. Development. These pillars serve as an expression of what we do and a constant reminder of why we do it. Through these pillars, our goal is to grow the game within the players, coaches and parents in the football community. VALUES THE VALUE OF OUR EFFORTS LIES IN THE LESSONS WE TEACH By providing players with valuable lessons in character building, perseverance, teamwork and dedication, we provide them with skills that will follow them throughout every aspect of their lives. We evolve coaches into strong, qualified leaders who serve as sources of inspiration to players and advocates in the football community. PARTICIPATION PROVIDING OPPORTUNITIES FOR EVERYONE We believe football instills great lessons and changes lives. It s a game with a level of playing for athletes of all ages and skill-level. Everyone should have the opportunity to experience football and develop a love of the game.

5 SAFETY PUTTING SAFETY FIRST WITH EVERYTHING WE DO The health and safety of every player is our priority. From in-person clinics to online resources, we aid coaches in the understanding and execution of age-appropriate methods for improved safety in practices, drills and games. In all that we do, we seek to create a safer environment so that nothing stands in the way of a player s passion and joy of football. DEVELOPMENT PLACING OUR FOCUS ON ADVANCEMENT It is our mission to continually advance the sport. With certification and training opportunities, we provide a variety of resources that allow coaches and players to grow as individuals and as part of a team. 05

6 06 WHY WE EXIST

7 From the field to the stands, USA Football believes in the power of the game. As new players grow their love of football, we ll grow the game alongside them. Through the advancement of coaches, we develop valuable leadership, mentoring and practical skills, positioning them as forces of change both on and off the field.

8 08 We establish unmatched standards of safety, education and support for coaches and players in order to provide an environment of growth where bonds are formed, skills are perfected and leaders are born.

9

10 10 WHAT WE BELIEVE

11 COACH DEVELOPMENT, TRAINING, AND CERTIFICATION We train and provide coaches with the best tools available. By delivering innovative training and certification, we turn coaches into leaders who inspire others to achieve greatness.

12 12

13 PLAYER SAFETY Working alongside leaders in medicine, we encourage conversations about safety that involve players, parents and coaches, making sure that everyone shares in the responsibility of creating a safer playing environment.

14 14 CONNECTING THE FOOTBALL COMMUNITY Football has the power to unite everyone involved. By bringing people together across the nation, we create a stronger, more influential football community.

15 PROVIDING PATHWAYS FOR IMPROVEMENT We strive to provide every opportunity possible for players and coaches to improve their skills and advance their football career. Whether it is helping a youth player transition into high school play or a high school athlete looking to compete at the collegiate or professional level, we build on individual strengths and fortify weaknesses to create well-rounded individuals who make an impact.

16 WHAT WE OFFER USA Football evolves and grows the sport through innovative standards and best practices to advance coach and player development, participation and safety within the fun of the game and its inherent values. Player Safety and Development Heads Up Football NFL FLAG U.S. National Football Team Development Camps Strength and Conditioning FUNdamentals Coach Certification and Development Tackle and Flag Certification Professional Development Content Training Clinics High School Program and Youth League Development Health and Safety Resources Fundraising and Grants Team Websites Coach and League Insurance National Practice Guidelines and Tools Film Room, Skills and Drills NFL FLAG League Program Parent Resources Uniform Program League Marketing Tools High School 7on7 Program

17 THE POWER OF A STRONG SUPPORT SYSTEM Running a successful football program can be challenging, especially when costs surpass what fees and budgets can handle. Fundraising is a FUNDRAISING CAN: key component of creating a solid foundation for your program. 1 opportunity to gain additional funds through fundraising partners. SAFEGUARD YOUR BUDGET 2 USA Football offers organizations the 3 ENHANCE THE QUALITY OF YOUR PROGRAM MAKE THE GAME BETTER AND SAFER FOR PLAYERS FUNDRAISING PARTNERS Everyone needs help with fundraising, and our partners offer a wide variety of options to best suit your program s needs. SpiritCups, since 2007, is the longest running, preferred fundraising partner of USA Football and continues to be the leader in sports-licensed fundraising for youth football organizations. With exclusive NFL licensing for drinkware, SpiritCups is the only supplier of all 32 National Football League teams plus all other top sports licenses. If you want high-profit, highquality products with a long history of FlipGive is a unique fundraising tool that allows Super Fan Fundraising is the only company you and your supporters to shop online with to offer officially-licensed merchandise from popular brands and raise money for your team, the NFL, NBA, MLB, NHL, NASCAR, and top club, school or cause. Fundraisers earn up to COLLEGES around the country. Featuring a 50% back when they and their friends shop wide variety of TERVIS Tumblers, Super Fan online with popular brands like Nike, Under also has the ability to make CUSTOM Tervis Armour, Starbucks, ALDO and many more! Tumblers with your team name and logo. It s fast. It s easy. It s 100% free. To start a With your organization receiving up to $10 fundraising campaign, visit profit for each item sold, Super Fan is the usafootball.flipgive.com. Fundraiser to help you this football season! success, look no further than SpiritCups Fundraising. Learn more about how you can receive the power of a strong support system. Visit and see what options are right for you.

18 MAKE YOUR LEAGUE AN OFFICIAL NFL FLAG FOOTBALL LEAGUE! NFL FLAG leagues are powered by USA Football, the sport s national governing body. Designed specifically for boys and girls ages 5-17, NFL FLAG leagues are community-based and are customized to fit your needs. The nation s #1 recognized flag football program, NFL FLAG powered by USA Football provides league organizers and coaches the ability to position their programs as credible and leading youth flag organizations at the local level.

19 WHAT YOUR PLAYERS RECEIVE: NFL FLAG reversible team jersey Official NFL FLAG football belt and flags Opportunity to compete at Regional Tournaments held in eight different NFL markets Opportunity to compete at NFL FLAG Championships held at the Super Bowl Credibility being associated with the nation s most recognized youth flag program Eligibility for Regional and National Tournament competitions Use of NFL FLAG official brand League marketing and coaching tools Wilson youth football for every 5 player registrations WHAT YOUR LEAGUE RECEIVES: START YOUR NFL FLAG LEAGUE TODAY! Contact Brandon Mosley (317) / for more details or visit

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