Golf, Wine, Leisure & Music Festival 11 to 14 February 2010
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1 th th Golf, Wine, Leisure & Music Festival 11 to 14 February 2010 It gives us great pleasure to introduce you to the Golf, Wine, Leisure & Music Festival being held at The Vodacom Village in George. We would like to take this opportunity of detailing The Golf, Wine, Leisure & Music Festival to you, and encourage you to take this opportunity in tying in with us as a Sponsor and taking Golf, Wine & Leisure to the next level. The festival is aimed at the lifestyle of a Golfer, both on and off the course. Catering for the whole family - from Golf, Wine, Leisure & Adventure. The Festival will be held at the Vodacom Golf Village in George. Our reasoning behind this is the fact that it is situated on the main road leading you into and out of George as George is the main hub of the Garden Route weather traveling to Port Elizabeth or to Cape Town. The Golf, Wine, Leisure & Music Festival is the perfect opportunity for you to market your brand or services and give your company the exposure it deserves. As Golf in the Garden Route is owned by the 12 Courses along the Garden Route from Plettenberg Bay to Mossel Bay, their input has been already establish and will be exhibiting their courses and Estates at the Festival. Here is a detailed list of all the Courses / Tourism Boards / Other Exhibits that have already booked for the Festival: Plettenberg Bay Country Club Goose Valley Golf Club Pezula Championship Course Knysna Golf Club Fancourt Montagu / Outeniqua / The Links Kingswood Golf Estate George Golf Club Oubaai Golf Club Pinnacle Point Beach and Golf Resort Mossel Bay Golf Club Plettenberg Bay Tourism Knysna / Sedgefield Tourism George / Wilderness Tourism Mossel Bay Tourism Vodacom Golf Village (George) The Pro Shop (George) Gillian Waldeck - Artist
2 Golf, Wine, Leisure and Music Festival brought you by Golf in the Garden Route, Vodacom Golf Village and Paradise Exhibitions Overview The Garden Route is undoubtedly one of the most beautiful places on earth, set on a coast line that's often referred to as PARADISE. The Garden Route is a treasure trove of excitement and breath taking landscape with a climate to match the beauty. Golf in the Garden Route with the aid of the Tourist Organisations is an amalgamation of the top Golf Courses in the Garden Route from Mossel Bay to Plettenberg Bay and Golf Marketing Specialists, with the aim of taking the Garden Route a destination and showcases it to the world as a brand that stands for ultimate experience. The most effective way to do this is to bring all of the Golf Courses along the Garden Route under 1 umbrella as well as all the other aspects of tourism for the area. The Golf, Wine, Leisure & Music Festival will showcase and encompass everything that the Garden Route has on offer from the beauty of all the Courses Estate Courses / Municipal Courses / Short Courses / Driving Ranges / Pro Shops to all other tourist related activities like where to stay, eat, shop, play, relax & rejuvenate as well as the 4 Tourism Boards Plettenberg Bay, Knysna, George and Mossel Bay. Wine Estates, olives, cheese, organic foods, breads, and more Ending off the Festival on Sunday, with an all day Music Festival. Our aim is to make the Golf, Wine, Leisure & Music Festival an annual event, so it's vitally important to make the first one a great success. Concept 4 day Festival starting Thursday 11th to Sunday 14th February 2010 Consists of - Golf, Wine, Leisure & Music. 48 Exhibitor stands in the Main Exhibitior Area- Golf Estates, Golf Products, Tourism Boards, Wine Estates, Accommodation, Leisure and Tourist Attractions see attached floor plan 50 Exhibitor stands in the Open Exhibitor Area - Extreme Sports, Leisure, Food Stalls, Organic Foods, Flea Market Thursday to Saturday activities: Golf Activities - Golf Competitions and Prizes - Longest Drive Comp, Putting Comp, Chipping Comp, - Golf Trick Shots, Golf Lessons - Night Golf - Friday only. Kids Play Area - Entertainment for the Kids - Jumping Castles, face painting, sand art, play dough, child minders. - Willy Wonker present for two days. - Lucky ticket draw for a Willy Wonker Hamper.
3 Wine Wine Tastings, Product launches, cheese, olives, organic foods, breads Leisure Tourist related activities like where to stay, eat, shop, play, relax & rejuvenate Other activities Rock climbing, Sky Diving, Bungie Jumping Food Stalls, The Pro Shop, Platform 53 Restaurant and Bar Artist Tea Garden English Tea Garden, serving flavoured teas, cakes. Art displays, an Artist to paint portraits. Competitions Competitions and Prizes from Sponsors - e.g. Lucky Draw - Stand a chance of winning a Golf / Leisure or Wine Tour Music Festival Sunday will be the finale th 14 Feb 2010 Valentine's Day All day Music Festival together with all the above activities with the exception of the Golf Competitions. First Band Starting at 10h00, when the gates open, with the Main band starting at 20h00. Being Valentine's Day There will be a special package available - Arrive in a Limo, spend the day at the Expo, watch the bands, enjoy a picnic basket, and Limo ride home. Audience being Targeted WE WILL CATER FOR THE WHOLE FAMILY... dad can do the golfing thing while mom explorers the market, enjoy a glass of wine or 2, while the kids are being entertainment The whole Garden Route experience Entrance Cost and Time Entrance fee of R20 per person, children under 12 free Entrance fee for Festival Day will be R per person Festival Times: Thursday to Saturday from 10h00 to 20h00 Sunday from 10h00 to 22h00 Ticket Sales To be sold at Vodacom Golf Village, Golf Courses, Tourism & Infomation Offices, via Golf in the Garden Route and Paradise Exhibition websites.
4 Parking for the Festival The existing parking area at Vodacom Golf Village for Exhibitors and Organisers. The open area across the road will be used as parking for the visitors to the show. There will be a security company appointed to handle the security for the parking area. There will be minimal charge to the public for the use of the parking area close to venue and the free section further away. We will be looking at a free Golf Cart Shuttle, as the parking area is quite large. Planning Structure - Layout of the Festival - indoor and outdoor exhibitors Necessary supply companies will be brought on board, i.e security, toilet hire, sound, electrical, cleaning, police, municipality, traffic department, medical, marquee hire and others. All necessary permits for safety & security, parking. Marketing Plan Radio TV KFM Thursday Night Super Sport Print Media Cliental Aim: Golf Digest, Golf Punk, SA Woman's Golf, Complete Golfer, George & Knysna Herald, Oudtshoorn Courant, Mossel Bay Advisor, CX Express, The Edge, Beeld, Die Burger, Orchid, Action Ads, Free Ads, Mini Ads and Home Ads, The PE Herald, The Mercury, The Star and Cape Times. Websites Golf in the Garden Route Website, Paradise Exhibitions, TNG The Nicholson Group, Universal Golf Magazine, Retail Tribe, Garden Route Golf Passport, Resorts and Lodges, Travel Force Club (Overseas Market), Cape Golf Net, Golf Hall of Fame Tourism: Knysna, Mossel Bay, George, Plettenberg Bay Promotions before the Festival - Festival Golf Day Through Annie Lawson Sports Promotions a week before the Festival - Stand Garden Route Mall during December school holidays - Poster and Flyers Distribution from Plettenberg Bay to Mossel Bay during December school holidays Poster and Flyers to be available at Oudtshoorn Tourism Office.
5 For all Sponsors: We will distribute 2000 free goodie bags for our first 500 visitors each day, you can add any promotional items and brochures free of charge. Sponsor Benefits Option 1: Main Sponsor: - Part of the Brand Name at all times - Posters - Flyers - KFM - TV - Golf in the Garden Route Website - Paradise Exhibitions Website - Print Media - Active during the 4 day festival - Part of festival program booklet - All Marketing on and around the Festival Option 2: Sub Sponsors: - Posters - Flyers - Golf in the Garden Route Website - Paradise Exhibitions Website - Print Media - Part of festival program booklet - All Marketing on and around the Festival We Taylor make accordingly to sponsor needs Please don t hesitate to contact us for any additional information or design your Sponsorship Package. Golf in the Garden Route Mariska: Cell mariska@golfinthegardenroute.co.za Rod: Cell rod@golfinthegardenroute.co.za Website:
6 Exhibitor Options Option 1: Main Exhibitor Area R4,000-3m x 3m Gazebo - Fascia Board Option 2: Open Exhibitor Area R3,000-3m x 3m Gazebo - Fascia Board Exhibitor Information Additional extras available Pricing on enquiry - Electrical point - Tables & Chairs - Brochure Stands Stand Building 10th February from 10h00 Dismantling of Stand 15th February from 10h00 Exhibitor Badges Each stand will receive three exhibitor badges. Exhibitor Parking Each stand will receive one parking ticket in main parking area and two free parking tickets for outside parking. Goodie Bags Each visitor to the Festival will receive a free Festival Booklet, showcasing all exhibitors. Cost to advertise in booklet is R500. We will also distribute 2000 free goodie bags for our first 500 visitors each day, you can add any promotional items and brochures at a cost of R250 Additional Services to Exhibitors We can handle the printing of your business card, brochures and posters / pull-up banners at reduced prices. We can also assist with the hiring of display cupboards, brochure stands etc. Please don t hesitate to contact us for any additional information. Golf in the Garden Route Mariska: Cell mariska@golfinthegardenroute.co.za Rod: Cell rod@golfinthegardenroute.co.za Website:
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