2018 KPMG Women s PGA Championship Lake Zurich Area Chamber of Commerce

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1 2018 KPMG Women s PGA Championship Lake Zurich Area Chamber of Commerce

2 The Story

3 The Championship

4

5 Changing the Game in Business & Golf The KPMG Women s PGA Championship is the LPGA s newest star...in fact, it may already be more than that in its ambitious staging, with the PGA aggressively pursuing historic sites like this week s venue, Olympia Fields. Morphing the LPGA Championship into the Women s PGA three years ago will be remembered as among LPGA commissioner Mike Whan s many transformative moves. It may seem like a no brainer now, but it wasn t in the beginning, not with the old guard in women s golf hating to see the LPGA Championship so radically altered. PGA CEO Pete Bevacqua gets credit for his vision and KPMG for investing in the empowerment of women. Randall Mell, Senior Writer, Golf Channel Olympians Lindsey Vonn, Alngela Ruggiero and Michelle Kwan take the stage at the 2017 Summit The KPMG Future Leaders Program will help prepare these young women to be leaders at their universities and in their communities. I m proud to work with KPMG on this important mission to strengthen future generations of women leaders. Dr. Condoleezza Rice The biggest takeaway was that KPMG is committed to making a difference for women and girls in business. For me personally, I left inspired and reinvigorated. Next Generation Summit Attendee 2017 Emcee Michele Tafoya interviews Dr. Condoleezza Rice Now we ve got a homerun, because it happens both inside and out of the yellow ropes. What KPMG has brought is not only elevation inside the ropes, but elevation for women outside the ropes and in the boardroom. Mike Whan, Commissioner, LPGA Tour I really admire and appreciate KPMG s commitment to developing women executives and also young women I was very impressed by the commitment KPMG has invested into building the talent for women to rise to the C-Suite in their futures. It was a very motivating couple of days for me. I found tremendous value in the event and I feel very fortunate to have been selected for this incredible event. Hats off to KPMG for going above and beyond for women s advancement - from business, to youth, to professional golf! Next Generation Summit Attendee The Summit audience includes 300 current women leaders and next generation leaders Being surrounded by so many inspirational women really motivated me to aim higher. After seeing how much success those women achieved, particularly my mentor, I want to achieve the same level of success and feel more confident that I am capable of achieving such aspirations. I think my mentor will be great asset to college experience and career. KPMG Future Leader Founding Sponsors, LPGA Tour players and VIP guests are invited to the Welcome Reception. Past venues include Westchester Country Club Beach Club and Wrigley Field

6 Summit Snapshot AUDIENCE 100 TOP WOMEN EXECUTIVES AND CEOs 200 NEXT GENERATION WOMEN LEADERS NOMINATED BY THEIR CEOs 75 OF THE WORLD S LEADING BRANDS ATTENDED 2017 Summit Agenda 10:00 AM EMCEE WELCOME Michele Tafoya Sideline Reporter, NBC s Sunday Night Football 10:10 AM WELCOME REMARKS Lynne Doughtie Chairman & CEO, KPMG U.S. 10:30 AM SUMMIT KEYNOTE KICKOFF Dr. Condoleezza Rice 66th U.S. Secretary of State Moderated by Michele Tafoya - Sideline Reporter, NBC s Sunday Night Football 11:40 AM C-SUITE VISION David Nelms Chairman & CEO, Discover Paula Polito Group Managing Director & Client Strategy Officer, UBS Kathy Wengel Worldwide VP & Chief Supply Chain Officer, Johnson & Johnson Moderated by Deirdre Bosa Technology Reporter, CNBC 2:00 PM DISRUPT YOURSELF Whitney Johnson Critically Acclaimed Author of Disrupt Yourself 3:00 PM ACHIEVING THE DREAM Michelle Kwan Five-time World Champion and Twotime Olympic Medalist Angela Ruggiero U.S. Olympic Ice Hockey Gold Medalist; Executive Board Member, IOC; Co-Founder, Sports Innovation Lab Lindsey Vonn World Champion and U.S. Olympic Gold Medalist Moderated by Michele Tafoya - Sideline Reporter, NBC s Sunday Night Football 4:00 PM DRIVING INNOVATION THROUGH CONSUMER INSIGHTS Peggy Johnson EVP, Business Development, Microsoft Marni Walden EVP & President of Media & Telematics, Verizon Moderated by Deirdre Bosa Technology Reporter, CNBC 5:00 PM 2017 KPMG INSPIRE GREATNESS AWARD PRESENTATION 5:10 PM CLOSING FIRESIDE CHAT Ginni Rometty Chairman, President & CEO, IBM Moderated by Dan Hicks - Host of NBC s Golf Coverage, NBC and NBC Olympics 5:45 PM CLOSING REMARKS Lynne Doughtie Chairman & CEO, KPMG U.S. 6:00 PM LPGA TOUR PLAYER SHOWCASE & COCKTAIL RECEPTION Olympia Fields Country Club KPMG Pavilion, 18th Green Featuring LPGA Tour Stars Sandra Gal, Charley Hull, Stacy Lewis and Gerina Piller Hosted by Michael Collins - Senior Golf Analyst, ESPN Additional events include Tuesday Golf Clinic and Welcome Reception and Championship Hospitality, Thursday Sunday Companies Represented Included:

7 Featured Speakers have included: Regina Dugan VP of Engineering, building8, Facebook Dick Ebersol Former NBC Sports & Olympics Executive Adena Friedman President, NASDAQ Lynn J. Good President & CEO, Duke Energy Dan Hicks Host, NBC s Golf Coverage Amy Hood CFO, Microsoft Shawn Johnson Olympic Gold Medalist, Gymnastics Michelle Kwan Five-time World Champion & Two-time Olympic Medalist Lisa Leslie Olympic Gold Medalist, Basketball David Nelms Chairman & CEO, Discover Megan Rapinoe Olympic Gold Medalist, Soccer Dr. Condoleezza Rice 66th U.S. Secretary of State Ginni Rometty Chairman, President & CEO, IBM Angela Ruggiero U.S. Olympic Ice Hockey Gold Medalist Kate Snow National Correspondent, NBC & Host, MSNBC Live Annika Sorenstam LPGA Legend & Entrepreneur Michele Tayofa Sideline Reporter, NBC s Sunday Night Football Lindsey Vonn World Champion & U.S. Olympic Gold Medalist To see the full list of 2017 speakers, click here.

8 The Impact

9 The Results 912K + Summit NEW VIEWS OF SUMMIT CONTENT VIA LIVE STREAMING PLATFORMS 99% 96% 100 OUT OF THE TOP 100 PLAYERS on the TOUR MONEY LIST in the field for the second straight year Phil Mickelson Integration Championship 28,795 FANS attended the Championship 1.1 MILLION Social Media Views of streamed content Attendees were extremely/very satisfied with Summit experience 75 Attendees agree that the Summit Inspired Greatness of the world s leading brands attended the Summit NYC MEDIA TOUR created 5 TV BROADCAST HITS KPMG Skills Demonstration 800+ LIVE ON-SITE AUDIENCE 150K+ VIEWS Phil & Amy Mickelson contributioon resulted in an increase from RECIPIENTS Media & Brand Value Television Broadcast Exposure GENERATED 4,500 TOTAL NEWS STORIES 167 COUNTRIES Broadcasted the championship reaching almost ÆÆÆ 37% 600M households increase over MILLION UNIQUE VIEWERS tuned into coverage Largest viewership of event on record 8% increase from 2016 Second consecutive year as #1 LPGA TOUR TITLE SPONSOR in brand value generated for sponsor 52 HOURS of on-site and telecast coverage 71% more than average LPGA major 0.7 FINAL ROUND RATING MATCHEDÆ WOMEN S FINAL FINAL ROUND

10 How Can Lake Zurich Area Chamber of Commerce Get Involved?

11 How Can Lake Zurich Area Chamber of Commerce Get Involved?

12 Contact

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