Summer Shredfest four-day, end-of-ski season festival that celebrates mountain sports, community and culture. Shredfest the summer s only ski and

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1 Presented by:

2 Summer Shredfest is a four-day, end-of-ski season festival that celebrates mountain sports, community and culture. Shredfest is the summer s only ski and ride gathering located at Beartooth Basin, North America s premiere summer ski area. The event is organized and produced by Mountain Rider s Alliance (MRA), and hosted in Red Lodge, Montana in partnership with the Freeride World Tour and Powder Magazine. Brand partners and event sponsors have the opportunity to increase exposure to a core group of skiers and riders. Since Summer Shredfest is held in the middle of June, the event garners strong media exposure as well as enthusiastic participation from the snowsports community. Summer Shredfest is produced by Mountain Rider s Alliance (MRA). Mountain Rider s Alliance is a group of like-minded people dedicated to making a positive change in the ski industry, as well as supporting the environment and surroundin communities. We believe riding is more than a sport, but rather a way of life

3 Competition Returning for it s second year, the 2 Star Freeride World Tour Qualifying (FWQ) event is the only summer FWQ competition in the Northern Hemisphere. Beartooth Basin s venue is steep, with large cornices, rocks and cliffs which makes for a great competition. Over 85 total athletes are expected to participate in the 2018 event. Freeride World Tour Qualifying (FWQ) events are the only route for athletes who want to advance to the elite Freeride World Tour (FWT). These events provide up-and coming athletes with the chance to hone their skills, gain experience and valuable points as they seek to advance to the FWT. Local and national media provide coverage, including Powder Magazine, Freeskier Magazine and others. Community SHRED-X presented by Mountain Rider s Alliance As part of MRA s goal of bringing the Triple Bottom Line to the ski industry, SHRED-X showcases innovation in our sport. A group of influencers, pioneers and innovators will give short, thought-provoking SHRED-X Talks. Each SHRED-X speaker will give 10 minute presentations that will inform, delight and challenge audiences. SHRED-X will be moderated by MRA CEO Jamie Schectman, streamed live on the web as well as recorded for future distribution. Community Ski and Ride Day Demo Day Community ski day will combine discounted lift tickets at Beartooth Basin with the summer s only on-snow demo day. Ski, snowboard and hardware manufacturers will have an opportunity to reveal and promote their latest equipment ahead of the upcoming season. Skiers and riders will have the opportunity to demo boutique ski and snowboards from around the country.

4 Culture B-Roll Film Festival This is the chance for anyone with a camera to get creative and showcase their vision of Montana. Featuring 2-minute films, this competition for amateur and casual filmmakers will feature Montana content only! We showcase selected entries in a Hollywood style Red Carpet night where we will announce winners chosen by a panel of judges, including Matt Hansen, Editor at Large of Powder Magazine; Tom Winter, Americas Manager of the Freeride World Tour; Jamie Schectman, Founder of the Mountain Rider s Alliance and others. FWQ Awards Ceremony After the Freeride World Qualifier wraps up, MRA will be hosting an Awards Party in Red Lodge. The top 3 athletes in each category plus the infamous Sick Bird award will be given. Montana Craft Spirit Showdown Following the FWQ Award Ceremony, some of Montana s finest craft spirits will be on display for attendees to sample. Distilleries from across the state will participate and compete to win this year s Shredder s Choice, the people s selection for best craft spirit. Schedule Thursday, June 14 Freeride World Qualifier Athlete Registration - 3:00p - 5:00p - Roosevelt Gym B-Roll Film Festival - 7:00p - Roosevelt Gym Friday, June 15 Freeride World Qualifier Inspection - 10:00a - 3:00p - Beartooth Basin ShredX - 6:00p - Roosevelt Gym Saturday, June 16 Freeride World Qualifier 2 Star Event - 10:00a - 3:00p - Beartooth Basin Apres Ski Party 3:00p - 5:00p - Beartooth Basin Freeride World Qualifier Awards Party - 7:00p - TBA Montana Craft Spirit Showdown - 7:30p - 9:00p - TBA Live Music - 9:00p - TBA Sunday, June 17 Community Ski & Ride Demo Day - 10:00a - 3:00p - Beartooth Basin

5 Promotion and Support Powder Magazine - Official Media Partner As one of MRA s strategic partners, The Skier s Bible will help promote the event through its various digital channels. Powder Magazine Social Media: 285,350 Facebook Followers 61,200 Twitter Followers 257,000 Instagram Followers Additional Marketing Exposure In addition to Powder Magazine, Summer Shredfest will be promoted through other channels including: Freeride World Tour (175,000+ Facebook followers) Mountain Rider s Alliance (8,000+ Facebook followers) Beartooth Basin (4,000+ Facebook followers) Red Lodge Chamber of Commerce (Extensive local and regional reach)

6 Location Beartooth Basin is North America s premiere steep skiing mecca, operating between Memorial Day and early July. Served by two Poma lifts, BTB provides 600 acres of skiing terrain with pitches up to 50 degrees. The summit elevation is 10,900 feet and the surrounding areas offer 3,000 vertical feet of shuttled or hike-in backcountry skiing and riding. The ski area is located in a breathtaking setting at 10,900 feet, just 23 miles south of Red Lodge, MT on Highway 212. Sustainability Staying true to MRA s core value of environmental sustainability, the 1st annual Summer Shredfest was benchmarked by our sustainability partner, STOKE Certified. Moving forward, STOKE will create a roadmap to certification to reduce Shredfest s carbon footprint and strengthen community ties with the beautiful town of Red Lodge, MT. The end goal is to become a zero-waste, net carbon neutral event.

7 What They re Saying Summer Shredfest is recognized by both participants and the media as a unique happening that brings together a diverse group of ski and snowboard enthusiasts in a one-of-a-kind environment. Here s what they had to say about the inaugural 2017 event: The Beartooth Mountains stretched as far as the eye could see, revealing a vastness that was hard to comprehend. Puffy white clouds hung at eye level beneath a sky that had never been a deeper blue. Add to that a tiny, no-frills ski area, a big blue bus, a couple kegs of beer, 400 hot dogs, and about 200 people who believe skiing is the greatest thing on earth and you have what amounts to one of the all-time great ski gatherings. - Powder Magazine Read the whole story here: There are few places on this planet like Montana s Beartooth Basin. This tiny ski area sits high on Beartooth Pass, a summer-only operation that fires up its two Poma surface lifts when the high alpine road opens each spring and then shuts down when the snow finally melts. With no lodge or meaningful infrastructure other than an old Airstream trailer that serves as the ski area s ticket office and operations base, it s a throwback to simpler times, when the only focus was sliding on snow with friends. - Freeride World Tour Read the whole story here: I just want to say thanks for all of your hard work and for an amazing event. The whole time, other athletes and I were saying how we feel like we were at the beginning of something really special. Like Woodstock! - Jennifer, Summer Shredfest Participant Awesome stuff. Really looking forward to next year - Count on us and know we are willing to do whatever to make it grow. - Tim Weamer, Red Lodge Chamber of Commerce The skiing was awesome, the people were great, and the competition was a blast. It s off the beaten path, but the unreal scenery and the collective passion for skiing make Beartooth Basin a destination worthy of every skier and snowboarder s bucket list. - Snowledge Read the whole story here:

8 Summer Shredfest Title Sponsor - $10,000 Premier Logo placement on all Summer Shredfest publications, signage, print advertising and website Featured in SHRED-X with on-stage signage prominently featured in video for live stream and later distribution Mention in all public service announcements and at all events Banner/sign display at entrance to all venues and at all events Social media recognition Recognition in all e-communication Meet and greet table at any event requested Featured on each page at 1 year Title sponsor for MRA at Name on Montana Craft Spirit Showdown trophy Up to 5 minute spot to play video at B-Roll Film Festival Summer Shredfest Presenter - $5,000 Logo placement on all Summer Shredfest publications, signage, print advertising and website Featured in SHRED-X with on-stage signage Banner/sign display at entrance to all venues and at all events Social media recognition Recognition in all e-communication Event Sponsor - $2,500 Logo placement on all Summer Shredfest publications, signage, print advertising and website Featured in SHRED-X with on-stage signage Social media recognition Recognition in all e-communication Sustainability Sponsor - $2,000 Logo placement on all Summer Shredfest publications, signage, print advertising and website Featured in SHRED-X with on-stage signage Social media recognition Media rotation as available Public mention at event Space for item/material in goodie bag Featured on dedicated sustainability page on

9 ShredX Event Sponsor - $1,000 Logo placement on all event publications, signage, advertising and website Featured in SHRED-X with on-stage signage Social media recognition and media rotation as available Public mention at ShredX event Featured on dedicated event webpage on Montana Craft Spirit Showdown Sponsor - $1,000 Logo placement on all event publications, signage, advertising and website Social media recognition and media rotation as available Public mention at Tasting event Name on Shredder s Choice winner s trophy Featured on dedicated event webpage on Community Demo Day Participant - $500 Available to manufacturers / Brands / Builders only - Showcase your 2019 product directly to a committed, core market of snowsport influencers. Reserved demo tent locations, branded aprés ski ecosystem. Featured on dedicated Demo Day page on Summer Shredfest Partner - $500 Logo placement on event publications, signage, advertising and website Montana Craft Spirits Tasting Participant - $250 For Montana based craft spirits distillers. Reserved space for sampling and selling of your product Chance to win the first annual Shredder s Choice Award and trophy Local Business Supporter - $100 to $250 Company name on all printed materials at event. Custom Sponsorships Custom sponsorship packages are available. We d love to hear what you think. Contact Adam Fox, Shredfest Brand Partnerships Director at adam@mountainridersalliance.com or

10 Company Name: Partnership Application Contact Person: Phone: Mailing Address: Website: We happily support Summer Shredfest as: Title Sponsor ($10,000) Presenter ($5,000) Event Sponsor ($2,500) Sustainability Sponsor ($2,000) ShredX Sponsor ($1,000) Montana Craft Spirit Showdown Sponsor ($1,000) Community Demo Day Participant ($500) Summer Shredfest Partner ($500) Montana Craft Spirit Showdown Participant ($250) Local Business Supporter ($100-$250) $ Return to: Mountain Rider s Alliance PO Box 40 June Lake, CA adam@mountainridersalliance.com OR Fill out the form at