Don t just ride, Bike MS. Bike MS: Sanford Health Pedal the Plains /// Aug. 4 5, 2012

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Don t just ride, Bike MS. Bike MS: Sanford Health Pedal the Plains /// Aug. 4 5, 2012 THE OFFICIAL BIKE MS RIDER MAGAZINE

2 /// Bike MS: Sanford Health Pedal the Plains RIDE information Regardless of where you check in, here s what will happen: n New for 2012, you will not be able to participate without confirmed donations totaling your required minimum of $200. Be prepared with cash, check or credit card to pay your remaining balance at check-in. n Turn in any money or matching gift forms you ve collected that haven t already been submitted. n Verify your contact information. n Receive your rider packet. The packet includes a wristband, which must be worn all weekend, a bike tag and two luggage tags. The wristband and tags each have your rider number printed on them. n Receive your event T-shirt. n NOTE: Riders under age 18 must have a minor waiver notarized before or at check-in. A notary will be available only at early packet pick-up Thursday, Aug. 2. //////////////////////// Checking in //////////////////////// Thursday, Aug. 2, 2012, 5 8 p.m. Early Packet Pick-Up Borrowed Bucks Roadhouse 3609 S. Western Ave., Sioux Falls, SD 57105 Free appetizers available Saturday, Aug. 4, 2012, 5:45 7 a.m. EVENT Day check-in Dell Rapids Public High School 1216 North Garfield Ave, Dell Rapids, SD 57022 The ride will start at 7 a.m. Please arrive early enough to eat a light breakfast, turn in any remaining donations and place all tags on your bike, wrist and luggage before beginning your 30-, 70-, or 100- mile journey. //////////////////////////////////////////////////////////////////// When you arrive AT start site When you arrive to Dell Rapids Public High School on Saturday morning, you can park your car along the streets, the school parking lots, or the public park. If you attended the early packet pick-up, be sure to bring your wristband and all tags with you. The wristband is to be worn all weekend! If you didn t attend the early packet pick-up, you ll need to check in at the registration tables in the Dell Rapids H.S. Cafeteria. Once you have your rider packet with all the required tags, place one tag on your bike and one tag on your luggage. Bring your luggage to the truck in the parking lot south of the high school, near the start line. It will be transported to Ramkota Hotel in Sioux Falls and placed in numerical order inside Ramkota Hotel s east lobby. Please plan to be outside for the start by 6:45 a.m. The ride will begin at 7 a.m. If you leave before that time, you will not be supported until the route opens.

mymsbike.org /// 3 Daily schedule of activities Saturday, Aug. 4 Breakfast 5:45 7 a.m. Dell Rapids H.S. cafeteria Check-in open 5:45 7 a.m. Dell Rapids H.S. cafeteria Ride begins 7 a.m. Dell Rapids Public H.S. Finish line open 8:30 a.m. 5 p.m. Ramkota Hotel, Sioux Falls Finish-line meal 9 a.m. 5 p.m. Ramkota Hotel Shuttle to hotels 10 a.m. 5 p.m. Ramkota Hotel Shuttle to hotels 7:30 8:30 p.m. Ramkota Hotel following banquet Massage therapists available Noon 5 p.m. Ramkota Hotel Live DJ 8:30 a.m. 5 p.m. Ramokta Hotel Route is officially closed 5 p.m. Saturday banquet 6 7 p.m. Ramkota Hotel, Rushmore Hall Team photos at finish line 10 a.m. 5 p.m. Ramkota Hotel Team photos after banquet 7 8 p.m. Ramkota Hotel VIP & Team Village Tents 9 a.m. 5 p.m. Ramkota Hotel Sunday, Aug. 5 Sunday is Golden Gears/Jersey Day! Show your pride and wear your Golden Gears or MS jersey. Shuttle to Ramkota Hotel from Sheraton 5:25 a.m. Sheraton Shuttle to Ramkota Hotel from Motel 6 5:35 a.m. Motel 6 Shuttle to Ramkota Hotel from Brimark Inn 5:40 a.m. Brimark Inn Breakfast 5:45 7 a.m. Ramkota Hotel, Rushmore Hall Ride begins 7 a.m. Ramkota Hotel Finish line open 8:30 a.m. 5 p.m. Dell Rapids Public H.S. Finish-line meal 9 a.m. 5 p.m. Dell Rapids Public H.S. Live DJ 8:30 a.m. 5 p.m. Dell Rapids Public H.S. Massage therapist available Noon 5 p.m. Dell Rapids Public H.S. Route is officially closed 5 p.m. Dell Rapids Public H.S. Team photos 10 a.m. 5 p.m. Dell Rapids Public H.S. Saturday Banquet Please join us for this special recognition dinner. Drawing for door prizes will be at this time; you must be present to win.

4 /// Bike MS: Sanford Health Pedal the Plains Route and rest stop information Route map Route maps are available at each check-in location and will be provided in your rider bag. To download a map, please visit the Event details page at mymsbike.org. This map is not final until the week before the ride. On the route each day Food, beverages and rest areas will be available at each rest stop. Riders who leave before 7 a.m. Saturday or Sunday are officially unsupported until the route is open. SAGS (Support and Gear Vans) will be available to assist you on the route if you get tired or have mechanical issues. The route is officially closed at 5 p.m. Any one still on the route will be asked to ride in a support vehicle to the finish line. Ride Marshals will be wearing red jersey s and will make sure all riders are riding safe and will also assist you if you need help. Rest stops The route is signed and supported for the duration of the event. The Upper Midwest Chapter provides festive rest stops every 10 to 15 miles, where you can get fruit, water and snacks. Saturday rest stops (30-mile route) 1. Rural farm (250th St.; last rest stop before 30-mile split) Open approx. 7 9 a.m. 2. Rural farm (W. 258th St., before Renner) Open approx. 7 a.m. 4:30 p.m. Saturday rest stops (70-mile and Century route) 1. Rural Farm (250th St.; last rest stop before 30 miles split.) Open approx. 7 9 a.m. 2. Garretson School Open approx. 7 10 a.m. 3. Valley Springs School Open approx. 8 a.m. 1:30 p.m. 4. Grand Falls Casino (lunch stop) Take advantage of some excitement before continuing the 70- or 100-mile route! Also, enjoy a nice, light lunch! This is the last rest stop before 70- and 100-mile routes split. Open approx. 9 a.m. 3:30 p.m. 5. Century route rest stop #1 (Rural farm, Co. Hwy 135) Open approx. 9:30 a.m. 3:30 p.m. 6. Century route rest stop #2 (Rural farm, Co. Hwy 135 and 272nd St.) Open approx. 10 a.m. 4:30 p.m. 7. Robert Bennis Elementary School (Brandon, SD) Open approx. 9:30 a.m. 4:15 p.m. 8. Rural farm (W. 258th St., before Renner, same as rest stop #2 on 30-mile route) Open approx. 7 a.m. 4:30 p.m. Sunday rest stops (30-mile route) 1. Rural farm (Co. Hwy 133) Open approx. 7 10 a.m. 2. Rural farm (250th St.; last rest stop before the 30 mile and 70 mile routes split) Open approx. 7 11 a.m. Sunday rest stops (70-mile route) 1. Rural farm (Co. Hwy 133) Open approx. 7 10 a.m.

mymsbike.org /// 5 2. Rural farm (250th St.; last rest stop before the 30 mile and 70 mile routes split) Open approx. 7 11 a.m. 3. Garretson School (lunch stop) Looking for a shady spot to eat your lunch? Join us inside the school for refreshments and lunch. Open approx. 8 a.m. 2:30 p.m. 4. Rural farm (24645 48th Ave.) Open approx. 8:30 a.m. 3:30 p.m. 5. Rural farm (MN Co. Hwy 2) Open approx.. 9 a.m. 4 p.m. 6. Trent Fire Hall Open approx. 9:30 a.m. 4:30 p.m. Shuttles Shuttle vans will make continuous loops between hotels. Only the hotels listed online are included on the shuttle routes, so you ll need to make your own plans from getting to and from the overnight grounds if you choose to stay in a different hotel. The last hotel shuttle for the evening picks up at Ramkota Hotel s east lobby entrance before and after the banquet. Please see schedule of activities for times (page 3). Camping Camping will be available across from Ramkota Hotel. We will have a few hotel rooms reserved for showers if needed. Team Village Team Village is a wonderful place to gather your team after a long day on a bike! This is your time to celebrate your successful year of fundraising and of course the finish of a long journey! The National MS Society will haul and set up your team s 10-by-10 tent if you drop it off at the office by July 30, labeled with your team name. Your team will be in charge of decorating it, cleaning up and taking it down after the finish line closes (5 p.m.). Be sure to delegate tent decoration to your team s party people before riding into Sioux Falls! Saturday s activities will take place in Team Village, and will include music and a finish line meal. Plus, unwind with a massage, a beer in the beer tent, or a dip in the outdoor heated pool! Team photos Team photos will be taken at both Saturday and Sunday finish lines from 10 a.m. to 5 p.m. on a first come, first-served bases. Massages Massage therapists will be available inside Ramkota Hotel along the corridor. Massage therapists will be available in the Dell Rapids Public High School cafeteria at the Sunday finish line. Bike repair There will be sponsored bike shops along the routes, both days. Riders are responsible for any repairs, so remember to keep money or a credit card on hand. Bike tune-ups are not available on the event. Event photos Photographers are on the ride each day to catch all cyclists in motion. There will also be team photos at both finish lines.

6 /// Bike MS: Sanford Health Pedal the Plains Fundraising PRIZES AND CLUBS See insert for prize structure. It s a good feeling knowing every dollar you raise makes a difference in the lives of people with MS. The more money you raise, the more perks you receive so get moving we ll help you get there! Each rider is required to collect and submit a $200 fundraising minimum. Prize selections will be made online following the event and are based on money turned in by Aug. 4, 2012. Gift cards and certificates Best Buy gift certificates may be used in stores, catalogs or online. Bike shop certificates can only be redeemed at Spoke-N-Sport, Harlan s and Two Wheeler Dealer. Extra-milers Extra-milers are participants who take their support of the MS movement to the next level. Each year, the Upper Midwest Chapter purchases prizes and incentives for event participants to reward them for their fundraising efforts. Many of our participants have generously waived or donated their prizes back to the National MS Society, bringing us even closer to a world free of MS. Your generosity earns special recognition. Golden Gears Club, $1,000 Raise $1,000 by the day of the event and there will be special perks for you on the ride and recognition throughout the year. Just imagine if you asked everyone you know for $50 only 20 people need to accept, and you ve met your goal. n Free registration in 2013 n Special recognition and perks on the event n Golden Gears Club jersey in your inaugural year and a star to add to your jersey every year after VIP Club, $3,000 Receive all the perks of the Golden Gears Club and more! n All perks of the Golden Gears Club n Recognition on route n VIP jersey in your inaugural year n Ride any Upper Midwest Chapter Bike MS event for free The National MS Society thanks Best Buy and all bike shops for providing a portion of our prizes. The National MS Society purchases a portion of all prizes. Prizes are based on money turned in by Aug. 4 and the prize selected when you check in. Prizes are not cumulative. Prizes may not be redeemed for cash. Participants are responsible for paying taxes on all prizes. We reserve the right to substitute prizes of equal or greater value. Riders requesting a jersey after the event are not guaranteed to receive one. Each rider is required to collect and submit a $200 donation minimum. Due to the value of the gift certificates, they will be mailed after the event after all donations are processed and entered into the database. Pledges received from non-participants are 100-percent deductible. For participants, pledges more than $54 are deductible for federal income tax purposes. Sponsorship of Society fundraising events does not connote that the National Multiple Sclerosis Society recognizes superiority in products or services provided by the sponsoring entity over other entities providing like or similar products or services. Mission Stars Club, $10,000 This is the big ticket. You receive all the perks of the Golden Gears and VIP clubs in addition to recognition throughout the year for your tremendous fundraising efforts. n All perks of Golden Gears and VIP clubs n Rest stop named in your honor n Mission Stars Club fleece vest in your inaugural year

mymsbike.org /// 7 Where the money goes The National MS Society, Upper Midwest Chapter is a nonprofit organization that meets the standards of all major charity review agencies. More than 72 percent of every dollar is spent on programs and support services for people affected by multiple sclerosis and MS-related research. Your generous contribution moves research closer to a cure and helps people with MS and their families, friends and care partners move their lives forward. Together, we are the MS movement. Every hour in the United States, someone is newly diagnosed with multiple sclerosis, an unpredictable, often disabling disease of the central nervous system that interrupts the flow of information between the brain and the body. Most people with MS are diagnosed between the ages of 20 and 50, with more than twice as many women as men living with the disease. MS affects 17,000 people in the Upper Midwest Chapter area and 400,000 in the U.S. There is no cure, but research is progressing at a remarkable rate, with more potential therapies in the pipeline than at any other time in history. With the help of people like you, the National MS Society fuels critical research and addresses the challenges of each person whose life is affected by MS. Your money helps provide vital resources to the 17,000 families touched by MS in our area. Early and ongoing treatment with an FDA-approved therapy can make a difference for many people with multiple sclerosis. Learn about your options by talking to your health care professional and contacting the National MS Society at nationalmssociety.org or 800-FIGHT-MS. Thank you for joining the movement to end multiple sclerosis. Money raised through Bike MS: Sanford Health Pedal the Plains supports research and helps people with MS move their lives forward.

Special thanks to our sponsors Don t just ride, Bike MS.