TCX Boots Monthly Focus October 2017 ridetcxboot.com http://www.ridetcxboots.com/ US Dealer Finder, 2017 Collection, Technology, US Riders, Become a Dealer, Contact Us. o NOTE: 2018 Product released Sept. 1 TCX Current Advertising Web Adverting Ride-CT.com Ride-NewEngland.com Print/Online Adverting CycleNews Issue 40 (Kolby WIN ad) Motocross Action Nov. Transworld Buyers Guide Nov. Dec. Print and Online Publications Cycle News Issue 39, Oct. 2, 2017 CAPTURED, Page 20-21 Mees (9) and Halbert (69) 1
10 Girls Kicking Ass, P. 126-127 Melissa Paris callout as an influencer. Cycle News Issue 40, Oct 9, 2017 CONTENTS, Page 4 Jared Mees, RT-Race Boots 2
CAPTURED Pages 12-13 S&S Performance WIN ad, Page 14-15 Jared Mess; Boots: RT-RACE TCX BOOTS USA WIN ad, Page 22-23 Kolby Carlile, Rs2-EVO 3
IN THE WIND: USA Top World in Speedway Grudge Match AMA National Speedway Champ Billy Janniro (#teamtcx) FLAT TRACK: 2017 American Flat Track Championship, Pages 44-55 Final Standing TWINS: Mees 1, Baker 3, Halbert 4, Bauman 6, Robinson 7, Wells 11, Coolbeth 13, Lewis 16, Baer 22, Final Standing SINGLES: Carlile 1st 4
Cycle News Issue 41, Oct. 16, 2017 BELL HELMETS Ad - Brad Binder (#teamtcx), Page 83 ARCHIVES, Pages 124-125 American Flat Track 2017. Focus on the TWINS. mentions of the entire #teamtcx. 5
Dirt Bike Magazine November issue 2017 ZERO FX, Pages 82-86 Boots: X-Helium White/Black 6
View all print articles at http://www.ridetcxboots.com/print-articles/ Online Articles and Press Releases HOT BIKE MAGAZINE, Sept. 29, 2017 TCX Boots X-Wave WP Shoe Review, by Jeff Holt "When a pair of jeans are cuffed to the ankle, they look just like a pair of normal everyday high-tops similar to the Vans Sk8-Hi shoe or all-black leather Converse, but they offer much more protection without looking like a big-ass clunky pair of boots." http://www.hotbikeweb.com/tcx-boots-x-wave-wp-shoe-review 7
Ride Apart, Oct. 20, 2017 2018 Kawasaki KLX250 First Ride Boots: Drifter Waterproof http://rideapart.com/articles/2018-kawasaki-klx250-first-ride Link go to https://www.jakewilson.com/p/4712/68230/tcx-drifter-waterproof-boots 8
Ultimate Motorcycling, Oct. 7, 2017 2018 Harley-Davidson Street Bob Review https://ultimatemotorcycling.com/2016/03/14/tcx-x-blend-waterproof-boot-review-247-lifestyle/ Link goes to: 9
American Flat Track, Press Release, Oct. 3, 2017 Subject: American Flat Track will return to the northeastern U.S. with two great events in 2018 Info about the tracks. Mees (9) featured. American Flat Track, Press Release, Oct. 8, 2017 Subject: Jared Mees ends season on top at the Cycle Gear American Flat Track Finals presented by Indian Motorcycle Race & season wrap-up. Call-outs - Mees, Baker, Halbert, Bauman, Coolbeth Jr., Robinson, Carlile Bell Helmets, Press Release Oct. 10, 2017 Subject: Bell Helmets Race Report 10
Bell Helmets, Press Release Oct. 24, 2017 Subject: Bell Helmets Race Report Cycle Gear, Press Release Oct. 8, 2017 Subject: Step Up Your Gear Game 11
Revzilla, Press Release Oct 1, 2017 Subject: Sunday Fun Day: Up to 41% Off Clearance Gear Revzilla, Press Release Oct 30, 2017 Subject: The Future Of Bluetooth Has Arrived 12
Social Media Facebook Fan Page TCX Boots USA Total Likes 10,997 Total Reach 2.1k Post Engagement 421 Page Views: 338 (Up 199%) Largest Audience Male 18-24 ( 48%) Audience Engaged (like, click, comment or shred posts) Male 25-34 Best Post 10.30.17 "The time has come Reach 1K Twitter TCXBootsUSA Followers 316 Tweet Highlights: TCX Boots X-Wave WP Shoe review Instagram @tcxbootsusa Total Followers 4,906 thru Oct. 31, 2017 Average 120 likes per post Most Engagement: COMP EVO Michelin (Off-road boots) 13