BIKE MS: THE CITRUS TOUR, MAY 21-22, 2016 PARTNERSHIP PROPOSAL 1 Bike MS: 2016 Partership Proposal
VISION STATEMENT For cyclists ad all those seekig a persoal challege ad a world free of MS, Bike MS is the premier fudraisig cyclig series i the atio. With a choice of more tha 100 extraordiary rides, the Bike MS experiece is the ride of your life. GOALS Through atioal efforts ad our 50-state etwork of chapters i local commuities, we brig ew ad seasoed cyclists to Bike MS rides who share a love of cyclig ad helpig others. More tha 110,000 cyclists come together each year to challege themselves, raise vital fuds ad fuel their passio for cyclig year roud. WHAT THAT MEANS Each ride i the Bike MS series offers uique local flavor, while maitaiig a well-orgaized, fully-supported ad cosistetly extraordiary overall experiece. The Natioal MS Society offers fudraisig ad traiig assistace, as well as a cosistetly high level of safety ad support o the ride. Bike MS brigs people together as idividuals ad as teams to coquer a challege ad share a uforgettable experiece with frieds, family ad coworkers, all while raisig moey to make a differece i the lives of people affected by MS. The challege ad camaraderie created by Bike MS makes it the team-buildig evet of choice for corporatios ad orgaizatios, ad gives them a uique opportuity to move forward together toward a world free of MS. BIKE MS: THE FACTS Bike MS is the largest orgaized cyclig series i the coutry. There are 100 Bike MS rides aroud the coutry. Approximately 110,000 people ride i a Bike MS evet each year. 1 Bike MS: 2016 Partership Proposal
Presidet s Message This sposorship packet for the Mid Florida Chapter of the Natioal Multiple Sclerosis Society will provide you with iformatio o various sposorship opportuities with our orgaizatio. I additio to persoal stories that call attetio to the debilitatig effects of MS ad the eed for research ad support for those affected, this packet offers Cetral Florida busiesses/ corporatios support for our sigature evets ad programs. Multiple sclerosis is a chroic, degeerative disease of the cetral ervous system that typically targets adults betwee the ages of 20 to 50 affectig more tha twice as may wome as me. MS affects more tha 400,000 people i the Uited States, ad 2.5 millio worldwide. The severity of symptoms varies greatly amog idividuals, but the commo result is that whatever form symptoms take, people with MS are vulerable to the uexpected, which makes movig forward i life difficult. Our call-to-actio, Joi the Movemet, is desiged to raise public awareess of the fact that MS robs people of the ability to move, disablig some, ad that actio is eeded to raise fuds for research while improvig the quality of life ad idepedece of those livig with MS. This is o easy task ad would ot be possible without the geerous support of our doors ad voluteers. We hope that you choose to sposor the Mid Florida Chapter of the Natioal MS Society because of our reletless commitmet to pursue our missio ad fid a cure as well as serve the 73,000 people who deped o our services i Cetral Florida. O behalf of idividuals affected by MS, their families ad our orgaizatio, we sicerely thak you for your cosideratio. Kid Regards, Presidet Mid Florida Chapter BIKE MS: THE FACTS Bike MS raised early $84 millio i 2012 to support MS, ad has raised more tha $1 billio sice its iceptio. 80% of cyclists participate o Frieds & Family or Corporate Teams. There are more tha 3,000 Corporate bike teams across the coutry. 2 Bike MS: 2016 Partership Proposal
Bike MS: The Citrus Tour BIKE MS: THE CITRUS TOUR IS CELEBRATING ITS 29TH YEAR. OVER THE YEARS, THE EVENT HAS RAISED MORE THAN $23 MILLION TO FUND MS RESEARCH AND PROVIDE PROGRAMS AND SERVICES TO THE MORE THAN 10,000 PEOPLE WHO ARE LIVING WITH MS IN CENTRAL FLORIDA. THIS YEAR, BIKE MS: THE CITRUS TOUR WILL TAKE OFF FROM FANTASY OF FLIGHT IN POLK CITY AND WIND THROUGH THE ROLLING FLORIDA COUNTRYSIDE WITH VIEWS OF OUR STATE S WORLD-FAMOUS ORANGE GROVES. THE DAY ENDS AT THE OMNI ORLANDO RESORT AT CHAMPIONSGATE WITH A CELEBRATION, DINNER BANQUET AND REST. THE NEXT MORNING, CYCLISTS RIDE BACK TO THE FINISH LINE AT FANTASY OF FLIGHT WHERE A CELEBRATION AWAITS. EACH PARTICIPANT MUST RAISE A MINIMUM OF $250 ALTHOUGH MOST WILL RAISE MUCH MORE. MANY CYCLISTS PARTICIPATE IN CORPORATE TEAMS. BIKE MS: THE CITRUS TOUR 2016 GOALS Raise $850,000 through sposorship ad participat fudraisig Support 1,200 cyclists Host more tha 400 family members ad frieds Recruit 300 voluteers RIDERS BY LOCATION OUTSIDE OF CENTRAL FLORIDA ORLANDO AREA TAMPA AREA 3 Bike MS: 2016 Partership Proposal
Sposorship Levels BIKE MS PRESENTING SPONSOR $30,000 THE PRESENTING SPONSORSHIP IS OUR HIGHEST LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER THE FOLLOWING IN RETURN: Sposorig Compay has the amig rights of Bike MS: The Citrus Tour with the phrase: Bike MS: The Citrus Tour 2016 preseted by... Sposorig Compay: - Color Logo featured o V.I.B. Jerseys ad Chili Jerseys - Name ad/or logo will be used i PSAs to ru o local radio, televisio ad prit media - Name ad/or logo featured throughout the year o Social Media Chaels 20x20 area i the Team Village at the Omi Orlado Resort. 20x20 area ear START/FINISH Lie at Fatasy of Flight for the duratio of the ride. Natioal MS Society will provide 20x20 Tet. Sposor has the opportuity to display compay baer iside team area. (Be advised that sposor is resposible for the productio of their baer). Full Page color ad space available i the Rider Hadbook which is distributed to all riders. (Be advised that advertisers are resposible for their ow artwork for the ad). (4) Four color Thaks to Our Sposor sigs provided by the Natioal MS Society. Namig opportuity of a rest stop. Most stops are visible to motor vehicle traffic, ad the cyclists are always happy to see you. The MS Society ca provide experieced voluteers to ma your stop, or you ca staff it with your ow team of voluteers. Whe MS Society represetatives are iterviewed o televisio ad radio about The Citrus Tour, the Sposorig Compay ad the value of the sposorship will be ackowldeged. First right of refusal for Bike MS: The Citrus Tour 2017 Presetig Sposorship. BIKE MS CYCLISTS: THE FACTS 60% of riders are 24-44 with early 65% beig male. 75% college graduate or higher. 50% have a household icome of $100K+. 4 Bike MS: 2016 Partership Proposal
BIKE MS AWARDS BANQUET SPONSOR $25,000 THE AWARDS BANQUET SPONSORSHIP IS OUR SECOND LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER ALL THE BENEFITS OF A GOLD SPOKE SPONSORSHIP, PLUS: Sposorig Compay has the amig rights of Bike MS Awards Baquet with the phrase: 2016 Bike MS Awards Baquet preseted by... Sposorig Compay: - Color logo or ame o prited dier tickets - Name or logo featured throughout the year o Social Media Chaels Half page color ad space available i the Rider Hadbook which is distributed to all riders. (Be advised that advertisers are resposible for their ow artwork for the ad). Free corporate registratio code for team. Sposorig compay will be provided exclusive baer placemet at the Awards Baquet. Baer will also be placed at Start or Fiish site. (Be advised that sposor is resposible for the productio of their baer). Recogitio i all e-newsletters set to more tha 1,000 people mothly. Recogitio ad two reserved tables at the Bike MS Awards Baquet. BIKE MS GOLD SPOKES SPONSOR $15,000 THE GOLD SPONSORSHIP IS OUR THIRD LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER ALL THE BENEFITS OF A SILVER SPOKE SPONSORSHIP, PLUS: 20x20 area i the Team Village at the Omi Orlado Resort. Quarter Page color ad space available i the Rider Hadbook which is distributed to all riders. (Be advised that advertisers are resposible for their ow artwork for the ad). (2) Two color Thaks to Our Sposor sigs provided by the Natioal MS Society. 5 Bike MS: 2016 Partership Proposal
BIKE MS SILVER SPOKE SPONSOR $10,000 THE SILVER SPOKE SPONSORSHIP IS OUR FOURTH LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER ALL THE BENEFITS OF A BRONZE SPOKE SPONSORSHIP, PLUS: 10x10 area i the Team Village at the Omi Orlado Resort. BIKE MS BRONZE SPOKE SPONSOR $5,000 THE BRONZE SPOKE SPONSORSHIP IS OUR FIFTH LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER ALL THE FOLLOWING BENEFITS: Sposorig Compay: - Color logo featured o 500 Bike MS posters displayed o store widows ad i corporate locatios - Black ad white logo o the back of more tha 1,000 Bike MS Ride participat T-Shirts - Color logo placed i the Bike MS Rider Hadbook which is distributed to all riders - Liked logo o the Mid Florida Chapter s Website averagig 5,000+ hits a moth Sposorig compay ame ad/or product will be icorporated ito collateral pieces or product samples i Rider Goodie Bags. Sposorig compay will be provided space for baer placemet at the Start or Fiish site. (Be advised that sposor is resposible for the productio of their baer). (1) Oe Color Thaks to Our Sposor sig provided by the Natioal MS Society. 6 Bike MS: 2015 Proposal
BIKE MS LUNCH STOP SPONSOR(2) $2,500 THE LUNCH STOP SPONSORSHIP IS OUR SIXTH LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER ALL THE BENEFITS OF A REST STOP SPONSORSHIP, PLUS: Sposorig compay will be provided space for baer placemet at the Start or Fiish site. (Be advised that sposor is resposible for the productio of their baer). Recogitio i (5) five e-newsletters set to more tha 1,000 people mothly. Recogitio at the Bike MS Awards Baquet. BIKE MS REST STOP SPONSOR $1,000 THE REST STOP SPONSORSHIP IS OUR EIGHTH LEVEL OF SUPPORT. FOR YOUR COMMITMENT, WE ARE PLEASED TO OFFER THE FOLLOWING IN RETURN: Sposorig Compay: - Color logo featured i the Bike MS Rider Hadbook which is distributed to all riders - Name with a lik o the Mid Florida Chapter s website averagig 5,000+ hits a moth Namig opportuity of a rest stop. Most stops are visible to motor vehicle traffic, ad the cyclists are always happy to see you. The MS Society ca provide experieced voluteers to ma your stop, or you ca staff it with your ow team of voluteers. (1) Oe color Thaks to Our Rest Stop Sposor sig provided by the Natioal MS Society. Ability to advertise as a sposor of Bike MS with the phrase: Proud Sposor (Bike MS Logo), May 21-22, 2016, bikems.org, 1-800-344-4867. Recogitio at the Bike MS Awards Baquet. BIKE MS IN-KIND DONOR IN-KIND DONORS OF AMOUNTS VALUED AT $5,000 PLUS WILL RECEIVE RECOGNITION ON THE WEBSITE, RIDER T-SHIRT AND AT OUR EVENT. 7 Bike MS: 2016 Partership Proposal
We are people who wat to do somethig about MS ow. ABOUT MS Every hour i the Uited States, someoe is ewly diagosed with MS, a upredictable, ofte disablig disease of the cetral ervous system. Symptoms rage from umbess ad tiglig to blidess ad paralysis. The advacemet, severity ad specific symptoms of MS i ay oe perso caot yet be predicted, but advaces i research ad treatmet are movig us closer to a world free of MS. Most people with MS are diagosed betwee the ages of 20 ad 50, with more tha twice as may wome as me beig diagosed with the disease. MS affects more tha 400,000 people i the U.S. ad 2.3 millio worldwide. ABOUT THE NATIONAL MS SOCIETY MS stops people from movig. The Natioal MS Society exists to make sure it does t. We help each perso address the challeges of livig with MS. I 2014 aloe, the Society ivested more tha $50 millio to support more tha 380 research projects aroud the world. We are people who wat to do somethig about MS ow. Joi the Movemet at atioalmssociety.org. 8 Bike MS: 2016 Partership Proposal
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AS A SUPPORTER OF THE NATIONAL MS SOCIETY, YOU ARE IN GOOD COMPANY. SOCIETY CORPORATE PARTNERS INCLUDE: 10 Bike MS: 2016 Partership Proposal
People aroud the world wat compaies to go beyod makig a profit, payig taxes, employig people ad obeyig all laws; they wat compaies to cotribute to broader societal goals... THE MILLENNIUM POLL CORPORATE RESPONSIBILITY CONDUCTED BY ENVIRONICS INTERNATIONAL LTD. CONTACT: Natioal MS Society, Mid Florida Chapter Mike Robertso, Bike MS Maager 2701 Maitlad Ceter Parkway, Suite 100, Maitlad, FL 32751 407-478-8882 ext. 55134 mike.robertso@mss.org