S PO N SORSHIP S E AS ON AL BROCHU RE 2016/1 7 S P ONS ORS HI P TES TI M O NIA LS S P ONS ORS HI P S ADV ERTISING H O SPITA LIT Y
ADVERTISING 2016-2017 MATCH DAY PROGRAMME Showcase your company s branding to home and visiting fans at every home game by advertising in the Doncaster Knights Match Day Programme. Full Page Fixed Advert 1,400 + VAT Full Page Changeable Advert 1,600 + VAT Half Page Fixed Advert 700 + VAT Half Page Changeable Advert 900 + VAT Editorial Page Sponsorship 400 + VAT Match Day Programme Sponsor 300 + VAT STADIUM ADVERTISING Over 40,000 spectators attended Doncaster Knights home games last season. Countless more attended hundreds of weddings, events and functions and our thriving amateur and mini/junior sections ensure that Castle Park stadium is a constant hive of activity. Advertise around Castle Park and engage with this far reaching audience plus many more through our Sky sports and local/national media coverage. Premier DeMulder Lloyd Stand (10ft x 5ft) 800 + VAT ( 600 + VAT Renew) Fence Mesh Banner (25ft x 4ft) 1,000 + VAT ( 800 + VAT Renew) Pitch Side Perimeter Board (10ft x 2 ft) 600 + VAT ( 500 + VAT Renew) Drive Way Board (6ft x 4ft) 450 + VAT ( 300 + VAT Renew) WEBSITE ADVERTISEMENT The recently revamped drfc.co.uk is a constantly updated hub of Doncaster Knights information; interviews, breaking news, match reports and much more can be found on the website every week. A website advert allows you to run your company logo along the bottom or our webpage which will hyperlink to your own website. www.drfc.co.uk to view this product. 500 + VAT per year
MATCH TICKET MATCH TICKETS Display your company s name/ logo on our match day tickets and reach the tens of thousands of people that attend our home games during the season. 1,000 + VAT VEHICLE PLACEMENT Bring two promotional vehicles to a Doncaster Knights home game and distribute your literature to a captive audience. 500 + VAT per match. CONCOURSE EXHIBITION AREA Showcase your product on the De Mulder Lloyd Stand Concourse and engage with the thousands of spectators that attend our busy home games. 300 + VAT per match CONCOURSE EXHIBITION AREA DONNY THE WHITE KNIGHT MASCOT SPONSORSHIP Donny the White Knight is the Knights very own mascot. As well has his match day duties Donny makes a number of public appearances outside of the stadium for Knights promotions, school projects and as part of our community department. Sponsorship of Donny the White Knight means your company logo will be placed on the front of Donny s shirt and rear of his cape. 1,000 plus VAT per season All prices quoted above apply when artwork in vectorised image format can be provided.
TECHNOLOGY 2016-2017 DONCASTER KNIGHTS TV (DKTV) Doncaster Knights TV (DKTV) is the Knights foremost communication avenue. With over 260 videos published on YouTube alone and further content distributed across additional social media DKTV is an unrivalled vehicle for boosting exposure for your brand. Content from DKTV has been used on a host of third party websites including; England Rugby, The Yorkshire Post & Doncaster Free Press as well as on regional news programmes; BBC Look North & ITV Calendar. The channel has received over 115,000 views on YouTube alone with over a million more across all platforms. If you have any questions or require further information about DKTV please contact mcasey@castle-park.co.uk. SCOREBOARD 1,500 + VAT Following it s launch last season Doncaster Knights fully interactive score screen has proved to be one of the most striking and popular sponsorship options. Advertising on the score screen allows your company to be seen throughout match days at Castle Park in arguably the stadium s most prominent position. 1,500 + VAT MATCH DAY SPONSORSHIP Headline Match Sponsor Full page programme advert Presentation of signed squad photo Business message to the crowd Scoreboard advert Company logo on programmes Accreditation on press releases on drfc.co.uk 300 + VAT (*When purchased with a hospitality box or table) Match Ball Sponsor Accreditation in match day programme Presentation of signed matchball Scoreboard advert Business message to the crowd Accreditation on press releases on drfc.co.uk 200 + VAT (*When purchased with a hospitality box or table) Man of the Match Sponsor Branding on the match day programme Scoreboard advert Business message to the crowd Presentation to your chosen man of the match Accreditation on press releases on drfc.co.uk 200 + VAT (*When purchased with a hospitality box or table) Match Day Programme Sponsorship Accreditation in match day programme Presentation of signed programme Scoreboard advert Business message to the crowd Accreditation on press releases on drfc.co.uk 200 + VAT (*When purchased with a hospitality box or table)
MATCH DAY HOSPITALITY Match Day Box With Hospitality Meals Holds up to 12 persons Three course meal inc treats Prime seating outside booth 12 match day programmes Preferential parking Waitress service for food & beverages Two bottles of house wine Includes a Premier De Mulder Lloyd Stand board (10ft x 5ft) for your company. from 8,000 plus VAT based on 15 games 600 plus VAT per match Match Day Box Without Hospitality Meals Holds up to 12 persons Prime seating in the DML Stand 12 Match Day Programmes Three course meal for your party in the Hospitality suite Private bar facility in suite Preferential Parking Player interviews and entertainment in chosen suite from 5,000 plus VAT based on 15 games 400 plus VAT per match Match Day Hospitality Table Holds up to 12 persons Prime seating in the DML Stand 12 Match Day programmes Three course meal for your party in the Hospitality suite Private bar facility in suite Preferential parking Player interviews and entertainment in chosen suite from 400 plus VAT per match 40 plus VAT per place
SPONSORSHIP TESTIMONIALS Introduction Doncaster Knights enjoyed the most successful season in the Club s history in 2015/16, finishing runners up in the Greene King IPA Championship before reaching the playoff finals for a place in the Aviva Premiership. The Knights were the highest ranked Rugby Union side in Yorkshire and only aim to build on the achievement in 2016/17. Record crowds packed Castle Park last season with increased gate of almost 25% versus 2014/15 and 2016/17 season ticket sales have surpassed last year s with the Knights welcoming some of the finest rugby talents in the country to Castle Park as they aim to go one better than last season. The momentum of around Doncaster Knights and Castle Park is undeniable and there has never been a better time to get involved with Doncaster s most successful professional sports side. Director AGM Safety, Adrian Marsden As a company AGM Safety have previously sponsored events but as recent converts to the sport of rugby and following a successful afternoon enjoying the hospitality at Castle Park I took the opportunity to meet Kris Turner-West [Castle Park Commercial Manager] and discuss sponsorship options. Following a couple of meetings we secured several opportunities that have not only raised the company s profile both locally and nationally but have enabled me to develop many good business contacts. I would like to wish Doncaster Knights every success for the upcoming season with the Knights proudly sporting the AGM Safety branding on their playing shirt and look forward to a long-lasting successful partnership. WHY BECOME A KNIGHTS SPONSOR Over 40,000 spectators watched Doncaster Knights play at Castle Park last season. Our online video channel has attracted over 115,000 views. Four Doncaster Knights games were televised live on Sky during 2015/16. Featured on regional television news updates including BBC Look North & ITV Calendar.
SEASONAL SPONSORSHIP Doncaster Knights Player Sponsorship for Season 2015/16 Name or logo positioned beneath your chosen player s player profile in Knights match day programme A framed team photo and player image presented at our sponsors day Four seated entry tickets to a match of your choice (with an option to upgrade to hospitality for 140 + VAT) subject to availability Name or business announced as the player s sponsor as the teams are announced prior to kick off and should they score during the match 350 + VAT Subs Bench Sponsorship 2015/16 Tannoy announcements as Subs Bench Sponsor to convey your business message to the crowd prior to kick off at home match days Further announcements when players are substituted A framed squad photo presented to you at our sponsors day Accreditation in every home match day programme Four seated entry tickets to a match of your choice (with an option to upgrade to hospitality for 140 + VAT) Sin Bin Sponsorship Referee Sponsorship Tannoy announcements as Referee Sponsor to convey your business message to the crowd prior to kick off at home match days A framed squad photo presented to you at our sponsors day Tannoy announcements as Sin Bin Sponsor to convey your business message to the crowd prior to kick off at home match days Further announcements when players enter the sin bin A framed squad photo presented to you at our sponsors day Accreditation in every home match day programme Accreditation in every home match day programme Four seated entry tickets to a match of your choice (with an Four seated entry tickets to a match of your choice (with an option to upgrade to hospitality for 140 plus VAT) subject to availability 300 + VAT option to upgrade to hospitality for 140 plus VAT) subject to availability 300 + VAT
TELEPHONE: 01302 831388 DONCASTER KNIGHTS OFFICIAL WEBSITE www.drfc.co.uk FOR FULL DETAILS CONTACT commercial@castle-park.co.uk