OWAA s 2014 ATA Trade Show Guide Hello OWAA Members, This guide is intended to help you, as an OWAA member, optimize your experience at the 2014 ATA Trade Show by helping you connect with other OWAA supporting groups and members at the show. For additional help planning your experience, don t forget to check out the ATA Trade Show website, http://www.archerytrade.org/trade-show. You can map out booths you would like to visit, download the mobile app or view the ATA Academy seminar schedule. The Press Room is located in Room 102. The ATA Trade Show opens at 8:30 a.m. each day and closes at 6 p.m., except for the last day when the show closes at 4 p.m. For a complete schedule of events, visit: http://www.archerytrade.org/tradeshow/show-features/schedule-of-events. The following OWAA Supporting Groups are registered for the ATA Trade Show. We hope you will take the time to visit their booths or set up meetings with them as your time permits. They are a great resource for news and announcements and are happy to help OWAA members. Buck Knives Booth #2440 Manufactures the famous Buck line of sports knives - famous for holding an edge. Includes hunting, fishing, skinning, camping, hiking and tactical knives, pocket knives, assisted-opening knives, kitchen cutlery and accessories. Bob George, director of sales and marketing bgeorge@buckknives.com OWAA S 2014 ATA TRADE SHOW GUIDE - PAGE 1 OF 5
Bushnell Booth #1321 Bushnell, Gold Tip and Primos will be exhibiting at ATA. Bushnell Outdoor Products has been an industry leader in sports optics for more than 60 years. Guided by a vision to provide the highest quality and highest value sports optics and outdoor accessories, Bushnell strives to enhance the outdoor experience. Today, the Bushnell family of brands includes Butler Creek, Final Approach, Hoppe s, Millett, Night Optics, Simmons, Stoney Point, Tasco, Uncle Mike s, Uncle Mike s Law Enforcement and three leading eyewear brands: Bollé, Cebe and Serengeti. Paul Arnhold, public relations manager o: 913-752-6105 m: 816-214-7783 parnhold@bushnell.com Carl Zeiss Sports Optics Booth #2257 Based in Oberkochen, Germany, the Carl Zeiss Group is a global leader in the optical and opto-electronic industries and an innovative, research-intensive, hightech company. As part of the Carl Zeiss Group, Germany, Carl Zeiss Optical, Inc., Chester, Va., is responsible for sales, marketing and distribution of ZEISS sports optics, such as binoculars, spotting scopes, riflescopes and laser rangefinders, throughout the United States. For more information, visit zeiss.com/sports or call 1-800-441-3005. ZEISS products are sold in more than 100 countries. Hawk Hunting HAWK Treestands Booth #3055 If you thought you couldn t get excited about stands and accessories anymore, think again. Launching in 2014 from top industry equipment designers- HAWK is the newest fully loaded line of treestands and accessories to hit the woods. HAWK is a hunter driven company committed to ruggedly designed outdoor gear. HAWK S 2014 offerings include, climbers, hang-ons and ladder stands as well as multiple climbing stick options and a slue of newly designed accessories. Never satisfied and refusing to settle, our passion is bringing superior design, quality and performance to the products that all hunters can enjoy. Join us at booth 3055 at ATA 2014 to see these new brands first-hand. Hunt Stronger. Safer. Smarter. Hunt From Above. For more information, visit www.hawkhunting.com OWAA S 2014 ATA TRADE SHOW GUIDE - PAGE 2 OF 5
Jason Reid, marketing 585-944-6327 jason@hawkhunting.com Hi Mountain Jerky Booth #3054 Hi Mountain's sincere desire is for people to enjoy wholesome and delicious food that has the great flavor of the Old West, made in their own home. The ingredients are of the highest quality to ensure the best possible flavor. Hawk Hunting Killer Instinct Crossbows Booth #3061, Shooting Lane B33 From top industry equipment designers-killer Instinct Crossbows officially unveils their brand and their flagship KI 350 crossbow for 2014. Built on the principles of hunting harder and further, the new KI 350 is lighter, sleeker,stronger and lower profile to allow crossbow hunters to push their limits. The KI 350 weighs 6.75 pounds with speeds at 350fps and a scant 14-inch axle to axle spread when loaded. Killer Instinct s design team listened to what hunters were wanting and demanding from crossbows and created a crossbow to meet and exceed those needs. For more information, visit www.kicrossbows.com Jason Reid, marketing 585-944-6327 jason@hawkhunting.com Outdoor Recreation Company of America Booth #2155 Outdoor Recreation Company of America manufactures products in the United States for the outdoor enthusiast, including high-end premium coolers, dry bags and sunglasses. Plano Molding Booth #2145 Owning a Plano tackle box has become a heritage that has endured for more than half a century. Plano has become a legacy that spans generations. In 1952, Plano introduced the first molded plastic tackle box. For the next fifty years, the Plano brand has found its way into the hearts and hands of three generations. There are OWAA S 2014 ATA TRADE SHOW GUIDE - PAGE 3 OF 5
many reasons why people choose Plano, but without a doubt, our favorite is: It s what my dad always used. Pro-Ears/Altus Brands Booth #2347 Only Pro Ears models of electronic hearing protection and amplification muffs feature dynamic level sound compression (DLSC) technology. This superior technology allows the wearer to hear every sound, even during high-volume noise spikes. While other brands say they have compression technology, they do not. Only Ridgeline's DLSC technology protects hearing while allowing the wearer to hear lower volume sounds such as normal conversation at the same time. DLSC technology works by instantly compressing all noises over the 70-decible threshold by 50 percent, to a safe level, while amplifying all sounds below the threshold to 70 decibles. The result is the wearer will hear everything, including conversation, while simultaneously being protected from dangerous, high-volume sounds. Realtree (Jordan Outdoor Enterprises Ltd.) Booth #303 Licensor of Bill Jordan s Realtree and Advantage camouflage patterns and Team Realtree copyright. Producer of Bill Jordan s Realtree Outdoors TV series on ESPN2; producer of Realtree Outdoor Productions DVDs. Sportsman Channel Booth #1721 Sportsman Channel is the only TV and digital company devoted to sportsmen in the U.S., delivering the most educational and entertaining hunting, shooting and fishing programming. Acquired by InterMedia Outdoors Holdings in 2006, Sportsman Channel is now a part of the nation's largest multimedia company targeted exclusively to serving the needs of outdoor enthusiasts. ThermaCELL Booth #1411 ThermaCELL is a leading innovator in outdoor comfort technology. With a rich 30 year history, products include the award-winning ThermaCELL Mosquito Repellent and the new ThermaCELL Heated Insoles. Introduced in winter 2011, ThermaCELL heated insoles are controlled by a wireless remote and lithium-ion battery. Rechargeable up to 500 times, completely wireless and costing about $0.25 per use, ThermaCELL heated insoles are a game-changer for any cold weather outdoor activity. ThermaCELL mosquito repellent is trusted as the most OWAA S 2014 ATA TRADE SHOW GUIDE - PAGE 4 OF 5
effective area repellent for mosquitos in the world. Operated by a butane cartridge and a repellent mat, heat activates the repellent and releases it into the air, creating a 15 x 15 foot zone of protection from mosquitoes, black files, no-see-ums and other flying insects. Johnathan Harling johnathan@chevalier-adv.com U.S. Fish and Wildlife Service Booth #L11 Functions to conserve, protect and enhance fish and wildlife and their habitats for the continuing benefit of the American people. Vanguard Booth #1614 Since 1986, Vanguard has been a global leader in hunting and outdoor accessories: binoculars, spotting scopes, gun pods, shooting sticks, gun and archery cases and tripods with first-of-its-kind capabilities. Vanguard's comprehensive product range appeals to all, from the hobby birdwatcher to the avid big game hunter. Vanguard USA is proudly Michigan-based. Enjoy the show! OWAA S 2014 ATA TRADE SHOW GUIDE - PAGE 5 OF 5