Programmatic Advertising. Targeting Male Vehicle Enthusiasts. Marty Estes x107. digitalthrottle.

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Transcription:

Programmatic Advertising Targeting Male Vehicle Enthusiasts Marty Estes marty.estes@digitalthrottle.com info@digitalthrottle.com (949) 713-949-713-0944 x107 0944 digitalthrottle.com

ABOUT US: FOCUS ONE-STOP SOLUTION TO TARGET VEHICLE ENTHUSIASTS Programmatic Opportunites Reach our audience of DIY Vehicle Enthusisats quickly and easily in the programmatic space. Target ournetwork through multipleplatforms. Our Business Founded in 2009, we partner with high-quality and targeted websites, selling a variety of online advertising formats. Our systems allow us to work with hundreds of sites in an unbiased manner, ensuring advertising performance is ourtop-priority. Why Digital Throttle? We focus only on vehicle and motorsports sites. And we know your business - our entire team has decades of industry experience. Clients love our focus on niche markets while using a large and robust technologyplatform. ATV & UTVSITES Sites focused on ATV & UTV enthusiasts with an emphasis on recreation. Also a great target for truck owners. AUTO ENTHUSIASTS Muscle cars, performance, tuner & vehicle-specific sites. Also includes restoration, collector & muscle car sites. BOATING ENTHUSIASTS Sites to reach both the avid waterman and causal boater. Reach sites of all styles, from power and sail DIRTBIKE Sites focus on off-road, motocross & dual-sport motorcycles. Also includes extensive racing & event STREET TRUCK & SUV Light duty truck & sport utility vehicle sites. Sites for towing, diesel trucks, & customized street truck/ 4X4 & OFF-ROAD Serious off-road & 4X4 sites. Features Jeep-specific sites, rock crawling, desert racing & community sites. MOTORSPORTS Sites for the professional & amateur racer. Covers all types of vehicle racing: drag, dirt, oval, motorcycle, & off-road. SNOWMOBILE SITES Snowmobile riders & outdoor enthusiasts. Features all makes and various outdoor riding reference sites. STREET MOTORCYCLE Sites for the street motorcycle rider, racer & racing enthusiast. Sites covering the full range of sportbike, OUTDOOR Owners of Truck andsuvs visiting hunting, fishing, camping and shooting websites. Reach theactive info@digitalthrottle.com (949) 713-0944

DIGITAL THROTTLE AUDIENCE Reach the Digital Throttle vehicle enthusiast - a do-it-yourselfer who enjoys working with his hands, whether home repair, outdoor gardening or auto repair. A HHI multi-vehicle owner, he s the neighborhood influencer for vehicle and DIY advice. Notable Sites: kbb.com, hemmings.com, nadaguides.com, cyclenews.com, classiccars.com, nhra.com Categories: Autos & Vehicles, Shopping,Sports Formats: Display, Video Preroll, Video Outstream, Expandable, Native, High Impact Skins & FloatingFooters Reach: 400 Targeted Sites, 20M+ Monthly Unique Visitors, 330M+ Monthly Ad impressions info@digitalthrottle.com (949) 713-0944

DIGITAL THROTTLE DEMOGRAPHIC OCCUPATION Construction Real Estate Government 6.68x 3.67x 3.39x OUTDOOR RECREATION Pool Supplies... 3.5x Powered Sports Vehicles... 3.24x Other Outdoor Recreation.. 1.97x Outdoor Enthusiasts... 1.43x Camping Equipment... 1.25x Hunting/Fishing Equipment 1.23x Sporting Goods...1.08x Our Demo...Index...Compostition 18...87... 16% 18-24...56... 7% 25-34...65... 11% 35-44...101... 19% 45-54...128... 22% 55-64...147... 15% 65+... 177... 10% M ale... 171... 84% Female...32... 16% INTERESTS Auto-Vehicle Interest...32.6x Home/Garden Interest... 3.1x Food & Drink...2.8x Leisure & Hobbies... 2.4x NASCAR...1.45x GEOGRAPHY US... 80 % Canada... 5 % UK... 2% Australia... 2 % $ 0-50k...79... 40% $50-100k...111... 32% $150k+...138... 17% College... 109... 45% Grad School..87... 12% Have Kids... 95... 47% Source: Quantcast Sep. 2016 Index of 100 is the internet average

DIGITAL THROTTLE CREATIVE UNITS sample sites Display Banners Native High Impact SideSkins and Floating Footer Video Pre-Roll and Outstream RTB Connections Mmarty.estes@digitalthrottle.com (949) 713-0944