SEASON TICKET RENEWALS AND PLAYOFF INFORMATION GUIDE First and foremost, I want to thank you for being such a vital part of the LA Kings. From my days as a player to my current role in the LA Kings front office I have always held a deep connection with LA Kings fans. I am appreciative of your constant support, it continues to fuel my pride and passion for this great game and organization. For the past three seasons, Dean Lombardi and his staff have taken a strategic and meticulous approach to building this team. Patience has certainly been required for our fans, but I think it is evident that the next step for the LA Kings will be significant. Coming out of the 2009 All Star break, the LA Kings were the youngest team in the NHL and despite that fact, this passionate team has made great strides in becoming a playoff contender. In addition, the emergence of first-year players Drew Doughty, Oscar Moller, Wayne Simmonds, Jonathan Quick and Kyle Quincey has clearly strengthened the core of talent led by Anze Kopitar, Dustin Brown, Alexander Frolov, Jack Johnson and Patrick O Sullivan. These are your LA Kings of the future and I believe that future is right before our eyes. Enclosed, please find your 2009 Stanley Cup Playoff and 2009-10 Season Ticket Renewal Information. Your renewal for next season comes with many benefits and incentives; most notably we have decided to freeze Season Ticket Membership prices for the 2009-10 Season. Also, if you place your deposit by April 1, 2009, should the team qualify for the post-season, all 2008-09 pricing will remain the same for all four potential rounds. In addition, you won t be charged for playoffs until we officially clinch a playoff spot. Your renewal can be accomplished with a deposit of 5% by April 1, 2009 and you have a choice of three convenient payment plans. Please note, our Automatic Monthly Payment Plan will begin in June as usual, and we have extended the option an additional month, so you can now pay for your Season Ticket Membership over a total of 10 interest free installments as opposed to 8 installments in previous years. You will notice three renewal options to choose from: Renew LA Kings 2009-10 Season Ticket Membership and 2009 Playoff Tickets Together Renew LA Kings 2009-10 Season Ticket Membership Only Purchase LA Kings 2009 Stanley Cup Playoff Tickets Only To renew now, please read through the enclosed information to understand your options. The full benefits package for Season Ticket Members has been customized and enhanced, so you ll want to examine them carefully. If you have any questions, please contact your personal Season Ticket Service Executive at 1.888.KINGS.LA, or email us at royalservice@lakings.com. Once again, my deepest appreciation for your continued pride and passion as a valued member of the team. Sincerely, Luc Robitaille President, Business Operations Los Angeles Kings Hockey Club
This is the best time I ve ever had in coaching, and I started as an assistant in 1982. There are a lot of good, young guys on our team. It s a great dressing room and has great chemistry. - Terry Murray, Head Coach, Los Angeles Kings - February 10, 2009
Yo u r e a mot i vat ing f o r c e that makes the team proud. We have one of the loudest buildings in the league. Our fans know their hockey and they know what they re cheering for we love our fans and we play for them. - Drew Doughty It s huge to have that support here in Los Angeles it definitely gets us going and it s definitely a factor. - Matt Greene It means a lot to have the fans support. The energy in the building drives us to play hard. - Patrick O Sullivan RENEW ONLINE AT LAKINGS.COM/seasontix
Be i n g a dedic at ed Te a m Member has its rewards. Royal Benefits Stanley Cup Playoff ticket priority Significant savings over individual game ticket prices NEW - Option to purchase extra individual tickets in advance of the public at your Season Ticket Member price Flexible interest-free payment plans 10% discount at the TEAM LA store Opportunity to purchase advance tickets to select special events at STAPLES Center, Home Depot Center, LA LIVE and more Option to purchase STAPLES Center pre-paid parking Complimentary LA Kings Yearbook Royal Service Programs Access to a personal Season Ticket Service Executive who is supported by our dedicated team of service specialists Access to LAKINGS.COM/seasontix A dedicated web site for Team Members, like you, to access your tickets and accounts online as well as renew your tickets, make payments, edit your account information, email your tickets to yourself and/or friends and family, sell your tickets on TicketExchange and submit questions and provide feedback all online! Exclusive Season Ticket Members Only line at STAPLES Center Will Call window and at TEAM LA Invitation to the annual Select-A-Seat event (date TBD) where you have the opportunity to upgrade your seats or add additional season tickets Ability to exchange your unused season tickets for future games Use of the Royal Concierge Program Have your birthday or anniversary message displayed on the Diamond Vision screen, have merchandise delivered to your guests in their seats, and more Kings CARE Donation Program You can donate tickets for games that you are unable to attend to the Kings CARE Foundation NEW - Ticket Upgrades Upgrade your seats 3 times per season to the best available seats in STAPLES Center (subject to availability and only available on game nights; maximum 4 seats per coupon) NEW - Split Season Ticket Services This program matches you with other LA Kings fans who are looking to share season tickets Royal Treatment You will receive invitations to exclusive Team Member events including Meet the Players Party, State of the Franchise, private practices, conference calls with the front office and more Participate in Season Ticket Member of the Game Every game, we honor one long-term Season Ticket Member with a complimentary dinner for two, personalized gifts, a mid-game spotlight and more You have the opportunity to take advantage of pre-game tours of STAPLES Center You will receive invitations to participate in exciting pre-game activities at STAPLES Center, including, photos on the ice, shots on goal, youth and adult skating clinics and more You will be able to earn even more rewards through our Royal Referral program Refer a friend for Season Ticket Membership and receive gifts such as free tickets and TEAM LA gift certificates
The personalized service and attention I receive from my LA Kings Service Executive makes me know I m an important member of the team. - Alex Kohut, LA Kings Season Ticket Member - December 2008 New Customized Royal Benefits. Choose one of the following: Corporate Rewards Package Access to San Manuel Club 3 times per year, 4 people each time Complimentary invitation to 1st LA Kings Business Alliance Networking Meeting (Date TBD) 25% discount on a full LA Kings Business Alliance Membership Customized LA Kings gift Family Rewards Package Complimentary admission for your family to the LA Kings Skate Day with mascot Bailey (Date TBD) Signed picture of your favorite LA Kings player Customized LA Kings gift LA Kings Superfan Package Special early admission to the Meet the Players Party 4 tickets to an Ontario Reign game Signed picture of your favorite LA Kings player Customized LA Kings gift
Kids and boosters score big, too. As a valued Team Member of the LA Kings, you deserve to have a wide variety of unique and rewarding options beyond the games themselves. If any of the special programs below appeal to you, you can simply add them to whichever payment plan you choose. Tip-A-King - As part of your renewal, the Kings Care Foundation is pleased to offer you discounted 2010 Tip-A-King Tickets. The only public autograph session each season, this special event features all players, coaches and broadcasters to receive tips from their loyal fans in exchange for an autograph and/or photograph. All proceeds benefit the Kings Care Foundation, the LA Kings award winning non-profit organization, and Children s Hospital Los Angeles, the largest regional referral center for children in critical condition who need life-saving care. Add to your renewal by April 1, 2009 and receive $20 off the $85 General Admission fee and $75 off the $300 VIP Admission fee. Additionally, if you buy four tickets, you ll get the fifth free! Bailey s Buddies - If you ve got any budding hockey fans in your family, you ll want to take advantage of this Official Kid s Club of the LA Kings. The team s lovable lion mascot Bailey is waiting to welcome your little ones with open paws. Kids of all ages are invited to become a member of Bailey s Buddies. The fun starts in October and runs through June, but kids can join at anytime. The special Season Ticket Member price is only $15. As members of Bailey s Buddies, you and your kids will have the chance to win all sorts of cool prizes, merchandise and game tickets. LA Kings Booster Club For everyone who loves this sport as much as we do, your membership in the official LA Kings Booster Club will help promote the LA Kings and the game of hockey throughout southern California. Membership to the Booster Club is only $30. Please visit LAKBC.COM for more details. You can add any of these items to your invoice and payment plan by accessing your account at LAKINGS.COM/seasontix, by submitting your enclosed order form via mail, or by calling your Season Ticket Service Executive at 1.888.KINGS.LA ext. #1.
Ou r g o a l is to a n s w e r yo u r questions, even before you ask. When is the renewal deadline for my LA Kings 2009-10 Season Tickets and 2009 Stanley Cup Playoff Tickets? April 1, 2009 at 5:00 pm. How do I relocate, upgrade or add seats? You will have an opportunity to relocate, upgrade or add seats at our 2009 Select-A-Seat event at STAPLES Center (exact dates are yet to be determined). Invitations and more details for Select-A-Seat will be mailed in the coming months. (Please note: To be eligible to participate in Select-A-Seat, your account must be renewed by April 1, 2009.) What options do I have to pay for my 2009-10 Season Tickets? You have three payment options to choose from: 1) Pay in full by April 1, 2009; 2) 50/50 plan 5% by April 1, 2009, 45% by June 19, 2009, and the remaining 50% by August 19, 2009; or 3) Our new extended 10-installment payment plan. Can I apply my Ticket Exchange credits to the 2009-10 renewal? Yes, any credits on your account from the 2008-09 Season, including Ticket Exchange credits from games sold, will be applied to your 2009-10 renewal and your 2009 playoff purchase. How does Playoffs Pay-As-We-Play work? Renew your LA Kings 2009-10 Season Tickets with a 5% deposit by April 1, 2009 and you will be eligible for the LA Kings Playoffs Pay-As-We-Play. Your credit card will be charged for two home games when the team clinches a playoff spot and then charged for the remaining games only when they are announced. A valid credit card is required for participation in this program. What do my 2009 Stanley Cup Playoff Strips include? A 2009 Stanley Cup Playoff Strip includes tickets to every potential LA Kings home game that could be played during the playoffs. Because there is still a chance for home-ice advantage throughout the playoffs, each playoff round includes four home games and there are four playoff rounds. Will I have the same seat location for the playoffs? Yes. Can I purchase additional Playoff Strips? Yes! Once you have renewed your LA Kings 2009-10 Season Tickets and your 2009 Stanley Cup Playoff Tickets, you will be able to purchase up to eight additional seats per account. In addition, if you have any friends, family or colleagues who are interested in LA Kings 2009 Playoff Strips, you will be able to refer them to purchase tickets as well. Please see the enclosed insert marked 2009 Additional Playoff Strip Information for instructions on how to order your additional Playoff Strips and how to refer your friends and family. All additional playoff orders are subject to availability and are sold on a first-come, first-served basis. What happens with my parking for the playoffs? When you renew your playoff tickets, your parking for the playoffs will automatically be renewed in the same lot as your regular season parking. Once renewed, your playoff parking vouchers will be sent to you. Can I purchase additional single-game tickets for the playoffs? The LA Kings will put 2009 Stanley Cup Playoff individual game tickets on sale to the general public upon clinching a playoff spot. Season Ticket Members will have a priority pre sale to purchase individual tickets. When will my playoff tickets be mailed? Playoff tickets will be mailed to the address on your account via FedEx in the second week of April. What happens if the LA Kings don t make the playoffs? If you renew and sign up for Playoffs Pay-As-We-Play and the LA Kings don t make the playoffs, you will not be charged for playoff tickets and your 2009-10 Season Ticket payments will begin as scheduled. If you are not signed up for Playoffs Pay-As-We-Play and you pay for playoffs in advance, your playoff payments can be applied to your 2009-10 Season Tickets or be refunded. Your playoff payments will automatically be applied to your 2009-10 Season Tickets unless you notify us in writing by April 13, 2009. Is my 5% deposit refundable? No. However, should you choose not to renew your season tickets, your deposit can be applied to a LA Kings Partial Plan package or single game ticket purchases. RENEW ONLINE AT LAKINGS.COM/seasontix
It pay s to p l ac e yo u r o r d e r b e f o r e time (and seating ) runs short. STEP # 1: CHOOSE A RENEWAL OPTION OPTION OPTION OPTION 1 2 3 Renew LA Kings 2009-10 Season Tickets and 2009 Stanley Cup Playoff Tickets Together Renew LA Kings 2009-10 Season Tickets Only Purchase LA Kings 2009 Stanley Cup Playoff Tickets Only STEP # 2: CHOOSE YOUR PAYMENT PLAN This season you can select from the following payment options: Pay in full by April 1, 2009 50/50 Pay 5% by April 1, 2009, then 45% of the balance by June 19, 2009 and the remaining 50% by August 19, 2009 10-Installment Payment Plan Pay 5% by April 1, 2009, then pay the balance over 9 months starting June 2009 (please see terms on agreement) STEP # 3: SUBMIT YOUR SEASON TICKET RENEWAL AND PLAYOFF PAYMENTS IN ONE OF THE FOLLOWING WAYS: Log on to LAKINGS.COM/seasontix and renew via your My Kings account. To renew online you must log in using your LA Kings account number and pin number. (Please note: all season ticket license agreements and necessary payment agreements can be submitted online for your convenience.) OR Submit your renewal and playoff payments, including the completed license agreement, via fax to 213.742.7329 or via mail using the enclosed envelope. The deadline to renew your LA Kings 2009-10 Season Tickets is April 1, 2009 at 5:00 PM. If you have questions regarding renewal please call 1.888.KINGS.LA hit option # 1 and our dedicated Service Executives will be standing by to assist you, Monday Friday from 9:00 AM 5:30 PM. For additional information on renewals or details on exciting upcoming events at STAPLES Center, please check out LAKINGS.COM/seasontix. Thank you for your continued pride, passion and support. We look forward to assisting you with all your season ticket renewal needs.