April 24, 2010 Ibis Golf & Country Club West Palm Beach, Florida Kathy Rinaldi Event Host Tennis Pro-Am Swingtime Dinner Party Golf Pro-Am Tournament Past Participants Xavier Malisse and Jim Courier Jennifer Capriati James Blake Chris Evert Todd Martin Mardy Fish Dinner Party Table Sponsorship Opportunity for Company
Beneficiary Be A Star Foundation Be A Star Foundation was created by the Healey family who experienced the emotionally and financially devastating effects of caring for a child with cancer first-hand. After the experience, the family decided they wanted to do something to help other families in the community with similar situations. Be A Star Foundation assists critically ill children and their families in South Florida. In the first year of fundraising, Be A Star Foundation was able to raise $250,000 for P.O.S.T. (the Pediatric Oncology Support Team) at the Children s Hospital at St. Mary s Medical Center. P.O.S.T. helps children with cancer and their families deal with the impact of cancer by providing free comprehensive services and support. Be A Star Foundation also supports the Nicklaus Children s Health Care Foundation, which was established to provide support to enhance the diagnosis, treatment, and prevention of childhood diseases and disorders. In the five years since the Foundation was started, Be A Star Foundation has raised more than $3 million for the P.O.S.T. and the Nicklaus Children s Health Care Foundation.
Event Host Kathy Rinaldi Kathy Rinaldi turned professional in 1981 and made an immediate impact, being named the Most Impressive Newcomer on the woman s professional tour. At the age of 14, she was the then-youngest person to win a match at Wimbledon and at 15 was the second youngest to win a WTA Tour Event. During her career, Kathy was ranked among the top ten in the world in both singles and doubles. In Grand Slam competition, she reached at least the semifinals at each event in the singles and/or doubles. Kathy has received many accolades throughout her career including the 1986 Comeback Player of the Year, the 2002 WTA Tour Mentor Award, and nominations for the 1992 WTA Doubles Team of the Year (along with Jill Hetherington), WTA Player Service Award, and the Sportsmanship Award. Kathy has remained active within the tennis world since retiring in 1997. She recently won the 2008 Wimbledon Championships Ladies Invitation Doubles with Jana Novotna. Kathy currently is serving as a National Coach for the United States Tennis Association and works as a Tennis Analyst for ESPN International and other broadcasts. Kathy has always been generous with her time in helping good causes and friends, and it has been her desire to have an event in memory of her mother, Carolyn, to assist children with cancer. Carolyn Rinaldi, a grade school teacher, used the strength of the children fighting cancer while battling multiple myeloma.
Tennis Stars and Celebrities Additional celebrity participants have included: Former Swingtime participants pictured. Williams Givens McGann Faxon Roddick Williams Plus Tennis Tommy Haas, Jimmy Arias, Stan Smith and Mary Joe Fernandez Pro Baseball s s Jim Palmer, Keith Hernandez, Gary Carter and Bill Gullickson Olympians Bob Beamon, Shannon Miller and Blaine Wilson Pro Football s s Paul Warfield, Earl Morrall,, Joe Namath,, Jim Hart and more! (2010 field to be announced)
Schedule of Events Saturday 9:00 a.m. Tennis Pro-Am 12:00 p.m. Luncheon 1:00 p.m. Golf Pro-Am Tournament 6:00 p.m. Awards Reception Mardy Fish and James Blake during the Tennis Pro-Am. Tennis pros Taylor Dent and Jenny Hopkins at the Swingtime Gala. 7:00 p.m. Dinner Party Gymnast Blaine Wilson shows off for his foursome at the Golf Pro-Am Tournament.
Tennis Pro-Am Tennis Pro-Am Play with and against tennis stars Round-Robin Robin doubles format Gift bags for participants Tennis stars Johan Kriek and Kathy Rinaldi in action during the Tennis Pro-Am. Tennis stars Mardy Fish, Chris Evert, Tom Gullikson, and Carling Bassett-Seguso during the Tennis Pro-Am. Tennis Pro-Am participant is swept off her feet by tennis professional Luke Jenson.
Golf Pro-Am Tournament and Awards Golf Pro-Am Tournament Celebrity plays with each foursome Play on an exclusive golf course Competitions include longest drive, closest to the pin, hole-in in-one, straightest drive and team placements Gift bags for all participants Former LPGA professional Michelle McGann with her foursome at the Golf Pro-Am Tournament. Awards Reception Cocktail Reception Prizes and awards presented for the competitions Todd Martin and his team deliverate over a tense putt during the Golf Pro-Am Tournament.
Swingtime Gala Dinner Party and Auction Dinner Party Mingle and dine with the celebrities in attendance Evening includes cocktail reception, dinner, and live and silent auction The Wiseguys perform Swing music at the Swingtime Gala, Swingin at the Ritz. Tennis stars Robby Ginepri, James Blake and Mardy Fish enjoy the reception and auction. Guests enjoy the sold-out Swingtime Luau.
Media and Marketing Summary Comprehensive & Extensive Media Outreach Estimated attendees up to 1,000 and coverage to more than 5 million through media outlets Multiple sources of media coverage Print: Newspaper & Magazines Television: Regional Cable Coverage Direct Marketing & Mailings Radio: Music & Sports Radio Online Media
Event Marketing & Promotion Branding and Promotions Pre-Event Co-promote Sponsor with Event Recognition on all marketing materials Golf Pro-Am Tournament participants with the Toyota FJ Cruiser at the Hole-In-One competition. Exclusivity in business category Event On-site signage Display booths on-site during the Tennis Pro-Am. Program advertisement Tennis pros Justin Gimelstob and Graden Oliver participate in the JetBlue Airways hit the target contest during the Tennis Exhibition.
Fan Base for Tennis Interest is Strong 1/3 of all adults in the United States have a connection to tennis 1 Over 30 million people participate in tennis within the United States alone 2 A Desirable Demographic Educated, affluent, average income of over $100,000 3 Culturally Diverse Increase in African-American, American, Asian-American American and Hispanic-American players 3 1 Study from Simmons National Consumer Studies, includes people over 18 who play/watch/attend or purchase tennis merchandise 2 USTA/ Tennis TIA Tennis Health Index 2009 3 According to the United States Tennis Association
Fan Base for Golf Interest is Strong 30.5 million Americans play golf at least once a year A Desirable Demographic Educated, affluent, average income of over $70,000 Culturally Diverse 1.3 million African-American American golfers ages 18+ 1.1 million Asian-American American golfers age 18+ 965,000 Hispanic-American golfers age 18+ According to the National Golf Foundation
Fan Base for Tennis and Golf Brand Loyalty Among Fans NASCAR TENNIS GOLF NBA MLB NFL OLYMPICS 28 38 38 36 47 52 72 0 20 40 60 80 Percentage Source: Performance Research
Dinner Party Table Sponsorship Opportunity Sponsor will receive: SPONSOR IDENTIFICATION Recognition as a Dinner Party Table Sponsor on the Sponsor Board. ADVERTISING Sponsor will receive recognition as a Dinner Party Table Sponsor on the Sponsor Page in the Event Program. ENTERTAINMENT Ten (10) invitations to the Dinner Party, to include: Three-course dinner and open bar. Entertainment. Live and silent auction. Opportunity to meet and dine with participating celebrities. Investment: $2,500
About C & H Events Management Team Michele Cope Founder C & H Events, Inc. Michele Cope founded C & H Events in November 1997 after 10 years of honing her skills as an event management specialist with a number of the foremost event management companies in the country, including ProServ and IMG. Michele s vision for C & H Events was simple and successful to create and manage the highest quality corporate, charity and sporting events for valued clients, while guaranteeing every client that their event would be handled with her own personal and professional touch. Michele possesses a broad range of experience that includes management of tour-level and senior-level professional tennis tournaments, formulating and handling budgets, creating sponsorship packages, promotion of companies as well as events, and media relations. Among the principal events C & H Events handles are the ownership and management of Swingtime -- A Pro-Celebrity Pro-Am Tennis & Golf Tournament, and the promotion and management of Mardy s Tennis & Jake s Music Fest to Benefit the Mardy Fish Foundation and Couples Resort Tennis Fantasy Camp. Among the blue chip companies appearing on C & H Events client roster are Reebok International, LTD., Swatch Group, JPMorgan Chase, Nike, The Coca-Cola Company, Lincoln, RADO, Clear Channel, Bank of the West, JetBlue Airways and the State of Florida. Michele graduated from the University of Massachusetts with a B.S. in Sports Management.
Michele L. Cope C & H Events, Inc. 561.394.9190 MLCope@chevents.com Melissa Henry C & H Events, Inc. 561.394.9190 Melissa@chevents.com