Advisory Services for the Golf Industry

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Advisory Services for the Golf Industry KPMG Golf Advisory Practice in EMEA The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavour to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act on such information without appropriate professional advice after a thorough examination of the particular situation. GOLFBENCHMARK.com The KPMG name and logo are registered trademarks or trademarks of KPMG International. 2015 KPMG Hungária/Tanácsadó Kft., a Hungarian limited liability company and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative ( KPMG International ), a Swiss entity. All rights reserved.

Who we are? KPMG Golf Advisory Practice possesses in-depth knowledge and experience of the business side of the golf, lifestyle real estate, hotel and tourism industries. Our Practice has provided professional services to developers of new and owners of existing golf courses, be they stand alone courses or part of an integrated real estate and leisure resort across Europe, the Middle East and Africa (EMEA) and further afield. We have assisted developers of integrated resorts in conceptualising projects in which golf plays an important role and also several owners and operators of existing golf courses in becoming more efficient from an operational point of view in an increasingly competitive market place. Our international client base comprises: Developers of integrated real estate and leisure resorts incorporating golf Owners and operators of existing golf courses/clubs and integrated golf resorts Banks, investors, real estate funds and private equity groups Golf and tourism industry bodies and associations. What can we do for you? KPMG Golf Advisory Practice involvement in the golf, lifestyle real estate, hotel and tourism industry sector includes the following services: Market and financial feasibility study assessing project sites, locations and markets in order to provide comprehensive financial analysis to assess potential investment returns. Project conceptualisation and investment planning developing realistic and implementable concepts with short, medium and long term investment planning. Business plan advising on the strategic direction for the realisation and delivery of project concepts from staffing to marketing and sales. Project management managing and coordinating the project from inception through planning up until the start of construction. Valuation service preparing asset and business valuations. Transaction service assisting in the sale of greenfield projects that are in the development phase as well as existing golf courses and resorts through the preparation of investment memoranda and the selection of potential buyers. Operational review assessing existing facilities and market opportunities in order to provide strategies for profit enhancement. Supplier selection assisting with the identification and selection of golf management companies, golf course architects and master planners. Other advisory services economic impact assessment of large events and developments, strategic advisory to government bodies and regulators. 2017 KPMG Advisory Ltd., a Hungarian limited liability company and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative ( KPMG International ), a Swiss entity. All rights reserved.

Global coverage with a focus on EMEA Our team has worked on over 150 golf related assignments in 30 different countries in the EMEA region and beyond. Together with the assistance of local KPMG member firms, we are able to provide global experience combined with local knowledge and expertise. Below we present examples of our credentials. Please contact us directly for more information. Austria Supporting the Austrian Golf Association in their attempt to bring the 2022 Ryder Cup to the country, including the preparation of broad evaluation of potential host venues. Venue host evaluation Croatia Conceptualisation and feasibility study for an integrated resort in Croatia, which includes more than 450 residential units, a 250-room luxury spa & wellness hotel, an 18- hole Nicklaus designed golf course and a 350-berth marina. Market and financial feasibility study, business plan and financing application Cyprus Assistance in the project management at the planning phase for a new 36-hole golf and lifestyle real estate development on a former landfill site in Cyprus. The project also included the preparation of the development concept, market and financial feasibility study and assistance in the selection of master planner and two leading golf course architects. Project management assistance Czech Republic Feasibility study and assistance with the conceptualisation of a large mixed-use development on the outskirts of Prague. Conceptualisation and feasibility study Germany Supporting the German Golf Association in their attempt to bring the 2018 Ryder Cup to Germany, including the preparation of a socioeconomic impact study, as well as an analysis and evaluation of the six potential German host venues. Ex ante economic impact study 2017 KPMG Advisory Ltd., a Hungarian limited liability company and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative ( KPMG International ), a Swiss entity. All rights reserved.

Greece Price benchmarking analysis of residential real estate in upscale golf developments in the Mediterranean region. Market study Greece Review of a business plan based on a market analysis for a project located on a 1,000+ hectare site. Financial analysis of the phasing and price/volume assumptions for the real estate units and other operating components: three 18-hole golf courses, three hotels and other leisure and entertainment facilities. Business plan review Italy Valuation of an existing golf club in the north of Italy, with a 36-hole golf course and other on-site golf facilities. Valuation Montenegro Recommendations on the development concept for an integrated golf resort project and its main features, project positioning, financial appraisal and feasibility analysis. and project conceptualisation Morocco Business plan, operator search and selection for a golf resort in Northern Morocco featuring a mix of residential units, hotels, 18-hole golf course and other entertainment and leisure facilities. Business plan, operator search and selection, design advisory Mozambique Site selection and feasibility study for a golf resort in Mozambique, including residential real estate, an 18-hole golf course, a hotel, safari park and other leisure components. Site selection and feasibility study Oman Strategic business plan and financial appraisal for the golf component of The Wave, a mixed use community development in the Sultanate of Oman. Poland Recommendations on the development of a golf integrated residential village in the north of Poland featuring real estate units, a 9-hole golf course and various community and entertainment facilities. and project conceptualisation Portugal Market study for the conceptualisation of a large high-end integrated golf resort in the proximity of Lisbon on behalf of the PGA European Tour. Market assessment Qatar Strategic business plan and financial appraisal for a large-scale integrated mixed-use development with a golf component, a stadium and a science exhibition park. Russia Assessment of the opportunities for developing and maximizing the value of 6,000 hectares of land outside of Moscow. Assessment of five market sectors including golf, hotels, theme parks, residential and wellness then we developed a detailed market concept planned in four phases. Market and site assessment for a leisure and real estate development South Africa Valuation of an existing golf resort with development potential in one of the most prominent locations in South Africa. Valuation Spain Commercial due diligence in relationship to the acquisition of a real estate development including three golf courses, several thousand residential units, retail, hospitality and commercial facilities. Commercial due diligence Turkey Conceptualisation and market / financial feasibility study for a large golf resort located near the Belek golf cluster. The resort is to feature an 18-hole golf course, a boutique hotel with branded villas and approximately 800 residential units. United Arab Emirates (Abu Dhabi) Comprehensive operational review of two premium golf & country clubs. Then we benchmarked the operations of the clubs against competitor facilities in the region and evaluated the clubs operational effectiveness. Operational review United Arab Emirates (Dubai) Review and advisory services on the operational and concept recommendations of the golf component for a project which is expected to be a part of a major urban development in Dubai featuring residential real estate and the largest retail mall in the UAE. and project conceptualisation United Kingdom Commercial, financial and tax due diligence on a prestigious golf club in the UK on behalf of the buyer. Due diligence and transaction assistance 2017 KPMG Advisory Ltd., a Hungarian limited liability company and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative ( KPMG International ), a Swiss entity. All rights reserved.

Golf Benchmark KPMG Golf Advisory Practice in EMEA continues to identify opportunities and add value across the golf industry. Through our thought leaderships, KPMG undertakes various initiatives that can help stakeholders in the golf industry to make informed decisions. In 2006 KPMG launched the inaugural Golf Benchmark Survey, one of the largest ever golf research projects. The GBS is a market intelligence initiative designed to collect and share comparable golf industry benchmarks. The primary objective of the Golf Benchmark reports is to allow golf courses to compare their individual performance against high, average, and lower performers in their geographic markets. Since its first launch, the survey has been extended to new regions including India, China, Japan, South America and the Caribbean in addition to several regional reports within EMEA. KPMG Golf Advisory Practice in EMEA has also published a number of additional market intelligence studies under the Golf Benchmark initiative, including the Golf Course Development Cost Survey, the Value of Golf to Europe, the Middle East and Africa, Golf Participation Report and the Golf Travel Insights report. For more information on our thought leadership and to download all our reports free of charge please visit golfbenchmark.com. 2017 KPMG Advisory Ltd., a Hungarian limited liability company and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative ( KPMG International ), a Swiss entity. All rights reserved.

Contact us For further information about KPMG services, please contact: Andrea Sartori Partner Global Head of Sport T: +36 1 887 7215 E: info@golfbenchmark.com Philipp Uhrig Manager KPMG Golf Advisory Practice T: +36 70 370 1934 E: puhrig@kpmg.com KPMG Golf Advisory Practice in EMEA Váci út 31 1134 Budapest Hungary The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavour to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act on such information without appropriate professional advice after a thorough examination of the particular situation. The KPMG name and logo are registered trademarks or trademarks of KPMG International. 2017 KPMG Advisory Ltd., a Hungarian limited liability company and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative ( KPMG International ), a Swiss entity. All rights reserved.