LEVITT PAVILION PASADENA 2016 SPONSOR PACK. Community Through Music
Every Year, Levitt Pavilion of Greater Los Angeles and Pasadena presents 50 FREE concerts at Memorial Park in Pasadena. Our Mission is Community Through Music and these Community events would not be possible without the generous support of sponsors like you.
SOUTHERN CALIFORNIA S LARGEST FREE MUSIC SERIES! #1 BEST CONCERT VENUE PASADENA WEEKLY CITY S BEST LIVE MUSIC VENUE PASADENA MAGAZINE #1 FAMILY FRIENDLY ENTERTAINMENT PASADENA WEEKLY
110,000 IN ATTENDANCE* *UP 57% FROM 2014 50,658 FACEBOOK LIKES 159,730 WEBSITE VIEWS* *IN 2015 6,500 SINGLE CONCERT ATTENDANCE RECORD NEW MOBILE APP
Why Sponsor? Creating common ground for a diverse audience through inclusive programming, enriches the lives of families and individuals. With your support, Levitt Pavilion Pasadena will continue to thrive and expand its impact on the community of Pasadena and beyond. Connect with a diverse, affluent and educated audience Enhance your brand by supporting a nonprofit arts organization Entertain clients at a Pre-Concert Picnic Reinforce your public image and increase brand loyalty Increase your brand exposure, using an integrated marketing campaign consisting of traditional (flyers, posters etc.) and new age media (Social Media, Mobile App). Offer Samples and display your brand with use of festival tents and drive retail traffic/ sales with Day-of promotions Together We can make a difference - one concert at a time.
LEVITT PASADENA AUDIENCE DEMOGRAPHICS: Annual Income* $100,000 + $75,000 - $99,999 $50,000 - $74,999 $25,000-49,999 0-$24,999 12% 27% 16% 23% 22% *Based on data from our 2015 Lawn Surveys
LEVITT PASADENA AUDIENCE DEMOGRAPHICS: Age* 18-25 26-35 36-45 46-55 56-65 66-75 21% 8% 7% 19% 19% 26% *Based on data from our 2015 Lawn Surveys
LEVITT PASADENA AUDIENCE DEMOGRAPHICS: Education Level* Graduate School College Some college High school 17% 5% 39% 39% *Based on data from our 2015 Lawn Surveys
LEVITT PASADENA AUDIENCE DEMOGRAPHICS: RACE/ETHNICITY* African-American Asian Caucasian/Anglo/White Hispanic or Latino Middle Eastern Native American Native Hawaiian/Pacific Islander Other 15.7% 11.1% 45.6% 33.2% 2.4% 2.4% 1.9% 2.6% 0% 13% 25% 38% 50% *Based on data from our 2015 Lawn Surveys
2016 SPONSORSHIP OPPORTUNITIES
CORE BENEFITS AVAILABLE TO ALL SPONSORSHIP LEVELS LOGO ON SEASON PROGRAM (75,000) LOGO ON SEASON POSTER LOGO ON STAGE SPONSOR BANNER (ON DISPLAY FOR FULL SEASON) MENTION ON ALL LEVITT PASADENA SOCIAL MEDIA OUTLETS RECOGNITION ON LEVITT PASADENA WEBSITE STAGE MENTION AT SPONSORED CONCERT LOGO ON ALL LEVITT PASADENA/LOS ANGELES E-BLASTS
CONCERT PACKAGES STARTING AT ** SERIES PACKAGES STARTING AT** VENUE $3,000 $12,000 $75,000 CORE BENEFITS PLUS: CORE BENEFITS PLUS: CORE BENEFITS PLUS: Sponsor 1 Free Concert Sponsor a series of 5 concerts Title Sponsor of Levitt Pasadena At your sponsored concert: Host up to 25 guests in the VIP section of our lawn 2 reserved parking spaces Welcome the audience from the stage Stage Mention by our emcee Dedicated post on Levitt Pasadena Social Media Display space for dedicated 3x6 Stage stage banner (provided by you) At each sponsored concert: Welcome the audience from the stage One VIP Picnic setup for up to 100 guests pre-show - you provide the picnic, we provide the setup. 4 reserved parking spaces Mention from stage by our emcee A dedicated sponsor booth Display space for dedicated 3x6 Stage stage banner (provided by you) Naming rights for 2016 season as presents the 2016 Levitt Pavilion Pasadena Concert Series Welcome the audience from the stage up to 3x throughout the season Host up to 150 guests in the VIP section of our lawn for two agreed upon concerts 2 reserved parking spaces at every concert you attend Mentions from stage by our emcee at EVERY concert at your venue Title sponsor recognition in all printed promotional materials Top-tier logo placement in all social media marketing A dedicated sponsor booth **Pricing does not include children s or Premier Concerts **Pricing includes 5 concerts. For series including more than 5, please contact us. Pricing does not include children s or Premier Concerts Display space for dedicated 3x6 Stage stage banner (provided by you)
LEVITT PASADENA CHILDREN S CONCERTS The Children s Series at Levitt Pavilion Pasadena is the perfect sponsorship opportunity for individuals and businesses interested in marketing to families. This series includes 8-10 concerts every year geared towards children and their families. In 2015 we averaged 1,000 kids and parents per show. PREMIER CONCERTS The Premier Concerts at Levitt Pavilion Pasadena are a huge part of what makes our venue unique. These shows feature top-tier-talent and attract our largest audiences of the season. CHILDREN S CONCERT $1,500 CHILDREN S SERIES $10,000 CONTACT FOR PRICING Past Premier artists include: SPONSOR A SINGLE CONCERT INCLUDES ALL REGULAR CONCERT BENEFITS SPONSOROR OUR CHILDREN S SERIES INCLUDES ALL REGULAR SERIES BENEFITS Sheila E Poncho Sanchez Rita Coolidge Richard Thompson Los Lobos Judy Collins Ozomatli Don Carlos Loudon Wainwright Robben Ford Jimmy Webb
VIP PICNICS VIP Picnic Sponsorship comes with VIP Picnic Options. Entertain your guests/vips in a private, roped off section of the Levitt lawn. We provide the private area, tables, tablecloths, and seats, and coordinate with your caterer for food arrival and setup. You show up and enjoy your VIP experience.
ADDED BENEFITS Added Benefits Include: Your unique 3' x 6' banner at the side of the Main Stage during your sponsored concerts Your logo on a second banner, the Welcome Banner that profiles all of our Sponsors Announcements by our MC from the Stage about your business The opportunity for you to address the audience from the stage prior to the concert A 10 x 10 booth (either yours or ours), table, and chairs for use during your sponsored concerts See photos to start planning your perfect concert sponsorship opportunity
PREVIOUS SPONSORS GRASSY HILL ENTERTAINMENT MORTIMER & MIMI LEVITT FOUNDATION MERRILL LYNCH PRIVATE BANKING INVESTMENT GROUP PASADENA WATER AND POWER PASADENA TOURNAMENT OF ROSES FOUNDATION PASADENA COMMUNITY FOUNDATION MESSNER REEVES LLP WHOLE FOODS WELLS FARGO VEGGIE GRILL RED WHITE + BLUEZZ DRUCKER SCHOOL MACARONI KID LEO BUSCAGLIA FOUNDATION MONROVIA TRUST FIRST 5 LA LAJAZZ.COM LAWRENCE AND SANDRA POST FOUNDATION LYTHGOE FAMILY PRODUCTIONS
CONTACT US WE WOULD LOVE TO SPEAK WITH YOU Max Wrightson Max@Levittla.org Community Outreach and Relations Manager Renee Bodie Renee@Levittla.org Executive Director Chase Wessel Chase@levittla-pas.org Production Manager
Because of you We have provided the Los Angeles and Pasadena communities with over 2,000 exceptional concerts to audiences over 1,300,000, bringing people from all walks of life together to enjoy shared evenings of great music, beautiful weather, a warm and friendly ambience, and a true feeling of community. By keeping live music accessible to all through 100 free concerts, a bridge between people of all cultures, ages, and backgrounds is formed. Our concerts are a place where people can connect through the power of music, with tolerance, acceptance, and a shared sense of community. This is the unique Levitt experience that permeates the communities we serve. As a sponsor your brand becomes a part of this unique experience felt directly by the community. Here the return on investment is much larger than the sum of the data points. In partnering with us, you gain the trust, connection, and confidence of people enjoying beautiful nights of music shared with neighbors on the Levitt lawn. Sincerely, Renee Bodie Executive Director, Levitt Pavilion- Los Angeles and Pasadena
THANK YOU