The Premier League housing boom

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Not for broadcast or publication before 00:01 Hrs 18 August 2012 This Halifax Football Grounds Prices Review tracks house price movements in postal districts of the 20 football clubs that will be competing in the 2012-13 Premier League season. The review is based on data from the Land Registry. The 21st Premier League season kicks off on Saturday 18th August. The Premier League housing boom Homes close to Premier League grounds rise 137% over the past decade Properties near to EPL Champions Manchester City see the biggest increase Premier League homes cost eleven times average earnings Homes in close vicinity to some of our most famous football stadiums have more than doubled in value over the past decade, according to research by Halifax. The average house price in the postal districts of the twenty Premier League football clubs kicking-off the 2012/13 season this weekend has increased by 137% ( 209,975) over the last ten years; from 152,891 in April 2002 to 362,866 in April 2012. This is equivalent to a weekly rise of 404. Over the same period, house prices across England and Wales as a whole increased by 90%. prices in the Premier League postal districts have risen by an average of 1.3% over the past year. This compares to a 2.7% fall across England and Wales. Homes near new football stadiums have seen the biggest increases Four of the five Premier League postal districts that have recorded the biggest house price increases over the last ten years are home to stadiums that were built in the last 15 years. In contrast, four of the six Premier League stadium postal districts that saw the smallest house price growth over the same period have stadiums that were opened before the Second World War. The number of newly built stadiums 1 in the Premier League have doubled over the past decade from four at the start of the 2002/03 season to eight at the start of the 2012/13 season. (See table 1) Homes near Manchester City's ground see the biggest price increase Property prices close to the home of current Premier League champions, Manchester City, saw by far the biggest increase over the past ten years. Homes within the postal district of the Etihad Stadium have risen by an average of 271% over the past decade. This increase is almost double the rise in prices close to Aston Villa's home ground (126%), the second best performing Premier League postal district. Sunderland recorded the third biggest rise (125%), followed by Swansea City (115%). In contrast, Newcastle United finished rock bottom of the Premier League house price table with the value of properties close to St James Park dropping by 7% since 2002. 1

Premier League homes cost eleven times average earnings Homebuyers must fork out almost eleven times average earnings to live near their team's Premier League ground. The average Premier League house price of 362,866 in 2012 is, on average, 10.8 times higher than national average gross annual earnings. This is almost double the multiple of 6.0 in 2002. Chelsea and Fulham is the least affordable Premier League postal district All five of the least affordable Premier League postal districts are in the capital. The London postal district (SW6) - home to both Chelsea and Fulham Football Clubs - is the least affordable Premier League postal district with the average property price of 749,530 over fourteen times (14.4) gross average earnings in the area 2. Queen's Park Rangers (9.1) is the second least affordable postal district, followed by Tottenham Hotspur (6.5). West Bromwich Albion (4.9) is the least affordable Premier League postal district outside southern England 3. In contrast, the Premier League postal district L4 home to Liverpool and Everton Football Clubs is the most affordable Premier League postal district, with the cost of the typical home just over double (2.3) gross annual average earnings. (See table 2) Martin Ellis, housing economist, Halifax, said: prices close to the nation's most iconic football stadiums have risen substantially over the past decade, particularly in the areas near to some of the newest venues. This partly reflects the local regeneration that typically takes place alongside the building of modern sporting arenas, including improved transport links. The rise in property values does, however, come at a cost with home affordability deteriorating significantly over the last ten years for those hoping to live near their favourite football ground." ADDITIONAL FINDINGS Premier League house prices, 2012-2013: The average house price of 362,866 among the Premier League stadium postal districts is 58% ( 133,131) higher than the average for the whole of England and Wales ( 229,735). The postal district covering both Chelsea and Fulham Football Clubs is the most expensive to live in with an average house price of 749,530. The most expensive postal district outside the capital is Reading ( 220,423). 2

The most costly postal district in Northern England is Manchester United ( 154,145). The least expensive Premier League postal district is home to both Liverpool and Everton Football Clubs with an average house price of 63,473. (See table 2) Table 1 Ten year % change in house prices in postal districts of the 20 Premier league team stadiums for the 2012/13 season. Club Stadium Year Opened/ first Occupied Average Price 2002( ) Average Price 2012 ( ) Ten year % Change Manchester City Etihad 2003 21,328 79,098 271% Aston Villa Villa Park 1897 43,387 97,870 126% Sunderland Stadium of Light 1997 41,152 92,435 125% Swansea City The Liberty 2005 52,993 114,098 115% Stoke City Britannia 1997 52,567 110,719 111% Liverpool Anfield 1884 31,252 63,473 103% Everton Goodison Park 1892 31,252 63,473 103% Chelsea Stamford Bridge 1905 * 374,661 749,530 100% Fulham Craven Cottage 1896 374,661 749,530 100% Wigan Athletic DW 1999 62,414 124,048 99% West Bromwich Albion The Hawthorns 1900 62,806 123,104 96% Tottenham Hotspur White Hart Lane 1899 132,614 258,891 95% Manchester United Old Trafford 1910 80,698 154,145 91% Arsenal Emirates 2006 287,697 546,535 90% Queens Park Rangers Loftus Road 1917 250,633 473,488 89% West Ham United Upton Park 1904 110,396 188,623 71% Norwich City Carrow Road 1935 94,341 149,258 58% Reading Madejski 1998 141,710 220,423 56% Southampton St Mary's 2001 122,534 174,093 42% Newcastle United Sports Direct Arena ** 1892 136,706 127,215-7% Premier League Average*** 152,891 362,866 137% England and Wales 121,129 229,735 90% 3

Sources: Halifax, Land Registry *Previously used as an athletics stadium **Previously known as St James Park ***Average of the 20 Premier League teams weighted by transactions. Table 2 Home affordability in the postal districts of the 20 Premier league team stadiums for the 2012/13 season. Club Price 2012 ( ) Price/Earnings ratio Chelsea 749,530 14.4 Fulham 749,530 14.4 Queens Park Rangers 473,488 9.1 Arsenal 546,535 9.0 Tottenham Hotspur 258,891 6.5 Reading 220,423 6.5 Southampton 174,093 6.4 West Ham United 188,623 6.3 Norwich City 149,258 5.3 West Bromwich Albion 123,104 4.9 Stoke City 110,719 4.7 Wigan Athletic 124,048 4.5 Newcastle United 127,215 4.5 Manchester United 154,145 4.2 Swansea City 114,098 4.1 Sunderland 92,435 3.6 Aston Villa 97,870 3.5 Manchester City 79,098 2.8 Liverpool 63,473 2.3 Everton 63,473 2.3 Premier League Average*** 362,866 10.8 England and Wales 229,735 6.8 Sources: Halifax, Land Registry, ONS ***Weighted average of the 20 Premier League teams. 4

EDITORS' NOTES: 1 Stadiums built in the 15 years prior to the start of the relevant football season 2 Gross average earnings for the relevant local authority for each Football Club 3 Includes South East, South West, London and East Anglia Halifax Premier League Grounds Review tracks house price movements in postal districts of the 20 football clubs for the 2012-13 Premier League season. Liverpool and Everton football clubs (L4) as well as Chelsea and Fulham football clubs (SW6) share the same postal districts. price data is from the Land Registry and all price figures refer to the arithmetic average of house prices. The data covers the 12 months to April for the period between 2002 and 2012. These prices are not standardised and therefore can be affected by changes in the sample from year to year. Average earnings figures are from the ONS's "Annual Survey of Hours and Earnings" (ASHE) and refer to the means for full-time employees in the relevant local authority. The 21 st Premier League season starts on Saturday 18 th August. Details of the twenty Premier League grounds have all been sourced from official club websites. Housing Economics Helpline No: 08456 045404 Email: housingeconomics@lloydsbanking.com Crown copyright material is reproduced with the permission of Land Registry under delegated authority from the Controller of HMSO. Viewers of this Information are granted permission to access this Crown copyright material and to download it onto electronic, magnetic, optical or similar storage media provided that such activities are for private research, study or in-house use only. Any other use of the material requires the formal written permission of Land Registry which can be requested from us, and is subject to an additional licence and associated charge. "This report is prepared from information that we believe is collated with care, however, it is only intended to highlight issues and it is not intended to be comprehensive. We reserve the right to vary our methodology and to edit or discontinue/withdraw this, or any other report. Any use of this report for an individual's own or third party commercial purposes is done entirely at the risk of the person making such use and solely the responsibility of the person or persons making such reliance. " Bank of Scotland plc all rights reserved 2012. 5