TRIATHLON BUSINESS INTERNATIONAL (TBI) RESPONDENT SUMMARY DATA TRIATHLON INDUSTRY CONFIDENCE INDEX 16 Prepared by MultiSport Research Jan-Feb, 16
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: index TBI USA Industry Confidence Index 16 (Based on weighted averages from final survey data, Jan 16 vs Jan 1) Customer demand Staffing levels Household finances Prices Annual profits Sport of triathlon Business conditions Competition USA economic conditions 8. 9.6 96.6 96.6 99.7 1.4 4.1. 6.8 8 82 84 86 88 9 92 94 96 98 2 4 6 8 The TBI Industry Confidence Index uses as its baseline figure representing the level of consumer confidence in Jan 1. All indices/figures reflect an increase or decrease in confidence in relation to the benchmark of. February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 2 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: customer demand How do you feel about current levels of customer demand? (Demand for respondents products/services, B2C & B2B as a marker of sentiment) 4 4 3 2 1 43 34 27 18 16 17 14 4 2 1 3 Very happy Somewhat happy Neutral Somewhat unhappy Very unhappy Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 3 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: staffing levels 7 What are your expectations for staffing levels for the next 6 months? (Please consider permanent staffing, rather than seasonal or temporary staff) 6 4 6 6 26 33 8 2 2 Increasing staff numbers Neutral/same Decreasing staff numbers Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 4 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: household finances Looking ahead, do think over the next 12 months, that you (and your family/household) will be better off financially, worse off, or about the same? 6 4 3 37 1 6 13 6 1 1 Better off Same Worse off Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: prices 7 Over the next 12 months, in your triathlon business area, do you think prices (paid by your customers) will go up, go down, or stay where they are now? 6 4 7 8 28 2 Will go up Stay the same Will go down Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 6 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: annual profits How have your annual profits (EBIT) increased or decreased year-on-year? 4 4 3 2 1 1 12 Substantial increase (Up 21% or more) 34 26 Increased (Up 6% to %) 24 46 Neutral/limited change (+/- %) 18 11 Decreased (Down 6% to %) 4 1 Substantial decrease (Down 21% or more) 6 4 Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 7 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: sport of triathlon 6 Over the next 12 months, do you feel that the sport of triathlon in the USA will grow, decline, or stay about the same? 4 47 28 23 22 24 Grow Same Decline Don't know 4 3 Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 8 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: business conditions Do you think that business conditions for triathlon over the next 12 months will be better, worse, the same, or not sure in comparison to the past 12 months? 4 4 3 2 1 39 38 28 29 31 23 9 3 Will be better Same Will be worse Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 9 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: competition How has competition, for your business overall, increased or decreased this past 12 months? 4 4 3 2 1 21 11 Significantly more competition 44 3 Slightly more competition 31 43 About the same 3 8 Slightly less competition - 1 1 Significantly less competition 2 Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: US economy 6 In the United States over the next 12 months, do you think economic conditions will be better, worse, or about the same? 4 49 37 2 23 22 14 4 - Better Same Worse Don't know Jan-1 Source: TBI Multisport Industry Confidence Survey responses, Jan 1 vs Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 11 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey year on year: event entry pricing Do you think that the entry fee (and any increase in price as race day approaches) is the primary factor for a participant to not enter an event? (Or, are athletes less concerned by any price increases that may apply as race day approaches?) 4 4 3 2 1 6 Strongly agree - price is most important 4 Agree - price is important 16 Neutral 26 Disgree - price is a less important 1 Strongly disagree - price is least important Don't know Source: TBI Multisport Industry Confidence Survey responses, Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 12 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey respondents: business activities % responses Respondent companies: Main business activities 2 2 1 14 13 11 6 4 3 3 3 11 Source: TBI Multisport Industry Confidence Survey responses, Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 13 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey respondents: business regions % responses 7 Respondent companies: Regions where business activities are conducted 6 3 7 8 4 27 24 28 28 24 39 7 6 Source: TBI Multisport Industry Confidence Survey responses, Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 14 >
TBI TRIATHLON INDUSTRY CONFIDENCE INDEX 16 TBI USA Industry Confidence Survey respondents: business HQ 4 3 2 1 11 34 Respondent companies: Primary base of business HQ 19 17 6 4 USA - NE USA - West USA - Midwest USA - South Europe Canada Other Source: TBI Multisport Industry Confidence Survey responses, Jan 16 data / numbers may vary due to rounding February 16 16 MultiSport Research Ltd / triathlonbusiness.com. All rights reserved < 1 >
Thank You! Thank you very much for your time. For any questions or follow up data requests, please contact: Gary Roethenbaugh Managing Director MultiSport Research Ltd Tel: +44 ()117 364 97 Fax: +44 ()117 364 3197 Cell: +44 ()7832 697773 Skype: gary.roethenbaugh E-mail: gr@multisportresearch.com Copyright All copyright in all MultiSport Research/triathlonbusiness.com reports is reserved. All text, tables, charts and other material contained within this report, which are the exclusive property of MultiSport Research Ltd, may not be copied, distributed, transferred or displayed without the express written consent of MultiSport Research Ltd. Liability Whilst every effort has been made to ensure that the information presented in this document is accurate and that the opinions expressed are sound, MultiSport Research Ltd cannot be made liable for any errors or omissions or for any losses or consequential losses resulting from decisions based on its contents.