FIFA U-20 Women s World Cup Canada 2014 Television Audience Report

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U-20 Women s World Cup Canada 2014 Television Audience Report Produced for TV by KantarSport

Contents Report authors 2 Introduction 3 Match schedule 4 Report notes 5 Top-line coverage and audience summary 6 Executive summary 7 Key market summaries 8 In-home data sources and methodology 9 Key Market U-20 Women s World Cup Canada 2014 analysis 10 Global U-20 Women s World Cup Canada 2014 analysis 11 Regional U-20 Women s World Cup Canada 2014 analysis o Africa and Middle East 15 o Asia 17 o Europe 19 o North, Central America and Caribbean 21 o Oceania 23 o South America 24 Appendix o U-20 Women s World Cup Canada 2014 26 Broadcast summary by territory o U-20 Women s World Cup Canada 2014 Reach analysis 28 o Unconfirmed Broadcasts 29 o Media Rights Licensees 30 o Glossary of Terms 48 U-20 Women s World Cup Canada 2014 1

Report authors Kantar Media is a leading specialist sports and entertainment research company, delivering insight for 20 years into more than 250 sporting federations, rights holders, clubs/teams, venues, broadcasters and sponsors globally. Kantar Media has been working directly with on their global coverage and audience reporting since June 2009. Kantar Media is part of the Kantar family; the research and insight arm of the WPP group. Address: 222 Grays Inn Road, London, WC1X 8HB, United Kingdom Tel.: 0044 (0)207 160 5828 Website: http://www.kantarmedia.co.uk/businesses/kantarsport/ U-20 Women s World Cup Canada 2014 2

Introduction The U-20 Women s World Cup Canada 2014 took place from 5 th to 24 th August 2014 and featured 16 football nations from around the globe. The list of competing nations was: Group A Group B Group C Group D Canada Germany England New Zealand Ghana USA Korea Republic Paraguay Finland China PR Mexico France Korea DPR Brazil Nigeria Costa Rica Each of the teams played three Group Matches, before the top two teams progressed to the knockout Quarter Finals. The games took place at four cities across Canada, Edmonton, Moncton, Montreal and Toronto. Montreal hosted the Final between Nigeria and Germany, with Germany claiming a record-equalling third U-20 Women s World Cup title with a 1-0 victory at the Olympic Stadium. U-20 Women s World Cup Canada 2014 3

Match Schedule Match Stage Date Time Venue Teams Score 1 Group Matches 05-Aug-14 20:00 Toronto CAN v GHA 0:1 (0:1) 2 Group Matches 05-Aug-14 17:00 Toronto FIN v PRK 1:2 (1:2) 3 Group Matches 05-Aug-14 17:00 Edmonton GER v USA 2:0 (0:0) 4 Group Matches 05-Aug-14 20:00 Edmonton CHN v BRA 1:1 (0:0) 5 Group Matches 06-Aug-14 17:00 Moncton ENG v KOR 1:1 (0:1) 6 Group Matches 06-Aug-14 20:00 Moncton MEX v NGA 1:1 (1:1) 7 Group Matches 06-Aug-14 20:00 Montreal NZL v PAR 2:0 (2:0) 8 Group Matches 06-Aug-14 17:00 Montreal FRA v CRC 5:1 (4:0) 9 Group Matches 08-Aug-14 20:00 Toronto CAN v FIN 3:2 (0:2) 10 Group Matches 08-Aug-14 17:00 Toronto GHA v PRK 0:3 (0:1) 11 Group Matches 08-Aug-14 17:00 Edmonton GER v CHN 5:5 (2:1) 12 Group Matches 08-Aug-14 20:00 Edmonton USA v BRA 1:0 (0:0) 13 Group Matches 09-Aug-14 14:00 Moncton ENG v MEX 1:1 (1:0) 14 Group Matches 09-Aug-14 17:00 Moncton KOR v NGA 1:2 (0:2) 15 Group Matches 09-Aug-14 17:00 Montreal NZL v FRA 0:4 (0:1) 16 Group Matches 09-Aug-14 20:00 Montreal PAR v CRC 2:1 (1:1) 17 Group Matches 12-Aug-14 19:00 Montreal PRK v CAN 0:1 (0:0) 18 Group Matches 12-Aug-14 20:00 Moncton GHA v FIN 2:1 (0:0) 19 Group Matches 12-Aug-14 16:00 Montreal BRA v GER 1:5 (1:0) 20 Group Matches 12-Aug-14 17:00 Moncton USA v CHN 3:0 (2:0) 21 Group Matches 13-Aug-14 18:00 Edmonton NGA v ENG 2:1 (1:1) 22 Group Matches 13-Aug-14 20:00 Toronto KOR v MEX 2:1 (1:0) 23 Group Matches 13-Aug-14 17:00 Toronto CRC v NZL 0:3 (0:1) 24 Group Matches 13-Aug-14 15:00 Edmonton PAR v FRA 0:3 (0:2) 25 Quarter Finals 16-Aug-14 17:00 Toronto PRK v USA 1:1 a.e.t. (1:1, 0:1) 3:1 PSO 26 Quarter Finals 16-Aug-14 18:00 Edmonton GER v CAN 2:0 (1:0) 27 Quarter Finals 17-Aug-14 17:00 Moncton NGA v NZL 4:1 (2:0) 28 Quarter Finals 17-Aug-14 19:00 Montreal FRA v KOR 0:0 a.e.t. 4:3 PSO 29 Semi Finals 20-Aug-14 17:00 Moncton PRK v NGA 2:6 (1:2) 30 Semi Finals 20-Aug-14 19:00 Montreal GER v FRA 2:1 (1:1) 31 3/4 Place 24-Aug-14 16:00 Montreal PRK v FRA 2:3 (0:0) 32 Final 24-Aug-14 19:00 Montreal NGA v GER 0:1 a.e.t. U-20 Women s World Cup Canada 2014 4

Report Notes Throughout this report AUDIENCE REACH has been quoted, which is the measurement of the total unique individuals to have watched the event on television in-home. This ensures viewers are not duplicated while providing a true measure of event penetration. For the purposes of this report, audience reach has been based on viewers watching a minimum of 20 consecutive minutes of coverage; however various other reach conditions have also been sourced and are quoted throughout as well as shown in the Appendix section. The projected global reach is based on collecting the audited reach data in major measured markets around the world, which account for a wide geographic spread as well as a significant proportion of the world s population. This report examines only Television audiences. U-20 Women s World Cup Canada 2014 was available to audiences via other media forms, such as broadband and mobile however, this report does not detail consumption figures for these other forms of media as the data cannot as yet be aggregated. Many markets around the world have developed accurate methodologies to measure IN-HOME AUDIENCES over recent years; therefore there is a higher level of available audited audiences in this report than in the previous event report. Where estimated audiences have been applied, a more rigorous methodology has been employed than previously, taking into account multiple variables (see In-Home Data sources and methodology section). Audience estimates are used due to the fact that official audited audience measurement systems still do not exist in many markets around the world. For example, estimates continue to be necessary in much of Africa, the Middle East, Caribbean, Pacific Islands and smaller markets in the Asia sub-continent. In addition, many digital/subscription channels around the world either do not or are not able to measure their audiences. Audited audience data is available in 85 territories, which, although only representing around 40% of the territories where coverage was available, account for approximately 75% of the world population. 1 Please refer to Glossary for definition of all terms identified in CAPITALS U-20 Women s World Cup Canada 2014 5

Top-line coverage and audience summary Total broadcast hours: 2,363 (-15%) Total territories reached: 181 (+4%) Total in-home audience reach (20+ consecutive minutes): 45.0 million (-47%) Total in-home audience reach (3+ consecutive minutes): 119.6 million (-31%) Average global in-home audience per live match: 1.2 million (-55%) Highest global in-home audience ( U-20 Women s World Cup Canada 2014 Final; NGA v GER): 8.3 million (-47%) (all % in parenthesis are compared to U-20 Women s World Cup Japan 2012) U-20 Women s World Cup Canada 2014 6

Executive summary The in-home television coverage of the U-20 Women s World Cup Canada 2014 reached 119.6 million people around the world, based on viewers watching a minimum of three (3) consecutive minutes of coverage. Based on viewers watching a minimum of 20 consecutive minutes of coverage, the U-20 Women s World Cup Canada 2014 reached 45.0 million viewers. To establish the audience reach for the U-20 Women s World Cup Canada 2014, sourced audience reach from 10 major markets. The global reach figures and global match audiences for U-20 Women s World Cup Canada 2014 all fell when compared to the previous edition, U-20 Women s World Cup Japan 2012. o The event in Japan drew very large interest locally on free-to-air Fuji TV 3, with a total of 43.6 million Japanese viewers tuning in to watch at least 20 consecutive minutes of the 2012 event. In 2014, the equivalent figure in Japan was less than 0.1 million, mainly due to Japan not competing, the timezone not suiting the Asian region and the coverage being on pay-tv only. o This drop of over 43 million viewers in just one market is equivalent to 51% of the 2012 total globally. o In 2014, there were some year-on-year audience gains in North America where the event was held (the highest of which was +4.3 million in Mexico and +1.7 million in the host market of Canada) but not enough to have a real impact on the effect Japan had globally year-on-year. Other highlights of the U-20 Women s World Cup Canada 2014 included: o Each live match was watched by an average in-home global audience of 1.2 million. o The highest global in-home audience was for the Final between Nigeria and Germany, with a total audience of 8.3 million viewers. o The most watched broadcast globally from U-20 Women s World Cup Canada 2014 was a highlights show on CCTV-5 4 in China on 10 th August; an audience of 3.4 million people tuned in. The highest live match audience globally was also generated by CCTV-5 4 with coverage of the China v Brazil Group Stage match. An average audience of 1.9 million people watched the live broadcast. o Reach 2 was highest in Mexico, where 7.6 million viewers were reached 2. o Elsewhere, a total of more than seven million viewers were reached 2 in China (7.3 million), over 5 million in Brazil (5.3 million), a projected total of 3.8 million across Pan Europe and over 3 million in South Africa (3.2 million). o A total of 2,363 hours of U-20 Women s World Cup Canada 2014 DEDICATED COVERAGE were broadcast globally. o The highest audited ratings ( TVR% ) during U-20 Women s World Cup Canada 2014 were produced by channels in El Salvador (14.9%, France v Costa Rica, Live), South Africa (5.7%, Germany v France, Repeat) and Honduras (4.6%, Nigeria v Germany, Live). o The highest MARKET SHARES during the U-20 Women s World Cup Canada 2014 were produced by channels in Finland (39.9%, Ghana v Finland, Delayed), South Africa (34.2%, Ghana v North Korea, Repeat) and Paraguay (22.0%, Paraguay v Costa Rica, Live) 1 Please refer to Glossary for definition of all terms identified in CAPITALS 2 Based on viewers watching a minimum of 20 consecutive minutes 3 Sub-licensee of the main Media Rights Licensee Dentsu Inc. 4 Channel of the Media Rights Licensee CCTV U-20 Women s World Cup Canada 2014 7

Key Market Summaries Australia Brazil Coverage (hh:mm): 07:31 Coverage (hh:mm): 46:43 Audience reach 2 : 13,000 Audience reach 2 : 5.3m Live Match AVERAGE AUDIENCE : 5,510 Live match average audience: 0.1m PEAK MATCH AUDIENCE : 12,021 Peak match audience: 1.0m Canada China Coverage (hh:mm): 108:13 Coverage (hh:mm): 45:50 Audience reach 2 : 1.9m Audience reach 2 : 7.3m Live match average audience: 0.1m Live match average audience: 0.6m Peak match audience: 0.5m Peak match audience: 1.9m Italy Korea Republic Coverage (hh:mm): 25:15 Coverage (hh:mm): 48:49 Audience reach 2 : 0.6m Audience reach 2 : 0.8m Live match average audience: 22,645 Live match average audience: 21,727 Peak match audience: 0.3m Peak match audience: 0.1m Mexico South Africa Coverage (hh:mm): 94:23 Coverage (hh:mm): 164:21 Audience reach 2 : 7.6m Audience reach 2 : 3.2m Live match average audience: 0.4m Live match average audience: 57,555 Peak match audience: 2.7m Peak match audience: 2.6m United Kingdom* USA Coverage (hh:mm): 158:15 Coverage (hh:mm): 51:02 Audience reach 2 : 0.1m Audience reach 2 : 1.0m Live match average audience: 4,505 Live match average audience: 97,342 Peak match audience: 37,000 Peak match audience: 0.2m 1 Please refer to Glossary for definition of all terms identified in CAPITALS 2 Based on viewers watching a minimum of 20 consecutive minutes * Note that UK was separated out to show detail within the Key Market Summaries and Reach Analysis, however, they are included within Pan European Eurosport coverage in the above Broadcast Summary. U-20 Women s World Cup Canada 2014 8

In-home data sources and methodology The majority of schedules and programming were sourced from the official television auditing agencies in markets, or in some cases directly from the MEDIA RIGHTS LICENSEES (MRLs). In addition, the current household penetration figures were confirmed via the same source for the majority of MRLs, or if this was not forthcoming, from either published data or via the Kantar Media and WPP network of offices. Furthermore, audience data, where available, has been gathered for each programme directly from MRLs. However, in some cases this has also been ordered from official television auditing agencies in the market. It is worth noting that several territories have audience measurement panels which do not cover the entire territory. In such cases, the audiences are upweighted using the officially measured data in conjunction with population and television penetration information to account for the entire territory. Where markets are able to split live coverage into pre-match, match and post-match and such coverage is of reasonable duration (more than three minutes), this has been displayed and analysed as separate highlights programming. 1 Please refer to Glossary for definition of all terms identified in CAPITALS U-20 Women s World Cup Canada 2014 9

Audience Reach (millions) Reach as % of Population U-20 Women s World Cup Canada 2014 analysis Key Market Analysis When based on viewers watching a minimum of 20 consecutive minutes, the total audience reach of the U-20 Women s World Cup Canada 2014 was 45.0 million. However, when analysing the three-minute audience reach, a total of 119.6 million was achieved. To establish the global audience reach of the event, official measured audience reach statistics were collected from 10 major markets within this report. For the purposes of defining the audience reach below, viewers had to have watched a minimum of 20 consecutive minutes of U-20 Women s World Cup Canada 2014 coverage. 9 Audience reach 2 by territory 7% 8 7 6 Audience Reach % of Population 6% 5% 5 4% 4 3% 3 2 1 2% 1% 0 0% Mexico achieved the highest audience reach 2 of 7.6 million, which represents 6.2% of the population. Coverage was broadcast on 5 different channels across the country with the highest audiences being achieved on national channels Canal 7 5 and Canal 13 5. China achieved an audience reach 2 of 7.3 million viewers, which represents 0.5% of the population. CCTV- 5 4 and CCTV-5+ 4 both broadcast coverage across China, with CCTV-5 4 attracting a peak average audience of 3.4 million viewers. A total reach 2 of 5.3 million people was generated across Brazil through coverage on TV Bandeirantes 6 and SporTV. A peak average audience of 0.6 million viewers tuned in for delayed coverage of Brazil v Germany on TV Bandeirantes 6. South Africa recorded a reach 2 of 3.2 million people, 6.1% of the population. Coverage was broadcast on SABC and SuperSport 7 across the country with SABC being the main contributor to the reach 2 figure. A peak average audience of 2.4 million viewers tuned in for repeat coverage of Germany v France on SABC1 8. 2 Based on viewers watching a minimum of 20 consecutive minutes 4 Channel of the Media Rights Licensee CCTV 5 Channel of the main Media Rights Licensee OTI's sub-licensee TV Azteca S.A. de C.V. 6 Sub-licensee of the main Media Rights Licensee TV Globo 7 Sub-licensee of the main Media Rights Licensee SABC 8 Channel of the Media Rights Licensee SABC U-20 Women s World Cup Canada 2014 10

Individuals (millions) Global Analysis 50 46.3 Projected Reach by Region 20+ consecutive minutes 45 3+ consecutive minutes 40 35 30 25 28.5 20 15 10 5 0 14.0 North, Central America & Caribbean 18.0 16.8 10.8 9.6 9.9 5.6 5.0 0.0 0.1 Asia South America Europe Africa & Middle East Oceania The highest regional reach 2 was across the host region of North, Central America and Caribbean. With representation from 4 nations across the region, Canada, Costa Rica, Mexico and USA, the total North, Central America and Caribbean reach 2 was 14.0 million people. The biggest contributor to this total was Mexico where 7.6 million viewers were reached 2. Across Asia there were 10.8 million individuals reached 2, with China generating 67% of this total (7.3 million). A total of 9.6 million people were reached 2 throughout South America. Brazil generated a total reach 2 figure of 5.3 million people through coverage on TV Bandeirantes 6 and SporTV. In Europe, a reach 2 of 5.6 million was generated, the majority coming from Eurosport coverage, with a projected reach 2 of 3.8 million people. Africa and Middle East coverage produced a reach 2 of 5.0 million viewers for U-20 Women s World Cup Canada 2014 whilst under 0.1 million people were reached 2 in Oceania. 2 Based on viewers watching a minimum of 20 consecutive minutes 6 Sub-licensee of the main Media Rights Licensee TV Globo U-20 Women s World Cup Canada 2014 11

The Final match between Nigeria and Germany was the most watched match of U-20 Women s World Cup Canada 2014 globally, with an in-home average audience of 8.3 million individuals. A large proportion of the Nigeria v Germany live average audience (44%) was generated by just 2 markets; coverage in China drew 1.0 million viewers whilst a projected audience of 0.8 million watched in Nigeria. Global average audience by match (Total audience of over 1.1 million shown) Individuals (millions) NGA v GER (Final) 3.90 4.42 GER v FRA (Semi Finals) 2.03 6.12 PRK v NGA (Semi Finals) 2.78 2.92 CAN v GHA (Group Matches) ENG v MEX (Group Matches) GER v CHN (Group Matches) PRK v USA (Quarter Finals) BRA v GER (Group Matches) GER v CAN (Quarter Finals) 1.34 2.14 1.86 0.96 0.99 0.70 2.52 1.65 1.87 2.63 2.30 2.57 KOR v MEX (Group Matches) 2.89 0.24 CHN v BRA (Group Matches) MEX v NGA (Group Matches) PRK v CAN (Group Matches) 1.44 2.25 2.51 1.23 0.64 0.23 NGA v NZL (Quarter Finals) FRA v CRC (Group Matches) 1.54 1.74 0.49 0.23 USA v CHN (Group Matches) 0.57 1.04 PAR v CRC (Group Matches) ENG v KOR (Group Matches) 0.51 0.91 0.76 0.62 Live Non-live (repeat, delayed) GHA v PRK (Group Matches) CAN v FIN (Group Matches) 0.89 0.55 0.65 0.34 U-20 Women s World Cup Canada 2014 12

U-20 Women s World Cup Canada 2014 coverage in Mexico on Canal 7 5 drew the highest average live match audiences globally. An average audience of 1.6 million people watched live match broadcasts on this channel, peaking at 1.8 million for coverage of Korea Republic v Mexico in the Group Stage. Also in Mexico, Canal 13 5 produced good average audiences; the channel drew an average live match audience of 1.0 million whilst TV4 9 in El Salvador generated average live match audiences of 0.7 million viewers. Free-to-air coverage in Nigeria attracted projected average live match audiences of 0.6 million people. In China, the average live match audience on CCTV-5 4 was also 0.6 million, peaking at 1.9 million for coverage of the Group Stage match between China and Brazil, this was the highest single live match audience globally from U-20 Women s World Cup Canada 2014. Average live match audience by channel (Average of over 0.3 million shown) Individuals (000s) 0 500 1,000 1,500 2,000 Canal 7 - Mexico 1,565 Canal 13 - Mexico 1,049 TV4 - El Salvador 740 OSMI / Bon Network - Nigeria CCTV5 - China Gala TV - Mexico 577 640 633 Eurosport 2 - Pan Europe 438 VTV - Honduras CBC - Canada SporTV - Brazil Eurosport - Pan Europe SABC 2 - South Africa 338 294 267 266 258 4 Channel of the Media Rights Licensee CCTV 5 Channel of the main Media Rights Licensee OTI's sub-licensee TV Azteca S.A. de C.V. 9 Channel of the main Media Rights Licensee OTI's sub-licensee Telecorporacion Salvadorena U-20 Women s World Cup Canada 2014 13

Coverage (hh:mm) Territories Licensees across Asia showed the highest levels of dedicated in-home coverage, with a total of over 700 hours being aired across 24 territories. The major contributor to this total was in Malaysia where Astro 10, totalled over 460 hours. Elsewhere within the region, Korea Republic delivered over 48 hours of dedicated coverage of U-20 Women s World Cup Canada 2014, whilst over 45 hours were shown in China. Over 620 hours of coverage were broadcast across Africa & Middle East region in 66 territories. The most coverage was provided by pan regional broadcaster SuperSport. They aired 132 hours directly into South Africa, 45 hours directly into Nigeria and a further 149 hours across sub-saharan Africa. Other high contributing broadcasters in the region included bein Sports who aired over 150 hours across the Middle East and North Africa and also MBC 11 in Mauritius, who showed over 87 hours of coverage from U-20 Women s World Cup Canada 2014. North, Central America & Caribbean broadcast over 593 hours of coverage of U-20 Women s World Cup Canada 2014. Costa Rica aired the most dedicated coverage within the region with over 122 hours whilst the host market, Canada, showed a total of over 108 hours of dedicated coverage. There were over 94 hours aired within Mexico and 64 hours shown across the Caribbean. South America and Europe broadcast coverage totals of 203 hours and 187 hours respectively. Brazil generated over 46 hours of coverage of U-20 Women s World Cup Canada 2014, accounting for 23% of the region s total. Across Europe, Eurosport aired the most hours of coverage with over 121 hours, 65% of the region s total. A further 54 hours of coverage were shown across Oceania, with New Zealand accounting for the highest proportion (86%; 46 hours). Region No. of territories Total coverage (hh:mm:ss) Asia 24 703:13:28 Africa & Middle East 66 621:52:29 North, Central America & Caribbean 33 593:23:37 South America 11 203:10:29 Europe 50 187:12:35 Oceania 2 54:13:49 Total 186 2363:06:27 840:00 Hours of coverage and territories by region 70 720:00 600:00 Hours of coverage Territories 60 50 480:00 40 360:00 30 240:00 20 120:00 10 00:00 Asia Africa & Middle East North, Central America & Caribbean South America Europe Oceania 0 10 Sub-licensee of the main Media Rights Licensee M-League 11 Sub-licensee of the main Media Rights Licensee U-20 Women s World Cup Canada 2014 14

Regional U-20 Women s World Cup Canada 2014 analysis Africa and Middle East A projected reach 2 of 5.0 million individuals was generated across the region by the in-home coverage of U-20 Women s World Cup Canada 2014. A large proportion (65%) of the audience reach 2 was produced by SABC and SuperSport 7 in South Africa with 3.2 million viewers. The highest programme audience was generated in South Africa when 2.4 million people watched repeat coverage of Germany v France in the Semi Final on SABC 1 8. Average programme audiences of 0.6 million were projected for coverage on OSMI / BON Network in Nigeria. Average and peak average audience by channel Africa and Middle East (peak average of over 0.1 million shown) Individuals(000s) 0 500 1,000 1,500 2,000 2,500 3,000 SABC 1 - South Africa OSMI / Bon Network - Nigeria BeIN Sports 9 - Pan Middle East BeIN Sports 11 - Pan Middle East BeIN Sports 12 - Pan Middle East SABC 2 - South Africa BeIN Sports 7 - Pan Middle East Average audience Peak average audience BeIN Sports HD - Pan Middle East 2 Based on viewers watching a minimum of 20 consecutive minutes 7 Sub-licensee of the main Media Rights Licensee SABC 8 Channel of the Media Rights Licensee SABC U-20 Women s World Cup Canada 2014 15

Coverage (hh:mm) Over 621 hours of U-20 Women s World Cup Canada 2014 coverage was broadcast in the Africa and Middle East region, representing 26% of the global total, the second highest of any region. The Pan Africa SuperSport 7 channels accounted for a combined total of over 149 hours of tournament coverage across sub-saharan Africa. SuperSport 7 also had feeds going directly in to South Africa as well as Nigeria, therefore overall, this licensee accounted for a total of over 327 hours of coverage. Viewers across the Middle East and North Africa had access to over 150 hours of coverage via bein Sports. Audiences in Mauritius enjoyed over 87 hours of coverage on MBC Sports 12 whilst in Ghana there was a projected total of 12 hours of dedicated coverage. Coverage by territory - Africa and Middle East 192:00 168:00 144:00 120:00 164:21 150:30 149:40 96:00 87:21 72:00 58:00 48:00 24:00 00:00 12:00 South Africa Pan Middle East Pan Africa Mauritius Nigeria Ghana 7 Sub-licensee of the main Media Rights Licensee SABC 12 Channel of the main Media Rights Licensee 's sub-licensee MBC U-20 Women s World Cup Canada 2014 16

Asia The projected audience reach 2 was 10.8 million individuals in Asia, 24% of the global total. The highest contributor of reach 2 in Asia was China (67%), where a total of 7.3 million people were reached 2. In other markets, there was a projected reach 2 figure of 2.2 million in Indonesia and an audited reach 2 figure of 0.8 million across Korea Republic. CCTV-5 4 in China achieved the highest peak average audience in the region. A highlights show during the Group Stage achieved an average audience of 3.4 million across China. Elsewhere, ANTV 13 in Indonesia generated an average audience of 0.8 million across its coverage of U-20 Women s World Cup Canada 2014, peaking at 1.0 million for delayed coverage of Germany v France in the Semi Final. In addition, a peak average audience of 0.1 million was produced in Korea Republic for the France v Korea Republic Quarter Final match. Average and peak average audience by channel Asia (peak average of over 50,000 shown) Individuals (000s) 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000 CCTV5 - China ANTV - Indonesia CCTV5+ - China MBC Sports+ - Korea Republic MyTV - Cambodia SBS - Korea Republic Sony Six - India VTV6 - Vietnam Average audience Peak average audience SBS Sports - Korea Republic 2 Based on viewers watching a minimum of 20 consecutive minutes 4 Channel of the Media Rights Licensee CCTV 13 Sub-licensee of the main Media Rights Licensee ISM U-20 Women s World Cup Canada 2014 17

Coverage (hh:mm) A total of over 703 hours of tournament coverage were aired throughout Asia, 30% of the global total, the highest of any region. Viewers in Malaysia received the highest levels of coverage in the region, with more than 460 hours of tournament coverage being shown. In Korea Republic, over 48 hours of dedicated U-20 Women s World Cup Canada 2014 coverage were available, whilst in China there were over 45 hours. The Philippines provided over 26 hours of coverage whilst 19 hours or more were shown in each of Japan, Cambodia and Taiwan. 600:00 Coverage by territory - Asia (over 15 hours shown) 480:00 460:45 360:00 240:00 120:00 48:49 45:50 26:12 19:20 19:05 19:00 00:00 Malaysia Korea Republic China Philippines Japan Cambodia Taiwan U-20 Women s World Cup Canada 2014 18

Europe A projected total of 5.6 million individuals were reached 2 across Europe by in-home coverage of the U-20 Women s World Cup Canada 2014. Across the region there was a projected reach 2 of 3.8 million viewers on the Eurosport platform. A projected peak average audience of 0.6 million viewers was achieved for the live coverage of the Group Stage match between Brazil and Germany on Eurosport. Rai Sport 1 14 in Italy drew a peak average audience of 147,328 for repeat coverage of the Final between Nigeria and Germany whilst in Finland YLE 2 15 attracted a peak average audience of 135,000 for delayed coverage of the Group Stage match between Ghana and Finland. Average and peak average audience by channel - Europe Individuals (000s) 0 100 200 300 400 500 600 700 Eurosport - Pan Europe Eurosport 2 - Pan Europe Rai Sport 1 - Italy YLE 2 - Finland TRT Sports - Turkey Sport 1 - Russia TVP Sport - Poland Average audience Peak average audience 2 Based on viewers watching a minimum of 20 consecutive minutes 14 Channel of the Media Rights Licensee RAI 15 Channel of the Media Rights Licensee YLE U-20 Women s World Cup Canada 2014 19

Coverage (hh:mm) Licensees across Europe showed over 187 hours of U-20 Women s World Cup Canada 2014 coverage. Across the region, Eurosport generated the highest level of coverage, with over 121 hours being broadcast, 65% of the regional total. This was followed by Italy, with over 25 hours of coverage and Poland with over 17 hours. Elsewhere, over 9 hours were shown in Russia and over 3 hours in each of Finland, Austria and Turkey. 144:00 Coverage by territory - Europe 120:00 121:04 96:00 72:00 48:00 24:00 00:00 25:15 17:19 09:27 05:19 04:55 03:50 Pan Europe Italy Poland Russia Finland Austria Turkey U-20 Women s World Cup Canada 2014 20

North, Central America & Caribbean The in-home television coverage of U-20 Women s World Cup Canada 2014 across North, Central America & Caribbean reached 2 a projected 14.0 million individuals, the highest regional total globally. In Mexico, a reach 2 of 7.6 million viewers was achieved by the dedicated coverage of the tournament, equating to 55% of the total reach 2 in the region. The highest peak average audience in the region was delivered by Canal 7 5 in Mexico. Their live coverage of the Korea Republic v Mexico Group Match was watched by an average audience of 1.8 million people. Other channels within Mexico also drew strong audiences with a peak average audience of 1.0 million on Canal 13 5 and a peak average audience of 0.8 million on Gala TV 16. Elsewhere, a peak average audience of 1.0 million was achieved in El Salvador, 0.5 million by CBC in the host market of Canada and 0.3 million in Honduras. Canal 7 - Mexico Canal 13 - Mexico TV4 - El Salvador Gala TV - Mexico CBC - Canada VTV - Honduras Average and peak average audience by channel North, Central America & Caribbean (peak average of over 0.1 million shown) Individuals (000s) 0 200 400 600 800 1,000 1,200 1,400 1,600 1,800 2,000 Canal 7 - Costa Rica ESPNU - USA Average audience Peak average audience UDN - USA Canal 6 - Costa Rica 2 Based on viewers watching a minimum of 20 consecutive minutes 5 Channel of the main Media Rights Licensee OTI's sub-licensee TV Azteca S.A. de C.V. 16 Channel of the main Media Rights Licensee OTI's sub-licensee Televisa S.A. de C.V. U-20 Women s World Cup Canada 2014 21

Coverage (hh:mm) Over 593 hours of tournament coverage were aired in the North, Central America and Caribbean region, with Costa Rica delivering the largest amount, 122 hours (21% of the regional total). The host market of Canada aired a total of over 108 hours of dedicated coverage of U-20 Women s World Cup Canada 2014 through coverage on CBC and Sportsnet 17. Viewers in Mexico had access to over 94 hours whilst those across the Caribbean could watch up to 64 hours. Elsewhere, over 50 hours were shown in USA, over 30 hours in El Salvador, Panama and Guatemala and over 20 hours in both Nicaragua and Honduras. Coverage by territory - North, Central America & Caribbean 144:00 120:00 122:12 108:13 96:00 94:23 72:00 64:00 51:02 48:00 24:00 36:46 36:04 31:48 27:56 20:59 00:00 17 Sub-licensee of the main Media Rights Licensee CBC U-20 Women s World Cup Canada 2014 22

Coverage (hh:mm) Oceania A projected total of 45,550 individuals were reached 2 across the region by the in-home coverage of U- 20 Women s World Cup Canada 2014. New Zealand accounted for 71% of the reach 2 in the region, with a total of 32,550 viewers being reached 2. The highest peak average audience in the region was delivered by TV One 18 in New Zealand, which gained an average audience of 30,100 viewers for a highlights programme covering Group Stage action. Average and peak average audience by channel Oceania Individuals (000s) 0 5 10 15 20 25 30 35 TV One - New Zealand SBS 2 - Australia SKY Sport 3 - New Zealand SKY Sport 1 - New Zealand SKY Sport 4 - New Zealand SKY Sport 2 - New Zealand Average audience Peak average audience A total of over 54 hours of U-20 Women s World Cup Canada 2014 coverage was shown across the Oceania region. The majority of this coverage was aired in New Zealand, where viewers could have seen over 46 hours. Audiences in Australia had access to over 7 hours. 60:00 Coverage by territory - Oceania 48:00 46:42 36:00 24:00 12:00 07:31 00:00 New Zealand Australia 2 Based on viewers watching a minimum of 20 consecutive minutes 18 Channel of the Media Rights Licensee TVNZ U-20 Women s World Cup Canada 2014 23

South America A projected total of 9.6 million individuals were reached 2 across the South America region by in-home coverage of U-20 Women s World Cup Canada 2014. The top contributors to the audience reach total were Brazil, where a total of 5.3 million viewers were reached, Ecuador with a projected total of 1.9 million viewers and Paraguay with a projected total reach of 1.2 million people. The highest peak average audience in the region was generated in Brazil. TV Bandeirantes 6 attracted a peak average audience of 0.6 million viewers for their delayed coverage of Brazil v Germany in the Group Stage. TC Television 19 attracted a projected peak average audience of 0.3 million viewers for their delayed coverage of the Final between Nigeria and Germany. Elsewhere, Paraguay attracted a peak average audience 0.2 million viewers whilst Peru also generated a peak average audience of 0.2 million. Average and peak average audience by channel South America (peak average of over 50,000 shown) Individuals (000s) 0 100 200 300 400 500 600 700 TV Bandeirantes - Brazil TC Television - Ecuador SporTV - Brazil Latele - Paraguay Global TV - Peru Paravisión - Paraguay SporTV 3 - Brazil Average audience Peak average audience SporTV 2 - Brazil 2 Based on viewers watching a minimum of 20 consecutive minutes 6 Sub-licensee of the main Media Rights Licensee TV Globo 19 Sub-licensee of the main Media Rights Licensee OTI U-20 Women s World Cup Canada 2014 24

Coverage (hh:mm) A total of over 203 hours of tournament coverage were broadcast across the South America region. Viewers in Brazil had the opportunity to watch over 46 hours of coverage, followed by Venezuela with more than 31 hours. Elsewhere, over 24 hours of U-20 Women s World Cup Canada 2014 coverage were available in Argentina and Colombia and over 15 hours in each of Chile, Bolivia and Paraguay. 60:00 Coverage by territory - South America 48:00 46:43 36:00 31:28 24:00 24:05 24:05 18:05 16:40 15:07 12:00 09:58 08:59 08:00 00:00 Brazil Venezuela Argentina Colombia Chile Bolivia Paraguay Peru Uruguay Ecuador U-20 Women s World Cup Canada 2014 25

Appendix U-20 Women s World Cup Canada 2014 broadcast summary by territory Africa and Middle East Total coverage (hh:mm) Live coverage (hh:mm) Average live TVR% Total Average Live Audience reach (20+ Territory programmes TVR% programmes consec. mins) Ghana 12:00 6 0.4 12:00 6 0.4 140,774 Mauritius 87:21 44 0.0 23:26 12 0.0 380 Nigeria 58:00 27 0.2 52:40 24 0.2 1,214,558 Pan Africa 149:40 76 0.0 58:00 26 0.0 15,969 Pan Middle East 150:30 83 1.0 38:00 19 0.9 368,756 South Africa 164:21 81 0.2 93:51 42 0.1 3,240,000 Africa & Middle East total 621:52 317 0.3 277:57 129 0.2 4,980,437 Asia Total coverage (hh:mm) Live coverage (hh:mm) Average live TVR% Total Average Live Audience reach (20+ Territory programmes TVR% programmes consec. mins) Afghanistan 12:45 13 0.0 08:15 4 0.0 27,054 Cambodia 19:05 8 0.2 11:59 5 0.2 160,505 China 45:50 32 0.0 16:44 8 0.0 7,251,760 Hong Kong 06:15 3 0.1 06:15 3 0.1 9,196 India 12:59 5 0.0 09:40 4 0.0 145,669 Indonesia 06:37 4 0.5 - - - 2,153,361 Japan 19:20 7 0.0 10:50 4 0.0 13,651 Korea Republic 48:49 30 0.0 25:31 11 0.0 758,000 Malaysia 460:45 225 0.0 117:07 54 0.0 73,890 Mongolia 10:28 5 0.1 05:08 2 0.1 4,222 Pan Asia 08:00 4 0.1 08:00 4 0.1 6,487 Philippines 26:12 12 0.0 07:34 3 0.0 14,124 Taiwan 19:00 9 0.0 10:30 5 0.0 45,247 Vietnam 07:05 4 0.0 07:05 4 0.0 136,283 Asia total 703:13 361 0.0 244:40 111 0.0 10,799,448 Europe Total coverage (hh:mm) Live coverage (hh:mm) Average live TVR% Total Average Live Audience reach (20+ Territory programmes TVR% programmes consec. mins) Austria 04:55 2 0.0 - - - 21,870 Finland 05:19 4 1.2 - - - 507,961 Italy 25:15 15 0.1 07:09 4 0.0 641,000 Pan Europe 121:04 91 0.0 37:13 18 0.1 3,796,672 Poland 17:19 9 0.0 08:39 4 0.0 74,241 Russia 09:27 5 0.0 06:16 3 0.0 205,403 Turkey 03:50 2 0.1 03:50 2 0.1 331,626 Europe total 187:12 128 0.1 63:07 31 0.1 5,578,773 U-20 Women s World Cup Canada 2014 26

North, Central America & Caribbean Total coverage (hh:mm) Live coverage (hh:mm) Average live TVR% Total Average Live Audience reach (20+ Territory programmes TVR% programmes consec. mins) Canada 108:13 67 0.3 37:30 17 0.4 1,892,000 Costa Rica 122:12 60 0.6 65:56 31 0.8 1,055,537 El Salvador 36:46 22 7.8 13:25 6 11.2 1,060,540 Guatemala 31:48 16 0.8 31:48 16 0.8 393,621 Honduras 20:59 9 2.3 16:59 7 1.8 446,891 Mexico 94:23 45 0.2 49:28 23 0.3 7,640,072 Nicaragua 27:56 16 0.5 - - - 115,551 Pan Caribbean 64:00 32 0.4 46:00 23 0.5 178,934 Panama 36:04 17 0.5 28:25 13 0.1 213,766 USA 51:02 24 0.0 13:57 6 0.0 967,000 North, Central America & Caribbean total 593:23 308 1.0 303:28 142 1.0 13,963,913 Oceania Total coverage (hh:mm) Live coverage (hh:mm) Average live TVR% Total Average Live Territory programmes TVR% programmes Australia 07:31 3 0.0 07:31 3 0.0 13,000 New Zealand 46:42 36 0.1 13:57 7 0.0 32,550 Oceania total 54:13 39 0.1 21:29 10 0.0 45,550 Audience reach (20+ consec. mins) South America Territory Total coverage (hh:mm) Total programmes Average TVR% Live coverage (hh:mm) Live programmes Average live TVR% Audience reach (20+ consec. mins) Argentina 24:05 11 0.1 12:05 5 0.1 103,205 Bolivia 16:40 8 0.2 12:40 6 0.3 168,097 Brazil 46:43 26 0.2 14:29 7 0.2 5,284,181 Chile 18:05 8 0.1 12:05 5 0.2 46,669 Colombia 24:05 11 0.1 12:05 5 0.1 72,450 Ecuador 08:00 4 2.0 - - - 1,854,410 Paraguay 15:07 7 2.3 15:07 7 2.3 1,159,289 Peru 09:58 5 0.6 06:25 3 0.5 821,057 Uruguay 08:59 4 0.0 08:59 4 0.0 3,541 Venezuela 31:28 15 0.1 09:28 4 0.2 107,506 South America total 203:10 99 0.4 103:23 46 0.5 9,620,405 Global total 2363:06 1,252 0.4 1014:07 469 0.4 44,988,526 U-20 Women s World Cup Canada 2014 27

U-20 Women s World Cup Canada 2014 Reach analysis by viewing condition Territory 3+ consecutive minutes reach U-20 Women s World Cup U-20 Women s World Cup Japan 2012 Canada 2014 % change Australia 147,000 36,000-76% Brazil 8,154,038 9,414,346 15% Canada 642,000 4,898,000 663% China 35,394,290 31,917,650-10% Italy 2,853,309 2,036,000-29% Korea Republic 5,678,395 2,138,000-62% Mexico 5,830,288 13,890,077 138% South Africa 9,547,000 6,427,000-33% UK 381,000 506,000 33% USA 313,312 1,877,000 499% Global total 174,467,274 119,595,033-31% Territory 20+ consecutive minutes reach U-20 Women s World Cup U-20 Women s World Cup Japan 2012 Canada 2014 % change Australia 38,000 13,000-66% Brazil 4,312,378 5,284,181 23% Canada 178,000 1,892,000 963% China 7,810,970 7,251,760-7% Italy 856,372 641,000-25% Korea Republic 2,109,377 758,000-64% Mexico 3,365,992 7,640,072 127% South Africa 6,743,000 3,240,000-52% UK 105,000 145,000 38% USA 141,389 967,000 584% Global total 85,571,711 44,988,526-47% U-20 Women s World Cup Canada 2014 28

Unconfirmed Broadcasts The Media Rights Licensees listed below did not provide audience data or a confirmed broadcast schedule: TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Cape Verde, Central African Republic, Chad, Congo Brazzaville, Code d'ivoire, Democratic Republic of Congo, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Guinea Bissau, Guinea Conakry, Kenya, Lesotho, Liberia, Madagascar, Malawi, Mali, Mozambique, Namibia, Niger, Rwanda, Senegal, Seychelles, Sierra Leone, Swaziland, Tanzania, Togo, Uganda, Zambia, Zanzibar, Zimbabwe African Union of Broadcasting () AMERICAS Brazil TV Globo Band Sports ASIA Myanmar Sky Net (Shew Than Lwin Media Company Ltd.) Thailand Adamas Inv Plc OCEANIA Fiji MP&Silva Click Pacific Limited U-20 Women s World Cup Canada 2014 29

TV Radio Mobile Broadband Internet Media Rights Licensees RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST Algeria Angola bein SPORTS Eurosport S.A. African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International TPA - Televisão Publica de Angola Bahrain bein SPORTS Benin Botswana Burkina Faso Burundi Cameroon Cape Verde Central African Republic Chad African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International ORTB - Radiodiffusion et Television Du Benin African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International RTB - Radiodifussion Télévision du Burkina Faso African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International RTNB - Radio Television National Burundi African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International CRTV - Camberoon Radio & Television African Union of Broadcasting () Supersport International (PTY) Limited RTC - Radiotelevisao Caboverdiana African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International African Union of Broadcasting () Supersport International (PTY) Limited ONRTV-Office National de Radio et Television du Tchad U-20 Women s World Cup Canada 2014 30

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST CFI - Canal France International Comoros bein SPORTS Congo Brazzaville Côte d'ivoire Democratic Republic of Congo African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International RTI - Radiofidfusion Television Ivoirienne African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International Djibouti bein SPORTS Egypt Equatorial Guinea Eritrea Ethiopia French Overseas Territories (Africa) Gabon Gambia bein SPORTS Eurosport S.A. African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International ETS TF1 - Télévision Française 1 SA TF1 Eurosport France African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International Radiodiffussion Télévision Gabonaise African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International U-20 Women s World Cup Canada 2014 31

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST Ghana Guinea Bissau Guinea Conakry African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International GBC - Ghana Broadcasting Corporation Metro TV Ltd African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International RTG African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International Iran bein SPORTS Iraq bein SPORTS Jordan Kenya bein SPORTS Eurosport S.A. African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International KBC - Kenya Broadcasting Corporation Kuwait bein SPORTS Lebanon Lesotho Liberia Libya Madagascar bein SPORTS Eurosport S.A. African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International LBS bein SPORTS Eurosport S.A. African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International ORTM - Office de la Radio Television Pupliques de Madagascar U-20 Women s World Cup Canada 2014 32

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST African Union of Broadcasting () Malawi Supersport International (PTY) Limited CFI - Canal France International Mali African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International ORTM Mauritania bein SPORTS Mauritius African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International MBC- Mauritius Broadcasting Corporation Morocco bein SPORTS Eurosport S.A. Mozambique African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International TVM - Televisão de Mocambique African Union of Broadcasting () Namibia Supersport International (PTY) Limited CFI - Canal France International Niger African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International ORTN - L'Office de Radiodiffusion Télévision du Niger Nigeria Supersport International (PTY) Limited OSMI Oman bein SPORTS Palestine bein SPORTS Qatar bein SPORTS Rwanda African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International Rwanda Broadcasting Agency Saudi Arabia bein SPORTS U-20 Women s World Cup Canada 2014 33

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST Senegal African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International RTS - Radiodiffusion Télévision Sénégalaise Seychelles African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International SBC - Seychelles Broadcasting Corporation African Union of Broadcasting () Sierra Leone Supersport International (PTY) Limited CFI - Canal France International Somalia bein SPORTS SABC - South African Broadcasting Corporation Limited Supersport International (PTY) Limited Radio 2000 Radio 5FM Music Radio CKI FM Radio Good Hope FM Radio Ikwekwezi FM Radio Lesedi FM Radio Ligwalagwala FM South Africa Radio Lotus FM SABC Radio Metro FM Radio Motsweding FM Radio Munghana Lonene FM Radio Phalaphala FM Radio RSG Radio SAfm Radio Thobela FM Radio Ukhozi FM Radio Umhlobo Wenene FM Radio X-K fm Sudan bein SPORTS U-20 Women s World Cup Canada 2014 34

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AFRICA & MIDDLE EAST Swaziland African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International Swaziland Televijsion Authority Syria bein SPORTS Eurosport S.A. Tanzania African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International TBS - Tanzania Broadcasting Services Tunisia bein SPORTS Eurosport S.A. Togo African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International TVT - Télévision Togolaise UAE bein SPORTS African Union of Broadcasting () Uganda Supersport International (PTY) Limited CFI - Canal France International Yemen bein SPORTS African Union of Broadcasting () Supersport International (PTY) Limited Zambia CFI - Canal France International MUVI TV ZNBC - Zambia National Broadcasting Corporation African Union of Broadcasting () Zanzibar Supersport International (PTY) Limited CFI - Canal France International Zimbabwe African Union of Broadcasting () Supersport International (PTY) Limited CFI - Canal France International ZBC - Zimbabwe Broadcasting Corporation U-20 Women s World Cup Canada 2014 35

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AMERICAS Antigua & Barbuda IMC - International Media Content Ltd. Anguilla IMC - International Media Content Ltd. Argentina Aruba TyC - Torneos y Competencias S.A. TyC DirecTV Latin America IMC - International Media Content Ltd. IMC TeleAruba N.V. Bahamas IMC - International Media Content Ltd. Barbados IMC - International Media Content Ltd. Belize IMC - International Media Content Ltd. Bermuda IMC - International Media Content Ltd. Bolivia Brazil OTI TV Globo OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. TSB - Red Unitel (Canal 2) Tarrague Red Uno de Bolivia Globo Comunicação e Participações S/A (TV Globo) SporTV (Globosat) TV Brasil Rádio e Televisão Bandeirantes Ltda British Virgin Islands IMC - International Media Content Ltd. Cayman Islands IMC - International Media Content Ltd. Canada Chile CBC - Canadian Broadcasting Corporation CBC Rogers Sportsnet OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. DirecTV Latin America TVN Chile DirecTV Latin America OTI Canal 13 SpA Television Nacional de Chile (Canal 7) Tarrague Canal 13 Spa Radio Agricultura Radio Cooperativa Radio Bio Bio U-20 Women s World Cup Canada 2014 36

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AMERICAS Colombia Costa Rica OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Caracol Television S.A. Tarrague RCN Television S.A. RCN TV RCN Radio OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Representaciones Televisivas Repretel S.A. (Canal 6) Tarrague Televisora de Costarica S.A. (Canal 7 / Teletica) Televisora de Costarica S.A. (Canal 7 / Teletica) Radio Columbia Cuba IMC - International Media Content Ltd. Curaçao IMC - International Media Content Ltd. Dominica IMC - International Media Content Ltd. Dominican Republic IMC - International Media Content Ltd. OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. DirecTV Latin America Ecuador OTI Telecentro Cadena Ecuatoriana de Television (Channel 10) Tarrague Television del Pacifico Teledos S.A. (Canal 2 / Gamavision) El Salvador French Overseas Territories (Americas) OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Tarrague Telecorporacion Salvadorena (Canal 2, 4, 6) TF1 - Télévision Française 1 SA TF1 Eurosport France Granada IMC - International Media Content Ltd. U-20 Women s World Cup Canada 2014 37

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AMERICAS Guatemala OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Radiotelevision Guatemala S.A. (Canal 3) Televisiete S.A. (Canal 7) Teleonce S.A. (Canal 11) Tarrague Trecevision S.A. (Canal 13) Guyana IMC - International Media Content Ltd. Haiti IMC - International Media Content Ltd. Honduras Jamaica Mexico OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Telesistema Hondureño S.A. de C.V. (Canal 3 y 7) Compania Televisora Hondureña S.A. de C.V. (Canal 5) Tarrague Corporacion Centroamericana de Comunicacion S.A. de C.V. (VICA or Canal 2, 9, 13) IMC - International Media Content Ltd. IMC CVM Television Ltd. OTI Televisa OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Televisa S.A. de C.V. Tarrague TV Azteca S.A. de C.V. TDN Corporacion Novavision (Sky Mexico) Cablevision S.A. de C.V. Montserrat IMC - International Media Content Ltd. Nicaragua OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Televicentro de Nicaragua S.A. (Canal 2) Tarrague Radio y Television Nicaraguense, S.A. (Ratensa / Canal 10) Panama OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Televisora Nacional, S.A. (Canal 2) Tarrague Corporacion Medcom Panama, S.A. (Canal 4) U-20 Women s World Cup Canada 2014 38

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AMERICAS Paraguay Peru Puerto Rico Suriname OTI Television Cerro Cora, S.A. (Canal 9) OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Television Cerro Cora, S.A. (Canal 9) Tarrague TV Accion S.A. / Telefuturo (Canal 4) Paravision S.A. (Canal 9) TV Accion S.A. Canal 11 LA TELE OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. ATV - Andina de Radiodifusion S.A.C. (Canal 9) Tarrague DirecTV Latin America ESPN Inc. Futbol de Primera Univision IMC - International Media Content Ltd. IMC Surinaamse Televisie Stichting St. Kitts & Nevis IMC - International Media Content Ltd. St. Lucia IMC - International Media Content Ltd. St. Vincent IMC - International Media Content Ltd. Trinidad & Tobago IMC - International Media Content Ltd. IMC One Caribbean Media Limited Turks & Caicos IMC - International Media Content Ltd. Uruguay USA US Virgin Islands OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Montecarlo TV S.A. (Canal 4) Sociedad Anonima Emisoras de Television y Anexos (Canal 10) Tarrague Sociedad de Televisora Larranaga S.A. (Canal 12) ESPN Inc. Futbol de Primera Univision ESPN Inc. IMC - International Media Content Ltd. U-20 Women s World Cup Canada 2014 39

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE AMERICAS Venezuela OTI OTI - Organizacion de Telecomunicaciones Iberoamericanas, A.C. Continental T.V. C.A. (Meridiano TV) Corporacion Venezolana de Television C.A. (Venevision / Canal 4) Tarrague Galaxy Entertainment de Venezuela, C.A. (DirecTV Latin America) ASIA Afghanistan Ariana Radio & Television Network Bangladesh MSM - Multi Screen Media Private Limited (SONY) Bhutan MSM - Multi Screen Media Private Limited (SONY) Brunei M-League Marketing Sdn Bhd M-League Kristal Astro Sdn Bhd Astro Cambodia CBS - Cambodian Broadcasting System Co. Ltd. China, Peoples Republic of CCTV - China Central Television Chinese Tapei Elta Technology Co. Ltd Hong Kong TVB Indonesia, Republic of PT Inter Sports Marketing (ISM) ISM PT Cakrawala Andalas Televisi (ANTV) PT Lativi Mediakarya (TV ONE) PT Digital Vision Nusantara (K Vision) PT Bhakti Artha Persada PT Visi Media Asia Tbk (VIVA) India MSM - Multi Screen Media Private Limited (SONY) Japan Dentsu Inc. Dentsu Inc. JC - Japan Consortium Dentsu Inc. Fuji TV Kyrgyzsan Saran Media Limited Malaysia M-League Marketing Sdn Bhd M-League Esprit Media Sdn Bhd Astro Esprit Media Sdn Bhd RTM U-20 Women s World Cup Canada 2014 40

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE ASIA Maldives MSM - Multi Screen Media Private Limited (SONY) Mongolia Emerge Media LLC Myanmar Sky Net (Shwe Than Ltwin Media Company Ltd) Nepal MSM - Multi Screen Media Private Limited (SONY) Pakistan MSM - Multi Screen Media Private Limited (SONY) Philippines ABS CBN (Balls TV) South Korea SBS International, Inc. Sri Lanka MSM - Multi Screen Media Private Limited (SONY) Sri Lanka ESPN Star Sports CSN - Carlon Sports Network Taijikistan Saran Media Limited Thailand Adamas Inv Plc Turkmenistan Saran Media Limited Uzbekistan Saran Media Limited Vietnam MP & Silva Pte.Ltd. MP & Silva Pte.Ltd. VTV EUROPE Albania Andorra Armenia Austria Azerbaijan Belarus EBU - European Broadcasting Union Eurosport S.A. EBU RTV - Radiotelevisioni Shiqptar TF1 - Télévision Française 1 SA TF1 Eurosport France EBU - European Broadcasting Union Eurosport S.A. EBU PTV - Public Television of Armenia EBU - European Broadcasting Union Eurosport S.A. EBU ORF - Oesterreichischer Rundfunk EBU - European Broadcasting Union Eurosport S.A. EBU Ictimai EBU - European Broadcasting Union Eurosport S.A. EBU BTRC U-20 Women s World Cup Canada 2014 41

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE EUROPE Belgium Bosnia-Herzegovina Bulgaria Croatia Cyprus Czech Republic EBU EBU - European Broadcasting Union Eurosport S.A. RTBF - Radio Télévision Belge de la communauté Francaise VRT - Vlaamse Radi en Televisieomroep EBU - European Broadcasting Union Eurosport S.A. EBU BHRT - Radio -Televizija Bosne i Hercegovine EBU - European Broadcasting Union Eurosport S.A. EBU BNT - Balgarska Nationala Televizija EBU - European Broadcasting Union Eurosport S.A. EBU - European Broadcasting Union Eurosport S.A. EBU CYBC - Cyprus Broadcasting Corporation EBU - European Broadcasting Union Eurosport S.A. EBU CTV - Ceska Televize Denmark Eurosport S.A. Estonia France Finland EBU EBU - European Broadcasting Union Eurosport S.A. ERR - Eesti Rahvusringhääling - Estonian Public Broadcasting TF1 - Télévision Française 1 SA TF1 Eurosport France YLE Eurosport S.A. Germany Sport A on behalf of ARD & ZDF Georgia Greece EBU - European Broadcasting Union Eurosport S.A. EBU GT - Georgian Public Broadcasting EBU - European Broadcasting Union Eurosport S.A. EBU EDT U-20 Women s World Cup Canada 2014 42

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE EUROPE Hungary Iceland Ireland Israel Italy EBU - European Broadcasting Union Eurosport S.A. EBU MTV - Magyar Televizio EBU EBU - European Broadcasting Union Eurosport S.A. RUV - Rikisutvarpid (Icelandic National Broadcasting Service) EBU - European Broadcasting Union Eurosport S.A. EBU RTE - Radio Telefis Eireann EBU - European Broadcasting Union Eurosport S.A. EBU IBA - Israel Broadcasting Authority Eurosport S.A. RAI - Radiotelevisione Italiana Kazakhstan EBU - European Broadcasting Union Kosovo Latvia Liechtenstein Lithuania Luxembourg Macedonia Malta EBU - European Broadcasting Union EBU RTK - Radio Television Kosovo EBU - European Broadcasting Union Eurosport S.A. EBU - European Broadcasting Union Eurosport S.A. EBU SRG SSR EBU - European Broadcasting Union Eurosport S.A. EBU LT - Lietuvos Radijas ir Televizija EBU - European Broadcasting Union Eurosport S.A. EBU - European Broadcasting Union Eurosport S.A. EBU MKRTV - Macedonian Radio and Television EBU - European Broadcasting Union Eurosport S.A. EBU PBS - Public Broadcasting Services U-20 Women s World Cup Canada 2014 43

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE EUROPE Moldova Monaco Montenegro Netherlands EBU - European Broadcasting Union Eurosport S.A. TF1 - Télévision Française 1 SA TF1 Eurosport France EBU - European Broadcasting Union Eurosport S.A. EBU RTCG - Radio Television Montenegro EBU - European Broadcasting Union Eurosport S.A. EBU NOS - Nederlande Omroep Stichting Norway Eurosport S.A. Poland Portugal Romania Russia San Marino Serbia Slovakia EBU - European Broadcasting Union Eurosport S.A. EBU TVP - Telewizja Polska SA EBU - European Broadcasting Union Eurosport S.A. EBU RTP - Radio e Televisao Portugal EBU - European Broadcasting Union Eurosport S.A. EBU TVR - Televiziunea Romana EBU EBU - European Broadcasting Union Eurosport S.A. RTR - Rossijskoe Teleradio (All Russian State TV and Radio Broadcasting Company) RTR Sportbox Eurosport S.A. RAI - Radiotelevisione Italiana EBU - European Broadcasting Union Eurosport S.A. EBU RTS - Radiotelevizija Srbije EBU - European Broadcasting Union Eurosport S.A. EBU RTVS - radio and Television Slovakia U-20 Women s World Cup Canada 2014 44

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE EUROPE EBU - European Broadcasting Union Slovenia Eurosport S.A. EBU RTVS - Radiotelevizija Slovenja Spain Eurosport S.A. Sweden Eurosport S.A. EBU - European Broadcasting Union Switzerland Eurosport S.A. EBU SRG SSR EBU - European Broadcasting Union Turkey Eurosport S.A. EBU TRT - Turkiye Radyo-Televizyon Kurumu EBU - European Broadcasting Union Ukraine Eurosport S.A. EBU NTU - Natsionalna Telekompanya Ukrainy United Kingdom Eurosport S.A. Vatican State Eurosport S.A. RAI - Radiotelevisione Italiana OCEANIA American Samoa SBS - Special Broadcasting Services Corporation ESPN Inc. SBS MP&Silva Australia SBS - Special Broadcasting Services Corporation Cook Islands Federated State of Micronesia SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited Click Pacific Limited Elijah Communications T/A Cook Islands Television SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited U-20 Women s World Cup Canada 2014 45

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE OCEANIA Fiji French Overseas Territories (Oceania) SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited Click Pacific Limited MAI TV (Fiji) Limited Click Pacific Limited/MAI TV Click Pacific Limited/MAI TV Fiji Broadcasting Corporation Fiji TV TF1 - Télévision Française 1 SA TF1 Eurosport France Guam ESPN Inc. Kiribati Nauru Niue New Zealand Northern Mariana Islands Palau Papua New Guinea SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited SBS - Special Broadcasting Services Corporation SKY Network Television Limited TVNZ - Television New Zealand SBS Australia SKY Network Television Limited&TVNZ ESPN Inc. SBS MP&Silva MP&Silva Click Pacific Limited SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited Click Pacific Limited Palau National Communications Corporation SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited U-20 Women s World Cup Canada 2014 46

TV Radio Mobile Broadband Internet RIGHTS PROVISION TERRITORY LICENSOR MEDIA RIGHTS LICENSEE OCEANIA Samoa Solomon Islands Tonga Tuvalu Vanuatu SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited Click Pacific Samoa Quality Broadcasting Limited SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited Click Pacific Limited Telekom Television Limited Click Pacific Limited SATSOL SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited SBS - Special Broadcasting Services Corporation SBS MP&Silva MP&Silva Click Pacific Limited U-20 Women s World Cup Canada 2014 47

Glossary of terms Audience reach: the net number of unique individuals that watched an event for a minimum of a stated number of consecutive minutes. For the purposes of this report, 20 consecutive minutes has been used, as a recognised industry standard for engagement with football, however three minute reach has also been quoted throughout. Average audience: in audited markets, an audience is measured each minute throughout the day. The average audience is the sum of each audience for each minute during a broadcast, divided by the duration of coverage in minutes. Channel(s): the television station which the Media Rights Licensee used to show the event in-home. Dedicated coverage: the television time the event is aired for, based on specific devoted event coverage including live games, repeats, event highlights and magazine shows. Dedicated coverage therefore excludes clips shown in news bulletins and in non-dedicated magazine coverage such as Futbol Mundial or World Sport. Estimated audience: as many markets remain unaudited around the globe, estimated audiences are employed to predict the audience for coverage. For this event, the methodology outlined in the In-home data sources and methodology section was used. In-home viewing: the audience measurement based on all viewers from within the home, including guests. Market Share %: the audience expressed as a percentage of the total viewing audience watching television during a particular time period. Media Rights Licensee (MRL): an organisation which has been granted certain media rights to the U- 20 Women s World Cup Canada 2014 in relation to the live and continuous transmission of the international TV signal of each match in a particular territory or territories. Peak average audience: the highest average audience of any single programme from all broadcasts. Peak match audience: the highest match audience, where all programmes for a match are considered (i.e. all live, delayed and repeat programmes). TVR%: the audience expressed as a share of the total possible television viewers in a particular market. U-20 Women s World Cup Canada 2014 48