ATLANTA SILVERBACKS FOOTBALL CLUB 2018 PARTNERSHIP OPPORTUNITIES
ABOUT THE NPSL The National Premier Soccer League (NPSL) is the largest and fastest growing League in America with over 80 teams The NPSL is a national league that operates in the 4th Division of the U.S. Soccer pyramid Over 5 million national monthly viewership across its networks of teams and affiliates
ABOUT US Established in 1998 Men s soccer club that competes in the National Premiere Soccer League (NPSL) 17 Regular Season league games ( 10 home matches) 1,500 average Game Day attendance Multiple Friendly Games throughout year 2017: NPSL Southeast Conference Final 4 Finalist SE Conference Markets: Atlanta, New Orleans, Knoxville, Chattanooga, Nashville, Memphis, Asheville, Charlotte, Birmingham, Hampton www.atlantasilverbacksfc.com 90,000+ social media community 3
ATLANTA SILVERBACKS PARK The park houses a 5,000 seat stadium, four (4) fullsize turf soccer fields and is open 360 days per year Home to 400+ men s, women s and co-ed amateur teams that compete weekly 600,000 annual visitors to Atlanta Silverbacks Park Home to the largest Spanish soccer leagues in Georgia (100+ teams)
ABOUT OUR AUDIENCE Gender 70% Men 30% Women Household Income $75K+ Lifestyles 48% Married 75% w/children in HH Demographics White 42% Hispanics 27% Other 31%
BRANDING OPPORTUNITIES Official Team Sponsors Jersey Sponsors (Game & Practice) Players & Coaches Interview Backdrop Signage In-stadium Banner Placements Game Ticket Backs Game-Day Programs & On-Field Entertainment Sponsorships Game Day Sponsor Booth Fan Activation Player Seat & Bench Branding Community Engagement Collateral Schools and Youth Clubs 6
Front GOLD SPONSOR $40,000 Exclusive Sponsorship (only one Gold sold) & Official Category Sponsor of Team and Silverbacks Park Logo on FRONT of players game uniforms and practice gear (home & away) Four (4) stadium banners (7 h x 35 w), four (4) field boards (3 h x 20 w) Logo branded player seats and team bench Brand activation booth at front entrance of all home games Four (4) public announcements during home games Sponsor logo and recognition on front of home game programs and all promotional materials (e.g. pocket schedule, team poster) Logo (special offer) on back of each home game ticket On field promotion before game and halftime during home games Access to Silverbacks players for appearances, commercials and events Branded sponsorship announcements on website, social media (Facebook, Twitter, Instagram), Silverbacks fan database (90,000+) Twenty (20) VIP tickets, Forty (40) general admission tickets for each home game
Front GOLD SPONSOR $40,000 Multiple year partnership requested Minimum three years to maintain $40,000/year fee No increase in fee for three years 2018 - $40,000 2019 - $40,000 2020 - $40,000
Logo Here Sleeve or Shorts GOLD Logo Here SILVER SPONSOR $25,000 Official Category Sponsor of Team and Silverbacks Park Logo on SLEEVE or SHORTS of players game uniforms and practice gear (home & away) Two (2) stadium banners (7 h x 35 w) Two (2) field boards (3 h x 20 w) Brand activation booth at front entrance of each home game Two (2) public announcements during home games Access to Silverbacks players for appearances, commercials and events Branded sponsorship announcements on website, social media (Facebook, Twitter, Instagram), Silverbacks fan database (90,000+) Sponsor logo and recognition in home game programs and all promotional materials (e.g. pocket schedule, team poster) Ten (10) VIP tickets for each home game Twenty (20) general admission tickets for each home game
BRONZE SPONSOR $15,000 Official Category Sponsor of Team and Silverbacks Park Logo on players practice gear One (1) stadium banner (7 h x 35 w) Two (2) field boards (3 h x 20 w) Brand activation booth at front entrance for all home games One (1) public announcement during home games Branded sponsorship announcements on website, social media (Facebook, Twitter, Instagram), Silverbacks fan database (90,000+) Logo and sponsor recognition in home game programs and promotional materials (e.g. pocket schedule, team poster) Six (6) VIP tickets for each home game Twelve (12) general admission tickets for each home game
SIGNAGE SPONSORS 7 W X 35 H STADIUM BANNER $7,500/YEAR 3 W X 20 H ON-FIELD BOARD $5,000/YEAR The park houses a 5,000 seat stadium, four (4) full-size turf soccer fields and is open 360 days per year Home to 400+ men s, women s and co-ed amateur teams that compete on a weekly basis 600,000 annual visitors to Silverbacks Park Home to the largest Spanish soccer leagues in Georgia (100+ teams)
BRAND ACTIVATION SPONSOR 10 X 10 BRAND ACTIVATION BOOTH $500/HOME GAME 10 X 10 Brand Activation Booth Located at Stadium Front Entrance 5,000 seat stadium
2017 Partnership Opportunities TM Brian Baker, Managing Partner True North Management Group (404) 641-1932 brianbaker@truenorthmgtgroup.com Alvin Glay, Managing Director Atlanta Silverbacks Football Club alvin.glay@atlantasilverbacksfc.com