CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS 2019 2020 2021 CANDIDATURE APPLICATION GUIDELINES Confédération Européenne de Volleyball Edition: 2018 Released on: 25.05.2018
CONTENT APPOINTMENT PROCESS 05 THE Only 4 steps to a successful Organiser appointment. APPLICANT AND REQUIRED 08 THE INFORMATION What to focus on during application process. ORGANISER 10 THE With this chapter, we would like to know more CONCEPT - SUPPORT - FINANCE - about you and your partners. MANAGEMENT TEAM - WORKFORCE CEV COMPETITION 12 THE With this chapter, we would like to know more about the staging of the CEV competition and sport related items. AND 14 MARKETING COMMUNICATION With this chapter, we would like to know how you would like to promote the event. VOLLEYBALL MARKET - SPONSORSHIP - PROMOTION HOST CITY - COMPETITION VENUE LEGACY - SUSTAINABILITY - ACCOMMODATION - TRANSPORTATION - MONITORING OF SUCCESS VISA - ACCREDITATION - SECURITY 16 IMPACT With this chapter, we would like to know the planned effects. 18 INFRASTRUCTURES With this chapter, we would like to know the infrastructures you plan to use. PROPOSALS 21 ADDITIONAL With this chapter, we would like to know all other proposals and activities beyond minimum requirements in order to increase the value and awareness... 2 AND MEDIA - ENTERTAINMENT - TV AND BROADCASTING AND 20 MEDICAL ANTI-DOPING With this chapter, we would like to know all medical and anti-doping services. AND 22 TERMS CONDITIONS
Dear Volleyball friends, T he Finals of the CEV Volleyball Champions League are known for being one of the greatest celebrations of our sport, drawing the attention of hundreds of thousands of people across the whole of Europe and from other continents as well. We welcome applications for the 2019, 2020 and/or 2021 editions! Innovation, creativity and thinking out of the box remain key principles. Anybody may apply: from National Federations, National Leagues, Clubs, Cities and other Institutions to private companies. This is how we make sure that fans will only experience the best. The CEV will favour a long-term partnership. The secret of success for our Volleyball team! Sincerely yours, Aleksandar BORIČIĆ CEV President 3
BASIC FIGURES CONDITIONS ORGANISATION OF THE CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS 2019, 2020, 2021 Business TEAMS MATCHES DAYS DATES: BIDDING CONDITIONS HIGHLIGHT OPEN BIDDING PROCESS CLUBS 1 0 0 TEAM DELEGATION MEMBERS 1 0 CEV OFFICIALS HTTP://WWW.CANSTOCKPHOTO.COM/OPENED-DOOR-9227531.HTML NATIONAL FEDERATIONS GOLDEN MATCH 4 2 2 CITIES OVER UP TO 2 0 0 2019: 18-19 May 2020: 16-17 May 2021: 15-16 May MINIMUM BID EXPECTED ACCREDITED MEDIA GUARANTEE MINIMUM PROMOTIONAL AND TECHNICAL REQUIREMENTS ACCORDING TO THE CEV REGULATIONS 1,000,000 YOUR BENEFITS Advantages NATIONAL LEAGUES TICKETING INCOME (EXCLUDING CEV CONTINGENT) MERCHANDISING INCOME PROMOTERS HOST CITY PARTNERSHIP PROMOTING HOST CITY MAXIMISE TOURISTIC IMPACT EVENT BRANDING INTEGRATION PROMOTIONAL SUPPORT FROM CEV PER YEAR Gold medal match for both gender. SIDE EVENTS & FAN ZONE INCOME VIP & HOSPITALITY INCOME NATIONAL SPONSORSHIP INCOME COMMERCIAL RIGHTS EXPLOITATION PROMOTION OUTSIDE AND INSIDE OF THE HALL 100% EXCEPT FOR THE CEV PARTNER RIGHTS REQUIREMENTS 50 % ON-COURT NATIONAL PARTNERS VISIBILITY MEDIA FIGURES Previous Final Four FINAL FOUR BROADCAST IN 81 COUNTRIES WORLDWIDE 107 USA & CANADA SOUTH AMERICA EUROPE ASIA & AUSTRALIA MEA BEST ATTENDANCE 48,221 23,000 TV AUDIENCE (CUMULATIVE) 500 000 000 TV BROADCASTED HOURS ESTIMATED USERS > 4.5 MILLIONS > 4.3 MILLIONS > 240 HOURS > 250 HOURS SOCIAL MEDIA CEV Media Channels worldwide access All matches were broadcast live on laola1.tv All matches were broadcast live on laola1.tv All matches were broadcast live on laola1.tv 2,709,562 6,392,153 SOCIAL MEDIA TOTAL REACH SOCIAL MEDIA TOTAL IMPRESSION worldwide access
The appointment process APPOINTMENT OF THE ORGANISER 4 Basic Steps 5
CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL APPLICATION EVALUATION AWARD EXECUTION STEP 1 : APPLICATION The CEV invites you to apply for the organisation until 31 August 2018. The appointment of the Organiser is based on a bidding process. The appointment of the Organiser may be done before the above-mentioned deadline. Any Application shall be presented in English as follows: According to the structure set below by the CEV, Answers to questions shall be factual, accurate and precise, All Application documents in paper version with handwritten signatures and one digital version 6 have to be delivered to the CEV office before stated deadline. The Application shall only be considered as valid when all requested documents are submitted. The Application requires to obtain authorisations and guarantees from third parties. Each Applicant shall appoint one individual as main contact for the CEV, during the entire process. Any persons involved in the process shall act in accordance with the principles mentioned in the CEV and FIVB Regulatory Framework. The Application process is based on respect, fairness and honesty. Comparison with other candidates is not accepted. The submission of the Application is an acceptance to comply with the CEV requirements and regulations for the organisation of the CEV competition. Requests for additional assistance regarding the Application can be addressed to: events@cev.eu.
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS STEP 2 : EVALUATION respective country. Long-term partnership is an important criterion in the evaluation. The CEV evaluates the applications based on the documentation provided as well as the experience with previous organisations in the The CEV may invite a Candidate during the process to present its application before the CEV bodies. The CEV may also inspect the sites proposed for the CEV competition. STEP 3 : AWARD The CEV appoints the Organiser at the end of the evaluation process. If appointed by the CEV, the candidate will automatically become the Organiser of the respective CEV competition. Public announcement of the appointed Organisers will be made together with the CEV at a mutually agreed time. Timetable of actions will be communicated to the Organisers. STEP 4 : EXECUTION The Organiser and the CEV work together throughout the implementation process in order to deliver a great and remarkable event for all involved stakeholders. The Finals of the CEV Volleyball Champions League will be prepared following various site visits, meetings, and further cooperation. 7
The Applicant and required Information EXPECTATIONS - QUESTIONS - DOCUMENTS 8
APPLICATION REQUIREMENTS The present part aims to support each candidate to identify key organising aspects by asking important questions, which should be considered before submitting the Application. Furthermore, it aims to provide the CEV with the information necessary to properly evaluate each Application and appoint the Organiser. The present part does not aim to repeat the requirements of the CEV competition, which are mentioned in the CEV Volleyball Competitions Regulations and Guidelines. The following symbols are used in this part: means expectations from the CEV means questions to be answered means documents to be provided 9
CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL CHAPTER 1 THE ORGANISER With this chapter, we would like to know more about you and your partners. CONCEPT Present a clear vision and objectives stressing your motivation for Application. Outline the sportive, social and economic stakes related to your Application. SUPPORT Binding support from the Host city, sponsors other institutions and partners on national, regional and local level, which are involved in your Application. How important is the organisation of the CEV competition for the public authorities, private sector and citizens? What will the public authorities, private sector and citizens provide you with to support the organisation of the CEV competition? How do you plan to prevent negative influence in terms of support to the organisation of the CEV competition due to possible political changes 10 Provide a brief explanation about how you intend to use the event to further develop the sport in your country and region as well as how it could contribute to the promotion of Volleyball across Europe. in the public authorities? Letters of support with one or more of the following information: a. Political support, b. Financial support, c. Human resources support, d. Equipment / infrastructural support, e. Advisory support, f. Competition venue, g. National Broadcaster, h. Other. A clear, brief, practical and realistic description of the Application. A one-page statement (vision, legacy, objectives, strengths and weaknesses, challenges and opportunities, etc.).
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS FINANCE A detailed draft budget covering the entire organisation including all anticipated expenses and incomes. A protection from and/or compensation for the nonfulfilment of obligations. Have you considered all the potential expenses related to the organisation of the CEV competition? Have you established the budget based on previous event experience, mainly of the CEV competitions? Have you foreseen a percentage of the budget for unforeseen events? A Draft budget. An international guarantee of any kind (demand, conditional, etc.) from a third party in the amount of up to EUR 500,000.-, depending on agreed payment calendar. MANAGEMENT TEAM & WORKFORCE An already set-up, experienced, structured, complete and skilled management team is essential for the proper event delivery. Do you use the services of an external company? If yes, for which area? A recent extract of your Trade register displaying the main information about your entity. An event organisation chart with names, titles, functions and hierarchy. Crucial roles / function areas that have to be specified in the Candidature Application: a. Tournament Director, b. NF Delegate, c. Communication & Media, d. Marketing & Promotion. Function areas for roles that can be specified at later stage of the organisational process: a. Administration, b. Competition, c. Finance, d. Accommodation and Catering, e. Transport, f. Security Manager, g. Medical & Anti-doping, h. Technical, i. Refereeing, j. Others. 11
CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL CHAPTER 2 THE CEV COMPETITION With this chapter, we would like to know more about the staging of the CEV competition but also be informed about the sports related items, which would encourage you to apply. HOST CITY Host city with enough resources to support the CEV competition. Commitment of Host City to ensure entire city branding. What are the opportunities and challenges of the infrastructures of the Host city? How do you plan to involve the Host city in city branding? Are there any new infrastructures needed? Host city guarantee for branding. A brief description of the Host city. COMPETITION VENUE A Competition venue of at least category 1, with a 10.000 seating minimum capacity. Is there a major, historic and/or iconic venue / place for the CEV competition? Information about the Competition venue (ID, card, seating plan, in scale venue layout, competition venue, history of other major sports events, etc.). concerning advertisement and promotion in the Competition venue. A City map indicating the Competition venue localisation with regard to selected hotels. Photos of the Competition venue. A guarantee from the Competition venue s owner concerning its exclusive use from 3 days before to 1 day after the CEV competition; as well as the exclusive grant of all rights 12
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CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL CHAPTER 3 MARKETING & COMMUNICATION With this chapter, we would like to know how you would promote the organisation of the CEV competition within your country, region and Host city as well as across Europe and make of this event a great moment. VOLLEYBALL MARKET An identification of the population interested in the CEV competition and their needs related to the latter. How do you plan to organise the CEV competition in order to fulfil the population needs? How do you plan to attract the youth? SPONSORSHIP / MARKETING PLAN A communication plan (actions by customer segments, etc.). This point seeks to present a successful marketing program in order to attract sponsors and partners. A strategy regarding the marketing concept and pricing for the CEV competition. Who are your potential sponsors? How would you establish ticketing? What ticketing sales strategies and programs would you implement (points of sales, pricing, timeframe)? A description of the marketing structure and deliverables between the different sponsors, suppliers and partners. A marketing plan including targets, strategies and financial terms. PROMOTION AND MEDIA Innovative promotion of the CEV competition. How are you planning to use social and digital media? How will you involve the Community (NFs, other sports associations and clubs, schools, etc.) to help with the promotion of the CEV competition? 14 How will you cooperate with the Host City to implement throughout branding and overlay of the city? What tools and best practices will you use to attract and engage with people from all over Europe to visit the event? A promotional plan (timeline, activities, channels of promotion, media, etc.). Details about how to engage with the fans on regional, national and international level.
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS ENTERTAINMENT Culturally rich program of side events, ceremonies and other entertainment providing an added value. Creation of opportunities to increase engagement with the CEV competition. Are you aiming to use the services of a third company? If yes, which company is it? What are the fans expecting from the Volleyball experience? All plans that you have for sport presentation, in particularly the court entertainment (Announcer and Music DJ) and technology usage (Giant screen, speed camera, etc.) before, during, and after the match and between matches and sets (spectator s involvement, dancers, cheerleaders and other performance acts). A list of potential side events (content, time frame, etc.) and description of the ceremonies (content, course, etc.). TV AND BROADCASTING Cooperation with the CEV Media agency. Cooperation with the National rights holder also called Host Broadcaster in promotion of Volleyball and the event. What activities will be prepared to promote Volleyball before, during and after the event in cooperation with the Host Broadcaster (news, sport magazines, advertisements, etc.)? Would you have any additional proposals or ideas how to make TV production more attractive for the fans? 15
CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL CHAPTER 4 IMPACT With this chapter, we would like to know the planned effects of the CEV competition for your Community and Volleyball. LEGACY A long-lasting and creative heritage supporting the development of all forms of Volleyball in the region. How can the staging of the CEV competition help SUSTAINABILITY A green CEV competition, which helps saving costs and increases the positive perception of the event. What are your plans and potential obligations concerning environmental the national and local Volleyball institutions to further develop Volleyball? What kind of direct social benefits can it bring to the Community? protection? What public or private companies can you contact for partnership or support? A development activities plan (timeframe, targeted population, investment, goals, etc.). An organisation environmental plan (initiatives, energy consumption, re-use of materials, waste management, water and paper use reduction, transportation, etc.). MONITORING OF SUCCESS An independent, objective and accurate evaluation system of the fulfilment of the objectives of the Applicant. How will you provide data demonstrating the success of the organisation? 16
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CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL CHAPTER 5 INFRASTRUCTURES With this chapter, we would like to know the infrastructures used for the teams, fans, Media, VIP, CEV officials; as well as the connection between the different infrastructures for these people. ACCOMMODATION Accommodation solutions for all price categories meeting the requirements in terms of location, hotel quality, room categories and numbers. Catering flexibility according to the competition timetable. Have you taken into consideration that additional team members may request accommodation packages? A list of selected hotels for teams, CEV officials, and Media with details (kind of rooms, contact details, services, etc.). A guarantee from the hotels for teams, CEV officials concerning the room s availability, services and requirements for the meeting rooms for Team delegations. Rates for potential Extra officials. TRANSPORTATION Airport for arrivals and departures with frequent international flights for all price categories. Organisation of the transport from the airport to hotels and from hotels to the Competition venues for teams, officials, and potentially accredited media, VIPs, etc. (e.g. distances, type of transport to be used, travel times, etc.). What low cost airlines fly VISA If required, an easy and fast procedure to obtain visas. 18 to the airport to allow the arrival of the public? Have you considered that the same standard and type of transportation must be provided to all participating teams on all occasions? Information about the airport (name, website, location, etc.). A transportation plan. A map and information Which citizens need a visa to enter the Host country? about the transportation system (ways to access the above mentioned places, travel times and distance between them, frequency, etc.) for teams, CEV officials, VIP, Media. A public transport concept for the fans (how to reach venue, etc.) A guarantee from the relevant public authorities
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS concerning teams, fans, Media, VIP, CEV official s entries in the territory of the Host country. ACCREDITATION Accreditation plan based on the CEV Guidelines adjusted to the local need. SECURITY Delivery of adequate security measures and assessment of plans for ensuring a safe competition. Have you contacted the Monitored access to the courts as well as other zones applying the accreditation system. respective authorities in your country/city to discuss and ensure the necessary security measures? Are there any special actions needed to Accreditation plan. ensure the safety of all participants? A security action plan. 19
CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL CHAPTER 6 MEDICAL & ANTI-DOPING With this chapter, we would like to establish the capacity of the Applicant to provide all required medical services for the competition. MEDICAL AND ANTI-DOPING REQUIREMENTS Operational medical facilities and services that you will provide. WADA accredited laboratory and NADO agreements. 20
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS PROPOSALS CHAPTER 7 ADDITIONAL PROPOSALS With this chapter, we would like to know if you have any additional proposal or plans, exceeding the minimum requirements of the CEV Volleyball Competitions Regulations, to increase the value and awareness of the competition across Europe. A clear understanding about what are you planning to do on top of what is stated in the CEV Volleyball Competitions Regulations. What makes your candidature unique and special for the further development of our sport in Europe? What is the add-on of your candidature to increase the value of the CEV competition and our sport in Europe? Concrete plans and actions exceeding the requirements of the CEV Volleyball Competitions Regulations. 21
Terms and Conditions Each, any and all terms and conditions for the organisation of the CEV competition are mentioned in the CEV Volleyball Competitions Regulations. Here is a summary in addition to the information already displayed in the highlights page 4: Competition title: to be determined at a later stage Competition system: 1 Gold medal match per gender. Both matches played according to the knockout with a single-leg match method. Matches played on two consecutive days. 22
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS RIGHTS Intellectual Property: Non-exclusive right to use and exploit the CEV identification markers and CEV competition identification markers on merchandising to be sold inside and outside the Competition venue. Prior approval of the CEV required. Advertisement: Exclusive right to use and exploit the following Advertising spaces: 50% on a dynamic advertising system - LED system - around the Playing area, 1 banner behind each Team delegation bench, adapted to the dimension of such bench, 1 banner on the front side of the CEV official table, adapted to the dimension of such table. 2 floor stickers in the Playing area, 50% of the Advertising spaces on the net, side net bands, net post paddings and referee stand. 50% on the I-zone, 50% on the backdrop, 50% on video screens in the Competition hall, Layout and set-up of the Advertising spaces according to the CEV requirements. Media rights: to be discussed with the CEV Media agency. Naming: Exclusive right to use and exploit the titles including the terms national or local together with sponsor partner or supplier and host city. Others: Exclusive right to get incomes from merchandising, ticketing, VIP and hospitality and fan zone. Non-exclusive right to get incomes from a commercial village outside the Competition hall, promotional stands, side-events. OBLIGATIONS To organise the CEV competition according to the CEV Volleyball Competitions Regulations, the Official Volleyball Rules and relevant provisions of the FIVB Sports Regulations, FIVB Medical and Anti-doping Regulations and CEV Regulatory Framework. 23
CONFÉDÉRATION EUROPÉENNE DE VOLLEYBALL To comply with the rules, process and deadlines stated in the Application guidelines. The lack of compliance with the latter may lead to a denial of the Application, submission or request. If appointed as Organiser and if the Production rights are not granted to a Commercial partner, to use and exploit the Production rights. MISCELLANEOUS CEV Protected categories: Airlines, Banking, Betting and Gambling Services, Body and Healthcare Products, Courier Services and Logistics, Sport Equipment, including Volleyballs and Flooring, Sportswear. The Applicant s involvement in the organisation of the CEV Competition terminates, without notice, upon appointment of another candidate as Organiser. The CEV is entitled to cancel the appointment of the Organiser in case of a lack of or late payment of the Organiser fee, wrong or missing data. In case of a dissension during the Candidature process and related to the appointment of the Organiser, settlement 24 To provide the following: a. For the CEV: per match and free of charge, min. 110 tickets with access to the VIP area and all benefits related to the highest VIP status and min. 110 tickets with normal access. b. For each Team delegation: pre-book, per match in which it participates, 10% of the seating capacity of the Competition hall, 10 free tickets with access to the VIP area and all of such dissension will be managed on a friendly way. After 90 days and in case there is no friendly settlement, the dissension shall be settled according to the rules of arbitration of the Arbitration Centre of the Luxembourg Chamber of Commerce by three arbitrators appointed in accordance with said rules; with the Law of the Grand Duchy of Luxembourg as governing law. The CEV is the exclusive owner of the author s right and related rights for each, any and all literary or artistic works arising during the Candidature process. In case a literary or artistic work or related rights is considered by law as a work of joint authorship between the CEV and the Candidate or as a work of the latter, all author s rights and related rights of the Applicant are irrevocably granted to the CEV. The CEV is the exclusive owner benefits related to the highest VIP status and 30 free tickets with normal access for the players family. c. To bear the costs related to the granted rights and obligations to be fulfilled. of each, any and all signs capable of being represented graphically, inventions, discoveries, processes, ideas, methods, ornamental or aesthetic aspect of an item and know-how arising during the Candidature process. The Applicant supports the CEV in applying and obtaining patents, designs and trademarks. The Applicant refrains for obtaining for itself any rights for these items.
CANDIDATURE APPLICATION GUIDELINE - CEV VOLLEYBALL CHAMPIONS LEAGUE FINALS COMMITMENT Please print the following text on the official letterhead of your organisation. The names of all parties and their representatives shall be included at the end of the text. Please return one original to the CEV office, together with your Application. Dear Sir or Madam, Hereby, we decide to apply for the organisation of the Gold medal matches of the CEV Volleyball Champions League (please insert here the gender and years), hereinafter the CEV competition. The present letter expresses our serious, clear and certain will. We are prepared to do our best to deliver a top quality sport event, to be seen by fans, media and partners as an international event. By submitting this Application, we are irrevocably, fully and unconditionally willing to organise the CEV competition. In accordance with the data mentioned in this Application and the requirements set by the CEV in the Application guidelines. Our Application is complete, true, accurate, realistic, based on existing and verified data and according to the CEV requests for information. The budget for the organisation of the CEV competition as well as the payment of the Organiser fee is already fully guaranteed and secured. We own, have or will obtain all the necessary and appropriate rights, licences, consents skills, workforce, experience and other resources to comply with the CEV requirements and implement the content of our Application. If the CEV appoints us as Organiser, we acknowledge, agree and warrant that our Application will automatically be considered as a binding agreement. Best regards Place Date Name, signature and seal 25
CEV Publications Confédération Européenne de Volleyball a.s.b.l. 2018 RCS Luxembourg F1135 488, route de Longwy, L-1940 Luxembourg Phone: +352 25 46 461 Fax: +352 25 46 46 40 info@cev.eu