THE TOURNAMENT Overview - PDF Free Download

OBSERVER PROGRAMME

THE TOURNAMENT Overview 2

A vibrant host city SAN FRANCISCO San Francisco is often called Everybody s Favourite City, a title earned by its scenic beauty, cultural attractions, diverse communities, and world-class cuisine. Measuring 49 square miles, this very walk-able city is dotted with landmarks like the Golden Gate Bridge, cable cars, Alcatraz and the largest Chinatown in the United States. Views of the Pacific Ocean and San Francisco Bay are often laced with fog, creating a romantic mood in this most European of American cities. Away from the bright lights and bridges of San Francisco, there is a lot to see and do including visiting the worldfamous Napa Valley wine region, the natural beauty of Lake Tahoe, the home of high-tech Silicon Valley, rugged mountain hiking trails in Yosemite National Park and much more. San Francisco International Airport is serviced by 13 domestic and 32 international airline carriers. For more information on San Francisco, including visitor guides, visit www.sftravel.com. 3

A unique venue AT&T PARK The iconic AT&T Park is home to the three-time world champions, the San Francisco Giants, one of Major League Baseball s most historic franchises. It is one of the most spectacular and highly-rated sports venues in the USA and is uniquely located in downtown San Francisco, along the waterfront overlooking the San Francisco Bay. With superb public transport links servicing the entire San Francisco Bay Area and in close proximity to the city s main hotels, AT&T Park is popular for world-class events including an array of international sports and music concerts. This ultra-modern, vintage inspired ballpark is packed with a variety of unique fan experiences and state-of-the-art facilities for players. Website: sfgiants.com Address: 24 Willie Mays Plaza, San Francisco, California, USA 94107 Capacity: 42,500 (baseball games) 4

TOURNAMENT SCHEDULE 5

#RWC7s rwcsevens.com

OBSERVER PROGRAMME 7

OBSERVER PROGRAMME Format The RWC Sevens 2018 Observer Programme has been developed to ensure participants gain a detailed understanding of the delivery of a major sports event. Participants will be provided with a comprehensive insight into the planning and delivery of this unique event. The programme will comprise of four sessions, each with a different focus; Growth and unique value of rugby sevens, RWC Sevens bidding, Benefits and event planning, Engaging the fans and Delivering the ultimate stage for sevens. Objectives To provide participants with: An overview of World Rugby s strategy for the growth rugby sevens Insight into the increasing commercial value of rugby sevens Key information on the RWC Sevens bidding process and event planning and delivery including interaction with key stakeholders Exclusive access to observe live venue operations Networking opportunities Participants The programme would benefit: Potential future hosts of RWC Sevens, Sevens Series or other sevens events Event owners and hosts International Federations Commercial entities Other event professionals Timing 18-20 July, 2018 Cost The cost for the two-day programme is $1,000 which includes the programme, lunches, a reception, the welcome ceremony, dinner and a match day ticket. Flights, accommodation and ground transport are not included. 8

OBSERVER PROGRAMME Programme Content The programme will take place over two days prior to the start of the tournament. The content is outlined below and will be delivered through a series of presentations, panel sessions and workshops. Breaks and lunches will be provided to provide networking opportunities. WEDNESDAY JULY 18 MORNING SESSION: THE GROWTH OF RUGBY SEVENS Rugby sevens is a dynamic, high energy, diverse sport which is a central element of World Rugby s vision to grow the global game. This session will focus on World Rugby s strategy for rugby sevens, including the inclusion in the Olympic Games and the commercial growth of the sport. WEDNESDAY JULY 18 AFTERNOON SESSION: BIDDING, BENEFITS AND EVENT PLANNING The session will open with a panel discussion on the important aspects of the bidding process for RWC Sevens. We will then hear from key stakeholders such as USA Rugby on the impact of hosting on the game, followed by sessions on the planning process by the functional area managers. 9

OBSERVER PROGRAMME Programme Content The programme will take place over two days prior to the start of the tournament. The content is outlined below and will be delivered through a series of presentations, panel sessions and workshops. Breaks and lunches will be provided to provide networking opportunities. THURSDAY JULY 19 MORNING SESSION: ENGAGING THE FANS Fan engagement is a crucial part of any major event but particularly rugby sevens where entertainment is a key theme. These sessions will focus on engaging fans to purchase tickets through to providing state-of-the-art in-venue entertainment. THURSDAY JULY 19 AFTERNOON SESSION: DELIVERING THE ULIMATE STAGE FOR SEVENS AT&T Park is an iconic baseball stadium perched on the edge of San Francisco Bay, which will undergo a significant transformation to host RWC Sevens. Participants will be taken behind the scenes to look at key areas that were adapted to provide a world-class stage for rugby sevens. 10

REGISTRATION FORM If you would like to attend the programme, please forward the following details to Amy.Bell@worldrugby.org: Name Organisation Job title Mobile Email Please outline what you are most interested in observing: If there are multiple stakeholders from your organisation who wish to attend, please provide the above details for each person. On receipt of your application, we will confirm your place (subject to receipt of the fee) and issue a sales invoice for the fee of $1,000 with a unique sales invoice reference number. Payment method is by Bank transfer only - details for a bank transfer will be provided on the invoice, and you must quote the invoice number when making the bank transfer. 12

For further information please contact linda.hoey@worldrugby.org