SPONSORSHIP OPPORTUNITY
FIRST WEEKEND IN OCTOBER 2018 A detailed information guide on how you or your company can gain positive, influential and beneficial exposure to a variety of unprecedented benefits, through your own generosity of sponsoring this long running annual event with attendance in excess of 25,000 spectators, that is both fun and enjoyable for all ages.
The Biggest Four Day Event In Northern California! 2018 Marks the 21st year of the West Coast Monster Truck Nationals. This event holds the record for attendance (in excess of 25,000) of any event in Shasta County, selling out a minimum of two of the three days during the past 20 years. Week prior- Monster truck teams arrive in Tehama County and begin a week of scheduled monster truck displays at pre-determined sponsor locations. This helps drive traffic to these locations as well as bring event awareness. Event Day One On Thursday prior to the event, the Monster Madness Parade. Days Two through Four - West Coast Monster Truck Nationals at the Tehama County District Fairgrounds. Two hours prior to the event the gates open to a pre-event arena party. Drivers sign autographs and fans are able take photographs with the trucks. Beginning with the opening ceremonies, fans are treated to a three hour performance of Monster Trucks, Tuff Trucks and various specialty acts. The evening ends with the final round of monster truck racing and freestyle, resulting in the crowning of two champions for the evening.
The West Coast Monster Truck Nationals is engaging, grass roots, and touchable. Fans have unprecedented access to the drivers and their vehicles. Awe inspiring machines -12 feet tall, 12 feet wide, 4,000 horsepower. Affordable ticket prices - average price of $15.00 with kids tickets normally starting at $10.00 Family oriented atmosphere. Fan-friendly format.
Delivery of Key Customer Audience Profile: Over 25,000 fans attend the West Coast Monster Truck Nationals. 60% adults 18-34 (52% Male-48% Female) 59% are married 24% children and teens under 18 16% adults 18-34 Average household income $70,000.00 96% of adult attendees are high school graduates 30% have some college and 18% are college graduates. 55% of fans attend monster truck events on an annual basis Target Info Family of four, Children 3-12 yrs. Household Income $30K-$75K Decision Maker: Male 18-45 yrs. Children: Early Exposure to Motorsports & Trucks
The West Coast Monster Truck Nationals is a great opportunity to align your company with the positive experience of the guests that attend. Packages are available for every marketing budget and include an unprecedented list of benefits for our marketing partners. Event Sponsors benefit from: $100,000.00 in marketing of the event via radio, television social and print media. Charitable public relations campaign supporting breast cancer and many other non-profit fundraisers. Networking opportunities with other sponsors. Website: rbmonsters.com Monster truck and driver appearances at sponsor locations.
TITLE SPONSORSHIP - One Available The TITLE SPONSORSHIP carries more exposure than any event sponsorship in Northern California. Benefit Value Event naming rights $15,000.00 Monster truck display the week prior $10,000.00 Premier media inclusion. $75,000.00 Co. coupon placement on tickets $3,500.00. Live event premium signage $3,500.00 Live event mentions $2,000.00 100 event tickets $4,500.00 30 VIP passes ½ Friday ½ Saturday $3,000.00 Display space $3,000.00 Total Value to Sponsor $116,500.00 Title Sponsorship Fee $15,000.00 THE Your Company
MAJOR SPONSORSHIP - Six Available The MAJOR SPONSORSHIP with the West Coast Monster Truck Nationals gives you a traffic stopping Monster Truck display at your location with driver appearances, as well as many other sales generating benefits. THE Benefit Value Title Sponsor Monster truck display for 1 Day $7,500.00 Media inclusion $75,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 60 event tickets $1,500.00 30 VIP passes ½ Friday ½ Saturday $3,000.00 Display space $3,000.00 Total Value to Sponsor $94,500.00 Major Sponsorship Fee $6,000.00 Presented by Company 1, 2, 3, 4, 5, 6
ASSOCIATE SPONSOR The ASSOCIATE SPONSOR is a perfect opportunity for entertaining prospective or current customers, and generating sales leads for reasonable investment opportunities. Benefit Value Event poster inclusion $1,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 36 reserved event tickets 12 each day $1,000.00 18 VIP passes ½ Friday ½ Saturday $2000.00 Display space $3,000.00 Total Value $11,500.00 Associate Sponsorship Fee $3,000.00
TOY NIGHT SPONSORSHIP - One Available The TOY NIGHT SPONSORSHIP is an exclusive opportunity that allows your company to be the headliner for the evening. The sponsorship fee will be used to purchase toy trucks to be given away in YOUR NAME to all children 12 and under upon entry into Friday night s performance. Benefit Value Media inclusion $75,000.00 Event poster inclusion $1,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 36 reserved event tickets for Friday $1,000.00 20 VIP passes ½ Friday ½ Saturday $2,500.00 Display space $3,000.00 Total Value $87,000.00 Toy Night Sponsorship Fee $4,500.00 KIDS 12 & UNDER GET A FREE TRUCK! THANKS TO THE GENEROSITY OF "YOUR COMPANY" FRIDAY NIGHT
COMMUNITY HERO SPONSORSHIP - One Available The COMMUNITY HERO SPONSORSHIP aligns your company with CRUSH OUT BREAST CANCER, a program which raises funds for breast cancer awareness in the local community. The sponsorship fee will be used for PR expenses including: T-shirts, pink flags, shirts to include your logo. These items will be sold at the event with a portion of the proceeds being given in your name to Mercy Foundation North. Benefit Value Media inclusion $75,000.00 Event poster inclusion $1,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 36 reserved event tickets for Sunday $1,000.00 20 VIP passes ½ Saturday ½ Sunday $2,500.00 Display space $3,000.00 Total Value $87,000.00 Community Hero Sponsorship Fee $4,500.00 SUNDAY AFTERNOON
MONSTER TRUCK MADNESS SPONSORSHIP - One Available One of the only events of it s kind in the world. Thursday prior to the West Coast Monster Truck Nationals, the streets of Redding fill up with fans to witness the event, as the weekend s participants in their massive Monster Trucks, parade through downtown Redding. The trucks are then parked, and fans are invited to get an up close and personal view of these amazing machines, as well as meet their favorite drivers, and get a free autograph. Benefit Value Media inclusion $75,000.00 Event poster inclusion $1,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 36 reserved event tickets 12 for Friday $1,000.00 20 VIP passes ½ Friday ½ Saturday $2,500.00 Display space $3,000.00 Total Value $87,000.00 Monster Truck Madness Sponsorship Fee THURSDAY EVENING
TOUGH TRUCK NAMING RIGHT - One Available Tough Truck Naming Rights is an exclusive opportunity that allows your company to be tagged on every TV & Radio Spot as well as Social Media as the Local Tough Truck Portion of the WCMT Presented by your Company. Benefit Value Media inclusion $75,000.00 Event poster inclusion $1,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 36 reserved event tickets 12 for Friday $1,000.00 20 VIP passes ½ Friday ½ Saturday $2,500.00 Display space $3,000.00 Commercials for your Company run on the Live Event video Screen $3,500.00 Total Value $90,500.00 Tough Truck Sponsorship Fee $4,500.00
Treat your most loyal customers, or valued employees and their families to an Ultimate Monster Truck Experience. Total cost of this package: $6500 The West Coast Monster Truck Nationals is offering a very unique opportunity for one day of the event. Your company gets the benefit of your very own fully catered POWER ALLEY HOSPITALITY SUITE. This is the ultimate in a monster truck experience. POWER ALLEY PACKAGE BENEFITS Use of the Power Alley VIP Suite during one of the performances seating & unlimited complimentary food and beverages for your 70 guests Special meet and greet with the drivers. Inclusion in event posters 1500 distribution Unlimited banner space provided for you at the event At least 8 PA announcements during the performance you attend. 20 additional general admission tickets for each performance 2018 marks the 21st year the West Coast Monster Truck Nationals makes it s stop here in Tehama County. Year after year, this event has been one of the top rated monster truck events in the country. It s economic impact in our community is much needed and greatly appreciated. This event has been made possible through all of the loyal and generous support of local sponsors.
MONSTER TRUCK RACING LANE SPONSOR - Two Available As part of the 21st Annual WCMT, Our Monster Truck Racing Lanes normally a Right hand & Left hand lane will now be branded with your Company s name. This lane will always be referenced to during the event by your company or products. Branding of Your name will be heard a minimum of 20 times per night and Logo shown on the Video Screens in reference to the action in that Lane!! Benefit Value Media inclusion all TV and Radio $10,000.00 TV Spots, and or logos will run on Diamond Vision boards during event Live event premium signage (supplied by you) $3,500.00 Informational dispaly booth $2,500.00 24 reserved seat tickets 8 per show $2,000.00 12 VIP passes ½ each performance night Live event mentions 20 times per performance $3,000.00 Event poster inclusion (1500 distributed) $1,000.00 Total Value $22,000.00 Monster Truck Racing Lane Sponsorship Fee $3,000.00
VIDEO SCREEN BOOSTER SPONSOR Take part in this 21st Annual extremely entertaining action sports event. WCMT 21 is sure to be a 3 day sell out, enabling your business Maximum Exposure. Total Package Promotional Value: $19,000.00 Video Screen Booster Sponsor: $1,000.00 VIDEO SCREEN PACKAGE BENEFITS Video Screen Booster Sponsor: Your TV spots / Infomercial and or logos will run on our Diamond Vision boards during all three performances. Promotional Value: $10,000.00 Video Screen Booster Sponsor: Live event premium signage supplied by you. Promotional Value: $2,500.00 Video Screen Booster Sponsor: 8 reserved seats per day, total of 24 reserved seats. Promational Value: $2500.00 Video Screen Booster Sponsor: PA mentions,minimum of 4 per performance. Promotional Value: $2,000.00 Video Screen Booster Sponsor: Promotional display booth on vendor midway. Promotional Value: $3,000.00
BOOSTER SPONSOR Benefit Value Event poster inclusion $1,000.00 Live event premium signage $2,500.00 Live event mentions $2,000.00 24 reserved event tickets 8 each day $1,000.00 Total Value $6,500.00 Booster Sponsorship Fee $500.00
TEHAMA DISTRICT FAIRGROUNDS RED BLUFF, CALIFORNIA FIRST WEEKEND IN OCTOBER 2018