team captain guide bike 2008 powered by MS Busters, top fundraising team of

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team captain guide bike 2008 powered by MS Busters, top fundraising team of 2007 www.bikemsoregon.com

WELCOME TO BIKE MS 2008: COVERING BRIDGES Thank you for accepting the challenge as a Bike MS Team Captain. This guide will help you prepare for the event. Moving forward, this Team Captain Guide will help you keep your team organized and motivated, as well as provide tips for having fun while fundraising. RIDE WITH US Bike MS powered by July 19 + 20, 2008 Sweet Home, Oregon We have secured the high school football field for camping and Sankey Park for Rider Village. There is a lake and fish hatchery nearby, parks galore and even a public pool for cooling off. It s all about teamwork this year. Saturday night we encourage teams to play Rock Band. Prizes will be awarded to riders who can also rock! For more information and team resources, please visit: www.bikemsoregon.com or call 503 445 8347, or toll free at 800 344 4867 x 239. Bike MS 2007 event photos 2007 EvanPilchik.com

TABLE OF CONTENTS We are people who want to do something about MS NOW...3 Where Does the Money Go?...4 Our Sponsor...5 Moving Together: Starting a Team...6 Raising Money Has Never Been Easier!...7 Goal Setting: Who Has the Most Team Spirit?...8 Top Bike MS 2007 Teams / Team Awards...9 Fundraising Ideas...10 Safety Starts With You!... 11-13 Thanks to our Sponsors...14 Bike MS 2008 Route Map...15 Dear Team Captain: Thank you so much for being a Bike MS champion. I equate your efforts to a five minute pull in a strong headwind. Your efforts are noted and truly appreciated. I hope this guide helps you coach your team to a strong showing at the event in July. We couldn t do it without advocates like you. Your generosity helps the Chapter to fund: Research - to find the cure; Respite Care - to help relieve the daily burden individuals and families face; Medical Equipment Purchases and Loans; Scholarships and Community Training, as well as many other services the Chapter provides. The funds you raise today will make a difference in someone s life tomorrow. Thanks again for caring. Water up and keep the rubber side down. Sarah Schirmer bike MS Coordinator

WE ARE PEOPLE WHO WANT TO DO SOMETHING ABOUT MS NOW WHAT IS MS? Multiple sclerosis interrupts the flow of information from the brain to the body and stops people from moving. Every hour in the United States, someone is newly diagnosed with MS, an unpredictable, often disabling disease of the central nervous system. Symptoms range from numbness and tingling to blindness and paralysis. The progress, severity and specific symptoms of MS in any one person cannot yet be predicted, but advances in research and treatment are moving us closer to a world free of MS. Most people with MS are diagnosed between the ages of 20 and 50, with more than twice as many women as men being diagnosed with the disease. MS affects more than 400,000 people in the U.S., and 2.5 million worldwide. WHY DO WE RIDE? The Oregon Chapter of the National Multiple Sclerosis Society serves more than 7,000 individuals with MS and their families in Oregon and Clark County, WA. Each year, hundreds of supporters join together for two days, for one purpose - we ride to create a world free of MS. Your participation in Bike MS offers great help and hope. This year, our goal is to raise MS awareness, as well as $750,000 to support vital client programs and services, and National MS research for a cure. We can do it with your help. 3

WHERE DOES THE MONEY GO? MS stops people from moving. The National MS Society exists to make sure it doesn t. We help each person address the challenges of living with MS. In 2006 alone, through our home office and 50 state network of chapters, we devoted nearly $126 million to programs that enhanced more than one million lives; the Society also invested more than $46 million to support 380 research projects around the world. 78% Programs / Education / Research 22% Fundraising / Administration Research The Society funds more MS research than any other voluntary health organization in the world. Life-Enhancing Programs Chapter programs include counseling, support groups, employment assistance, medical equipment loans, wellness programs and respite care. Access to Quality Health Care The Society partners with a leading health care centers for individuals with MS; and provides ongoing MS education and training for health care professionals. Information and Referral Our highly skilled staff responds to over 5,000 requests for information and community referrals annually. We are an extensive resource center for questions about research, treatment, symptom management, coping strategies and life planning. Advocacy The Society and its volunteers advocate for governmental and societal action to improve health care, expand societal support, increase MS research and facilitate independent living. 4

OUR SPONSOR - The Oregon Chapter, National MS Society is pleased to welcome EPIC Imaging as lead sponsor for Bike MS 2008. For those of you unfamiliar with EPIC, it is the largest outpatient imaging facility in the Portland metro area and a pioneer in bringing sophisticated, cutting edge technology to the Pacific Northwest. We are very excited to support the Society and its members, explains Bill Dunlap, Administrative Director of EPIC. Over the years, we have provided imaging services to thousand of Oregonians living with MS and no one is more committed to finding a cure than the staff at EPIC. Magnetic resonance imaging (MRI) is one of the many technologies offered at both EPIC s Portland and Beaverton locations. MRI scans of the brain and spine are extremely helpful in establishing the diagnosis of MS and provide an important tool to evaluate and monitor the effectiveness of costly treatments. EPIC features the leading edge, super high field 3.0 Tesla MRI from GE with advanced applications for neuroradiology. This remarkable scanner is super fast with unsurpassed image clarity. Dr. Kenneth R. Curtin is a senior member of the American Society of Neuroradiology and EPIC Imaging s primary neuroradiologist. He has published numerous articles in his field and has taught at such noted institutions as OHSU, Northwestern Memorial Hospital and Mercer University School of Medicine. He personally provides much of the interpretation of scans for EPIC s MS patients and regularly consults with referring neurologists. Of course EPIC Imaging provides far more than MRI scans. It is also Oregon s most experienced provider of digital mammography and breast MRI as well as the only center in the state to provide Positron Emission Mammography or PEM. You can find out more about EPIC and their full range of service by visiting their website, www.epicimaging.com. 5

MOVING TOGETHER: STARTING A TEAM 1. Recruit Team members can be anybody friends, family, co-workers, or neighbors and they can register as cyclists online at www.bikemsoregon.com. Let everyone know about your team. You will be surprised at how many people you can recruit to ride by telling them why you are captaining a team. 2. Raise Money Fundraising comes more naturally when you make it personal. If your team is cycling for someone with MS, ask them if they would be willing to tell their story. Be sure to follow that with a statement about how much progress we ve made in treating the disease. Don t forget to ask everyone who sponsors you if their employer offers matching gifts. This is an easy way to increase your donations. 3. Have Fun! Being a team captain is an opportunity to share a great experience with friends and family members, or co-workers a community coming together for a common goal and the accomplishment of a unique personal challenge! As a leader, it s up to you to remind your teammates of why they registered. Bike MS can be more than a fundraising event it can be a joyous celebration of how far we ve come together! Saturday night will be the time to showcase your team off the bike. Sign up to play Rock Band (So you can ride but can you rock?). 6

RAISING MONEY HAS NEVER BEEN EASIER! 1. Set up your Team Page Your team page is your invitation to the world to become involved in the movement. We re here to help you reach your goals. By setting up a team page, you are setting up your team for success. Here are a few hints to help make your page one to remember: Make it personal Put in a picture of you or, your team. Write your team story and how you are moving together toward a world free of MS. While there is sample text available, nothing is more compelling than your own words. Change it often Keep your page current to generate interest. Provide updates on how your training is going or how close you are to your goal. Create your team page URL shortcut By doing this you will be able to easily direct people to your team page. Put a link to your fundraising page in the signature of your email. 2. Recruit members online Your team members can quickly and easily register themselves online. Have people join your team from your team page, or use the participant center tools to send a team registration link via e-mail. You can also download your Outlook contact list into the tool. (This tool also can help you to track when emails have been opened by a recipient.) 3. Fundraise online Now for the fun part! After you send your personalized e-mail to all your friends, family and colleagues, you can watch your up-to-the-minute fundraising tracker. Our online tools make it quick and easy for your supporters to donate online to keep you moving toward your fundraising goals and a world free of MS. 4. Encourage team members to use their online personal pages Once you see what the tools can do for you, encourage your team members to see what the tools can do for them. This event is driven by the energy created by the success we feel in creating a world free of MS. 10 Great Things About Our Online Team Tools 1. Post your team pictures online 2. Include your company s logo 3. Set up a simple URL for your team page 4. Set a fundraising goal that everyone can see and support! 5. Download your team roster Please let us know how we can help! 6. E-mail your entire team at once 7. Track your team members fundraising progress 8. See your real time team fundraising total 9. Track and thank your team gifts 10. Easily update your page and photo 7

GOAL SETTING: WHO HAS THE MOST TEAM SPIRIT? Establishing goals is an easy way to maintain motivation as well as give you and your team a benchmark for success. We encourage team captains to set financial and training goals for themselves and their teams, while keeping these fundraising tips in mind: Goals should be realistic, but significant; If it requires hard work to attain, it will be a source of more pride for your team. Don t arbitrarily set a goal without input from the team. Having them believe in the goal from the word go will make your job as team captain that much easier. Don t forget to set both personal and team fundraising goals. Lead by example. Share your fundraising goal with your team. Set a goal for team size as well as collective fundraising. Recruiting more team members can mean more substantial fundraising! Don t keep your goal a secret! Use e-mail, team pages, and even internal company intranets and newsletters to communicate goals and how close your team is to attaining them. If you are part of a large corporate team, have departments set their own goals to create some fun internal competition. If you would like more suggestions and guidelines for goal setting, or would like to request goal setting worksheets, please contact Sarah Schirmer at sarah@defeatms.com or 503 445 8347. 8

TOP BIKE MS 2007 TEAMS The National MS Society would not be able to fund cutting-edge research, provide services, host programs, or educate healthcare professionals and the public if it were not for the extraordinary fundraising efforts of those who support Bike MS. Once again, thank you, to the 2007 teams who made a difference together: MS Busters led by Ralph Elam - $46,465.25 Team Slugfish led by John Tietjen - $21,158.77 Oregon Air Guard led by Victor Ford - $19,269 Wanta Eliminate MS led by Tyler Thessin - $15,120 Geared Grovers led by Cecelia Warner - $12,068 Bullivant Biking Barristers led by Leta Gorman - $12,061 Wachovia led by, Sean Manning - $10,824.02 Autodesk led by Grant Rochelle - $9,845 Stoel Rives led by Kurt Barker - $9,205 Team RAMS led by Michelle Baker - $9,039.79 TEAM AWARDS A little friendly competition among teams can build camaraderie and increase results. In fact, teams are the fastest growing group of fundraisers in the MS movement. The difference they are making in the lives of people with MS is nothing short of amazing. So who has the most team spirit? Who has the biggest team? And, most importantly, who will make the biggest impact to create a world free of MS. Top Fundraising Team Largest Team Geographically Largest Team Best Campsite Awards will be given at Saturday night s event. 9

FUNDRAISING IDEAS Listed below are some ideas from other team captains, but feel free to add your own and share them with other team captains! Offer to do something unusual (i.e., shave your head, sing karaoke in a costume of the team s choice, etc.) if your team reaches or exceeds its fundraising goal. Set up a drawing for the team, with each $50 raised netting you another chance to win a prize (For friends: A special home-cooked meal for the winner and their family; For employees: A day off.) For company teams, reward the top fundraiser with lunch with the president. Give the person who recruits the most additional team members a reserved parking spot for a month. If you work somewhere with lots of foot traffic, ask about Bike MS pin-up sales an easy way to quickly raise money for your team. Hold your own silent auction with food and entertainment. Ask your favorite restaurant or bar to donate a percentage of one evening s income to your team, possibly in return for sponsor privileges. BE SURE TO ASK EVERYONE YOU KNOW! 10

SAFETY STARTS WITH YOU! Cyclists need to possess basic bike-handling skills and safety knowledge in order to keep themselves and others around them safe, especially while participating in group cycling activities, like Bike MS. Our focus is to provide a high quality, safe and fun cycling experience. Please remember to always carry: identification emergency contact information insurance card any vital health information *Headphones (including ipods), cell phones, radios and similar radio devices are not permitted while riding. All cyclists are responsible for keeping their riding equipment in good working order, so get into the habit of checking your equipment before every ride. Small adjustments can make a significant difference in your experience. The Basics of Riding in a Group Group riding takes practice. Riding with other cyclists all around you may cause you to feel trapped. Relax. It is most important to create your own safety zone. This may vary depending on the speed and ability level of the people you are with, so be flexible. Let others know of your anxiety they may also be new at this. Local bike shops are a great resource for group rides. 11

Rest stop etiquette: All cyclists who enter a rest area must pull over, dismount and move completely away from the road and rest-stop entrance. When exiting, move beyond the rest area and proceed with caution on the right side of the road before merging with faster cyclists. Passing: Passing others and being passed occurs continuously during the ride. Call out passing on your left and allow time for the cyclist being overtaken to move to the right then pass safely. Mechanical problems: Examine mechanical problems and change flats completely off the road. If you have a problem you cannot fix yourself, flag down a SAG van and seek a mechanic at the next rest stop. Be courteous: Bike MS participants are fortunate to ride on many trails as well as public roads. Be courteous and use no more than half the trail so as not to block the flow of other users. Hydration Knowing how to optimize your fluid intake will help you successfully complete the Bike MS Ride. One bottle per hour: The rule of thumb is to consume a bottle of liquid every hour, and that every second bottle is a sports drink. Also, remember to eat small snacks frequently during the ride. If you find that you experience extreme fatigue, the inability to recover your energy, or frequent muscle cramps, seek assistance from first aid you may have the early signs of dehydration. Seeking medical assistance: If you find that you experience weight gain/bloating with progressive symptoms such as swollen hands and feet, confusion, throbbing headache, dizziness or nausea, please seek assistance from first aid. Helmet Smart Head injuries are of special concern for cyclists. Even falling at a slow rate of speed can cause a serious head injury. Helmets must be on your head and strapped while riding in Bike MS no exceptions. 12

Helpful Tips On Bike MS Rides, our active route support team works to make the ride safe. Here are a few additional suggestions to help keep everyone safe on the ride: Thumbs down for help: SAG vehicles and motorcycle escorts will stop for you if you are off the road, off your bike, and giving a thumbs down sign or holding your helmet in the air. Ride Marshal support: A special team of cyclists called Ride Marshals provide support on the rides. They offer minor mechanical help along the route and monitor cycling safety and etiquette. Rest stop etiquette: All cyclists who enter a rest area must pull over, dismount and move completely away from the road and rest-stop entrance. When exiting, move beyond the rest area and proceed with caution on the right side of the road before merging with faster cyclists. Passing: Passing others and being passed occurs continuously during the ride. Call out passing on your left and allow time for the cyclist being overtaken to move to the right then pass safely. Be courteous: We are sharing the road with all types of vehicles in Lane and Linn County. Mechanical problems: Examine mechanical problems and change flats completely off the road. If you have a problem you cannot fix yourself, flag down a SAG van and seek a mechanic at the next rest stop. Thank you for being a part of Bike MS 2008: Covering Bridges! 13

THANKS TO OUR SPONSORS CASH SPONSORS IN-KIND SPONSORS 14

100 Mile Bridge Bridge Bridge 75 Mile Bridge Bridge 50 Mile Day #1 North Crawfordsville 20 Mile Start/Finish Bridge South Day #2 55 Mile Bridge Bridge Bike MS 2008 Route Map 1 800 344 4867 www.bikemsoregon.com