Table of Contents Pedestrian Count Summary 2010 Update, Downtown Cincinnati Inc. I. 2010 Pedestrian Count Summary 1 II. Comparisons of Previous Years Data 3 III. Exhibits and Projections 5 List of Figures Pedestrian County Summary 2010 Update, Downtown Cincinnati Inc. Figure 1: 2010 Pedestrian Count 12:00 pm 1:00 pm 5 Figure 2: 2010 Pedestrian Count 11:00 am 2:00 pm 6 Figure 3: 2010 Pedestrian Count 6:00 pm 8:00 pm 7 Figure 4: 2010 Pedestrian Count Percent Change from 2008 and 2009 8 Pedestrian Count Summary 2009 Update, Downtown Cincinnati Inc. I. 2009 Pedestrian Count Summary 1 II. Comparisons of Previous Years Data 3 III. Exhibits and Projections 5 List of Figures Pedestrian County Summary 2009 Update, Downtown Cincinnati Inc. Figure 1: 2009 Pedestrian Count 12:00 pm 1:00 pm 5 Figure 2: 2009 Pedestrian Count 11:00 am 2:00 pm 6 Figure 3: 2009 Pedestrian Count 6:00 pm 8:00 pm 7 Figure 4: 2009 Pedestrian Count Percent Change from 2008 8 Pedestrian Count Summary 2008 Update, Downtown Cincinnati Inc. I. 2008 Pedestrian Count Summary 1 II. Comparisons of 2007 Versus 2008 Data 3 III. Exhibits and Projections 5 i
Table of Contents List of Tables Pedestrian Count Summary 2008 Update, Downtown Cincinnati Inc. Table 1: Pedestrian County Summary 1 Table 2: Comparison of Hourly Data 3 List of Figures Pedestrian Count Summary 2008 Update, Downtown Cincinnati Inc. Figure 1: 2008 Pedestrian County 12:00 pm - 1:00 pm 4 Figure 2: 2008 Pedestrian County 11:00 am - 2:00 pm 5 Figure 3: 2008 Pedestrian County 6:00 pm - 8:00 pm 6 Figure 4: 2008 Pedestrian County Percent Change from 2007 7 Pedestrian Count Summary 2007, Downtown Cincinnati Inc. I. Introduction 1 II. Pedestrian Counts 2 III. Comparisons 5 IV. Projections 6 List of Tables Pedestrian Count Summary, Downtown Cincinnati Inc. 2007 Table 1: Pedestrian Count Summary 2 List of Tables Pedestrian Count Summary, Downtown Cincinnati Inc. 2007 Figure 1: Downtown Cincinnati Pedestrian Count Summary, 2007 3 Figure 2: Exhibit of Downtown Cincinnati Pedestrian Count Summary, 2007 4 ii
Pedestrian Count Summary 2010 Update Downtown Cincinnati Inc. Cincinnati, Ohio Acknowledgements Consultant Team Brandstetter Carroll Inc. 424 East Fourth Street Cincinnati, Ohio 45202 (513) 651-4224 VOICE (800) 651-0834 (513) 651-0147 FAX Benjamin E. Brandstetter, P.E. Engineer s Project No. 10075 January, 2011 iii
Pedestrian Count Summary 2010 Update Downtown Cincinnati Inc. Executive Summary For the past four years Brandstetter Carroll Inc. has provided a pedestrian count study of selected intersections for Downtown Cincinnati Inc. (DCI). The initial years provided a baseline of information and helped drive the selection of intersections for long term study. The past three years have provided an opportunity to view the changes in pedestrian activity through a very small, but powerful, lens. Some results have been intuitive and expected, while other results have shown areas of growth which were not expected. The following is a summary of the peak hourly counts at the 12 intersections from 12:00 pm to 1:00 pm: 8 th and Elm 446 7 th and Vine 2,026 4 th and Plum 480 6 th and Walnut 1,562 Vine and Court 1,315 4 th and Walnut 2,703 9 th and Main 965 4 th and Race 1,051 7 th and Main 850 5 th and Vine 2,506 8 th and Sycamore 334 Fountain Square 2,242 The following is a summary of the peak hourly counts at five intersections from 6:00 pm to 7:00 pm: 4 th and Plum 182 5 th and Vine 983 5 th and Elm 244 7 th and Vine 704 6 th and Walnut 778 The counts included in this study were obtained in October and November of 2010 over a four week period. Overall, the data for 2010 shows a slight decrease in pedestrian activity. As in previous years, the year-over-year growth/decline has been spread over multiple locations. Some intersections showed growth, while others showed a decline. Fountain Square and 5 th & Vine Street again led the growth of pedestrian activity within the City. iv
2010 Pedestrian Count Summary I. 2010 Pedestrian Count Summary In 2010 (October 12 through November 10), Brandstetter Carroll Inc. obtained pedestrian counts from the 11 intersections selected in the previous studies. Counts were taken on a Tuesday, Wednesday, or Thursday. An experienced team of two observers completed the counts between 11:00 a.m. 2:00 p.m. In addition, the same five intersections that were selected for evening counts (6:00 p.m. 8:00 p.m.) in 2008 were completed in 2009. The raw data is summarized in Table 1 below. Table 1: Pedestrian Count Summary Time Interval 8th & Elm Plum Vine & Court 9th & Main 7th & Main 7th & Vine 6th & Walnut Walnut Race 5th & Vine Fountain Square 8th & Sycamor 11:00 to 11:15 55 25 179 169 133 235 101 256 86 232 254 79 11:15 to 11:30 52 66 208 145 150 223 239 233 147 304 352 72 11:30 to 11:45 120 69 302 215 190 296 288 556 170 496 561 94 11:45 to 12:00 116 81 287 231 215 382 408 600 208 551 607 5 Subtotal 11:00 to 12:00 am 343 241 976 760 688 1136 1036 1645 611 1583 1774 250 12:00 to 12:15 119 159 347 215 210 485 411 789 237 608 638 114 12:15 to 12:30 101 114 338 201 213 516 414 642 292 613 614 110 12:30 to 12:45 123 109 310 300 222 542 372 675 292 703 464 13 12:45 to 1:00 103 98 320 249 205 483 365 597 230 582 526 97 Subtotal 12:00 to 1:00 pm 446 480 1315 965 850 2026 1562 2703 1051 2506 2242 334 1:00 to 1:15 112 100 237 217 191 408 311 540 202 520 368 117 1:15 to 1:30 82 51 206 194 154 368 248 465 209 450 305 98 1:30 to 1:45 77 39 213 176 169 282 252 327 170 394 242 88 1:45 to 2:00 67 24 186 170 154 310 174 332 139 351 244 90 Subtotal 1:00 to 2:00 pm 338 214 842 757 668 1368 985 1664 720 1715 1159 393 Total from 11:00 to 2:00 pm 1127 935 3133 2482 2206 4530 3583 6012 2382 5804 5175 977 Time Interval Plum 5th & Vine 5th & Elm 7th & Vine 6th & Walnut 6:00 to 6:15 pm 43 267 84 247 213 6:15 to 6:30 pm 49 271 72 114 197 6:30 to 6:45 pm 51 229 52 164 207 6:45 to 7:00 pm 39 216 36 179 161 Subtotal 6:00 to 7:00 pm 182 983 244 704 778 Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 1
2010 Pedestrian Count Summary Time Interval 8th & Elm Plum Vine & Court 9th & Main 7th & Main 7th & Vine 6th & Walnut Walnut Race 5th & Vine Fountain Square 8th & Sycamor 11:00 to 11:15 55 25 179 169 133 235 101 256 86 232 254 79 11:15 to 11:30 52 66 208 145 150 223 239 233 147 304 352 72 11:30 to 11:45 120 69 302 215 190 296 288 556 170 496 561 94 11:45 to 12:00 116 81 287 231 215 382 408 600 208 551 607 5 Subtotal 11:00 to 12:00 am 343 241 976 760 688 1136 1036 1645 611 1583 1774 250 12:00 to 12:15 119 159 347 215 210 485 411 789 237 608 638 114 12:15 to 12:30 101 114 338 201 213 516 414 642 292 613 614 110 12:30 to 12:45 123 109 310 300 222 542 372 675 292 703 464 13 12:45 to 1:00 103 98 320 249 205 483 365 597 230 582 526 97 Subtotal 12:00 to 1:00 pm 446 480 1315 965 850 2026 1562 2703 1051 2506 2242 334 1:00 to 1:15 112 100 237 217 191 408 311 540 202 520 368 117 1:15 to 1:30 82 51 206 194 154 368 248 465 209 450 305 98 1:30 to 1:45 77 39 213 176 169 282 252 327 170 394 242 88 1:45 to 2:00 67 24 186 170 154 310 174 332 139 351 244 90 Subtotal 1:00 to 2:00 pm 338 214 842 757 668 1368 985 1664 720 1715 1159 393 Total from 11:00 to 2:00 pm 1127 935 3133 2482 2206 4530 3583 6012 2382 5804 5175 977 The data in Table 1 is provided in 15-minute intervals, as was the data in previous years studies. This information was summarized based upon the number of pedestrians per hour per intersection from 11:00 a.m. 12:00 p.m., 12:00 p.m. 1:00 p.m., and 1:00 p.m. 2:00 p.m. Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 2
Comparisons of Previous Years Data II. Comparisons of Previous Years Data A comparison of the hourly data from 2007, 2008, 2009, and 2010 is summarized in Table 2. The 2010 data shows much more of a mixed picture, versus the comparisons that were analyzed in previous years. The pedestrian volume on the whole for the entire city essentially went back to 2008 levels. The growth achieved from 2008 to 2009 was given back through a 5% decrease in volume in the daytime counts. The intersections showing significant drops in volume happen to be on the northern portion of the CBD along 7th and 9th Streets. These intersections still have comparatively high volumes of pedestrians when viewed against other areas of downtown. In addition, large pedestrian generators in this part of town have closed to allow for an adaptive reuse of the facilities. Further analysis taken in future years will provide an opportunity to see how the change in use has affected (either positively or negatively) on the pedestrian volumes in this part of town. The area around Fountain Square continues to show an increase in pedestrian volume. Growth at these intersections has been consistent since 2008 when the Fountain Square redevelopment project was completed. Even though there has been consistent growth, this area still has not surpassed the volume present on 4th Street at Walnut Street. 2010 proved to be a year of decline due in part to the closure of restaurants. However, next year will present an interesting analysis with the opening the Great American Tower at 4th Street and Main Street. Tracking the growth pattern as a result of the opening of new office space has the opportunity to change the underlying patterns of downtown daytime workers. In future years, the opening of the casino and new parking facilities will also have an impact on the volume and patterns of pedestrians downtown. The closure of surface parking at Broadway Commons has already forced individuals and companies to reexamine how their workforce interacts with the urban core. This issue will continue to be in flux as the City redefines the northeastern portion of the CBD with a new hotel, parking facility, and casino. The evening counts completed as part of this study showed a significant decrease in the volume of pedestrians. Each intersection had declining volumes (except for 4th and Plum Street) and 6th Street and Vine Street showed nearly a 50% decline in activity. No one particular external factor can be attributed to this across the board decrease. On the whole, the 2010 volumes were more consistent with the 2008 volumes, with the exception of 6th Street and Vine Street. A review of this activity in the future years once build-out of adaptive reuses has been completed will most likely show a vastly different picture. Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 3
Comparisons of Previous Years Data Table 2: Comparison of Hourly Data 8th & Elm Plum Vine & Court 9th & Main 7th & Main Daytime Counts 7th & Vine 6th & Walnut Walnut Race 5th & Vine Fountain Square Daytime Totals 4th& Plum 5th & Vine Evening Counts 5th & Elm 7th & Vine 6th & Walnut 2010 Counts 2010 Counts 11:00-12:00 343 241 976 760 688 1136 1036 1645 611 1583 1774 10793 12:00-1:00 446 480 1315 965 850 2026 1562 2703 1051 2506 2242 16146 6:00-7:00 182 983 244 704 778 1:00-2:00 338 214 842 757 668 1368 985 1664 720 1715 1159 10430 7:00-8:00 132 715 119 496 570 Totals 1127 935 3133 2482 2206 4530 3583 6012 2382 5804 5175 37369 Totals 314 1698 363 1200 1348 2009 Counts 2009 Counts 11:00-12:00 385 235 949 833 944 1201 1204 1946 641 1524 1367 11229 12:00-1:00 464 374 1310 1200 1293 2060 1649 3091 1087 2257 2047 16832 6:00-7:00 200 1204 334 726 1139 1:00-2:00 305 276 786 917 906 1421 1227 2050 694 1579 1504 11665 7:00-8:00 88 939 274 557 1371 Totals 1154 885 3045 2950 3143 4682 4080 7087 2422 5360 4918 39726 Totals 288 2143 608 1283 2510 Comparison of 2009 versus 2010 data Comparison of 2009 versus 2010 data 11:00-12:00 +/- -42 6 27-73 -256-65 -168-301 -30 59 407-436 % +/- -10.9% 2.6% 2.8% -8.8% -27.1% -5.4% -14.0% -15.5% -4.7% 3.9% 29.8% -3.9% 12:00-1:00 +/- -18 106 5-235 -443-34 -87-388 -36 249 195-686 6:00-7:00 +/- -18-221 -90-22 -361 % +/- -3.9% 28.3% 0.4% -19.6% -34.3% -1.7% -5.3% -12.6% -3.3% 11.0% 9.5% -4.1% % +/- -9.0% -18.4% -26.9% -3.0% -31.7% 1:00-2:00 +/- 33-62 56-160 -238-53 -242-386 26 136-345 -1235 7:00-8:00 +/- 44-224 -155-61 -801 % +/- 10.8% -22.5% 7.1% -17.4% -26.3% -3.7% -19.7% -18.8% 3.7% 8.6% -22.9% -10.6% % +/- 50.0% -23.9% -56.6% -11.0% -58.4% Totals +/- -27 50 88-468 -937-152 -497-1075 -40 444 257-2357 Totals +/- 26-445 -245-83 -1162 Totals % +/- -2.3% 5.6% 2.9% -15.9% -29.8% -3.2% -12.2% -15.2% -1.7% 8.3% 5.2% -5.9% Totals % +/- 9.0% -20.8% -40.3% -6.5% -46.3% 2008 Counts 2008 Counts 11:00-12:00 333 329 778 775 785 1358 1177 1962 637 1469 1354 10957 12:00-1:00 455 597 1207 1167 1357 2304 1646 3316 1217 2043 1819 17128 6:00-7:00 167 1157 166 674 994 1:00-2:00 234 330 642 929 920 1522 1126 1922 832 1501 1239 11197 7:00-8:00 51 837 91 439 1124 Totals 1022 1256 2627 2871 3062 5184 3949 7200 2686 5013 4412 39282 Totals 218 1994 257 1113 2118 Comparison of 2008 versus 2009 data Comparison of 2008 versus 2009 data 11:00-12:00 +/- 52-94 171 58 159-157 27-16 4 55 13 272 % +/- 15.6% -28.6% 22.0% 7.5% 20.3% -11.6% 2.3% -0.8% 0.6% 3.7% 1.0% 2.5% 12:00-1:00 +/- 9-223 103 33-64 -244 3-225 -130 214 228-296 6:00-7:00 +/- 33 47 168 52 145 % +/- 2.0% -37.4% 8.5% 2.8% -4.7% -10.6% 0.2% -6.8% -10.7% 10.5% 12.5% -1.7% % +/- 19.8% 4.1% 101.2% 7.7% 14.6% 1:00-2:00 +/- 71-54 144-12 -14-101 101 128-138 78 265 468 7:00-8:00 +/- 37 102 183 118 247 % +/- 30.3% -16.4% 22.4% -1.3% -1.5% -6.6% 9.0% 6.7% -16.6% 5.2% 21.4% 4.2% % +/- 72.5% 12.2% 201.1% 26.9% 22.0% Totals +/- 132-371 418 79 81-502 131-113 -264 347 506 444 Totals +/- 70 149 351 170 392 Totals % +/- 12.9% -29.5% 15.9% 2.8% 2.6% -9.7% 3.3% -1.6% -9.8% 6.9% 11.5% 1.1% Totals % +/- 32.1% 7.5% 136.6% 15.3% 18.5% 2007 Counts 11:00-12:00 309 330 761 723 981 1042 1178 1792 730 1458 12:00-1:00 428 576 1097 933 1191 1646 1666 2598 1363 2744 1:00-2:00 361 246 676 718 919 1248 1081 1935 884 1751 Totals 1098 1152 2734 2374 3091 3929 3935 6325 2977 5953 Comparison of 2007 versus 2008 data 11:00-12:00 +/- 24-1 17 52-196 316-1 170-93 11 % +/- 7.8% -0.3% 2.2% 7.2% -20.0% 30.3% -0.1% 9.5% -12.7% 0.8% 12:00-1:00 +/- 27 21 110 234 166 658-20 718-146 -701 % +/- 6.3% 3.6% 10.0% 25.1% 13.9% 40.0% -1.2% 27.6% -10.7% -25.5% 1:00-2:00 +/- -127 84-34 211 1 274 45-13 -52-250 % +/- -35.2% 34.1% -5.0% 29.4% 0.1% 22.0% 4.2% -0.7% -5.9% -14.3% Totals +/- -76 104-107 497-29 1255 14 875-291 -940 Totals % +/- -6.9% 9.0% -3.9% 20.9% -0.9% 31.9% 0.4% 13.8% -9.8% -15.8% Comparison of 2007 versus 2009 data 11:00-12:00 +/- 76-95 188 110-37 159 26 154-89 66 % +/- 24.6% -28.8% 24.7% 15.2% -3.8% 15.3% 2.2% 8.6% -12.2% 4.5% 12:00-1:00 +/- 36-202 213 267 102 414-17 493-276 -487 % +/- 8.4% -35.1% 19.4% 28.6% 8.6% 25.2% -1.0% 19.0% -20.2% -17.7% 1:00-2:00 +/- -56 30 110 199-13 173 146 115-190 -172 % +/- -15.5% 12.2% 16.3% 27.7% -1.4% 13.9% 13.5% 5.9% -21.5% -9.8% Totals +/- 56-267 311 576 52 753 145 762-555 -593 Totals % +/- 5.1% -23.2% 11.4% 24.3% 1.7% 19.2% 3.7% 12.0% -18.6% -10.0% Comparison of 2007 versus 2010 data 2008 versus 2010 11:00-12:00 +/- 34-89 215 37-293 94-142 -147-119 125 420-164 % +/- 11.0% -27.0% 28.3% 5.1% -29.9% 9.0% -12.1% -8.2% -16.3% 8.6% 31.0% -1.5% 12:00-1:00 +/- 18-96 218 32-341 380-104 105-312 -238 423-982 % +/- 4.2% -16.7% 19.9% 3.4% -28.6% 23.1% -6.2% 4.0% -22.9% -8.7% 23.3% -5.7% 1:00-2:00 +/- -23-32 166 39-251 120-96 -271-164 -36-80 -767 % +/- -6.4% -13.0% 24.6% 5.4% -27.3% 9.6% -8.9% -14.0% -18.6% -2.1% -6.5% -6.9% Totals +/- 56-267 311 576 52 753 145 762-555 -593 763 444 Totals % +/- 5.1% -23.2% 11.4% 24.3% 1.7% 19.2% 3.7% 12.0% -18.6% -10.0% 17.3% 1.1% Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 4
Exhibits and Projections III. Exhibits and Projections It is recognized that projections of pedestrian traffic are important to the DCI s Stakeholders. The actual pedestrian volume in the future will be heavily dependent upon market forces, the economy, and the type and density of future development. Figure 1: 2010 Pedestrian Count 12:00 pm 1:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 5
Exhibits and Projections Figure 2: 2010 Pedestrian Count 11:00 am 2:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 6
Exhibits and Projections Figure 3: 2010 Pedestrian Count 6:00 pm 8:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 7
Figure 4: 2010 Pedestrian Count Percent Change from 2009 Pedestrian Count Summary, 2010 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 8
Pedestrian Count Summary 2009 Update Downtown Cincinnati Inc. Cincinnati, Ohio Acknowledgements Consultant Team Brandstetter Carroll Inc. 424 East Fourth Street Cincinnati, Ohio 45202 (513) 651-4224 VOICE (800) 651-0834 (513) 651-0147 FAX Benjamin E. Brandstetter, P.E. Engineer s Project No. 09092 January 15, 2010 i
Pedestrian Count Summary 2009 Update Downtown Cincinnati Inc. Executive Summary Downtown Cincinnati Inc. (DCI) commissioned Brandstetter Carroll Inc. to provide an update to the 2008 Pedestrian Count Study that was completed at 11 key intersections within the Central Business District. In addition, evening counts were performed for the second time this year at five locations. This information is valuable to DCI because they receive many requests from stakeholders who are seeking to expand, relocate, or open new businesses. This information provides business owners with an idea of the pedestrian traffic that can be expected in varying parts of the City. The following is a summary of the peak hourly counts at the ten intersections from 12:00 pm to 1:00 pm: 8 th and Elm 464 7 th and Vine 2,060 4 th and Plum 374 6 th and Walnut 1,649 Vine and Court 1,310 4 th and Walnut 3,091 9 th and Main 1,200 4 th and Race 1,087 7 th and Main 1,293 5 th and Vine 2,257 Fountain Square 2,047 The following is a summary of the peak hourly counts at five intersections from 6:00 pm to 7:00 pm: 4 th and Plum 200 5 th and Vine 1,204 5 th and Elm 334 7 th and Vine 726 6 th and Walnut 1,139 The counts included in this study were obtained in October and November of 2009 over a four week period. Overall, the data shows a consistent long term increase in pedestrian activity over the course of the past two years. The increases are distributed across nearly all sectors of downtown. ii
2009 Pedestrian Count Summary I. 2009 Pedestrian Count Summary In 2009 (October 13 through November 17), Brandstetter Carroll Inc. obtained pedestrian counts from the 11 intersections selected in the previous studies. Counts were taken on a Tuesday, Wednesday, or Thursday. An experienced team of two observers completed the counts between 11:00 a.m. 2:00 p.m. In addition, the same five intersections that were selected for evening counts (6:00 p.m. 8:00 p.m.) in 2008 were completed in 2009. The raw data is summarized in Table 1 below. The pedestrian counts at 4 th and Plum were taken for a second time due to the unexpected decrease from the initial counts. The data in the table is from counts taken on December 15 th, 2009. Table 3: Pedestrian Count Summary Time Interval 8th & Elm Plum Vine & Court 9th & Main 7th & Main 7th & Vine 6th & Walnut Walnut Race 5th & Vine Fountain Square 11:00 to 11:15 46 62 176 202 186 200 170 234 85 259 207 11:15 to 11:30 58 44 208 193 196 207 234 414 107 344 295 11:30 to 11:45 116 75 309 245 251 364 367 574 192 435 429 11:45 to 12:00 165 54 256 193 311 430 433 724 257 486 436 Subtotal 11:00 to 12:00 am 385 235 949 833 944 1201 1204 1946 641 1524 1367 12:00 to 12:15 138 91 318 275 315 502 358 796 286 680 515 12:15 to 12:30 100 123 288 342 336 536 441 740 251 559 557 12:30 to 12:45 138 76 377 295 345 540 446 823 279 504 534 12:45 to 1:00 88 84 327 288 297 482 404 732 271 514 441 Subtotal 12:00 to 1:00 pm 464 374 1310 1200 1293 2060 1649 3091 1087 2257 2047 1:00 to 1:15 102 86 204 253 272 438 415 667 218 521 493 1:15 to 1:30 66 78 219 269 250 389 368 562 213 396 366 1:30 to 1:45 79 51 191 240 205 289 228 488 160 354 348 1:45 to 2:00 58 61 172 155 179 305 216 333 103 308 297 Subtotal 1:00 to 2:00 pm 305 276 786 917 906 1421 1227 2050 694 1579 1504 Total from 11:00 to 2:00 pm 1154 885 3045 2950 3143 4682 4080 7087 2422 5360 4918 Time Interval Plum 5th & Vine 5th & Elm 7th & Vine 6th & Walnut 6:00 to 6:15 pm 75 306 56 229 353 6:15 to 6:30 pm 53 377 106 180 263 6:30 to 6:45 pm 41 328 100 162 274 6:45 to 7:00 pm 31 193 72 155 249 Subtotal 6:00 to 7:00 pm 200 1204 334 726 1139 7:00 to 7:15 pm 24 243 61 181 285 7:15 to 7:30 pm 23 309 50 134 329 7:30 to 7:45 pm 23 150 83 109 455 7:45 to 8:00 pm 18 237 80 133 302 Subtotal 7:00 to 8:00 pm 88 939 274 557 1371 Total from 6:00 to 8:00 pm 288 2143 608 1283 2510 Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 1
2009 Pedestrian Count Summary The data in Table 1 is provided in 15-minute intervals, as was the data in previous years studies. This information was summarized based upon the number of pedestrians per hour per intersection from 11:00 a.m. 12:00 p.m., 12:00 p.m. 1:00 p.m., and 1:00 p.m. 2:00 p.m. As may be expected, the Central Business District continues to have strong pedestrian traffic, with the area around the courthouse and county offices increasing in pedestrian traffic as well. Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 2
Comparisons of Previous Years Data II. Comparisons of Previous Years Data A comparison of the hourly data from 2007, 2008, and 2009 is summarized in Table 2. On the whole, the study is showing that there is continued increase in the volumes downtown both during the daytime and evening hours. The long term trend from 2007 through 2009 is showing a net increase in pedestrian activity, except for three locations. The positive gains that are seen in the long term trend are in locations in which recent public and private investment is actively being made. The 11.5% gain at Fountain Square in one year shows that the improvements made in this vicinity are driving people to this location. The evening count comparison from 2008 to 2009 is encouraging due to the volume of increase which took place. Each intersection that was counted saw an increase year over year. The consistency of the increase across the board shows that more people are choosing to spend time downtown after business hours. The localized decreases in volume can be attributed to certain factors which have occurred over the past few years. The decrease at the 7th and Vine location is most likely a result of the closing of Sully s and other restaurants in this area. The decrease from 2008 to 2009 is better understood when put in the long term context of comparing 2007 to 2009. The 2 year comparison actually shows a long term gain. This trend will be better understood when data from 2010 is included in the analysis. The 4th and Race intersection and 5th and Vine intersection decreases can be attributed to the fact that the 2007 counts were skewed higher because of the closure of Fountain Square. Many pedestrians likely bypassed the Fountain Square area and instead used Race and/or Vine Street. In addition, the continued increase in vacancy for Tower Place is driving less people to these intersections. The overall volume of pedestrians during the mid-day counting period in all of downtown continued to increase from 2008 to 2009. To continue having consistent growth of this key indicator shows that the strength of downtown can continue to grow, even in a shrinking economic environment. Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 3
Comparisons of Previous Years Data Table 4: Comparison of Hourly Data Daytime Counts Evening Counts 8th & Vine & 9th & 7th & 7th & 6th & 5th & Founta 4th& 5th & 5th & 7th & 6th & 2009 Counts 2009 Counts 11:00-12:00 385 235 949 833 944 1201 1204 1946 641 1524 1367 12:00-1:00 464 374 1310 1200 1293 2060 1649 3091 1087 2257 2047 6:00-7:00 200 1204 334 726 1139 1:00-2:00 305 276 786 917 906 1421 1227 2050 694 1579 1504 7:00-8:00 88 939 274 557 1371 Totals 1154 885 3045 2950 3143 4682 4080 7087 2422 5360 4918 Totals 288 2143 608 1283 2510 2008 Counts 2008 Counts 11:00-12:00 333 329 778 775 785 1358 1177 1962 637 1469 1354 12:00-1:00 455 597 1207 1167 1357 2304 1646 3316 1217 2043 1819 6:00-7:00 167 1157 166 674 994 1:00-2:00 234 330 642 929 920 1522 1126 1922 832 1501 1239 7:00-8:00 51 837 91 439 1124 Totals 1022 1256 2627 2871 3062 5184 3949 7200 2686 5013 4412 Totals 218 1994 257 1113 2118 Comparison of 2008 versus 2009 data Comparison of 2008 versus 2009 data 11:00-12:00 +/- 52-94 171 58 159-157 27-16 4 55 13 % +/- 15.6% -28.6% 22.0% 7.5% 20.3% -11.6% 2.3% -0.8% 0.6% 3.7% 1.0% 12:00-1:00 +/- 9-223 103 33-64 -244 3-225 -130 214 228 6:00-7:00 +/ 33 47 168 52 145 % +/- 2.0% -37.4% 8.5% 2.8% -4.7% -10.6% 0.2% -6.8% -10.7% 10.5% 12.5% % +/- 19.8% 4.1% 101.2% 7.7% 14.6% 1:00-2:00 +/- 71-54 144-12 -14-101 101 128-138 78 265 7:00-8:00 +/ 37 102 183 118 247 % +/- 30.3% -16.4% 22.4% -1.3% -1.5% -6.6% 9.0% 6.7% -16.6% 5.2% 21.4% % +/- 72.5% 12.2% 201.1% 26.9% 22.0% Totals +/- 132-371 418 79 81-502 131-113 -264 347 506 Totals +/- 70 149 351 170 392 Totals % +/- 12.9% -29.5% 15.9% 2.8% 2.6% -9.7% 3.3% -1.6% -9.8% 6.9% 11.5% Totals % + 32.1% 7.5% 136.6% 15.3% 18.5% 2007 Counts 11:00-12:00 309 330 761 723 981 1042 1178 1792 730 1458 12:00-1:00 428 576 1097 933 1191 1646 1666 2598 1363 2744 1:00-2:00 361 246 676 718 919 1248 1081 1935 884 1751 Totals 1098 1152 2734 2374 3091 3929 3935 6325 2977 5953 Comparison of 2007 versus 2008 data 11:00-12:00 +/- 24-1 17 52-196 316-1 170-93 11 % +/- 7.8% -0.3% 2.2% 7.2% -20.0% 30.3% -0.1% 9.5% -12.7% 0.8% 12:00-1:00 +/- 27 21 110 234 166 658-20 718-146 -701 % +/- 6.3% 3.6% 10.0% 25.1% 13.9% 40.0% -1.2% 27.6% -10.7% -25.5% 1:00-2:00 +/- -127 84-34 211 1 274 45-13 -52-250 % +/- -35.2% 34.1% -5.0% 29.4% 0.1% 22.0% 4.2% -0.7% -5.9% -14.3% Totals +/- -76 104-107 497-29 1255 14 875-291 -940 Totals % +/- -6.9% 9.0% -3.9% 20.9% -0.9% 31.9% 0.4% 13.8% -9.8% -15.8% Comparison of 2007 versus 2009 data 11:00-12:00 +/- 76-95 188 110-37 159 26 154-89 66 % +/- 24.6% -28.8% 24.7% 15.2% -3.8% 15.3% 2.2% 8.6% -12.2% 4.5% 12:00-1:00 +/- 36-202 213 267 102 414-17 493-276 -487 % +/- 8.4% -35.1% 19.4% 28.6% 8.6% 25.2% -1.0% 19.0% -20.2% -17.7% 1:00-2:00 +/- -56 30 110 199-13 173 146 115-190 -172 % +/- -15.5% 12.2% 16.3% 27.7% -1.4% 13.9% 13.5% 5.9% -21.5% -9.8% Totals +/- 56-267 311 576 52 753 145 762-555 -593 Totals % +/- 5.1% -23.2% 11.4% 24.3% 1.7% 19.2% 3.7% 12.0% -18.6% -10.0% Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 4
Exhibits and Projections III. Exhibits and Projections It is recognized that projections of pedestrian traffic are important to the DCI s Stakeholders. The actual pedestrian volume in the future will be heavily dependent upon market forces, the economy, and the type and density of future development. Figure 5: 2009 Pedestrian Count 12:00 pm 1:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 5
Exhibits and Projections Figure 6: 2009 Pedestrian Count 11:00 am 2:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 6
Exhibits and Projections Figure 7: 2009 Pedestrian Count 6:00 pm 8:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 7
Exhibits and Projections Figure 8: 2009 Pedestrian Count Percent Change from 2008 Pedestrian Count Summary, 2009 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 8
Pedestrian Count Summary 2008 Update Downtown Cincinnati Inc. Cincinnati, Ohio Acknowledgements Consultant Team Brandstetter Carroll Inc. 424 East Fourth Street Cincinnati, Ohio 45202 (513) 651-4224 VOICE (800) 651-0834 (513) 651-0147 FAX Benjamin E. Brandstetter, P.E. William J. Lawall, III, P.E. Engineer s Project No. 08093 January 6, 2009 Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio i
Pedestrian Count Summary 2008 Update Downtown Cincinnati Inc. Executive Summary Downtown Cincinnati Inc. (DCI) commissioned Brandstetter Carroll Inc. to provide an update to the 2007 Pedestrian Count Study that was completed at ten key intersections within the Central Business District. In addition, evening counts were performed for the first time this year at five locations. This information is valuable to DCI because they receive many requests from stakeholders who are seeking to expand, relocate, or open new businesses. This information provides business owners with an idea of the pedestrian traffic that can be expected in varying parts of the City. The following is a summary of the peak hourly counts at the ten intersections from 12:00 pm to 1:00 pm: 8 th and Elm 455 7 th and Vine 2,304 4 th and Plum 597 6 th and Walnut 1,646 Vine and Court 1,207 4 th and Walnut 3,316 9 th and Main 1,167 4 th and Race 1,217 7 th and Main 1,357 5 th and Vine 1,819 The following is a summary of the peak hourly counts at five intersections from 6:00 pm to 7:00 pm: 4 th and Plum 167 5 th and Vine 1,157 5 th and Elm 166 7 th and Vine 674 6 th and Walnut 994 The counts included in this study were obtained in October and November of 2008 over a four week period. Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio ii
2008 Pedestrian Count Summary I. 2008 Pedestrian Count Summary In 2008 (October 21 through November 20), Brandstetter Carroll Inc. obtained pedestrian counts from the ten intersections selected for the 2007 study. Counts were taken on a Tuesday, Wednesday, or Thursday. An experienced team of two observers completed the counts between 11:00 a.m. 2:00 p.m. In addition, five intersections were selected for evening counts (6:00 p.m. 8:00 p.m.) in 2008. The raw data is summarized in Table 1 below. The 5 th and Vine and Fountain Square counts were conducted on December 17 th and 18 th. The initial counts taken at 5 th and Vine showed a large decrease in volume. Because this decrease was unexpected due to the recent development in the area, counts were completed again. The result of these counts is shown below and discussion is available in the next section of the report. Table 5: Pedestrian Count Summary Time Interval 8th & Elm Plum Vine & Court 9th & Main 7th & Main 7th & Vine 6th & Walnut Walnut Race 5th & Fountain Vine Square 11:00 to 11:15 43 37 118 189 167 239 154 233 109 217 164 11:15 to 11:30 29 44 149 171 135 300 216 398 134 358 249 11:30 to 11:45 111 80 251 221 204 388 365 658 189 425 468 11:45 to 12:00 150 168 260 194 279 431 442 673 205 469 473 Subtotal 11:00 to 12:00am 333 329 778 775 785 1,358 1,177 1,962 637 1,469 1,354 12:00 to 12:15 133 203 264 290 315 570 326 818 305 469 512 12:15 to 12:30 109 108 293 262 336 614 428 857 310 524 426 12:30 to 12:45 135 121 335 314 381 596 490 885 335 525 463 12:45 to 1:00 78 165 315 301 325 524 402 756 267 525 418 Subtotal 12:00 to 1:00pm 455 597 1,207 1,167 1,357 2,304 1,646 3,316 1,217 2,043 1,819 1:00 to 1:15 83 118 184 250 230 447 361 628 216 501 382 1:15 to 1:30 54 82 196 221 281 432 309 458 267 357 298 1:30 to 1:45 54 62 126 257 209 342 197 468 190 347 315 1:45 to 2:00 43 68 136 201 200 301 259 368 159 296 244 Subtotal 1:00 to 2:00 234 330 642 929 920 1,522 1,126 1,922 832 1,501 1,239 Total from 11:00 to 1,022 1,256 2,627 2,871 3,062 5,184 3,949 7,200 2,686 5,013 4,412 Time Interval Plum 5th & Vine 5th & Elm 7th & Vine 6th & Walnut 6:00 to 6:15 65 426 57 245 298 6:15 to 6:30 45 288 41 155 253 6:30 to 6:45 33 216 41 131 217 6:45 to 7:00 24 227 27 143 226 Subtotal 6:00 to 7:00 167 1,157 166 674 994 7:00 to 7:15 14 253 28 123 256 7:15 to 7:30 14 198 28 127 255 7:30 to 7:45 12 208 20 89 342 7:45 to 8:00 11 178 15 100 271 Subtotal 7:00 to 8:00 51 837 91 439 1,124 Total from 6:00 to 8:00 218 1,994 257 1,113 2,118 Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 1
2008 Pedestrian Count Summary The data in Table 1 is provided in 15-minute intervals, as was the data for 2007. This information was summarized based upon the number of pedestrians per hour per intersection from 11:00 a.m. 12:00 p.m., 12:00 p.m. 1:00 p.m., and 1:00 p.m. 2:00 p.m. As may be expected, the Central Business District continues to have strong pedestrian traffic, with the area around the courthouse and county offices increasing in pedestrian traffic as well. Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 2
Comparisons of 2007 Versus 2008 Data II. Comparisons of 2007 Versus 2008 Data A comparison of the hourly data from 2007 with that of 2008 is summarized in Table 2. Table 6: Comparison of Hourly Data 8th & Elm Plum Vine & Court 9th & Main 7th & Main 7th & Vine 6th & Walnut Walnut Race 5th & Vine 2008 Counts 11:00-12:00 333 329 778 775 785 1358 1177 1962 637 1469 12:00-1:00 455 597 1207 1167 1357 2304 1646 3316 1217 2043 1:00-2:00 234 330 642 929 920 1522 1126 1922 832 1501 Totals 1022 1256 2627 2871 3062 5184 3949 7200 2686 5013 2007 Counts 11:00-12:00 309 330 761 723 981 1042 1178 1792 730 1458 12:00-1:00 428 576 1097 933 1191 1640 1666 2598 1363 2744 1:00-2:00 361 246 876 718 919 1247 1081 1935 884 1751 Totals 1098 1152 2734 2374 3091 3929 3935 6325 2977 5953 11:00-12:00 difference 24-1 17 52-196 316-1 170-93 11 % change 7.7% -0.3% 2.2% 7.2% -20.0% 30.3% -0.1% 9.5% -12.7% 0.8% 12:00-1:00 difference 27 21 110 234 166 604-20 718-146 -701 % change 6.3% 3.6% 10.0% 25.1% 13.9% 40.5% -1.2% 27.6% -10.7% -25.5% 1:00-2:00 difference -127 84-234 211 1 275 45-13 -52-250 % change -35.1% 34.1% -26.7% 29.4% 0.1% 22.0% 4.2% -0.7% -5.9% -14.3% Totals difference -76 104-107 497-29 1255 14 875-291 -940 Totals % change -7.0% 9.0% -3.9% 20.9% -0.9% 31.9% 0.4% 13.8% -9.8% -15.5% Using the above data counts, the total pedestrian counts for the entire downtown area remained relatively constant. While there were some decreases in some locations (5th & Vine most notably), there were corresponding increases in other locations (9th & Main, 7th & Vine). It is surmised that the decrease at 5th & Vine is due to the possibility that pedestrians are now able to bypass the intersection and use Fountain Square, whereas last year the Fountain Square was under reconstruction and all pedestrian traffic had to use the intersection of 5 th and Vine. The counts taken at Fountain Square were recorded in the northeast quadrant of the square. Even though 5 th and Vine had an overall net decrease, the high volume recorded for Fountain Square shows that more pedestrians are using these areas now than in 2007. No counts are available before reconstruction of the Square took place for comparison purposes. The area around the county courthouse and offices (9th & Main) is showing increasing pedestrian traffic, with only minor variations at most other locations. In the current economic climate, keeping the total pedestrian counts the same as last year is a testament to the strength of the businesses downtown. The total volume of daytime pedestrians in 2008 was 34.870 while the total volume in 2007 was 33,568. The slight increase only shows that, even with localized differences, the total volume of pedestrian traffic remains strong. Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 3
Exhibits and Projections III. Exhibits and Projections It is recognized that projections of pedestrian traffic are important to the DCI s Stakeholders. The actual pedestrian volume in the future will be heavily dependent upon market forces, the economy, and the type and density of future development. Barring any unforeseen economic catastrophes, Brandstetter Carroll Inc. anticipates that pedestrian traffic counts will remain on par with current levels, and will actually increase when the economic climate improves. Figure 9: 2008 Pedestrian Count 12:00 pm 1:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 4
Exhibits and Projections Figure 10: 2008 Pedestrian Count 11:00 am 2:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 5
Exhibits and Projections Figure 11: 2008 Pedestrian Count 6:00 pm 8:00 pm *Estimated counts are interpolated from actual counts. Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 6
Exhibits and Projections Figure 12: 2008 Pedestrian Count Percent Change from 2007 Pedestrian Count Summary, 2008 Update, Downtown Cincinnati Inc., Cincinnati, Ohio 7
Acknowledgements Pedestrian Count Summary Downtown Cincinnati Inc. Cincinnati, Ohio Consultant Team Brandstetter Carroll Inc. 424 East Fourth Street Cincinnati, Ohio 45202 (513) 651-4224 VOICE (800) 651-0834 (513) 651-0147 FAX Bruce G. Brandstetter, P.E. Benjamin E. Brandstetter, P.E. Engineer s Project No. 07114 December 26, 2007 i
Pedestrian Count Summary Downtown Cincinnati Inc. Executive Summary Downtown Cincinnati Inc. commissioned Brandstetter Carroll Inc. to provide pedestrian count data at ten key intersections in the Central Business District. DCI receives many requests from its stakeholders seeking to expand, relocate or open new businesses. This is part of DCI s mission to market Downtown Cincinnati as a place to work, live and play. The following is a summary of the peak hourly counts at the ten intersections from 12:00 pm to 1:00 pm: 8 th and Elm 428 7 th and Vine 1,646 4 th and Plum 576 6 th and Walnut 1,666 Vine and Court 1,097 4 th and Walnut 2,598 9 th and Main 933 4 th and Race 1,363 7 th and Main 1,191 5 th and Vine 2,744 The counts included in this study were obtained in October 2007 over a three week period. In the course of investigating what other cities have done with their pedestrian count information, it was noted that the more progressive cities update their counts on an annual basis. This is another tool in evaluating the impact of changes. It can measure the success of programs and improvements. A comparison of similar business district locations from other cities shows that the highest pedestrian volume locations in Cincinnati are similar to the highest pedestrian volume locations in cities such as Philadelphia and Denver. However, the volumes taken further from the core of the City begin to drop faster than other comparable cities. ii
Introduction I. Introduction Downtown Cincinnati Inc. is committed to building a dynamic metropolitan center valued as the Heart of the Region. DCI s efforts to fulfill this mission includes working to provide services to its Stakeholders, with emphasis on the marketing of Downtown Cincinnati as a place to work, live, and play and to provide small business assistance, information collection, and dissemination. DCI receives many requests regarding foot traffic from current and potential downtown stakeholders seeking to expand, relocate, or open a new business. Brandstetter Carroll Inc. was commissioned to provide this information. The process to complete this Study included: 1. Data collection and review of previous pedestrian count information. 2. In conjunction with DCI and BCI staff, identify intersections and sites to be included in the counts. 3. Complete the actual counts with an experienced two person team over a three week time period. 4. Analyze and summarize the collected data in a simplified format. 5. Discuss future pedestrian traffic volume based upon previous Cincinnati data and industry standards. 6. Prepare the final report in written and graphic form. Pedestrian Count Summary, Downtown Cincinnati Inc., Cincinnati, Ohio 1
Pedestrian Counts II. Pedestrian Counts During the course of the kick-off meeting for the study and a follow-up meeting with DCI and Brandstetter Carroll Inc. staff, the ten intersections were identified. The locations selected were based upon locations known to have high pedestrian volumes, locations where development is anticipated and locations where development is to be encouraged. As part of this identification process, Brandstetter Carroll Inc. and DCI walked the project area during a midday peak on a typical weekday. This allowed the team to develop a better understanding of the project. Additionally, a test count was completed on West Fourth Street between Postal Place and Walnut Street on July 17, 2007. From October 16, 2007 through October 25, 2007 counts were taken at ten intersections. All counts were taken on a Tuesday, Wednesday or Thursday. An experienced team of two observers completed the counts listed from 11:00 a.m. 2:00 p.m. The raw count data is summarized in Table 1. The following is a list of locations with the corresponding interval count information: Table 1: Pedestrian Count Summary Table Time Interval 8th and Elm 4th and Plum Vine and Court 9th and Main 7th and Main 11:00 to 11:15 48 51 132 131 185 11:15 to 11:30 68 48 166 159 231 11:30 to 11:45 91 95 240 147 268 11:45 to 12:00 102 136 223 286 297 Subtotal 11:00 to 12:00 309 330 761 723 981 12:00 to 12:15 111 151 246 226 306 12:15 to 12:30 120 181 207 234 277 12:30 to 12:45 103 143 336 256 322 12:45: 1:00 94 101 308 217 286 Subtotal 12:00 to 1:00 428 576 1097 933 1191 1:00 to 1:15 88 91 338 212 304 1:15 to 1:30 75 60 236 148 245 1:30 to 1:45 114 44 173 195 194 1:45 to 2:00 84 51 129 163 176 Subtotal 1:00 to 2:00 361 246 876 718 919 Total from 11:00 to 2:00 1098 1152 2734 2374 3091 Pedestrian Count Summary, Downtown Cincinnati Inc., Cincinnati, Ohio 2
Pedestrian Counts Time Interval 7th and Vine 6th and Walnut 4th and Walnut 4th and Race 5th and Vine 11:00 to 11:15 192 127 216 107 175 11:15 to 11:30 214 233 344 122 303 11:30 to 11:45 286 403 596 220 437 11:45 to 12:00 350 415 636 281 543 Subtotal 11:00 to 12:00 1042 1178 1792 730 1458 12:00 to 12:15 411 413 663 364 615 12:15 to 12:30 431 381 685 310 753 12:30 to 12:45 435 465 745 370 732 12:45: 1:00 363 407 505 319 644 Subtotal 12:00 to 1:00 1640 1666 2598 1363 2744 1:00 to 1:15 375 340 689 271 459 1:15 to 1:30 326 312 453 254 521 1:30 to 1:45 252 206 369 203 403 1:45 to 2:00 294 233 424 156 368 Subtotal 1:00 to 2:00 1247 1091 1935 884 1751 Total from 11:00 to 2:00 3929 3935 6325 2977 5953 The data in Table 1 is provided in 15 minute intervals. This information was summarized based upon the number of pedestrians per hour per intersection from 11:00 a.m. 12:00 p.m., 12:00 p.m. 1:00 p.m., and 1:00 p.m. 2:00 p.m. Figure 1 may be used as a means of comparing the volumes at all locations. As may be expected, the peak pedestrian counts were between 12:00 p.m. and 1:00 p.m. at Fifth and Vine Streets with a total of 2,744. This was closely followed by an hourly count of 2,598 during the same time at Fourth and Walnut Streets. The exhibit on page 7 provides a map of the Central Business District with the peak hourly count for each intersection. Please note all the peak counts occurred during the 12:00 p.m. 1:00 p.m. time frame. Estimated counts are also provided at selected intersections. Figure 1: Downtown Cincinnati Pedestrian Count Summary, 2007 Downtown Cincinnati Pedestrian Count Summary, 2007 3000 2500 2000 Pedestrians per Hour 1500 1000 11:00AM to 12:00PM 12:00PM to 1:00PM 1:00PM to 2:00PM 500 0 8th and Elm 4th and PlumVine and Court9th and Main7th and Main7th and Vine6th and Walnut 4th and Walnut4th and Race5th and Vine Pedestrian Count Summary, Downtown Cincinnati Inc., Cincinnati, Ohio 3
Figure 2: Exhibit of Downtown Cincinnati Pedestrian Count Summary, 2007 Pedestrian Counts Pedestrian Count Summary, Downtown Cincinnati Inc., Cincinnati, Ohio 4
Comparisons III. Comparisons Available data was obtained from pedestrian counts completed by the City of Cincinnati Engineering Division in 1990 and 1992. This data was collected by the city for essentially all of the intersections in the Central Business District. At that time, the city performed counts to determine the volumes for the AM peak, noon peak, and PM peak. This amount of data collection was outside the scope of this study. In addition, the method used to count pedestrians differed from the method used in this study. In 1990 and 1992, the City counted volumes using each leg (north, south, east, and west) of the intersection as an independent count. As a result, the same pedestrian passing through an intersection could be counted multiple times. The method used in 1990 and 1992 precludes a comparison of historical data with the volumes gathered in 2007. However, any future counts can use 2007 as a baseline for comparison. As a comparison to other cities, a similar study was found for the City of Philadelphia. Only one location in Philadelphia had greater volume than 5 th Street and Vine Street in Cincinnati. The remainder of the intersections in Cincinnati had comparable volumes to those in Philadelphia. The Downtown Denver Partnership, Inc. compiled count information in 2006 at 24 locations. The weekday volumes in 2006 along the 16 th Street Mall corridor were significantly higher than those found in Cincinnati. However, the volumes in the remainder of the business district were comparable to those found in Cincinnati. It should be noted that the 16 th Street Mall corridor is a unique downtown corridor. It is 12 blocks long and is a pedestrian only corridor other an a free shuttle bus system. Pedestrian Count Summary, Downtown Cincinnati Inc., Cincinnati, Ohio 5
Projections IV. Projections It is recognized that projections of pedestrian traffic are important to the DCI s stakeholders. The actual pedestrian volume in the future will be heavily dependent upon market forces and the type and density of development. BCI has reviewed industry standards and other pedestrian count information available throughout the United States. In the course of investigating what other cities have done with their pedestrian count information, the more progressive cities complete these counts on an annual basis. This becomes another tool in evaluating the impact of changes of developments within the downtown core and a measure of success of various programs and improvements. The Philadelphia, Pennsylvania Central Development Corporation and the Portland, Oregon Business Alliance are two such organizations that complete counts on an annual basis. Pedestrian Count Summary, Downtown Cincinnati Inc., Cincinnati, Ohio 6