EVP TOUR SPONSORSHIP
Welcome to the EVP Our fans and athletes are perfect new customers Plans for the 2018 EVP National Beach Volleyball Tour are well underway. The EVP staff and athletes invite you to the beach for some extreme action! Our Extreme Volleyball Professionals create the entertainment on the volleyball stage that engages fans and sponsor for a great day at the beach. That is how the EVP was born! Our talented Professional Athletes are part of a team. EVP s signature City vs City playing format allows fans and sponsors to connect with their favorite team from sunrise to sunset. And with our live scoring, fans can keep an eye on their favorite team as they compete for the gold. If you prefer, we could customize a sponsorship package that aligns with your brand s marketing and sales goals. EVP s grassroots approach to event management assists many brands with their quest to engage thousands of young and active consumers nationwide. EVP Tour generates millions of positive and lasting impressions! Our fans and athletes are perfect new customers. They are influencers who tend to be very active and carry a punch when it comes to supporting brands that support EVP Tour. Here is your chance to embrace their passion for the game and bring home the Gold for your sales team and local retailers. Page 2
CONTENTS Events Beach Volleyball Tour Schedule Games of Summer Media TV Shows Social Media On-Site Activation Music Live Scoring Sponsorship Elements On-Premise Key Account Retail Tie-In Page 3
EVENTS Beach Volleyball Tour Schedule Games of Summer
Beach Volleyball Over 4 million young adult players across the USA Many of these athletes play the traditional format of 2-person beach volleyball aka Doubles. Since the early 90s leagues have developed including 4-person and 6-person co-ed formats. Moving forward, EVP has identified over 150 beaches in the USA that have on-site volleyball courts for future tour stops. Many of these sites are perfect for causal play and organized events! Come join the EVP on their journey to reach many more young adults in a fun and active day at the beach. At each event, spectators will not only see elite athletes compete on the beach, they also have the chance to interact with the pros by participating in contests and promotions at hosting venues. Page 5
DATES LOCATIONS March 24-25 April 27-29 May 4-6 May 11-13 May 26-27 June 1-3 June 8-10 June 16-17 June 23-24 June 30 July 2-4 July 7-9 July 13-15 July 20-22 Aug. 4 Aug. 10-11 Aug. 18-19 GO EVP Opener @ Game On Sports, Fort Worth, TX Bradenton Pro Am @ Coquina Beach, Anna Maria Island, FL - TV Dig the Sun Pro Am @ Florida Tracks & Trails, Punta Gorda, FL - TV Beach Bum Open @ Tybee Island, Savannah, GA - TV Gulf Coast Championship @ Panama City Beach, FL The Hammock Beach Pro Am @ Hammock Beach Resort, Palm Coast, FL - TV Tiki Hut Beach Bash @ Hilton Head Island, SC Beach Sports Festival @ North Beach, Racine, WI - TV EVP Island Championships @ Dauphin Island, AL Firecracker Open @ Washington Park Beach, Michigan City, IN Richmond Beach Festival @ Rocketts Landing, Richmond, VA - TV Fort Worth Pro Am @ Game On, Fort Worth, TX TV Wildwood Spike n Splash @ Morey s Pier, Wildwood, NJ Coolest Coast Pro Am @ Neshotah Beach, Two Rivers, WI Great Lakes Pro Am @ Washington Park Beach, Michigan City, IN EVP World Finals @ Paradise Ocean Club, Hampton, VA - TV EVP Rocks the River @ Magic Island, Charleston, WV TV 2018 Schedule Page 6
Games of Summer Delivering a turn-key series of games, on site or at one of your key retail accounts. Delivering a turn-key series of young adults Y/A tourneys including beach volleyball, volley pong and beerzbee. A very social stage will keep these three sports fun and competitive. The EVP team members from each region will transform the key account into Games of Summer with feature special and brand sampling. Local Y/A social volleyball teams will be recruited to the event with a chance to go to the finals. All teams will win because they receive a free t-shirt and samples of the sponsor brand. Site selection is for sports driven accounts with at least one volleyball court. All Games will be professionally monitored and scores will be posted live for display throughout account TVs for casual customer interaction. Page 7
MEDIA EVP Energized TV shows Social Media Coverage
EVP Energized TV shows National Advertising benefits include (8) EVP TV shows TV Production: Produce and distribute (8) 30 minute EVP Energized TV shows that will highlight the athletes, match play and the host destination. TV Distribution: Beach Sports Network includes 12 Regional Sports Networks (RSN) with 60 million subscribers. TV commercials benefit for Sponsor Brand include: (X) 30 sec commercial spots. Commercials are provided by the sponsor brand. (X) Tournament board logo positions in TV show. Sponsor Brand Logo included. (X) Lead-in logo positions in TV Show. (X) Product placement in TV Shows. Page 9
Social Media Coverage Sponsorship ingration into social media campaigns All of the on-site and on-premise events will include social media by our EVP athletes and active new customers. In addition, our video production team will provide add value by creating a photo or video for each participant to use in there social media activity. Page 10
On-Site Music Living Scoring Sponsorship Elements
Music Let s Get the Party Started As part of the EVP entertainment value, athletes and fans a-like are delivered with a live DJ showcase. As the playoffs mount, the music and energy around the main court grows. Our team are prepared with EVP and sponsor merchandise for scheduled contests and random promotions. The schedule of special attractions is delivered through our Live announcer in sync with our DJ, the duo of a booming voice and loud music instantly draws more fans to center court for the many Championship matches. Page 12
Live Scoring Connecting Fans To The Game Now the games are live and programed directly into league standings, playoff development and social media. This is perfect for sport accounts that are delivering real time performance on the court and on their TV monitors. Sponsor sales team will be able to improve sales at local sports accounts by the use of Rocketvolleyball.com for league management. What sets Rocketvolleyball.com apart from the rest is its live scoring. Court staff or team captains keep score on their smart phone. Page 13
Sponsor Engagement Key Athletes Drive Excitement Poster athletes will be awarded with being tour representatives at sponsor promotions. Their main job will be to execute on-premise award parties and on-court contests such as serving games and bump n buckets. Driving their passionation to the sponsor brands! Distributors will receive a schedule of account promotions using the new rocketvolleyball system that delivers communication at lighting speed. Special engagements including EVP team appearances and product endorsement are booked on a per event basis. Page 14
Sponsor Sampling Hospitality For Athletes, Fans and VIP s Local establishments become key accounts for three type of social venue's: Welcome party, Post Awards Social and VIP After party! New Y/A consumers have a chance to sample sponsor brand and greet the poster players off the court prior to Championship match. On-site sampling in this vintage RV offers an unforgettable consumer engagement that drives brand loyalty for years to come! Our Vintage RVs become a great stage for entertaining key stakeholders and retail VIP s during the event. A closing moment for local sales team! Page 15
On-Premise Key Account Retail Tie-in
Bump n Buckets The Sponsor Challenge On-Premise The Sponsor Bump n Buckets challenge offers local sales team the opportunity to bring EVP athletes to key accounts in a 90 minute promotion. EVP athletes will engage with the casual customer to take a try at Bump n the volleyball into Sponsor Brand Bump n Bucket. Those who try will win. Each customer will walk away with a Sponsor EVP Tour t-shirt, promotional material for future events and a feature special on the Sponsor Brand the entire day. Each promotion will keep live scores and the winner of each event will move on to one of 5 regional championships of Sponsor Brand Point Bump n Buckets. Page 17
Sponsor Merchandise EVP Swag Delivered to Key Accounts High quality EVP volleyball nets, lines and volleyballs will be added value to key sports accounts. Direct delivery of merchandise from EVP Poster players or local distributor will create a long lasting buy-in. The strategic placement of Sponsor POS will transform the account. Account owners and their customers will have passionation for EVP Sponsor brands. The much appreciated support will give key accounts an upgrade to outdated volleyball equipment. Sponsor Brand logo(s) will be added to each piece of equipment for Y/A impressions for several years. Page 18