CirclE. the Wagons. October 11-13, Hyatt Regency Lost Pines Resort and Spa

Transcription

1 CirclE the Wagons October 11-13, Hyatt Regency Lost Pines Resort and Spa

2 Welcome from USTA Texas Dan Barta USTA Texas President Welcome! It is my pleasure as President of USTA Texas to welcome you to the 2013 Community Development Workshop. Annually, the Section hosts this workshop to provide an opportunity for those involved in promoting tennis to come together to learn and share ideas and experiences related to making tennis available to people of all ages. Whether you are a CTA employee, tennis volunteer, or tennis professional, you are here because of your love of the game and the desire to provide others with the opportunity to learn and enjoy tennis. The Section staff has developed a fun filled and packed agenda for the weekend. Included in the weekend will be useful educational sessions, play opportunities, awards, and even some time to enjoy and explore the beautiful resort setting. Our special guest will be Roy Emerson someone who has been involved in tennis in multiple ways for nearly his entire life. I am sure he will enlighten us about his many tennis experiences. We will also honor those individuals who have been successful developing and executing great tennis programs. I hope to talk with you over the weekend. Sincerely, Dan Barta USTA Texas President Ken McAllister USTA Texas Executive Director Community Tennis Leaders, Welcome to the 2013 Texas Community Development Workshop. With its theme to Circle the Wagons, we add a dimension to the already premiere workshop in the country. That is the emphasis on utilizing the partnerships that exist in every Texas community. Hopefully you will leave this event with the techniques and tools to help grow the game of tennis in each of your communities. Staff and volunteers from all departments of USTA Texas have worked exceptionally hard to create the conference in which each of you will take part this weekend. It has been, without a doubt, a team effort from the beginning. So, we invite you not only to soak up the knowledge from the presenters but to also take the time to share your successes and challenges with the other attendees this weekend. We expect an atmosphere of fun and games and camaraderie because that is why we love this game that is healthy, instructive, and lasts a lifetime. You will delight in the ambiance of the Hyatt Lost Pines Resort and Spa as the perfect place to share what we love. Sincerely, Ken McAllister USTA Texas Executive Director

3 Table of Contents Howdy! We are kicking off another amazing Community Development Workshop at Lost Pines Resort and Spa! There is a tremendous line-up of featured guest speakers, pertinent educational sessions, great gatherings and meals, all at one of the most beautiful resorts in Texas. INSIDE Welcome - USTA Texas President & Executive Director 2 Table of Contents 3 Hotel Map 4-5 Program Schedule - Friday and Saturday 6 Program Schedule - Sunday 7 Session Descriptions 7 Speaker Bios - Rachel Armbruster and Roy Emerson 8 Speaker Bios - John Embree, Tiffany Galligan and Carlos Hernandez 9 Speaker Bios - Tosha Smith and the 2013 Community Development Award Winners 10 USTA Texas Community Development Staff / Contacts 11 Sportsmanship 12 Notes For USTA Texas Members 15 EXECUTIVE COMMITTEE APPLICATION - DEADLINE DECEMBER 1, 2013 Applications are now being accepted for the USTA Texas Executive Committee - Deadline December 1, The USTA Texas Nominating Committee is accepting applications for anyone interested in serving as a member of the Executive Committee. The Nominating Committee will nominate one person from each of the four geographic zones (NW, NE, SW, SE). Nominees will be voted on by the Organizational members at the USTA Texas Annual Meeting February 16, Click on About Us and then click on Volunteers to the link for the application. Here s the direct Link: 3

4 Hotel & Meetings Map Hyatt Regency Lost Pines Resort and Spa Cedar Creek, Texas 4

5 HOTEL & MEETINGS MAP 5

6 Program Schedule Friday, Oct. 11, 2013 TIME PROGRAM TITLE ROOM 3-5:15 p.m. Registration McDade s Foyer 6-7:30 p.m. CTA Goal Setting & Planning with USTA Texas Staff By Appointment 8-9 p.m. Gather Around the Camp Fire Plantation Fire Pit Saturday, Oct. 12, :45 a.m. Workout with Ready Set Rally! Tennis Courts 9:45-10:30 a.m. BREAK 10:30 a.m. - noon Registration McDade s Foyer 11-11:45 a.m. Learn the Ropes - Newbie 101 Robertson Leftwich Colony Noon - 1:30 p.m. Awards Luncheon Barron s E, F, G 1:30-1:45 p.m. BREAK 1:45-5:15 p.m. Breakout Sessions (See schedule and speaker line-up below) Little Colony and Robertson Leftwich Colony 5:15-6 p.m. BREAK 6 6:30 p.m. Reception Pecan Court* 6:30 8:30 p.m. Dinner & Entertainment with guest speaker John Embree Pecan Court* Breakout Sessions (Saturday) *Event will move to alternate spot in case of inclement weather (Barron s E,F, G ) TIME (ROOM) - LITTLE COLONY ROBERTSON LEFTWICH COLONY 1:45 2:45 p.m. Rope em Up and Hold on Tight (Volunteer Reward and Retention) - Tiffany Galligan 3-4 p.m. Shine Your Boots and Hit the Trails (Selling Yourself) Rachel Armbruster 4:15-5:15 p.m. Gold Rush (Fundraising) Rachel Armbruster Diversity on the Home Range Carlos Hernandez Pro Connection: Cowboys and Indians Corpus Christi Tennis Association Lost in Leagues Tosha Smith 6

7 PROGRAM SCHEDULE & summary Sunday, Oct. 13, a.m. Breakfast Barron s E, F, G 9 10 a.m. Put Your Ear to the Ground and Listen: CTA Breakout lead by USTA Texas staff Barron s E, F, G 10:15-11 a.m. Round Up (CTA Strategizing, Specialist and Booths) Barron s E, F, G 11:15 a.m. - noon Keynote address by Roy Emerson, 28 time major singles and doubles championship winner Noon Closing Remarks with Dan Barta, USTA Texas President, Ken McAllister, USTA Texas Executive Director and Mike Carter, USTA Texas Director of Community Development Barron s E, F, G Barron s E, F, G Session Descriptions Rope em Up and Hold on Tight This session will focus on how storytelling can help CTAs with their key goals: recruitment (volunteer and participants), fundraising, and retention. Tiffany Galligan will lead attendees through an interactive session that identifies Texas CTA needs and how effective storytelling can take the organization and its members to uncharted territory! Diversity on the Home Range Carlos Hernandez, USTA Texas Diversity Coordinator, will help you get grounded in why building cross-cultural dexterity is key for leading the USTA into sustained growth in a hyper-diverse society. This session will help you understand the power of culture, how it influences what we do and what we believe and the importance of understanding others. Shine Your Boots and Hit the Trail Rachel Armbruster explores strategies and techniques for presenting your organization to donors, sponsors, and other community organizations. Participants will learn what donors want to know and how to hook them! Armbruster will leave you with specific takeaways and instructions to effectively present your organization! Pro Connection: Cowboys and Indians Cowboys and Indians? No, but it is CTAs and tennis pros! Listen to fun stories and insights as to how both groups can co-exist and grow tennis peacefully. Gold Rush (Fundraising) We all know money does not grow on trees, but some organizations make it look like it does! Rachel returns for this session to explore ways to expand your donor list through networking, making your mission relevant, and filtering your priorities. When you return to your community, you will be equipped with strategies on how to get face time with potential sponsors as well as other resources and tools for making your money grow! Lost in Leagues Join Tosha Smith, USTA Texas League Tennis Coordinator, as she helps navigate through the rocky terrain of adult leagues. 7

8 Speakers RACHEL ARMBRUSTER Rachel Armbruster has 15 years experience in helping nonprofits and businesses succeed. With a focus on revenue generation, marketing, and organizational training and development, she has helped hundreds of people who are helping others through their missions. Development and Consulting for Event 360, Inc. During her three years at Event 360, Rachel provided event strategy, sponsorship and fundraising counsel to dozens of nonprofit organizations. Previously, Rachel worked for six years with the Lance Armstrong Foundation (LAF). 8 Rachel Armbruster Founder & President Armbruster Consulting Group, Inc. Roy Emerson Pro Tennis Champion / International Tennis Hall of Famer In an attempt to impact as many people as possible, she recently partnered with Wiley Publishing to release her first book, Banding Together for a Cause: Proven Strategies for Revenue and Awareness Generation. The book provides key insights, lessons learned from the LIVESTRONG wristband campaign, and examines how other organizations can find similar success. Before launching Armbruster Consulting, Rachel was the Vice President of Business In the grand days of Australia s domination of the tennis world, nobody played as large a role as the country boy out of tiny Blackbutt in Queensland, Roy Stanley Emmo Emerson. Emerson, a slim, quick, athletic farm kid who strengthened his wrists for tennis by milking innumerable cows on his father property, played on eight winning Davis Cup teams between 1959 and 1967, a record. He won 28 of the major singles and doubles championships, a lofty male record. His dozen singles were six Australian (1961, 63, 64, 65, 66, & 67), two each French, (1963, 67), Wimbledon ( ), U.S. (1961, 64). His accomplishments as a right-court doubles player who could make anybody look good amounted to 16 Big Four titles (6 French, 4 U.S., 3 each Wimbledon, Australian) with five different partners, the last in 1971 at Wimbledon with his old Queensland pal, Rod Laver. His best-known alliance was with Aussie left-hander Neale Fraser, with whom he won Wimbledon in 1959 and 1961, the ROY EMERSON Rachel has made it her life s work to assist nonprofit organizations with their fundraising and outreach programs by making them more efficient and effective. Rachel is a graduate of Purdue University with her Bachelor of Arts degree in Communications and her Masters in Business Administration from St. Edward s University. Rachel lives in Austin, Texas with her husband Brandon and is the proud mother of two boys U.S. title in and the doubles of the Davis Cup triumphs of 1959, 60 & 61. In the late 1970s, Roy served as a player/ coach for the Boston Lobsters in World Team Tennis. He mostly played doubles with the Lobsters and often teamed with fellow Australian Tony Roche. In the 1978 season, the last season under the original iteration of World Team Tennis, Roy coached the Lobsters to the Eastern Division Championship and into the League Playoff Finals against the Los Angeles Strings. Emerson now resides in Newport Beach, California with his lovely wife Joy and has a home in Gstaad, where he holds a tennis clinic each summer. His son, Antony, was an All American in tennis at Corona del Mar High School and the University of Southern California and played on the professional tour briefly. Roy and Antony won the United States Hard Court Father-and-Son title in Emerson was inducted into the International Tennis Hall of Fame in 1982.

9 Speakers The United States Professional Tennis Association Board of Directors and Search Committee hired industry veteran John Embree as the new CEO/Executive Director. Embree has held a wide variety of influential tennis industry roles for more than 30 years. They include serving as President of Prince Sports, The Americas; President of Balle de Match LLC; and Vice President/ General Manager, Racquet Sports Division for Wilson Sporting Goods Co. Most recently, he launched a tennis consulting practice to assist endemic brands, associations and new corporate entities in maximizing their impact in the tennis marketplace. JOHN EMBREE Embree has served on many national USTA Committees, including the USTA Nominating Committee in and currently as the Vice Chair of USTA Professional Circuits Committee. In addition, he recently served as Presidential appointee of the Board of Directors of USTA Middle States section. One of his proudest achievements in tennis was the creation of the USTA Adult League Tennis program in 1980, when he served as the first USTA Adult League Tennis Administrator for two years. He earned a bachelor s degree from Washington & Lee University in Lexington, Va., and was inducted into the W&L Athletic Hall of Fame in John Embree USPTA CEO / Executive Director TIFFANY GALLIGAN Tiffany Galligan, Founder/Principal for Too Good Strategy, leads nonprofits and social enterprises in creating marketing and digital strategies. Tiffany combines a background in agency consulting with a passion for philanthropy to create transformative programs that get to the heart of an organization s cause and speak to supporters and constituents. A child of cinematographers, storytelling has been a part of Tiffany s lifeblood for as long as she can remember; she was raised knowing that every person and every organization has a story to tell. Through the course of her career, she has kept that fundamental fact at the heart of her approach to problem solving. Combining user-centered design practices with effective storytelling has proven to be essential for clients and causes to maximize their reach and effectiveness. Tiffany has applied this unique marketing approach to organizations including LIVESTRONG, College Forward, ACTIVE Life, Hotels for Hope, Delta Airlines, Southwest Airlines, Dell, Neiman Marcus and many more. Tiffany Galligan Founder / Principal for Too Good Strategy CARLOS HERNANDEZ Carlos Hernandez is a 2011 graduate from The University of Texas at Austin, where he earned a bachelor s degree in Kinesiology, Sport Management. He also holds a master s degree in Sport Management from Texas A&M University. In the summer of 2012, Carlos joined the United States Tennis Association in Texas as the Diversity & Inclusion/NJTL coordinator. While at USTA Texas, Carlos has made great progress in advancing diversity in communities across the state. It is through these efforts that he was invited to participate in a national USTA Diversity & Inclusion training program that would help foster the growth of diversity in Texas. The session introduced the concept of growing the game through cross-cultural dexterity and identifying the link between diversity and inclusion while meeting USTA goals. Carlos Hernandez USTA Texas, Diversity & Inclusion Coordinator 9

10 Speakers & award winners TOSHA SMITH Tosha Smith has served as the USTA Texas Section Adult League Coordinator for five years and previously served as the Texas Section s NTRP coordinator for eight years. Responsible for overseeing USTA Texas popular statewide League program, Tosha works with local area league coordinators and CTAs to provide League tennis to adults of all skill levels in their own communities. Tosha is also serving her third term as the President of the Capital Area Tennis Association of Austin and has been a CATA board member for eight years. She also serves at the national level on the USTA League Growth and Innovations subcommittee and is a USPTA P-1 Certified Teaching Pro. Tosha Smith USTA Texas Leagues Coordinator / Capital Area Tennis Association President 2013 Community Development Award Winners DIVERSITY ACHIEVEMENT AWARD: Marilyn Sherman (Dallas) NJTL CHAPTER OF THE YEAR: Abilene First Serve Level 1 Tennis Success Inc. Level 2 Dallas Tennis Association Level 3 VOLUNTEER OF THE YEAR: Emily Schaefer (Houston) CTA OF THE YEAR: Northeast Tarrant Tennis Association (NETT) Jr. TEAM TENNIS COORDINATOR OF THE YEAR: Hannah Hinton (Houston) Jr. TEAM TENNIS ROOkIE COORDINATOR OF THE YEAR: Mark Hodge (Dallas) Jr. TEAM TENNIS PROGRAM OF THE YEAR: Abilene (Julie Beckham) 10 AND UNDER PROGRAM OF THE YEAR: Arlington Tennis Association NORTH STAR: Bert Rainwater (Fort Stockton, Texas) ADVOCATE OF THE YEAR: Jane Morrill (Dallas) STARFISH No CUT COACH: Vonda Harris Webb (Dallas) 10

11 USTA Texas Staff USTA Texas Community Development Department MIKE CARTER Director of Community Development (512) ext 207 MEGAN LONGBOTHAM 10 and Under Tennis / Adult Rec / Special Events (512) ext 218 longbotham@texas.usta.com ROBYN READICKER Tennis Service Representative Dallas / Northeast Texas Region rreadicker@texas.usta.com TODD CARLSON Assistant Director Community Development / CTAs / Tennis on Campus (512) ext 208 tcarlson@texas.usta.com CINDY BENZON Tennis Service Representative Houston / Southeast Region / Adaptive Tennis Coordinator cbenzon@texas.usta.com KATY ROGERS Tennis Service Representative South Region krogers@texas.usta.com TAYLOR HELFELDT Advocacy / Schools / Wheelchair / Grants Manager (512) ext 219 thelfeldt@texas.usta.com CARLOS HERNANDEZ NJTL / Diversity / Community Development Support Staff (512) ext 215 hernandez@texas.usta.com SYLVIA KRYWACZ Junior Team Tennis Coordinator (512) ext 212 skrywacz@texas.usta.com LAURA GILBERT Tennis Service Representative / TSR Team Leader Fort Worth / North Central Region lgilbert@texas.usta.com CARRIE HALE Tennis Service Representative Waco / Austin / San Antonio Region chale@texas.usta.com AMANDA FRIDAY Tennis Service Representative Panhandle / West Texas Region afriday@texas.usta.com ADMINISTRATIVE DEPARTMENT KEN MCALLISTER - Executive Director (512) ext kmcallister@texas.usta.com RHONDA LINDSEY - Director of Administration (512) ext rlindsey@texas.usta.com LARRY EICHENBAUM - Controller (512) ext 222 leichenbaum@texas.usta.com PAM JAEGER - Office Manager / Awards Coordinator (512) ext pjaeger@texas.usta.com COMPETITIVE DEPARTMENT STEVE COBB - Director of Competitive Tennis (512) ext scobb@texas.usta.com NANCY PERKINS - Adult / Senior Coordinator (512) ext nperkins@texas.usta.com TOSHA SMITH - Leagues Coordinator (512) ext tsmith@texas.usta.com TODD REED - NTRP / Assist. Leagues Coordinator (512) ext treed@texas.usta.com NICK ARNOLD - Junior Coordinator (512) ext narnold@texas.usta.com MELISSA CHAMBERS - Junior Coordinator (512) ext mchambers@texas.usta.com STEPHANIE ARENA - Director of Marketing (512) ext sarena@texas.usta.com MARKETING DEPARTMENT DERICK HACKETT - Communications Manager (512) ext dhackett@texas.usta.com PAIGE SCHUMACHER - Junior Coordinator (512) ext 211 pschumacher@texas.usta.com AMANDA SHAW - Field Staff / 10 and Under Tennis (512) ext ashaw@texas.usta.com 11

12 sportsmanship 12

13 Notes 13

14 Notes 14

15 for usta texas MEMBERS Call (855) and mention USTA Texas

16 Special thanks to: Dan Barta Community Development Committee Community Development Staff Love All USTA Texas 8105 Exchange Drive, Austin, TX USTA Texas. All rights reserved